27 of the Best Professional Bio Examples I've Ever Seen [+ Templates]

Lindsay Kolowich Cox

Published: December 20, 2023

80+ Professional Bio Templates & Examples

writing business bio

Create a compelling professional narrative for a proper, attention-grabbing introduction.

Thank you for downloading the offer.

As a writer, I have to let readers and potential clients know my expertise, my skills, and why they should work with me or be interested in what I say. So, a professional bio is a must in my industry.

Hands type at a laptop

Though I'm definitely familiar with professional bios, I can admit they can be challenging. What do I include? What do readers need to know?

As daunting as writing a professional bio can be, professional bios are crucial when applying for jobs, seeking new clients, or networking. A professional bio also gives the world a brief snapshot of you and your professional ideals.

If you‘re at a loss for how to write a professional bio that packs a punch, I’ve got you covered. In this journey, tools like HubSpot’s user-friendly drag-and-drop website builder can be instrumental in showcasing your professional bio online with ease and style.

I will walk you through how to write a professional bio that you can proudly publish, provide professional bio templates, and show you the best professional bio examples you can get inspiration from.

→ Download Now: 80 Professional Bio Examples [Free Templates]

What is a professional bio?

Professional bio templates, how to write a professional bio, best professional bio examples, how to write a short bio.

writing business bio

  • LinkedIn Summaries
  • Speaker Intros
  • Website Bios
  • Professional Profile

You're all set!

Click this link to access this resource at any time.

Tell us a little about yourself below to gain access today:

A professional bio or biography is a short overview of your experience. Professional bios usually include details about education, employment, achievements, and relevant skills.

Purpose of Professional Bios

A bio tells an audience about who you are, what you've done, and what you can do. It can help potential employers, fans, or customers understand your personality and what you stand for.

Writing a bio without a clear starting point is challenging — believe me, I've tried. To ease the process, here are some templates I put together to get you started.

I‘ve found it’s best to keep your professional bio honest and to the point. Too long of a bio, and you risk losing your audience's attention. After all, audiences will only read a web page for less than a minute before clicking elsewhere.

And honesty is key because most consumers and clients won‘t invest in someone or something if it doesn’t seem trustworthy. In fact, 67% of consumers say they must trust a brand before investing in its products or services.

writing business bio

"Plus," she adds, "I'm always happy to talk about my cats at any given moment. You never know when a fellow cat mom could be reading."

Values and Work Approach

Your values can sometimes show your work ethic more effectively than your career path. It can also help you endear yourself to employers and colleagues who want to work with people with similar values.

So don‘t be shy: Share how you incorporate your values into your work. Whether it’s a commitment to innovation, customer satisfaction, or ethical decision-making, explain what drives you and be enthusiastic about it.

Your Personality

Remember: Your bio should always include a taste of your personality! Your sense of humor, creativity, or collaborative nature could all give readers a sense of who you are. This helps readers connect with you on a more personal level.

Remember to tailor your bio for different platforms and audiences. Also, keep it concise and impactful while highlighting the most relevant information in each context.

First-Person Bio vs. Third-Person Bio

While first-person bios are common, third-person bios can be more effective in formal situations.

Your decision to write your professional bio in the first or third person depends on your desire to leave a more personable or assertive impression.

Both approaches work, provided you tailor them to your goals and audience. What’s important is to be clear and tell your story in a way that connects with your reader.

How to Write a First-Person Bio

Writing in the first person can be a great way to connect with your audience when building a personal brand. When you write a first-person bio, use "I" or "me" to make yourself relatable and approachable.

Here's one way I’d write a first-person bio:

"I'm a freelance writer specializing in small business content. I've worked with companies in a variety of industries like home care to fine leather goods."

Speaking in the first person here connects you with a client or brand based on your experience and opinions. Put another way, writing a first-person bio is like telling your story to your audience.

Here are a few tips to make your first-person bio great:

Don’t start every sentence with "I."

Showing instead of telling is a great approach.

Let’s say you’re a writer who wants to create a short professional bio. Instead of saying, "I love to write," you can say, "Writer. Bad but enthusiastic dancer."

This portrays your writing skill, shows your personality outside of writing as a dancer, and includes a little sense of humor, which is essential for a writer.

Remember, you know yourself better than anyone.

Adding a back story to your bio helps create context for the roles and successes you write about. Think of it like a case study about who you were, what you are now, and the process that got you to your current position.

Focus on valuable details.

Quick facts about you can showcase your identity and values. For example, if you're writing a bio for LinkedIn, think about how to tie your hobby into what you do.

Let's say Animal Crossing is your hobby. Does it align with your career aspirations? It can be a great addition to your bio if you want to pursue a video game career.

However, if your interests lie elsewhere, including a more relevant hobby is better.

How to Write a Third-Person Bio

Third-person bios sound more authoritative and objective. So, if you’re job searching in a formal industry, applying for grants, or trying to get published, you may want to stick to the third person.

For instance, when you write a third-person bio, you may start with:

"Jasmine Montgomery is a Senior Hiring Manager at L’Oreal based in New York. She recruits across several business units to connect with the brightest talent from around the globe."

By only using your name and pronouns to speak about yourself here, you are letting your title and skill set speak for themselves.

These bios create distance between the subject of the bio (you) and the reader through a third person. This person could be anyone, but they usually speak in a tone emphasizing their expertise.

This makes third-person bios feel aloof or overly formal sometimes.

Ideally, your third-person bio should sound friendly but polished, like a message from a close colleague at work. Here are a few tips on how to write a great third-person bio.

Write from the perspective of someone you know and trust.

It can be challenging to write about yourself, so try to see yourself from the perspective of your favorite person at work or a mentor you trust. This can help you write from a position of authority without feeling self-conscious.

Show the reader why they should trust your opinion.

A professional bio often reflects a specific industry or niche. With this in mind, your text should include relevant details that professionals in your industry know. Avoid jargon whenever you can.

Remember, you're telling a story.

If you want a third-person bio, but you're used to writing in first-person, it may help to write it the most comfortable way for you.

Your professional bio is an essential piece of writing, so edit it carefully. Edit your writing from both points of view and see which works best for your target audience.

Here's how to write a professional bio, step by step.

  • Create an 'About' page for your website or profile.
  • Begin writing your bio with your first and last name.
  • Mention any associated brand name you might use.
  • State your current position and what you do.
  • Include at least one professional accomplishment.
  • Describe your values and how they inform your career.
  • Briefly tell your readers who you are outside of work.
  • Use humor or a personal story to add flavor to your professional bio.

If you’re anything like me, you probably don't think about your professional bio until you’re asked to "send one over via email."

You have one afternoon to come up with it, so you scramble together a bio that ends up reading like this:

"Rodney Erickson is a content marketing professional at HubSpot, a CRM platform that helps companies attract visitors, convert leads, and close customers.

Previously, Rodney worked as a marketing manager for a tech software startup. He graduated with honors from Columbia University with a dual degree in Business Administration and Creative Writing."

To be fair, in certain contexts, your professional bio needs to be more formal, like Mr. Erickson's up there. But there are also cases where writing a personable and conversational bio is good.

Whether you choose the formal or casual route, use the following steps to create a perfect bio.

1. Create an 'About' page for your website or profile.

You need an online space to keep your professional bio. Here are a few to consider (some of these you might already have in place):

  • Facebook Business page .
  • Industry blog byline .
  • Instagram account .
  • Personal website .
  • LinkedIn profile .
  • Industry website .
  • Personal blog .

As you'll see in the professional bio examples below, the length and tone of your bio will differ depending on the platforms you use.

Instagram, for example, allows only 150 characters of bio space, whereas you can write as much as you want on your website or Facebook Business page.

2. Begin writing your bio with your first and last name.

If your readers remember nothing else about your bio, they should remember your name. Therefore, it's a good idea for your first and last name to be the first two words of your professional bio.

Even if your name is printed above this bio (hint: it should), this is a rare moment where it's okay to be redundant.

For example, if I were writing my bio, I might start it like this:

Lindsay Kolowich

Lindsay Kolowich is a Senior Marketing Manager at HubSpot.

3. Mention any associated brand name you might use.

Will your professional bio represent you or a business you work for? Ensure you mention the brand you associate with in your bio. If you're a freelancer, you may have a personal business name or pseudonym you advertise to your clients.

Here are a few examples:

  • Lindsay Kolowich Marketing.
  • SEO Lindsay.
  • Kolowich Consulting.
  • Content by Kolowich (what do you think ... too cheesy?).

Maybe you founded your own company and want its name to be separate from your real name. Keep it simple like this: "Lindsay Kolowich is the founder and CEO of Kolowich Consulting."

4. State your current position and what you do.

Whether you're the author of a novel or a mid-level specialist, use the following few lines of your bio to describe what you do in that position. Refrain from assuming your audience knows what your job title entails.

Make your primary responsibilities known so readers can know you and understand what you offer to your industry.

5. Include at least one professional accomplishment.

Just as a business touts its client successes through case studies, your professional bio should let your audience know what you've achieved.

What have you done for yourself — as well as for others — that makes you a valuable player in your industry?

6. Describe your values and how they inform your career.

Why do you do what you do? What might make your contribution to the market different from your colleagues? What are the values that make your business a worthwhile investment to others?

Create a professional bio that answers these questions.

7. Briefly tell your readers who you are outside of work.

Transition from describing your values in work to defining who you are outside of work. This may include:

  • Your family.
  • Your hometown.
  • Sports you play.
  • Hobbies and interests.
  • Favorite music and travel destinations.
  • Side hustles you're working on.

People like connecting with other people. The more transparent you are about who you are personally, the more likable you'll be to people reading about you.

8. Use humor or a personal story to add flavor to your professional bio.

End your professional bio on a good or, more specifically, a funny note. By leaving your audience with something quirky or unique, you can ensure they'll leave your website with a pleasant impression of you.

Following the steps above when writing your bio is important, but take your time with one section. People consume lots of information daily. So ensure your bio hooks 'em in the first line, and you won’t lose them.

(P.S. Want to boost your professional brand? Take one of HubSpot Academy's free certification courses . In just one weekend, you can add a line to your resume and bio that over 60,000 marketers covet.)

Why Good Bios Are Important for a Professional

You may think, "How many people read professional bios, anyway?"

The answer: A lot. Though there's no way to tell who is reading it, you want it catchy. Your professional bio will delight the right people coming across it on multiple platforms.

Professional bios can live on your LinkedIn profile , company website, guest posts, speaker profiles, Twitter bio , Instagram bio , and many other places.

And most importantly, it‘s the tool you can leverage most when you’re networking.

Bottom line? People will read your professional bio. Whether they remember it or it makes them care about you is a matter of how well you present yourself to your intended audience.

So, what does a top-notch professional bio look like? Let‘s review a few sample bios for professionals like you and me. Then, we’ll cover bio examples from some of the best people in the industry.

Short Sample Bios

Your bio doesn't have to be complicated. Here are five samples to glean inspiration from.

Example 1: Friendly Sample Bio

"Hey! My name is Ryan, and I'm a marketing specialist passionate about digital advertising. I have five years of experience managing various online campaigns and improving brand visibility for clients across multiple verticals. I love analyzing consumer behavior and leveraging data-driven strategies to maximize ROI. Outside work, I enjoy traveling, taking funny photos, and exploring new hiking trails."

Example 2: Mid-Career Sample Bio

"Jennifer Patel is a versatile graphic designer known for her creative approach and attention to detail. With a background in visual arts and eight years of experience, Jennifer has worked on diverse projects ranging from logo designs to website layouts. Her ability to understand and translate client needs into visually striking designs sets her apart. Jennifer finds inspiration in nature, music, and pop culture."

Example 3: Sales Sample Bio

"I'm a seasoned sales executive with a track record of exceeding targets and building strong client relationships. With a background in B2B sales, I've built a natural ability to understand customer needs and consistently exceed quota every month. I pride myself in my communication skills and strategic approaches, which have helped me thrive in highly competitive markets such as SaaS sales. Outside work, I enjoy playing basketball and volunteering at local charities."

Example 4: HR Sample Bio

"I am a dedicated human resources professional with a passion for fostering a positive workplace culture and facilitating employee development. With eight years of experience in talent acquisition and HR operations, I've played a key role in building high-performing teams. I'm known for my strong interpersonal skills and ability to create inclusive and supportive work environments. In my free time, I enjoy practicing yoga and exploring new culinary experiences."

Example 5: Software Engineer Sample Bio

"David Chang is a senior software engineer specializing in backend development. With a strong background in computer science and six years of experience, David has successfully built scalable and efficient solutions for complex technical challenges. He is well-versed in various programming languages and frameworks like C++, Java, and Ruby on Rails. In his spare time, David enjoys reading science fiction novels and playing the guitar."

Below, we've curated some of the best professional bio examples we've ever seen on Twitter, Instagram, Facebook, LinkedIn, and the various places you might describe yourself.

Check 'em out and use them as inspiration when crafting your own.

  • Chimamanda Ngozi Adichie: Author
  • Chima Mmeje: SEO Content Writer
  • DJ Nexus: DJ
  • Lena Axelsson: Marriage & Family Therapist
  • Mark Levy: Branding Firm Founder
  • Audra Simpson: Political Anthropologist
  • Marie Mikhail: Professional Recruiter
  • Wonbo Woo: Executive Producer
  • Chris Burkard: Freelance Photographer
  • Lisa Quine: Creative Consultant
  • Nancy Twine: Hair Care Founder
  • Trinity Mouzon: Wellness Brand Founder
  • Alberto Perez: Co-Founder of Zumba Fitness
  • Ann Handley: Writer and Marketer

1. Chimamanda Ngozi Adichie : Author

Bio platform: personal website.

Chimamanda Ngozi Adichie begins her professional bio with an invitation to her roots.

In a few paragraphs, she describes when and where she was born, her family, her education, her honorary degrees, and the depth of her work, which has been translated into 30 languages and several publications.

writing business bio

She can keep readers engaged by leading with a powerful hook that aligns with her target audience’s marketing needs.

writing business bio
  • There’s clarity about who Chima serves.
  • The hook is bold, catchy, and compels anyone to read further.
  • Including client results makes clients visualize what they can expect.

3. DJ Nexus : DJ

Bio platform: facebook.

This New England-based DJ has single-handedly captured the Likes of over 2,000 people in and beyond Boston, MA. And even if you don‘t listen to the type of music he produces, it’s hard not to read his compelling Facebook bio.

For instance, consider his tagline, under "About" — " Quiet during the day. QUITE LOUD at night! " DJ Nexus tells you when he works awesomely. I got goosebumps just imagining a dance club where he might play music.

writing business bio

writing business bio

writing business bio

The second is the "long version," which is even more interesting than the first. Why? It reads like a story — a compelling one, at that. In fact, it gets hilarious in some parts.

The second sentence of the bio reads: "He was frightened of public school, loved playing baseball and football, ran home to watch ape films on the 4:30 Movie, listened to The Jam and The Buzzcocks, and read magic trick books."

Here's another excerpt from the middle:

writing business bio

writing business bio

writing business bio

It's a well-put value proposition that sets her apart from the rest of the HR industry.

Marie concludes her bio with a smooth mix of professional skills, like her Spanish fluency, and personal interests, such as podcasting and Star Wars (she mentions the latter with just the right amount of humor).

  • Straight off the bat, Marie uses a story to share her experiences of how she began as a recruiter.
  • It provides a subtle pitch for readers to check out her podcast.
  • The bio exudes Maries approachable, fun, and playful personality.

8. Wonbo Woo : Executive Producer

Wonbo Woo is the executive producer of WIRED's video content and has several impressive credits to his name. What does this mean for his professional bio? He has to prioritize.

With this in mind, Wonbo opens his bio with the most eye-catching details first (if the image below is hard to read, click it to see the full copy ).

writing business bio

writing business bio

I wouldn‘t necessarily be inclined to follow Chris if his bio had simply read, "I post beautiful images." But images that inspire me to travel? Now that’s something I can get behind.

Last, he ends on a humble, sweet note: "He is happiest with his wife Breanne raising their two sons." So inject personal information into your bio — it makes you seem approachable.

  • It highlights Chris’s achievement without bragging.
  • The last sentence portrays Chris as a responsible man who loves his family.
  • The well-written bio speaks to nature lovers who like the outdoors, surfing, and more. This gives them reasons to follow Chris.

10. Lisa Quine : Creative Consultant

Bio platform: portfolio website.

Creative professionals who specialize in visual art may find it challenging to balance the writing of their bio and displaying of their portfolio. Not Lisa Quine. Lisa has an exceptional balance of her professional bio and creative work.

Throughout her bio, you'll notice the number of murals she's completed and a brief timeline of her career. This helps her paint the picture of who she is as a professional.

writing business bio

The rest of her bio similarly focuses on Twine's strengths as someone who’s able to take hair care "back to basics."

writing business bio

Mouzon effectively grips the reader's attention with this introduction and then dives into some of her impressive accomplishments — including a brand now sold at Urban Outfitters and Target.

The language used throughout Mouzon's bio is authentic, real, and honest.

For instance, in the second paragraph, she admits:

"While building a brand may have looked effortless from the outside, starting a business at age 23 with no resources or funding quickly forced me to realize that early-stage entrepreneurship was anything but transparent."

writing business bio

As an avid Zumba fan, I was excited to include this one. Perez styles his LinkedIn bio as a short story, starting with his background as a hard-working teen who held three jobs by age 14.

His bio tells the fun and fascinating origin story of Zumba, in which Perez, an aerobics teacher in Florida at the time, forgot his music for class and used a Latin music cassette tape instead ... "And it was an instant hit!"

His bio continues:

"Shortly after he was connected to Alberto Periman and Alberto Aghion, and Zumba was officially created ... What started as a dream now has 15 million people in more than 200,000 locations in 186 countries who take Zumba classes every week."

writing business bio

writing business bio

There's something in there for everyone.

  • The last section of the bio shows Ann’s warm personality — "Ann lives in Boston, where she is Mom to creatures two- and four-legged."
  • Written in the third person, this bio has lots of proof (like followers), which shows Ann is a terrific marketing leader.

If you're posting a bio on a social media account or sending a quick blurb to a client, you want to keep it short and sweet while showcasing your accomplishments.

To get started, use these best practices for writing your short professional bio:

  • Introduce yourself.
  • State what you do.
  • Add key skills or areas of expertise.
  • Include a personal mission statement
  • Celebrate your wins.
  • Provide your contact information.
  • Show them your personality.

1. Introduce yourself.

Your introduction is your first impression, so always begin by telling people who you are. You may start with a greeting like, "Hello, my name is" or "Hi! Let me first introduce myself …" when sending your bio as a message.

If you’re writing a bio for an online platform, stating your name at the beginning works as well.

Leading with your name — even as a question — is important for recognition and building relationships.

2. State what you do.

Give people an idea of what you do daily and where you work. Your job title is how the people put you into context and consider whether your profession relates to their industry.

So detail your most relevant work in your short bios, like CEO, professor, and author.

Take a cue from Angela Duckworth , who specifies what she does in her LinkedIn bio:

writing business bio

3. Add key skills or areas of expertise.

If you send a bio to a client or potential employer, highlight your most valuable skills. For instance, if your expertise is in social media marketing and content creation, like Ivanka Dekoning , list these skills.

writing business bio
  • A joke. "Some mistakes are too much fun to only make once. At least that’s what I learned when I created…"
  • Mention a hobby. "I’ll be honest: for me, tennis is life — Go Nadal!"
  • A fun fact. "Every year, I watch 100 new films! I’m a cinephile and love every movie genre."
  • A few emojis related to your interests. "🎶🤖🎾🎬🎭"

Whichever way you choose to get personal, give people a glimpse into who you are as an individual.

When writing a short bio, it can be tempting to pack in as much relevant information about yourself as possible — but this isn’t the most effective approach.

Instead, focus on including the details that you and your audience care about most and leave out the fluff.

Let's dive into a few examples of short professional bios.

Short Professional Bio Examples

  • Tristen Taylor: Marketing Manager
  • Lianna Patch: Copywriter
  • Precious Oboidhe: Content Strategist and Writer
  • Rebecca Bollwitt: Writer
  • Megan Gilmore: Cookbook Author
  • Bea Dixon: Feminine Care Founder
  • Tammy Hembrow: Instagram Influencer
  • Dr. Cody: Chiropractor
  • Larry Kim: Founder
  • Dharmesh Shah: Founder and CTO
  • Lily Ugbaja: Content Strategist
  • Ian Anderson Gray: Marketer
  • Van Jones: Political Commentator, Author, and Lawyer

1. Tristen Taylor: Marketing Manager

Bio platform: blog byline.

Tristen Taylor is a Marketing Manager here at HubSpot. She's written content for HubSpot's Marketing, Sales, and Customer Service blogs; her blog author bio is one of my favorites.

What I love most about Tristen's bio is that it’s a great example of how to deliver information about yourself that is relevant to your work while also sharing fun details that audiences will find relatable.

Her bio reads:

"Building from her experience with GoCo.io and Southwest Airlines, Tristen's work has been recognized by Marketing Brew and BLACK@INBOUND. She lives in Washington, DC, attending anime conventions and painting in her free time."

writing business bio

writing business bio

Gilmore further includes a CTA link within her Instagram bio that leads followers to free, ready-to-use recipes. You might think, " Why would she do that since it discourages people from buying her book?"

But that couldn't be further from the truth.

By giving her followers the chance to try out her recipes, she's slowly turning leads into customers. After I tried a few of her Instagram recipes and loved them, I bought her book, knowing I'd like more of what she offered.

  • The bio is short and direct.
  • The CTA link includes an invitation for people to join her newsletter. Meaning, she can build her email list.

6. Bea Dixon : Feminine Care Founder

Bea Dixon, Founder and CEO of The Honey Pot Company, efficiently uses the space on her Instagram profile to highlight who she is as a well-rounded human — not just a businesswoman.

For instance, while she highlights her girl boss attitude with a tiara emoji, she equally calls attention to her fashion interests (Free People), her pets, Boss and Sadie, and her love for ramen noodles.

writing business bio

What more do you need to know?

Ian doesn't take his bio too seriously but uses every character to highlight everything about him.

He includes his skills as a marketer and podcast host, who he is outside work as a dad, and what he can help you do. His smiles also give the bio a sense of humor and realness.

writing business bio

Don't forget to share this post!

Related articles.

Portfolios vs. Resumes — The Complete Guide

Portfolios vs. Resumes — The Complete Guide

40 Interests That Deserve a Place on Your Resume

40 Interests That Deserve a Place on Your Resume

Making the Most of Electronic Resumes (Pro Tips and Tricks)

Making the Most of Electronic Resumes (Pro Tips and Tricks)

How to Write a Simple, Effective Resume (+20 Examples)

How to Write a Simple, Effective Resume (+20 Examples)

How to Write the Perfect Project Manager Resume

How to Write the Perfect Project Manager Resume

27 of the Best Professional Bio Examples We've Ever Seen [+ Templates]

27 of the Best Professional Bio Examples We've Ever Seen [+ Templates]

31 Free Resume Templates for Microsoft Word (& How to Make Your Own)

31 Free Resume Templates for Microsoft Word (& How to Make Your Own)

How to Write the Perfect Resume for Internships

How to Write the Perfect Resume for Internships

Maximize Your Impact: 205 Action Verbs to Use on Your Resume

Maximize Your Impact: 205 Action Verbs to Use on Your Resume

How Far Back Should a Resume Go? Everything You Need to Know

How Far Back Should a Resume Go? Everything You Need to Know

Create a compelling professional narrative for your summary, bio, or introduction.

Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform

  • How to Write ____

How To Write a Business Bio

Avatar photo

Table of Contents

If you could use three words to explain your personality to someone, which words would you use? Maybe all that popped into your head was “I’m a person” or “Need a job.” If so, you’re in the right place. Writing a bio isn’t easy; it’s always a challenge to define yourself in only a few words. But don’t worry–you can do it! Not only is thinking about who you are a great writing exercise, but it’s also a powerful form of personal development. Here are some tips on how to write a business bio.

How to Write a Short Bio

Think about online bios; what comes to mind? Most people think of Facebook, Instagram, Twitter, and Pinterest. Each of these platforms has a place for a short description of yourself, who you are, and what you do. It’s important to make the most of the few lines you’re afforded! You should keep your social media bios short and sweet, and remember to only include things that you’d want a stranger to know about you. This usually consists of your name, your current role, your ultimate goal, and your biggest achievement.

How to Write a Professional Bio

There are many professional sites out there, including AngelList, LinkedIn, and event sites. Each of these has space for a bio or summary section. What’s important to include in a professional bio is a mid-length description of your current role, professional goals, and noteworthy achievements. On LinkedIn especially, professional bios allow for more detail than social media bios. Here’s what you should include:

  • First and last name
  • Professional tagline or current role
  • Personal brand or company
  • Professional goals and aspirations
  • A few of your most noteworthy achievements
  • One fun fact about you (depending on the website)

What to Include in a Bio for Work

If you’re writing a bio for your company’s website, Slack interface, or HR system, you’ll want to share both your personality and your professional expertise. Allow your coworkers to get a glimpse of who you really are!

Anything you would put into a professional bio is also appropriate in a bio for your company. The difference is that in a bio for your company, you don’t need to shy away from personalization with personal details. You can mention a favorite hobby, the last book you read, or a person you look up to. This way, your coworkers can get a sense of who you are even if they haven’t yet worked with you.

What to Include in a Bio for Your Personal Website

If you’ve ever tried to write the “About” section for your personal website, then you know it can be a hassle. After creating a whole website about yourself, it’s time yet again to write a description of who you are.

But don’t worry; your website bio doesn’t need to be too complex. All it requires is context regarding who you are and what you’ve done. A personal website bio is a larger, open space where you can list several accomplishments and explain exactly why they’re important. It’s also nice to add a brief paragraph mentioning who you are outside of work. With this type of bio, it’s wise to add a contact form or email information so that any prospective collaborators, clients, or employers can easily get in touch. If you do include this, remember to add a clear call to action that will convince readers to contact you.

A Bio Template to Use and Customize

Even now, after reading about various types of bios, it can still be challenging to write a business bio. The words might not be flowing just yet, you might not be sure about where and how your professional bio will be used and displayed, or you may feel completely stuck. In any case, this bio template should be helpful, and variations of it can be used on any site.

  • Brand or company
  • Current position or function
  • Overall goals or values
  • Top accomplishments/milestones of your career
  • Personality/hobbies outside of work
  • Contact information

Bio Example

The informative short bio: heather heying’s twitter.

An example of how to write a business bio: Biography of Heather E. Heying

Heather’s Twitter bio describes her career and hobbies while also promoting her book. It also includes links to her professional websites in case any followers wish to contact her or find additional information.

Four Tips for a Great Bio

We’ve given you lots of info on how to write a bio, but that doesn’t make it easy to write about yourself. Remember, even the most confident people can struggle with self-promotion! Luckily, there are a few tips to keep in mind that should be helpful for your “about me” writing.

1. Don’t think too much.

Most bios follow a formula, and that’s totally fine. In the case of most LinkedIn summaries, professional bios, and speaker bios for events, it’s not really necessary to stray from the norm. Simply including an adjective that gives readers a clue about your personality or mentioning a fascinating achievement can make your bio fun and different. 

2. Know your worth.

Writing a bio on a huge social media platform can be understandably daunting–there is a crazy amount of people and bios out there already! But don’t fall into the comparison trap. Remember this: You’re the only one who gets to tell your story in this way, and you have inherent value. As long as you remain authentic and sincere, there’s no need to be concerned about anyone else!

3. Feel free to borrow.

We’ll admit it: Bios are often tedious and repetitive. If you discover a structure you like that stands out, then feel free to borrow it! Avoid copying someone’s bio–that’s their story, not yours–but you can absolutely mimic its structure. 

4. Get help.

You’re not the only one who is trying to create a bio that stands out from the crowd. Asking friends for feedback or using online grammar software can help you write the perfect business bio and make it one of a kind!

writing business bio

  • Business Communication

How to Write an Executive Summary

writing business bio

Writing Your Year-End Performance Review

A picture of a computer with a window open and the words: A conclusion paragraph.

How To Write A Great Conclusion Paragraph

writing business bio

  • Frequently Asked

How to Write an Address

writing business bio

How To Write a Whitepaper Document

Business Proposal Structure

How to Write a Business Plan

BUSINESS STRATEGIES

How to write a professional bio (with examples and templates)

  • Rebecca Strehlow
  • Nov 13, 2023
  • 11 min read

How to write a bio

Which three words would you use to describe yourself? Most of us have been asked this question, and many of us have fumbled through it awkwardly.

Coming up with a personal description can be daunting. But there are times when it’s essential - whether we’re updating our LinkedIn profiles, blogging for Medium or creating a business website of our own.

In this post, we’ll go over how to write a bio, step by step. To help guide you, we’ve also included a handy template, along with some professional bio examples for your inspiration. With these resources, you’ll find that writing a bio, as part of making a website , is much easier than you might think.

What is a bio?

Before you learn how to write a bio, you should have a clear understanding of what it is and why you need it.

In the world of literature, a personal biography can span the length of an entire novel, like Nelson Mandela’s Long Walk to Freedom or Malala Yousafzai’s I Am Malala . In the online world, however, a bio is a short paragraph in which you introduce yourself. Typically, people place bios on the About Us page of their professional website, as well as on their social media pages and other networking platforms.

What to include in a bio

Depending on your audience and goals, your bio can highlight your personal interests, your professional achievements or a mix of both. Here are some of the elements a bio might include:

Job title or workplace

University degree and other qualifications

Hometown or city of residence

Personal or professional goals

Mission statement and values

Skills and expertise

Interests and hobbies

The goal of writing a bio is to provide people with a snapshot of who you are. This is important for a variety of reasons, whether it’s drawing people toward your personal website or promoting your blog, attracting clients and business partners to your brand, or highlighting your achievements for job interviews.

How to write a short bio

The most effective online bios are both professional and concise. Here’s how to write a short professional bio that suits your website or brand:

Introduce yourself

State your company or brand name

Explain your professional role

Include professional achievements

Discuss your passions and values

Mention your personal interests

01. Introduce yourself

Begin your bio by stating your first and last name. If you’re writing in the third person, these should be the first two words of the paragraph. This makes your name easy for your audience to identify and remember. Your bio is a huge part of your personal branding efforts, and should start with a strong intro to make a positive impact.

02. State your company or brand name

Think about whether you want your bio to represent yourself on a personal level, or whether you’d like it to come across as more professional. If you have a personal brand or business - for example, a blog, freelance business or eCommerce site - be sure to mention your brand name at the beginning of your bio. Don’t be afraid if the name sounds simple or redundant. It’s perfectly fine, for instance, to say Mary Smith is the founder and CEO of Smith Digital.

Likewise, feel free to mention the name of another company or brand that you work for if you’d like to associate it with your professional accomplishments - e.g., Mary Smith is a consultant at Google and the founder and CEO of Smith Digital.

03. Explain your professional role

Next, briefly explain your current position. This is relevant whether you’re the founder of a company, a high-level specialist or a beginner in your field, and it can be similar to the description you have on your resume. Your website visitors won’t necessarily know what your job involves, so elaborating on your primary responsibilities helps paint a picture of who you are and what you have to offer. This can also be used, if needed for employment and recruitment opportunities. If you're a freelancer a strong bio can make all the difference in how successful sourcing work can be.

Green image with peach squares that say "be concise" plus lavender circles that say "Know your audience" and "Bio".

04. Include professional achievements

In addition to explaining what your job entails, highlight milestones that make you stand out. Even if you haven’t won an award or gained external recognition, you can discuss ways in which you’ve contributed to your professional role and touch on new ideas or approaches that you bring to the table.

05. Discuss your passions and values

Once you describe what you do and how you contribute to your role, you’ll need to explain the why . This is one of the most important elements to focus on as you consider how to write a bio.

Think about the values and passions underlying your work, as well as your professional philosophy. What gets you up in the morning? What’s the driving force behind what you do?

You can also think of this part of your professional bio as a kind of mission statement. Perhaps your mission is to serve others, contribute to society, grow your expertise or learn new skills. Whatever your reasons, expanding upon these ideas can help your audience get a better understanding of what truly matters to you. Don't be afraid to deploy storytelling in this part of creating your bio. Explore your narrative and then convey it.

06. Mention your personal interests

The most effective short bios will not only focus on your professional experience, but will also touch on what you like to do in your spare time. Consider mentioning:

Your family

Your hometown

Your hobbies

Side projects you’re working on

Transitioning to a more casual discussion of who you are outside of work is a great way to conclude your bio. This will present you as a more well-rounded person while making you relatable for your audience.

Professional bio template

As you go through the steps on how to write a bio, this handy template will help you get started:

Sentence 1: [Name] is a [job title] who [job description].

E.g., Lisa Green is an English teacher who teaches beginning to advanced literature courses for 10th and 11th grade students at Bloomfield High School.

Sentence 2: [Name] believes that [why you do the work you do].

E.g., Lisa believes that written and analytical skills are not only a fundamental part of academic excellence, but are also the building blocks of critical thinking in high school and beyond.

Sentence 3: [Name/pronoun] has [mention your achievements].

E.g., In addition to managing the English curriculum for the school, she runs an after school program where she works one-on-one with students.

Sentence 4: [Name/pronoun] is a [mention any relevant awards, training or honors].

E.g., She has also been nominated Teacher of the Year for two consecutive years.

Sentence 5: [Name/pronoun] holds a [insert degree] in [field of study] from [university].

E.g., Lisa holds a BA in Creative Writing and a Master’s Degree in Teaching from the University of Michigan.

Once you’ve filled in this template, put it all together into a single paragraph to create an initial framework for your professional biography. Note that you can shorten or expand upon this bio according to your unique needs.

A professional bio template graphic that says [name] is a [job title] who [job description]. [Name] has [Academic Qualifications] from [University]...

Professional bio examples

Now that you know the basics of writing a professional bio, here are some short bio examples to inspire you. You can use these examples as additional templates for guidance as you craft your own personal biography.

Like the creators of these examples, you can place your bio on your personal or professional website and, later, revise the structure for other online platforms.

01. Bristol Guitar Making School

Professional bio examples: Bristol Guitar Making School

Of all the professional bio examples, Alex Bishop’s content exudes passion. Strategically placing the bio on the About page of his small business website , he highlights his skills and explains why he finds his work meaningful. In particular, we love his description of why he chose to pursue guitar making:

“​My passion as a guitar maker comes from a life-long obsession with making things. From a young age I have always tried to manipulate objects and materials in order to create something entirely different. I find that working with wood is a way for me to connect with nature. The simple act of shaping wood to make something functional or beautiful brings me endless satisfaction.”

He also lists his accomplishments and awards, adding credibility to his business and building trust among prospective clients.

02. Alexandra Zsigmond

Professional bio examples: Alexandra Zsigmond

As someone who has served as art director for both The New York Times' opinion section and The New Yorker , it's no surprise that Alexandra Zsigmond's bio is thorough and detailed. Providing statistics or reflections on the things she achieved in her career is a clever way to demonstrate her value without saying so directly. As she explains:

"She has collaborated with a roster of over 1000 artists worldwide and art directed over 4000 editorial illustrations. She is known for greatly expanding the range of visual contributors to the Times, drawing equally from the worlds of contemporary illustration, fine art, animation, and comics."

03. Amanda Shields Interiors

Professional bio examples: Amanda Shields Interiors

Amanda Shields provides us with another effective bio example on her interior design website. Importantly, she spices up her bio by explaining how home decor aligns with her personal life and why it’s so close to her heart as a mother and entrepreneur:

"After working as a product designer for numerous retailers over the years, and after I had my first child, I decided to take the plunge and start my own home staging business…. Coincidentally, a month later I discovered I was pregnant with my second child. I loved the new challenges I faced as a new entrepreneur and mom and it didn't take long for me to discover that this was my calling…. I felt the need to expand my business and launch Amanda Shields Interiors as its own entity to focus specifically on residential interiors and design."

By placing this content on her website’s About page, she provides potential clients with insights into her expertise and professional experience. She expands upon the choices she made along her career path, strategically making note of her achievements and acquired skills along the way.

Tips for writing a bio

As you write your bio using the professional template above, make sure to keep the following tips in mind:

Keep it concise: Your bio should be sufficiently explanatory, but it should also be short and to the point. A good rule of thumb is to keep each element of your bio - from your job description to your mission statement and hobbies - to about 1-2 sentences. That way, you’ll end up with a brief paragraph that holds your readers’ attention without rambling on.

Consider your audience: The voice and tone you choose for your biography largely depends on your audience and personal goals. If you’re looking for a job and are writing primarily for recruiters, you’ll want to use a serious, professional tone. On the other hand, if you’re creating an Instagram bio , consider using more casual, conversational language that reflects your personality.

Add humor: Relatedly, consider adding humor when appropriate. This is especially valuable if you’ve founded your own business or created your own website , as it can give you a distinct brand identity while helping your audience build a stronger sense of connection with your brand.

Link to your website: When writing a bio for a platform other than your own website - a social media page, another company page, or a guest blog or publication - remember to include a link to your website. This will help you promote your website while highlighting your professionalism and authority.

Adapt for different platforms: You’ll most likely need to adapt the length and writing style of your biography to suit different platforms. For example, you may place a longer bio on your website’s About page and a shorter one on your LinkedIn page. In these cases, use the same main principles for writing a bio while scaling down the most important elements.

By following these tips, you can create a powerful bio that helps you stand out in your field and allows your audience to get to know you better.

How to write a bio in four sentences or less

Really need to create a super short bio? We'd suggest following some of the tips above, just condensing them into less word for a short bio that still makes impact.

But if we really had to choose we'd say focus on - you, your professional role and company. That condenses everything that matters for bio into three sentences. Humor, creativity and uniqueness still all matter just use less words to convey them.

Creating a bio for your website

As we’ve noted in the examples above, one of the most strategic places to put your bio is on your website - so be sure to consider it within your web design plans. Whether the goal of your site is to start and promote your business , showcase your design portfolio or display your resume, including a bio gives your audience a glimpse into the person behind your content. It can also kickstart your professional growth . Show the world what you do, how you do it and why it matters, and people will be drawn to your passion and inspired by your experience.

Pro tip: You can add a bio to many different types of websites, so using templates can help you create yours faster. For example, if you're creating a portfolio website , explore portfolio website templates to help you get started.

Creating a bio for social media

Crafting a professional bio for social media is vital as it introduces you or your brand, and it builds credibility and trust. A well-written bio establishes your expertise, attracts the right audience, and fosters engagement. It helps maintain a consistent brand image, optimizes search and discovery, and opens doors to networking and career opportunities. A compelling bio delivers a concise, informative snapshot of who you are, what you do, and the value you bring, leaving a lasting impression on visitors and potential collaborators alike.

You may need to edit your bio depending on which social media platform you plan to use it on. Some of the most popular ones include Twitter, Facebook, Instagram and TikTok. Focus on getting your bio right on the platforms you plan to focus your personal or brand social media marketing efforts on.

Writing a bio with AI

If you're looking to write your bio fast while creating your website, consider using an AI text generator to build your draft. You'll still need to make sure it goes through. an intensive editing process, so that it really captures the essence of who you are and your professional skills. A bio is about much more than just basic information, so don't forget to include the storytelling too. Build a website with Wix and you can make use of the in-built AI text generator within its Editor .

Why good bios are important for a professional

A well-written bio is an essential tool for any professional. It serves as a concise and informative introduction, highlighting your skills, experience and accomplishments. A strong bio can effectively showcase your expertise, attract potential employers or collaborators and establish your credibility in your field.

Here's why a good bio is important for a professional:

Creates a positive first impression: A well-written bio is often the first thing someone will read about you, whether it's a potential employer, client or collaborator. A strong bio will make a positive first impression and pique their interest in learning more about you.

Highlights your skills and experience: A good bio allows you to succinctly summarize your key skills, experience and accomplishments. It's an opportunity to showcase your expertise and demonstrate your value to potential employers or collaborators.

Establishes credibility: A professional bio that is well-written and free of errors conveys credibility and professionalism. It shows that you take yourself and your career seriously and that you are someone they can trust.

Attracts opportunities: A strong bio can help you attract new opportunities, whether it's a job interview, a project collaboration or a speaking engagement. A well-crafted bio can make you stand out from the crowd and increase your chances of being noticed.

Builds your professional brand: Your bio is a key component of your professional brand. It should reflect your personality, values and aspirations, and it should be consistent with your overall online presence.

Networking tool: A well-written bio can serve as an effective networking tool. It can help you connect with potential employers, clients or collaborators who share your interests or expertise.

Demonstrates continuous learning: A bio that is regularly updated to reflect your latest skills, experience and accomplishments shows that you are committed to continuous learning and professional development.

Showcases your communication skills: A well-written bio demonstrates your ability to communicate effectively in a concise and engaging manner. It shows that you can articulate your thoughts and ideas clearly and professionally.

Personalizes your job search: When applying for jobs, tailoring your bio to each specific position can increase your chances of getting noticed. Highlight the skills and experience that are most relevant to the job you are seeking.

Builds confidence: Having a strong bio that you are proud of can boost your confidence and make you feel more prepared to take on new challenges and opportunities.

How to write a bio FAQ

What is a short bio.

A short bio, short for biography, is a concise summary of a your life or professional background. It provides a brief overview of your key achievements, qualifications, experiences, and relevant details. Typically written in the third person, a short bio is often used in various contexts, such as professional profiles, social media accounts, introductions for speaking engagements, author descriptions, and other situations where a brief introduction is required. The length of a short bio can vary, but it's generally kept to a few sentences or a short paragraph to provide a snapshot of the person's background and expertise.

How do I write a bio about myself?

What should i include in a short bio, how do you write a fun bio for work, related posts.

15 best health and wellness websites

14 best travel and tourism websites to inspire your own

The 17 best fitness websites for 2024

Was this article helpful?

Special sale for Gretta van Riel's Start & Scale. Get Ecommerce Masters free!

  • Skip to primary navigation
  • Skip to main content

A magazine for young entrepreneurs

writing business bio

The best advice in entrepreneurship

Subscribe for exclusive access, how to write a professional bio (that’s too good to ignore).

writing business bio

Written by Nathan Chan | July 16, 2021

Comments -->

Write a professional bio phone graphic

Get real-time frameworks, tools, and inspiration to start and build your business. Subscribe here

“Please send through your professional bio.”

If that panic-inducing sentence has you furiously Googling “how to write a bio,” “professional bio examples,” or even “what is a professional bio,” then you’re not alone.

Your professional bio is easily the most important piece of copy you’ll ever write about yourself. How you’ve chosen to present yourself on professional social networks like LinkedIn can be the deciding factor in whether you get your dream job.

Every week across the globe, more than 40 million people use LinkedIn to search for jobs. In 2021, 3 people were hired every single minute through the platform.

This pressure is why we find it easy to procrastinate when writing a professional bio—competition is fierce, and you need to bring your A-game to stand out from the crowd.

The good news is that anyone can write a stellar professional bio regardless of their experience or accomplishments. To prove it, we’ve turned to some of LinkedIn’s Top Voices—everyday professionals who have built a community of hundreds of thousands of followers on LinkedIn—to learn how to craft a professional bio that pops.

Give your profile the finishing touches it needs to stand out from the cookie-cutter noise and get people excited about what you have to say with a perfectly crafted professional bio.

How to Write a Bio: Perfecting Your Professional Bio Is an Artform

What’s the purpose of a professional bio.

Before we begin looking at how to write a bio, let’s first get one thing clear: a professional bio should do more than showcase your professional expertise. It is an opportunity for people to get to know you, regardless of your experience level.

Typically, a professional bio will sit on the “About Us” page of your website, in the bio section of your social media platforms, and in the “Summary” section of your LinkedIn profile.

Brand and marketing strategist (and a LinkedIn Top Voice for marketing) Kristin Gallucci defines the ideal professional bio as “an introduction to who you are, what you do, and what interests you…it can draw your audience closer or turn someone away.”

No pressure, right?

Don’t stress—writing a professional bio is a lot easier than you think. Let’s discover how to write a professional bio using Foundr’s professional bio template.

A Fail-Proof 5-Step Professional Bio Template

When it comes to writing a professional bio, we all know that feeling of sitting down at your desk, fingers at the ready above your keyboard, and suddenly you can’t remember a single thing you’ve done in your life.

The secret to writing a professional bio without tearing out your hair is to use a simple template. A template will help you properly structure your bio, which will help you write faster and prompt you to include all of your important information.

  • Your Name: Nice and simple, first and last name.
  • Your Company/Brand Name: Who do you work for/with? If you’re a freelancer or running a side hustle , you can leave this section blank and jump to step 3.
  • What You Currently Do For Work: List what you do: freelance copywriter, marketing specialist, makeup artist, etc. You can add a little flair to this section but only if it’s directly related to your expertise. For example, “award-winning dog groomer” is perfect, whereas “dog groomer for cute poodles” would not be.
  • Your career goals (“To write for a global sports publication”)
  • A cause you are passionate about (“Inclusivity in sports and sports broadcasting”)
  • Professional Accomplishments: A bio is the perfect place to list a few accomplishments you’re keen to show off. List out no more than 2–3 career milestones, awards, or certifications.

Now that you’ve set the groundwork, it’s time to add a little polish and personality to your bio.

Game changing advice button

Wait, What About My LinkedIn Headline?

While we’re in the process of showing you how to write a LinkedIn bio, let’s not ignore your LinkedIn headline.

Your LinkedIn headline sits at the top section of your profile and is where you can describe what you do in 120 characters or less. This brief description appears next to your name in search results.

You only have 120 characters, so write something that is reader-friendly and search-friendly. Foundr’s pro-tip for writing a LinkedIn headline is to simply use your answers from the template above.

For example, let’s see what Snacks With Bite CEO Natasha Giannetti has used in her headline:

Natasha Giannetti LinkedIn bio

Natasha has listed her current role (CEO/Co-Founder), company (Snacks With Bite), and top achievement (2020 Women in Leadership Award Finalist).

Lead with the name of your company and your position, and then follow up with an accolade or your North Star. If it’s appropriate, include an emoji that relates to your profession.

Remember, you can go more in-depth in the Summary section with your professional bio.

The Key Elements of a Kickass Professional Bio (With Examples)

Now that you have the bare bones laid out, it’s time to take your professional bio to the next level.

Let’s get out our magnifying glass and examine the professional bios of some of LinkedIn’s Top Voices of 2020 and 2021 to uncover their secrets for writing eye-catching introductions.

Let Your Personality Shine Through

LinkedIn Top Voice Paul Carrick Brunson’s profile is a fantastic example of a professionally presented bio with just enough personality shining through to make it engaging.

In his LinkedIn headline, he clearly lists his accolades, where he works, and his previous experience in entrepreneurship.

Paul carrick brunson profile

His professional bio, however, is where his personality starts to shine through:

Paul carrick brunson bio

Paul managed to list his credentials along with a shoutout from Oprah using a tone of voice that is friendly, conversational, and lightly humorous.

If it’s on-brand for you, you can add even more personality and humor. After all, this is your chance to pitch yourself professionally and personally.

“Showcase your brains and personality,” says 4x LinkedIn Top Voice String Nguyen . “Don’t be boring AF and become a professional sheeple. Own your expertise, and stand out.” If you follow String on LinkedIn , you can see she’s bursting with personality. Her headline alone showcases her unique style of digital marketing.

String nguyen profile

Check out String’s LinkedIn bio:

String nguyen's linkedin bio

String’s profile is a great example of a bio that screams expertise and personality (including her love of fried chicken). It’s no wonder she has more than 47K followers on LinkedIn—who wouldn’t want to follow such a bubbly personality?

Add some life and soul to your professional bio. Don’t be afraid to let your quirks shine through if it complements your professional brand.

What Gets You Out of Bed in the Morning?

There might be millions of other people with the same skill set as you, but there’s no one with your same passions and interests. Think of this as your USP (unique selling proposition).

Check to see what you’ve written under “North Star” in your template. What are your driving passions? What core values do you bring to your role ?

“People often overlook answering some important questions in their bio: What inspires you? Why do you do what you do? What are you passionate about?” says LinkedIn Top Voice of Marketing Kristin Gallucci . “You need to consider your ‘why.’ If you do not include your ‘why,’ then your professional bio is simply a resume in paragraph form.”

Check out our very own Foundr CEO Nathan Chan’s LinkedIn bio:

Nathan chan bio

Now, have a look at Foundr’s About Us section:

Foundr manifesto

Democratizing education and building a brand that impacts millions of entrepreneurs is a core mission for Foundr, and you can see how Nathan’s professional bio reflects this mission. It’s something he is passionate about.

Use your professional bio to show how your passions align with the work you’re doing. It shows your dedication to something outside of a paycheck and allows you to connect with a reader who may share the same core mission.

Show Your Credibility Badge

Even if you’re a relative newbie compared to other folks on a speaking panel or a blog, you need to communicate your expertise and knowledge on the topic you’re addressing.

Many writers struggle with providing credibility in their professional bio. How can you list your achievements in your professional bio without feeling like you’re bragging?

According to LinkedIn instructor Tatiana Kolovou , some humble bragging sprinkled through your professional bio is an essential part of building credibility and strengthening your brand. “Think through your latest wins and projects and be attuned to opportunities where you can talk about it. There’s nothing bad about bragging—but if you don’t take the initiative to do it, no one will do it for you,” she says.

Rana el Kaliouby, CEO & cofounder at Affectiva and author of Girl Decoded , has a brilliant professional bio that showcases her credibility in her niche. You can immediately get a feel for her life’s passion. Her experience shines through in her work credentials, her personal experiences, and most importantly, achievements such as raising an impressive $50M+ capital:

Rana el kaliouby bio

If you find yourself stuck for inspiration, answer the following questions: What makes you a trustworthy person in your field? What are the outcomes of successful projects you’ve been involved with? How have you been recognized for these outcomes?

Don’t be shy—let the reader know that you’re dependable, trustworthy, and above all, that you’ve got the numbers and receipts to back it up.

Build your business button

Always Think of Your Target Audience

That’s right, LinkedIn bios and professional bios are actually marketing tools. And as with all marketing, you need to lead with your target audience in mind . Your professional bio should target the right people and not just people in general.

For example, if you’re a freelancer or a consultant, your target audience is not other freelancers—it’s prospective clients. On the other hand, if you’re a professional looking to climb the ladder in your niche, your target audience is other professionals and brands working in the same industry.

According to career coach Kerri Twigg , mindful audience targeting is one of the most overlooked aspects of a bio. “Think of the reader…think about what the audience will care about, and share that side of your work,” she says. “We all have diverse skills and experiences, but less is more.”

As a consultant and coach, Kerri is known on LinkedIn for creating spontaneous, lively videos infused with stories and advice for job seekers considering a career change. And it’s clear from her bio that these videos are just a part of what she does as a career coach:

Kerri twigg bio

Kerri uses her LinkedIn bio to acquire new consulting clients . She addresses the reader directly and letting them know how she can personally help their brand.

Another example of mindful audience targeting comes from Janis Sne, 3D Sportswear designer for Adidas . Appealing to artists and designers alike, Janis communicates his expertise through a more narrative style:

Janis sne bio

Consider what you’re trying to achieve through LinkedIn. Are you looking to acquire more clients as a freelancer or to establish yourself as an industry leader within your niche?

Define your target audience , and you’ll find your professional bio will write itself.

Call to Action

So someone has read your professional bio or LinkedIn summary—what now?

You need to guide them further by giving them a call to action, or CTA. Ask yourself what you want your audience to do after learning a bit about your background.

Melonie Dodaro, the author of LinkedIn Unlocked , says that you should always make it easy for your “ideal clients and potential connections to take the next step” by including a clear CTA.

“Tell them what you want them to do next,” she advises. “This can be the same call to action that you have used in your summary and current experience sections.”

LinkedIn doesn’t allow you to create links in your bio, but this bio from Lex Sokolin shows a way to include them. Plain URLs aren’t the most attractive to the eye, but they give the reader a clear CTA:

Lex sokolin bio

Always finish your bio with a clear CTA, whether that be a link to your social media platforms, your YouTube channel , your podcast, or just your email address.

How Long Should a Professional Bio Be?

After reading so many professional bio examples, you may feel like you need to write a novel. But LinkedIn has a 2,000 character limit, which is enough room to communicate the important stuff.

“It should be a concise demonstration of your personal brand,” says Steve Blakeman, managing director of Global Accounts at OMD.

As a 4x LinkedIn Top Voice, Steve is a big fan of cutting the BS from professional bios and all business communications. So much so that he’s written a comedic book about business jargon called Billy Bullsh!t Talks Business.

Steve warns against turning your bio into a lengthy list of companies you’ve worked with. “Focus on the experience you have gained rather than jobs you have had,” he says.

Don’t Just Write Your Bio—Live It

Fear and procrastination around writing your professional bio, be gone! Breathe a sigh of relief, and know that the next time a prospective client reads your professional bio, they’ll be blown away by how well you’ve articulated your work and values.

Not only do you have a 5-step professional bio template to help you structure your writing, but you also have insight into how some of the best of the best write their LinkedIn bios.

Remember to let your personality shine through—it’s what sets you apart. Also, reflect on your core values and what gets you out of bed in the morning. Back up your expertise and boost your credibility, and always keep your target audience in mind.

Above all, make sure your bio is a true expression of your unique self, and leverage it to start winning over the people you want to work with.

Learn from the best banner

About Nathan Chan

Nathan Chan holds a Master of Business from Victoria University and is widely respected as one of the brightest minds of his generation. An expert at entrepreneurship, he started Foundr -- a global media and education company that reaches out to millions of people across the world. In the last seven years, Nathan has interviewed some of the most successful entrepreneurs of our time such as Richard Branson, Arianna Huffington, Mark Cuban, and Tim Ferriss. He currently leads the team at Foundr as their Chief Executive Officer.

Related Posts

The Instagram Algorithm in 2024 (It’s Never Too Late to Grow)

The Instagram Algorithm in 2024 (It’s Never Too Late to Grow)

How Parker Ruttan Built a Behind-the-Scenes Broadcasting Instagram Hit

How Parker Ruttan Built a Behind-the-Scenes Broadcasting Instagram Hit

17 LinkedIn Tips and Tricks (You Probably Haven’t Heard Yet)

17 LinkedIn Tips and Tricks (You Probably Haven’t Heard Yet)

How to Use TikTok for Your Business in 2024 (Ultimate Guide)

How to Use TikTok for Your Business in 2024 (Ultimate Guide)

Tapping into Trends: A Guide to Launching Your Successful TikTok Shop

Tapping into Trends: A Guide to Launching Your Successful TikTok Shop

TikTok Spark Ads: The Definitive Guide to an Untapped Tactic

TikTok Spark Ads: The Definitive Guide to an Untapped Tactic

How to Make Money on TikTok: 15 Surefire Ways in 2024

How to Make Money on TikTok: 15 Surefire Ways in 2024

26 Expert Tips on How to Get 10k More Followers on Instagram

26 Expert Tips on How to Get 10k More Followers on Instagram

How to Create a Facebook Business Page in 8 Easy Steps

How to Create a Facebook Business Page in 8 Easy Steps

TikTok Ads Guide: How to Capitalize on the Fastest-Growing Social Platform

TikTok Ads Guide: How to Capitalize on the Fastest-Growing Social Platform

How to Make Influencer Partnerships Last from an Industry Pro

How to Make Influencer Partnerships Last from an Industry Pro

How to Use LinkedIn Newsletters to Grow Your Business or Personal Brand

How to Use LinkedIn Newsletters to Grow Your Business or Personal Brand

What to Post on LinkedIn: Capture Attention, Convert Leads

What to Post on LinkedIn: Capture Attention, Convert Leads

How to Calculate Instagram Ad Costs

How to Calculate Instagram Ad Costs

The Ultimate Instagram Ads Playbook

The Ultimate Instagram Ads Playbook

FREE TRAINING FROM LEGIT FOUNDERS

Actionable Strategies for Starting & Growing Any Business.

writing business bio

Small Business Trends

21 business bio examples.

business bio examples

If you buy something through our links, we may earn money from our affiliate partners. Learn more .

Every small business owner wants their professional bio to make a statement, but the task is sometimes easier said than done. How do you summarize your entire professional career in a few sentences?

How do you highlight your professional skills and accomplishments in a way that quickly captures readers’ attention? One way to compose an outstanding professional bio is by referencing business bio examples from fellow professionals.

Professional Bio Examples

Professional bios come in all shapes and forms. Some are brief and to the point, while others tell lengthy stories. What do you want to tell profile visitors or a potential employer, nd what platform do you want to use? From an entrepreneur Instagram bio to a Twitter bio , you have more options than ever. The following professional bio examples will help you write a business bio that engages readers.

1. Chima Mmeje

Bio Platform: LinkedIn Profile

In her LinkedIn bio, freelance writer and content strategist Chima Mmeje impresses readers with a lengthy list of accomplishments. While many users’ LinkedIn Page looks more like traditional resume with lists of positions held, Mmeje’s LinkedIn summary focuses more on what she can do for clients and less on her every career move.

Chima Mmeje

Small Business Deals

2. van jones.

Bio Platform: Twitter Profile

Because of its character limit, Twitter can be a difficult profile on which to build an effective business bio. When writing a Twitter bio, professionals should focus on the keywords they want other users to know about them. A catchy tagline can be used to grab ahold of readers’ attention. In his Twitter profile bio, CNN’s Van Jones clearly and succinctly tells users who he is, and what he’s done.

3. Lena Axelsson

Bio Platform: Industry Website

Many industry professionals know their professional bios are how many clients are introduced to them and their services. In her business bio at Psychology Today, marriage and family therapist Lena Axelsson introduced her practice with a core belief rather than a personal statement. She then explains how that belief impacts her passion for healing sufferers of trauma.

Lena Axelsson

4. Rebecca Bollwitt

Bio Platform: Instagram

Like on Twitter, Instagram bios can be a challenge to write because the platform limits the number of characters that can be used. How do you write a short business bio that adequately interests readers? Author Rebecca Bollwitt expanded the ideas she could communicate in her brief Instagram bio by infusing emojis into her statements, each expressing ideas in a single character.

5. Chris Burkard

Bio Platform: LinkedIn

People are naturally drawn to stories, and storytelling is an effective tool for engaging readers with a business bio. In his LinkedIn bio, photographer Chris Burkard tells the story of his career and accomplishments rather than listing them in just another a monotonous wall of text.

Chris Burkard

6. Tim Cook

Bio Platform: Company Website

Apple CEO Tim Cook ‘s professional bio on his company’s website is a great example of a traditional yet still effective business profile. Audiences can put a name to the face thanks to a large profile photo, and the brief bio clearly illustrates the history of Cook’s career.

7. Lisa Quine

Bio Platform: Personal Website

A business bio is an important component of any online portfolio. Whether it’s showcasing visual arts, written work or another craft, website visitors want to know the creator. Artist and creative consultant Lisa Quine ‘s personal website features a portfolio of her work and an effective business bio that introduces her to audiences.

Lisa Quine

Professional Bio Template

You don’t need to be a skilled writer to create an effective professional bio. Most business bios, even most of the best examples, follow a certain formula. The following can serve as a template for writing your own professional bio:

(NAME) is a (JOB TITLE) at (COMPANY NAME), where (NAME) (VERB – include an action verb that describes what you do) (NOUN – include a noun that describes what you produce) for the past (NUMBER) years, including (TASK1), (TASK2) and (TASK3).

(NAME) has (ACCOMPLISHMENT1) and (ACCOMPLISHMENT2), among other industry distinctions. (NAME) can help you meet your target goals in the (INDUSTRY TYPE) industry. (NAME) currently resides in (PLACE), where (s)he enjoys (HOBBY) and (INTEREST).

Short Bio Examples

Many platforms require professionals to list short bios, falling below a set number of characters. Other professionals opt for a shorter bio in order to most efficiently describe themselves to readers. The following short bio examples will help when writing your own brief professional synopsis.

8. Audra Simpson

Bio Platform: Company website

Professional bios are an important component of a company website. Who represents your organization? In her business bio for Columbia University, anthropology professor Audra Simpson clearly communicates her professional biography and research interests.

Audra Simpson

9. Corey Wainwright

It’s possible to capture readers’ attention and describe a professional career in just a couple of sentences. In her short business bio for Hubspot, blogger Corey Wainwright tells audiences the two most important things to know about her, covering personal interests and career accomplishments in just a few words.

10. Megan Gilmore

When you only have a few characters to compose your professional bio, it’s important to make every word count. Cookbook author Megan Gilmore effectively describes her career in just a few short words on her Instagram profile. She helps communicate ideas using emojis and strategically directs readers to her website, where they can learn more details.

11. Ann Handley

Author and professional content marketer Ann Handley knows how to make a statement. Her professional bio, listed on her professional website, uses bold and colorful text to capture readers’ attention. Website visitors quickly can grasp her accomplishments and her personal interests.

Ann Handley

12. Sarah Haskins

Bio Platform: Twitter

Sarah Haskins ‘ Twitter profile boasts one of the shortest and sweetest business bios found on any platform. In just five words the writer lets users know who she is and what she does. You can’t get much clearer than that.

Longer Bio Examples

There are plenty of reasons to write short bios, but some situations call for greater detail. If a platform provides enough space, a longer business bio can include information about professional philosophy, personal life and professional accomplishments.

The following longer bio examples demonstrate how a busienss profile can tell a greater story than simply writing resumes.

13. Mark Levy

Consultant Mark Levy lists his own bio twice on his company website, each version highlighting different aspects of his own business and his person. In the first entry, Levy lists his credentials in just a few short paragraphs. The second business bio on Levy’s website tells a more detailed and engaging story of the small business owner’s career, and it even employs elements of humor.

writing business bio

14. Wonbo Woo

You might expect a unique personal brand and professional bio from a content producer, and WIRED’s Wonbo Woo doesn’t disappoint. He includes a longer bio on his personal website. In it, he tells the story of his impressive career, and he doesn’t fail to drop plenty of names of the celebrities with whom he’s worked.

Wonbo Woo

Creative Business Bio Examples

An effective business bio doesn’t have to come from a template. In fact, if you’re a skilled at creative writing, you can grab a reader’s attention and impress potential clients with a creative business bio on your company page or various social media platforms. The following creative business bio examples can serve as a guide.

15. DJ Nexus

An effective bio can come in a variety of forms. On his website, DJ Nexus dedicates an entire page to the story of his career. The New England-based DJ doesn’t just list professional details, however, he also provides enough personal information to tell readers who he is.

DJ Nexus

16. Pei Jung Ho

You might expect a unique and creative professional bio from an artist, and Pei Jung Ho definitely meets that expectation. The professional designer doesn’t simply boast a website with some accomplishments and job description. Ho’s personal website opens with an animated statement in colorful and bold lettering, before transitioning to a more traditional short bio and an engaging photo of the artist.

17. Nancy Twine

Briogeo Hair Care founder Nancy Twine’s professional bio immediately grabs hold readers’ attention with her signature and photo, before telling Twine’s story. The entrepreneur’s business bio doesn’t end there. It also highlights a quote from Twine, which illustrates her professional philosophy, and it even features video content.

Nancy Twine

18. Trinity Mouzon

Entrepreneur Trinity Mouzon ‘s professional bio tells far more about her than her job title and primary responsibilities. Mouzon makes a strong personal statement in the first sentence of her bio, which she presents in first person, telling her own story. In just a couple of paragraphs, Mouzon captures her professional essence and offers unique insight into her success.

19. Alex Bishop

In his professional bio, guitar maker Alex Bishop exudes the passion he has for his craft. Beneath an artistic and engaging video, Bishop includes a business bio that speaks to his intended audience and provides more than mere professional experience. Bishop’s story make’s potential clients trust his passion for guitars, as well as his brand name and small business.

Author Bio Examples

Authors have been impressing their readers with professional bios centuries before anyone heard of the World Wide Web. Today, it’s not uncommon for authors to have websites and social media profiles promoting their works, complete with creative business bios that might or might not mirror the bios printed in their books.

20. Chimamanda Ngozi Adichie

Author Chimamanda Ngozi Adichie ‘s personal website speaks to her target audience with a traditional business bio. In it, Adichie tells the story of her background, including her childhood in Nigeria and her educational journey. Her bio then goes on to describe her work and specific accomplishments.

Chimamanda Ngozi Adichie

21. Michael Siemsen

Bio Platform: Amazon

A common place to find online author’s bios is on Amazon, where a writer’s business bio can be found on pages featuring their books for sale from the eCommerce giant. In his professional author’s bio on Amazon, Michael Siemsen details his interests, accomplishments and popular works in a few brief sentences.

What are the essential components of professional bios?

While an effective professional bio is often more creative than a traditional resume, you can write a short bio using much of the same information, including work history, new skills and professional accomplishments.

The following are six essential elements of an effective business bio:

  • Name and job title
  • Educational background
  • Work history
  • Professional accomplishments
  • Interests and hobbies
  • Location or contact information

How do you make your bio interesting?

How do you make your professional bio more interesting? After all, no one is going to be impressed by yet another series of monotonous bullet points. You can add some extra pizzazz to your bio by including a more personal side, as well.

Want to make your bio interesting by including information not found on your resume? Be sure to include features such as your professional philosophy or a personal statement about your professional passions. Make your bio unique by highlighting who you are outside of the workplace, and don’t forget to tell potential clients and potential employers what you can offer their companies.

Should I write a bio in the third person?

A professional bio can be written in first person or in third person. Professional and more formal bios are often written in third person, while personal and more casual bios typically use first person.

It’s vital, however, that the chosen tense is consistent throughout the bio. For example, if the bio starts off in third person, referencing the subject by name and using pronouns such as “he,” “she” and “they,” then it’s important to continue using third person throughout the entire entry.

If, however, you start your bio by referencing yourself as, “I,” or using first person, then that should remain consistent, as well.

Save money on shipping costs for your Amazon purchases. Plus, enjoy thousands of titles from Amazons video library with an Amazon Prime membership. Learn more and sign up for a free trial today.

Image: Depositphotos Comment ▼

how to register a business name

Comments are closed.

© Copyright 2003 - 2024, Small Business Trends LLC. All rights reserved. "Small Business Trends" is a registered trademark.

Explore Jobs

  • Jobs Near Me
  • Remote Jobs
  • Full Time Jobs
  • Part Time Jobs
  • Entry Level Jobs
  • Work From Home Jobs

Find Specific Jobs

  • $15 Per Hour Jobs
  • $20 Per Hour Jobs
  • Hiring Immediately Jobs
  • High School Jobs
  • H1b Visa Jobs

Explore Careers

  • Business And Financial
  • Architecture And Engineering
  • Computer And Mathematical

Explore Professions

  • What They Do
  • Certifications
  • Demographics

Best Companies

  • Health Care
  • Fortune 500

Explore Companies

  • CEO And Executies
  • Resume Builder
  • Career Advice
  • Explore Majors
  • Questions And Answers
  • Interview Questions

The Best Short Professional Bios (Examples + Templates)

  • Resume Tips
  • Best Resume Writing Services
  • Things To Avoid On A Resume
  • Resume Paper To Use
  • What To Include In A Resume
  • How To Write A Bio
  • How To Write A Personal Statement
  • Lied on Your Resume?
  • Avoid Age Discrimination
  • Words and Phrases You Shouldn't Include in Your Resume
  • How Many Skills Should You List On A Resume
  • Send A Resume As A Pdf
  • Resume Critique
  • Make A Resume Stand Out
  • Resume Spelling
  • Resume Past Or Present Tense
  • How To List Projects On A resume
  • Best Resume Action Words
  • How To Quantify Your Resume
  • Resume Bullet Points
  • Are Resume Writers Worth It
  • How Many Jobs To List On Resume
Summary. To write a short bio you should first make an initial introduction introducing yourself in the first or first person. Your short bio should include your brand, your accomplishments, and your values and goals. Your short bio should be one to three short paragraphs or four to eight sentences long.

Knowing how to write a concise, informative, and interesting biography about yourself can help throughout various parts of the professional process. You can use your bio to capture the attention of potential employers or clients and convince them to choose to employ or work with you.

In this article, you’ll learn more about what goes into a short bio and how to write one, and you’ll also get to see some short bio templates and examples to help you get an idea of what yours should look like.

Key Takeaways

A short bio serves to introduce you, your achievements, and what you offer professionally to potential employers or clients.

It’s important to keep your bio brief so that readers stay engaged and will remember your main points.

You may need to adjust your bio for different audiences, as your clients may want to know different information than a recruiter would.

Talk about your skills and accomplishments in your bio, but don’t exaggerate them.

How to Write a Short Bio

What Is a Short Bio?

How to write a short bio, what to include in a short professional bio, short bio examples, short bio templates, tips for writing a short bio, writing a short bio faq.

  • Sign Up For More Advice and Jobs

A short bio serves as your introduction to the professional world. In terms of finding or expanding on your job, a bio will cover your:

Work history

Achievements

Any other relevant professional information

Think of it as a professional memoir that a hiring manager or consumer can read and understand quickly. It’s usually about one to three paragraphs depending on experience.

There’s an emphasis on being succinct when it comes to writing a professional bio. This is because a bio is supposed to be a preface to attract recruiter attention and incline them to reach out for more information. Many readers will get lost or bored with a lengthy bio.

Using a short bio can be helpful across very different industries, from marketing to accounting, from psychiatry to sales.

You’re probably familiar with providing short bios on social media websites and applications. While the information and skills you include in a professional bio may differ, the general formatting is similar.

There’s a lot of considerations to take into account when writing a short bio, and it can quickly become intimidating. Deciding what information is relevant and how to keep it near 140 characters is no small task.

If you’re having difficulty writing a short bio, follow the outline below to craft an introduction that engages your reader.

Make an initial introduction. You can’t jump right into everything you’ve done and what you want to do in the future before introducing yourself.

Your bio’s first sentence should begin with your full name in the third person or introduce yourself in the first person and continue to briefly outline your most notable skills and accomplishments. It’s a good place to state your current job and employer.

Go deeper with what motivates you. Once you’ve catchily illustrated who you are in your short bio, you can use the second sentence to describe your motivations for your work.

Stating what drives you to do the work you do is essential to employers and customers alike. Whether you work as a physician or fitness consultant , there’s a reason why this is your profession, and you should explain that in your short professional bio.

Describe your accomplishments. Your short bio is for detailing why you’re the ideal candidate to be trusted with handling an employer or consumer’s business. By describing your prior accomplishments, you let them know what you could offer as an employee and how you’ve succeeded in the past.

While you should avoid sounding braggy, the reader is looking for information about what your qualifications are , and your accomplishments generally measure these qualities.

Even though you could probably go on for ages about the details of your accomplishments, save that for an interview . In a short bio, only include the most impressive of your achievements to outline.

Accomplishments relevant to a short bio could include:

Impressive results on a project

Former promotions

Awards received in your field

Certifications received

Include contact information. The purpose of a short bio as either a business or a job seeker is to inspire the reader to reach out. Without contact information, this pursuit becomes futile. Make sure your short bio has some way to contact you at the end.

Relevant contact information may include:

Phone number

Professional networking profile

A short professional bio includes:

Your full name. You can choose to write your bio in the first person (I, me, my) or third person (he, she, they), but either way, you need to include your full name at some point. Branding doesn’t work so well without a brand name (i.e., you!)

Your brand. Of course, if you have an actual brand that you’re trying to market, you should include the brand name as well.

What you do. Summarize what you want the reader to know about what you do in one sentence — tricky, we know.

Your accomplishments. For a short bio, you can stick with just one major accomplishment from your professional life. Or, if you have a string of impressive achievements, try condensing all of them down to one sentence.

Your goals and values. Let the reader know what makes you tick — why do you do what you do and what do you hope to achieve with your work? People are compelled by a story more than anything else, so it’s important to get this part right.

Something personal (optional). If you have a quirky tidbit about yourself you’d like to include, go for it. Just make sure it doesn’t throw off te the tone of the rest of your bio.

Contact info (optional). If your bio is serving as a call-to-action to drum up business or get leads on job opportunities, it makes sense to include your contact information at the end of your bio. It’s not necessary if that information is available elsewhere on the page , though.

Entry-Level Job-Seeker Bio Example

Mitchell Morrison is an upcoming video producer and editor who believes in the art of visual organization. He is a recent graduate from the University of Washington and focused on post-production during his time studying there. He was introduced to the magical world of visual art production by watching his father work on editing commercials growing up and has been working towards his dream of becoming a video editor ever since. During his last year of college, Mitchell participated in a competitive internship with Digital Space Films. He was chosen out of 2,000 applicants based on his academic portfolio and personal statement essay. This internship was an incredible learning experience and resulted in three professional accreditations for music video editing. Mitchell currently lives in Seattle, Washington pursuing freelance opportunities and spending time with his Dog, Pikachu. To get into contact with Mitchell: MitchellMorrisonVideo.com/contact

Working Professional Website Bio Example

Lisa Kennedy is an experienced real estate professional. She knows how important a home is for long-term happiness and has invested her career in putting people in the house they’ve always dreamed of. Lisa was driven to pursue real estate from her passion for helping people during life-altering times, and a keen interest in high-end, luxury homes. She’s been working in the real estate industry for ten years and in that time has assisted over 3,500 people in finding homes. She was educated at the University of Los Angeles with a bachelor’s in business management. She’s worked for some of the most respectable Real Estate companies in Los Angeles and individually under her agency “Kennedy Homes.” Lisa has also been published in Real Estate Quarterly Magazine as the 2017 winner of the “Top Luxury Home Seller” award. Lisa loves the culture of Los Angeles and has been living there with her family of five since she graduated from college. She enjoys spending her free time exploring towns along the West Coast and swimming. If you’d like to get in touch with Lisa: Email: [email protected]

Professional Networking Profile Bio Example

Bianca Jones Marketing Manager Miami, FL The first step towards customer satisfaction is being reached by stellar product marketing, and that’s what I aim to provide. My professional experience as a product marketing manager has allowed me to assist many organizations in improving their sales margins and audience response to emerging products. I’ve brought dedication and positive results to the companies I’ve worked for because I am passionate about product perception, marketing, and business statistics. What drives a product to success interests and inspires me. I specialize in long-term growth strategies and audience outreach. In addition to eight years of experience in professional product marketing, I have also published two books on creating a career as a marketer called “What to Do After Your Bachelor’s” and “A Marketer’s How-To.” If you’re interested in learning more about how to market your business better, or just discuss more, feel free to contact me by email at [email protected].

Your first choice is whether you want your bio to be written in the third person or first person. These short bio templates show both options, and also include different ideas for what to include, and how. Feel free to pick and choose your favorite parts of each of the two.

[Full Name] is a [job title] who [believes/knows] in the power of [what you do]. [He/She/They] began their journey in [field] by [how you got started in the field], and now dreams of [what you hope to accomplish]. [His/Her/Their] biggest accomplishment to date has been [your biggest accomplishment]. [Full Name] lives in [where you live] and participates in [a hobby/interest]. To get in touch with [Full Name], call/email/message me on [how you’d like to be contacted].
I am a [job title] who helps [who you help] [what you help them do]. It’s my belief that [your unique perspective on the field]. In the past [# of years] years, I’ve [major accomplishment #1] through [how you accomplished it]. I have a passion for [your professional passion], but on the side, I also enjoy [personal passion]. Get in touch with me today at [contact info] — I look forward to talking with you about [what you want to talk to your readers about].

You have a firm grasp of the structure of a short bio and what to include. Now, you may need some tips for how to polish your short professional bio and make it stand out from the competition.

Be mindful of length. While you’re probably getting sick of hearing that your bio should be short, it’s good to keep in mind throughout the writing process. It’s easy to go off on a tangent while trying to include everything relevant or rationalize, making your bio too long.

Avoid this impulse. The point of a bio is that it’s limited. You want to intrigue the reader enough to inspire them to seek more information about you or your services.

Tailor your bio to your intended audience. Whether you’re using a short bio to attract a particular customer base or potential employer, tailoring it to fit their wants and needs is crucial. Consider your intended audience base and what they’re looking for in a candidate or service.

Be genuine. Your short bio should be an authentic representation of your traits, experience, and personality. People are repelled by what they interpret as stretching the truth. If you’re being received as disingenuous by the reader, they’ll probably move on.

Proofread. The only way to steer clear of errors in your short bio is by proofreading it. Imagine a hiring manager being completely interested in your bio.

They love what you have to say about yourself and find your prior experience enticing. That is, until they come across a mistake that clearly shows you didn’t do proofread or edit.

Include links to your portfolio, website, or networking profile. One way to circumvent the confining factor of keeping your bio short is by including links to more detailed sources.

This can be in the form of linking your portfolio or website to allow the reader to go deeper into your discussed skills if they please, without taking up more space in your bio.

Implement these links seamlessly into your bio by attaching them to anchor words that describe what clicking will lead them to.

Add some personality. You aren’t the only person who has an impressive list of accomplishments to put on a bio, so you’re going to need to find some additional ways to make an impression.

What should a short bio include?

A short bio should include your name, what you do, and your achievements. You should also include your company or product’s brand, if you have one, and your goals and motivations for doing what you do. This humanizes you and helps you stand out from the rest of the pack.

How long is a short bio?

A short bio is typically one to three paragraphs long. These should be short paragraphs though, as other experts say that between four and eight sentences is the ideal length for a short bio.

What makes a good bio?

A good bio is succinct and memorable. Readers don’t want to spend long reading about your professional and personal life, so go back and cut it down to the important parts multiple times after you draft it. You might be surprised at how little you actually need to include.

What should you avoid putting in a short bio?

You should avoid including anything negative or arrogate. It’s never a good idea to write anything negative about previous jobs or employers. Only include positive things in your professional short bio.

It’s important to include your achievements in a short bio, but there is a fine line between mentioning your achievements and bragging about them. Stick to the facts when talking about your accomplishments.

Fremont University – Building Your Professional Bio

How useful was this post?

Click on a star to rate it!

Average rating / 5. Vote count:

No votes so far! Be the first to rate this post.

' src=

Sky Ariella is a professional freelance writer, originally from New York. She has been featured on websites and online magazines covering topics in career, travel, and lifestyle. She received her BA in psychology from Hunter College.

Don Pippin is an executive and HR leader for Fortune 50 and 500 companies and startups. In 2008, Don launched area|Talent with a focus on helping clients identify their brand. As a Certified Professional Resume Writer, Certified Digital Career Strategist, and Certified Personal Branding Strategist, Don guides clients through career transitions.

Recent Job Searches

  • Registered Nurse Jobs Resume Location
  • Truck Driver Jobs Resume Location
  • Call Center Representative Jobs Resume Location
  • Customer Service Representative Jobs Resume
  • Delivery Driver Jobs Resume Location
  • Warehouse Worker Jobs Resume Location
  • Account Executive Jobs Resume Location
  • Sales Associate Jobs Resume Location
  • Licensed Practical Nurse Jobs Resume Location
  • Company Driver Jobs Resume

Related posts

writing business bio

10 Tips For Writing An Entry Level Resume For Someone With No Experience

writing business bio

A Peak into American Hero Dr. Fauci’s Resume

writing business bio

14 Tips For Writing An Awesome Resume

writing business bio

10 Resume Mistakes (And How To Avoid Them)

  • Career Advice >

Arrow

  •  Guest Posts

30 Professional Bio Examples and Templates to Showcase Your Expertise

30 professional bio examples and templates to help you craft a compelling and impactful bio that showcases your expertise and personal brand

Professional Bio Examples

Table of Contents

Your professional bio is more than just a few lines of text on a website or social media profile. It's your chance to make a strong first impression and tell your unique story to the world. Whether you're a job seeker, an entrepreneur, a freelancer, or a professional in any field, a well-crafted bio can make a significant impact on your personal brand.

But how to write a professional bio that stands out and accurately represents who you are and what you've accomplished? That's exactly what we'll explore in this blog post. We'll provide you with valuable tips and practical examples of professional bio to help you in writing a professional bio that captures attention, highlights your expertise, and leaves a lasting impression.

Let's get started.

How to write a professional bio

Writing a professional bio can be a valuable tool for various purposes, such as a website, social media profiles, speaking engagements, or professional networking. It provides a concise and compelling summary of your background, expertise, achievements, and aspirations.

Here are tips for writing a professional bio

1. Identify your purpose

Determine the specific purpose and target audience for your bio. Are you writing for a professional website, LinkedIn profile, or conference brochure? Understanding your audience and their expectations will shape the tone and content of your bio.

2. Start with a strong opening

Begin your bio with a captivating and attention-grabbing statement. This can be a notable achievement, an intriguing personal detail, or a unique selling point that sets you apart. It should quickly engage the reader and make them want to learn more.

3. Provide relevant background information

Offer a concise overview of your professional background and expertise. Highlight your educational qualifications, relevant work experience, and any specialized training or certifications you possess. Focus on the aspects most relevant to your target audience.

4. Highlight key achievements

Showcase your significant accomplishments and milestones. These could include notable projects, awards, publications, successful campaigns, or any other achievements that demonstrate your skills and expertise. Use quantifiable data whenever possible to provide tangible evidence of your success.

5. Showcase your skills and expertise

Discuss your areas of specialization, core skills, and unique abilities that make you stand out in your field. Emphasize how these skills align with the needs and interests of your target audience. Use specific examples or testimonials to illustrate your capabilities.

6. Demonstrate your value proposition

Clearly articulate the value you bring to your audience. Explain how your expertise, experience, or products/services can solve their problems, meet their needs, or provide valuable solutions. Focus on the benefits you offer rather than just listing features.

7. Incorporate personal elements

While your bio should primarily focus on your professional accomplishments, including some personal details can help humanize your profile. Mentioning relevant hobbies, interests, or volunteer work can create a connection with your audience and showcase your well-rounded personality.

8. Keep it concise and focused

Aim for a bio length of around 150-300 words, depending on the platform and purpose. Use clear and concise language, avoiding jargon or technical terms that might be unfamiliar to your audience. Make every sentence count and ensure that each piece of information is relevant and impactful.

9. Edit and proofread

After writing your bio, review it carefully for grammar, spelling, and punctuation errors. Ensure that it flows smoothly and is easy to read. Consider seeking feedback from trusted colleagues, mentors, or friends to get a fresh perspective and make improvements if needed.

10. Update regularly

Your professional bio should be a living document that evolves as you progress in your career. Keep it up to date by revisiting and revising it periodically to reflect your latest achievements, skills, and goals.

19 Professional bio examples

Here are five professional bio examples for different fields and purposes

1. Business professional bio example

John Smith is an experienced business strategist and consultant with over 10 years of experience in helping companies drive growth and maximize profitability. As the founder and CEO of XYZ Consulting, John has advised numerous Fortune 500 companies on strategic planning, market expansion, and organizational development. His expertise lies in leveraging data-driven insights to identify opportunities, streamline operations, and deliver sustainable results.

John holds an MBA from Harvard Business School and is a sought-after speaker at industry conferences. In his spare time, he enjoys hiking, playing the piano, and volunteering with local business mentoring programs.

2. Creative professional bio example of graphic designer

Sarah Thompson is a passionate graphic designer and visual storyteller known for her innovative and captivating designs. With a keen eye for aesthetics and a deep understanding of branding, Sarah has worked with leading global brands, creating impactful visual identities and marketing campaigns. Her work has been featured in several design publications and has earned her multiple awards, including the prestigious AIGA Design Excellence Award.

Sarah holds a Bachelor's degree in Graphic Design from the Rhode Island School of Design. When she's not immersed in design projects, she can be found exploring art galleries, experimenting with new art techniques, or traveling to gain inspiration from different cultures.

3. Medical professional bio example

Dr. Emily Davis is a board-certified cardiologist with a specialization in interventional cardiology. With over 15 years of clinical experience, Dr. Davis is dedicated to providing compassionate and personalized care to her patients. She is recognized for her expertise in complex coronary interventions and has performed hundreds of successful procedures, saving countless lives.

Dr. Davis completed her medical degree at Johns Hopkins University School of Medicine and pursued her fellowship training at the renowned Cleveland Clinic. She actively participates in medical research and has authored numerous publications in esteemed cardiology journals. Outside of her practice, Dr. Davis enjoys spending time with her family, practicing yoga, and advocating for heart health awareness.

4. Tech professional bio example

Alex Johnson is a seasoned software engineer and technology leader with a passion for innovation and problem-solving. With over 12 years of experience in the tech industry, Alex has led cross-functional teams in developing cutting-edge software solutions for global enterprises. His expertise spans full-stack development, cloud architecture, and machine learning.

Alex holds a Master's degree in Computer Science from Stanford University and has been granted several patents for his groundbreaking work. He frequently shares his knowledge as a guest lecturer at tech conferences and mentors aspiring developers through coding bootcamps. In his free time, Alex enjoys hiking, playing guitar, and experimenting with new coding languages.

5. Academic professional bio example

Dr. Jessica Rodriguez is a renowned professor of sociology and social justice advocate. With a Ph.D. in Sociology from Yale University, Dr. Rodriguez has dedicated her career to advancing research on inequality, race relations, and social change. Her scholarly work has been published in leading academic journals and has been influential in shaping public policy.

Dr. Rodriguez is a sought-after speaker at conferences and has delivered TEDx talks on issues of social justice and equity. She is deeply committed to mentoring the next generation of scholars and serves as a faculty advisor for various student organizations. Outside of academia, Dr. Rodriguez enjoys exploring new cuisines, volunteering at local community centers, and practicing mindfulness meditation.

6. Legal professional bio example

Elizabeth Davis is a highly accomplished attorney specializing in intellectual property law. With a Juris Doctor degree from Harvard Law School, Elizabeth has successfully represented clients in high-profile copyright and trademark infringement cases. Her expertise also extends to licensing agreements and intellectual property portfolio management.

Elizabeth is a partner at ABC Law Firm, where she heads the Intellectual Property Practice Group. She is a frequent speaker at legal conferences and serves as a mentor to young lawyers. In her free time, Elizabeth enjoys hiking, playing tennis, and volunteering with organizations that promote access to justice.

7. Marketing professional bio example

Jennifer Lee is a results-driven marketing strategist with a track record of driving revenue growth through innovative digital campaigns. With a deep understanding of consumer behavior and market trends, Jennifer has helped numerous companies expand their online presence and optimize their marketing efforts. She holds a Bachelor's degree in Marketing from New York University and is certified in Google Analytics and Facebook Ads.

Jennifer is a regular contributor to marketing publications and is often invited as a guest speaker at industry events. Outside of work, she enjoys traveling, practicing yoga, and exploring new cuisines.

8. Education professional bio example

Dr. Michael Thompson is a dedicated educator and thought leader in the field of educational psychology. With a Ph.D. in Educational Leadership, Dr. Thompson has served as a professor at prestigious universities, where he specializes in child development, motivation, and educational policy. He is the author of several influential books on parenting and education, which have been featured on The New York Times Bestseller list.

Dr. Thompson is a sought-after keynote speaker at education conferences and has appeared as a guest expert on national television programs. In his spare time, he enjoys playing the guitar, hiking with his family, and volunteering with local literacy programs.

9. Finance professional bio example

Sarah Johnson is a seasoned financial advisor with over 15 years of experience in wealth management. As the founder and CEO of XYZ Financial Services, Sarah has helped countless individuals and families navigate complex financial landscapes and achieve their long-term financial goals. She holds an MBA in Finance from Wharton School of the University of Pennsylvania and is a Certified Financial Planner (CFP®).

Sarah is a regular contributor to financial publications and has been featured in Forbes and The Wall Street Journal. Outside of work, she enjoys playing golf, practicing yoga, and serving as a board member for local nonprofits.

10. Journalism professional bio example

Emily Wilson is an award-winning investigative journalist with a passion for uncovering the truth and holding those in power accountable. With a Master's degree in Journalism from Columbia University, Emily has worked for leading news organizations, where she has covered a wide range of topics, including politics, social justice, and environmental issues.

Her in-depth reporting has led to significant policy changes and has earned her recognition from the Society of Professional Journalists. Emily is a regular contributor to national newspapers and frequently appears as a guest commentator on news programs. In her downtime, she enjoys hiking, reading non-fiction, and mentoring aspiring journalists.

11. Human Resources professional bio example

Michael Anderson is a seasoned human resources executive with a proven track record in talent acquisition and organizational development. With over 20 years of experience in the field, Michael has led HR teams at global companies, developing effective recruitment strategies and fostering a positive work culture.

He holds a Master's degree in Human Resources Management and is certified as a Senior Professional in Human Resources (SPHR). Michael is a frequent speaker at HR conferences and is passionate about promoting diversity and inclusion in the workplace. Outside of work, he enjoys playing golf, cooking, and volunteering with local career development organizations.

12. Healthcare professional bio example

Dr. Sarah Mitchell is a dedicated pediatrician committed to providing comprehensive and compassionate care to children of all ages. With a medical degree from Johns Hopkins University School of Medicine, Dr. Mitchell has extensive experience in diagnosing and treating a wide range of pediatric conditions. She is known for her warm bedside manner and ability to establish strong relationships with her young patients and their families.

Dr. Mitchell is actively involved in medical research and has published articles in renowned pediatric journals. In her free time, she enjoys hiking, playing the violin, and volunteering at children's hospitals.

13. Sales professional bio example

David Turner is a dynamic sales executive with a proven record of exceeding targets and driving revenue growth. With a background in business development and relationship management, David has successfully built strategic partnerships and closed multi-million dollar deals for global corporations. He holds a Bachelor's degree in Sales and Marketing and is certified in advanced sales techniques.

David is a sought-after speaker at sales conferences and has developed training programs to help sales teams improve their performance. Outside of work, he enjoys playing basketball, attending live music events, and mentoring young professionals interested in pursuing a career in sales.

14. Nonprofit professional bio example

Rebecca Nguyen is a passionate advocate for social change and the executive director of a prominent nonprofit organization focused on community development. With a Master's degree in Nonprofit Management, Rebecca has dedicated her career to addressing issues of poverty, education, and affordable housing. She has successfully led initiatives that have transformed the lives of vulnerable populations and empowered communities.

Rebecca is a sought-after speaker at nonprofit conferences and serves on the boards of several community-based organizations. In her spare time, she enjoys practicing mindfulness meditation, exploring nature trails, and supporting local artists.

15. Entrepreneur professional bio example

Mark Thompson is a visionary entrepreneur and the founder of a successful tech startup that specializes in artificial intelligence solutions. With a strong background in computer science and a passion for innovation, Mark has developed groundbreaking AI algorithms that have revolutionized industries such as healthcare and finance. His entrepreneurial journey has been recognized with prestigious awards, including the Forbes 30 Under 30 list.

Mark is an active mentor for aspiring entrepreneurs and frequently speaks at technology conferences. In his free time, he enjoys playing chess, attending hackathons, and supporting STEM education initiatives.

16. Real Estate professional bio example

Laura Johnson is a trusted real estate agent with extensive knowledge of the local market and a reputation for delivering exceptional service. With over a decade of experience in residential and commercial real estate, Laura has helped numerous clients navigate complex transactions and achieve their property goals. She holds a Bachelor's degree in Real Estate Management and is a certified Realtor®.

Laura's commitment to excellence has earned her recognition as a top producer in her agency. Outside of work, she enjoys hiking, painting, and volunteering with organizations that promote affordable housing.

17. Fitness professional bio example

Daniel Ramirez is a dedicated fitness coach and personal trainer, committed to helping clients achieve their health and wellness goals. With a background in exercise science and multiple certifications in fitness training, Daniel has guided individuals of all fitness levels to success. He specializes in weight management, strength training, and functional fitness.

Daniel's personalized and motivating approach has garnered him a loyal following and positive testimonials. He regularly conducts fitness workshops and contributes articles to health and wellness publications. In his spare time, Daniel enjoys practicing yoga, hiking with his dog, and experimenting with new healthy recipes.

18. Public Relations professional bio example

Rachel Anderson is a seasoned public relations strategist with a passion for building strong brands and fostering positive media relationships. With a Master's degree in Strategic Communication, Rachel has led successful PR campaigns for global corporations and high-profile individuals. Her expertise lies in crafting compelling narratives, crisis management, and influencer partnerships.

Rachel's strategic approach and attention to detail have earned her recognition in the industry. She frequently shares her insights as a guest lecturer at communications conferences and mentors aspiring PR professionals. Outside of work, Rachel enjoys attending cultural events, exploring art museums, and volunteering with nonprofit organizations.

19. Culinary professional bio example

Chef Alex Torres is a highly acclaimed chef with a talent for creating culinary experiences that blend innovation and tradition. With formal training at prestigious culinary institutes and experience working in Michelin-starred restaurants, Chef Torres has elevated the dining scene with his exquisite dishes. He has been featured in prominent food publications and has received numerous accolades for his culinary prowess.

Chef Torres is dedicated to using locally sourced ingredients and promoting sustainable cooking practices. In addition to his culinary pursuits, he enjoys traveling, foraging for unique ingredients, and mentoring aspiring chefs.

Ensure to customize these examples to align with your own professional background, accomplishments, and aspirations. A professional bio should reflect your individuality and showcase your expertise and impact in your chosen field.

6 Short Professional Bio templates for experienced professionals

Here are 6 short professional bio example templates for experience professionals.

Professional bio template 1

With over 10 years of experience in the field, I am a seasoned marketing professional specializing in digital strategy and brand management. I have successfully executed numerous integrated marketing campaigns for both local and international clients, driving significant growth and revenue. I am highly skilled in market research, data analysis, and customer segmentation, enabling me to develop tailored marketing strategies that resonate with target audiences. Known for my creative thinking, strong leadership abilities, and excellent communication skills, I thrive in fast-paced environments and deliver results that exceed expectations.

Professional bio template 2

As a dedicated software engineer, I have a solid background in developing innovative solutions for complex business challenges. With expertise in multiple programming languages and frameworks, I have successfully delivered robust software applications for diverse industries, including finance, healthcare, and e-commerce. I am passionate about writing clean, efficient code and staying updated with the latest industry trends. With strong problem-solving skills and a keen eye for detail, I consistently deliver high-quality projects on time and within budget, earning the trust and satisfaction of clients and stakeholders.

Professional bio template 3

With a background in finance and accounting, I am a highly skilled professional with a proven track record in financial analysis and risk management. Over the years, I have successfully guided organizations through complex financial landscapes, analyzing market trends, and identifying opportunities for growth. My expertise lies in financial modeling, budgeting, and forecasting, as well as in implementing robust internal controls. With a strong attention to detail and exceptional analytical abilities, I provide strategic insights that drive sound decision-making and contribute to long-term business success.

Professional bio template 4

With a background in human resources and talent management, I am a results-oriented professional specializing in recruitment and employee development. I have successfully sourced and placed top-tier candidates across various industries, utilizing innovative sourcing strategies and conducting comprehensive interviews. Additionally, I have designed and implemented training programs that enhance employee performance and engagement. Known for my strong interpersonal skills and ability to build rapport, I excel at fostering a positive and productive work environment.

Professional bio template 5

As a skilled project manager, I have a proven track record of delivering complex projects on time and within budget. I possess a strong understanding of project management methodologies and tools, allowing me to effectively plan, execute, and monitor projects from initiation to closure. With excellent communication and leadership abilities, I thrive in cross-functional teams, coordinating resources and ensuring seamless collaboration. Known for my problem-solving skills and ability to mitigate risks, I consistently drive successful project outcomes.

Professional bio template 6

With a background in sales and business development, I am a dynamic professional experienced in driving revenue growth and building strategic partnerships. I possess a deep understanding of market dynamics and customer needs, enabling me to identify new business opportunities and develop tailored sales strategies. I excel at building and maintaining long-term relationships with clients, utilizing strong negotiation and closing skills. With a passion for achieving sales targets and a proactive approach, I consistently exceed expectations and contribute to overall business success.

5 Short professional bio examples for freshers

Here are 5 short professional bio examples for freshers.

A results-oriented and enthusiastic entry-level professional seeking a challenging position in [industry/field]. With a strong educational background in [relevant degree/program], I possess a solid foundation in [key skills/competencies]. Eager to contribute my knowledge and learn from experienced professionals, I am a quick learner with excellent problem-solving abilities. I am committed to delivering high-quality work and thrive in collaborative environments that foster growth and innovation.

A proactive and detail-oriented recent graduate with a degree in [relevant field]. I am passionate about starting my career in [industry/field] and utilizing my strong analytical and communication skills to contribute to organizational success. With a keen eye for detail and a dedication to continuous improvement, I am eager to learn from experienced professionals and adapt to new technologies. Seeking an entry-level position that provides opportunities for growth and development.

A highly motivated and adaptable professional with a degree in [relevant field] seeking an entry-level position in [industry/field]. Equipped with strong problem-solving and critical thinking skills, I am eager to apply my knowledge and contribute to a dynamic organization. With a passion for innovation and a willingness to learn, I am committed to delivering results and exceeding expectations. I thrive in fast-paced environments and possess excellent teamwork and communication abilities.

A dedicated and proactive recent graduate with a degree in [relevant field]. I am eager to kickstart my career in [industry/field] and make a positive impact. With strong problem-solving abilities and a keen eye for detail, I am committed to delivering exceptional work. Seeking an entry-level position where I can contribute my skills in [specific area] and learn from experienced professionals in order to grow and excel in my field.

A detail-oriented and ambitious graduate with a strong academic background in [relevant field]. Equipped with a solid foundation in [key skills/competencies], I am ready to embark on a successful career in [industry/field]. With a proactive and result-driven approach, I am eager to contribute my abilities in [specific area] to an organization that values innovation and growth. Seeking an entry-level position where I can apply my knowledge, learn from experienced professionals, and make a meaningful contribution.

A professional bio is a powerful tool for showcasing your skills, experience, and unique personality. By following the tips and examples we've provided in this blog post, you can create a compelling bio that leaves a lasting impression on your audience.

Remember to keep your bio concise and focused, highlighting your most relevant achievements and qualifications. Use a professional tone and tailor your bio to suit your target audience. Don't be afraid to inject a bit of personality and showcase your passions and interests.

Lastly, don't forget to update your bio regularly as your career progresses and new accomplishments come your way. A well-maintained and thoughtfully written professional bio can open doors, create opportunities, and help you stand out in a competitive professional landscape.

So, take the time to craft a bio that truly represents who you are and what you bring to the table. Invest in your personal brand and watch as your professional bio becomes a powerful tool in your journey to success.

Trending Articles

Farewell Messages for your Employees Thank You Messages for Boss Employee Feedback for Managers Personal Resignation Letter Employee Recognition Award Titles Effective Self Appraisal Comments Thank You Messages for Colleagues Resignation letter subject line

How to Write a Condolence Email to Coworker (+10 Samples)

World malala day to celebrate and honor remarkable bravery, unlock the biggest secret of engagement to retain your top performers., -->guest contributor -->.

We often come across some fantastic writers who prefer to publish their writings on our blogs but prefer to stay anonymous. We dedicate this section to all superheroes who go the extra mile for us.

Let's begin this new year with an engaged workforce!

Empuls is the employee engagement platform for small and mid-sized businesses to help engage employees and improve company culture.

Quick Links

employee engagement survey software | employee engagement software | employee experience platform | employee recognition software

hr retention software | employee feedback software | employee benefits software | employee survey software | employee rewards platform | internal communication software | employee communication software | reward system for employees | employee retention software | digital employee experience platform | employee health software | employee perks platform | employee rewards and recognition platform | social intranet software | workforce communications platform | company culture software | employee collaboration software | employee appreciation software | social recognition platform | virtual employee engagement platform | peer recognition software | retail employee engagement | employee communication and engagement platform | gamification software for employee engagement | corporate communication software | digital tools for employee engagement | employee satisfaction survey software | all in one communication platform | employee benefits communication software | employee discount platform | employee engagement assessment tool | employee engagement software for aged care | employee engagement software for event management | employee engagement software for healthcare | employee engagement software for small business | employee engagement software uk | employee incentive platform | employee recognition software for global companies | global employee rewards software | internal communication software for business | online employee recognition platform | remote employee engagement software | workforce engagement software | voluntary benefits software | employee engagement software for hospitality | employee engagement software for logistics | employee engagement software for manufacturing | employee feedback survey software | employee internal communication platform | employee learning engagement platform | employee awards platform | employee communication software for hospitality | employee communication software for leisure | employee communication software for retail | employee engagement pulse survey software | employee experience software for aged care | employee experience software for child care | employee experience software for healthcare | employee experience software for logistics | employee experience software for manufacturing | employee experience software for mining | employee experience software for retail | employee experience software for transportation | restaurant employee communication software | employee payout platform | culture analytics platform

Benefits of employee rewards | Freelancer rewards | Me time | Experience rewards

Employee experience platform | Rules of employee engagement | Pillars of employee experience | Why is employee experience important | Employee communication | Pillars of effective communication in the work place

Building Culture Garden | Redefining the Intranet for Your Organization | Employee Perks and Discounts Guide

Employee Benefits | Getting Employee Recognition Right | Integrates with Slack | Interpreting Empuls Engagement Survey Dashboard | Building Culture of Feedback | Remote Working Guide 2021 | Engagement Survey Guide for Work Environment Hygiene Factors | Integrates with Microsoft Teams | Engagement Survey Guide for Organizational Relationships and Culture | Ultimate Guide to Employee Engagement | The Employee Experience Revolution | Xoxoday Empuls: The Employee Engagement Solution for Global Teams | Employee Experience Revolution | Elastic Digital Workplace | Engagement Survey Guide for Employee Recognition and Career Growth | Engagement Survey Guide for Organizational Strategic Connect | The Only Remote Working Guide You'll Need in 2021 | Employee Experience Guide | Effective Communication | Working in the Times of COVID-19 | Implementing Reward Recognition Program | Recognition-Rich Culture | Remote Working Guide | Ultimate Guide to Workplace Surveys | HR Digital Transformation | Guide to Managing Team | Connect with Employees

Total Rewards | Employee Background Verification | Quit Quitting | Job Description | Employee of the Month Award

Extrinsic Rewards | 360-Degree Feedback | Employee Self-Service | Cost to Company (CTC) | Peer-to-Peer Recognition | Tangible Rewards | Team Building | Floating Holiday | Employee Surveys | Employee Wellbeing | Employee Lifecycle | Social Security Wages | Employee Grievance | Salaried Employee | Performance Improvement Plan | Baby Boomers | Human Resources | Work-Life Balance | Compensation and Benefits | Employee Satisfaction | Service Awards | Gross-Up | Workplace Communication | Hiring Freeze | Employee Recognition | Positive Work Environment | Performance Management | Organizational Culture | Employee Turnover | Employee Feedback | Loud Quitting | Employee Onboarding | Informal Communication | Intrinsic Rewards | Talent Acquisition | Employer Branding | Employee Orientation | Social Intranet | Disgruntled Employee | Seasonal Employment | Employee Discounts | Employee Burnout | Employee Empowerment | Paid Holiday | Employee Retention | Employee Branding | Payroll | Employee Appraisal | Exit Interview | Millennials | Staff Appraisal | Retro-Pay | Organizational Development | Restricted Holidays | Talent Management Process | Hourly Employee | Monetary Rewards | Employee Training Program | Employee Termination | Employee Strength | Milestone Awards | Induction | Performance Review | Contingent Worker | Layoffs | Job Enlargement | Employee Referral Rewards | Compensatory Off | Performance Evaluation | Employee Assistance Programs | Garden Leave | Resignation Letter | Human Resource Law | Resignation Acceptance Letter | Spot Awards | Generation X | SMART Goals | Employee Perks | Generation Y | Generation Z | Employee Training Development | Non-Monetary Rewards | Biweekly Pay | Employee Appreciation | Variable Compensation | Minimum Wage | Remuneration | Performance-Based Rewards | Hourly to Yearly | Employee Rewards | Paid Time Off | Recruitment | Relieving Letter | People Analytics | Employee Experience | Employee Retention | Employee Satisfaction | Employee Turnover | Intrinsic Rewards | People Analytics | Employee Feedback | Employee of the Month Award | Extrinsic Rewards | Employee Surveys | Employee Experience | Total Rewards | Performance-Based Rewards | Employee Referral Rewards | Employee Lifecycle | Social Intranet | Tangible Rewards | Service Awards | Milestone Awards | Peer-to-Peer Recognition | Employee Turnover

writing business bio

How to Write A Professional Bio That Stands Out (Templates + Examples!)

Whether you’re speaking at a conference, creating your company’s website, or simply updating your LinkedIn profile, you need to write a good professional bio—a short summary of your life and career that tells people who you are, what you do, and what you’ve achieved. It’s really important to get your bio right as it may be the only chance you have to impress a potential client, employer, or customer.

But writing about yourself can be hard (trust me, I’ve been a professional writer for a decade and I still struggle sometimes). If you’re stuck staring at a blank sheet, trying to write your professional bio, though, we’ve got some good news. There are easy ways to write a great bio: start with a template, follow these tips, and you’ll get it right the first time—with almost no stress.

Table of Contents:

  • What makes a great professional bio.
  • Tips for writing a standout professional bio.
  • 4 perfect professional bio templates.
  • 3 inspiring professional bio examples.

What makes a great professional bio?

writing business bio

A great professional bio does three things: It tells people who you are, what experience you have, what it is that you do, and why you do it. Bios should be short and to the point. They need to reveal enough about who you are to convince someone reading your bio that you’re a qualified professional, without being a full accounting of your personal and work history. Nobody wants to read a bio that starts with “I was born in 1990 to two parents who loved me.”

How you go about explaining the who, what, and why depends a lot on context. While the advice in this article will allow you to easily write a very good professional bio, you will still need to tweak it for different purposes. The bio on your company website should be tailored to a different audience than a bio in an industry conference brochure where you’re speaking.

Similarly, if you have multiple roles, jobs, and experiences, you shouldn’t try and cram them all into one bio. Instead, you should write a different one for each situation.

For example, I have four basic professional bios depending on whether I am highlighting my mainstream writing, my content marketing, my photography, or one of the companies I’m involved with. They say things like:

  • Harry Guinness is an Irish freelance writer. His work has been published in  The New York Times ,  Wired ,  Popular Science , and countless other publications.
  • Harry Guinness is an Irish freelance B2B writer. He works with companies like Zapier and MemberSpace to create high value content.
  • Harry Guinness is an Irish photographer and educator. He is a regular contributor to  Popular Photography  and  Wired . His photographs have been published in countless newspapers, magazines, and websites—often without his permission.

Now, let’s get into the nitty gritty. While we’ll tackle the “who”, “what”, and “why” separately, it’s worth noting that the categories can bleed into each other a bit. Still, it’s worth considering them individually as it will make sure you get all the important details down in a logical order.

A great professional bio: Who

The first part of any bio is introducing who you are. In most cases, this is going to be simply stating your name, where you’re from, and where you work. If you expect people to know you, for example, if the bio is for an industry event where you are a regular speaker, then it can be a little briefer. On the other hand, if you are introducing yourself to people who have never heard of you or the company you work for, you should go into a little more detail.

Depending on who your bio is for and how long it needs to be, some of the details you should include are:

  • Where you’re from.
  • Where you’re based.
  • What company you work for.
  • What your company does.

So, something like this ticks all the boxes:

Harry Guinness is the founder and CEO of Snapsure, a planning app for landscape photographers. Originally from Dublin, Ireland, he now splits his time between there, South East Asia, and the French Alps.

It’s short, to the point, and gives anyone reading it a good idea of who I am.

A great professional bio: What

Telling people your job title only goes so far. Saying I’m a freelance writer doesn’t reveal a lot about the kind of work I do. There are freelance tech writers, freelance sports writers, and freelance ghostwriters who write novels for other people to publish. So, once you introduce who you are, you need to flesh out some of the details.

This is the opportunity to say things like:

  • What exactly you do at the company you work for.
  • Where you went to university.
  • What degrees and other qualifications you have.
  • What professional bodies you are a member of.
  • Where you have worked in the past.
  • What professional roles you hold (or have held).
  • What fields of your profession interest you.
  • What areas of the world you work in.
  • How long you have been in the industry and/or your current role.

Depending on the length of the bio you need to write (and the length of your career) this can be the longest section—and the hardest to keep concise.

Let’s use me in my professional content marketer role as an example again. The “who” would be something like:

Harry Guinness is an Irish freelance B2B writer.

Then the “what” could continue:

For the past decade, he has worked with tech companies like Zapier and MemberSpace to create high value content. With an MSc. in Business and Management from Trinity College, Dublin, he understands how well crafted content marketing can drive customer acquisition and engagement.

In just a few lines, this reveals what experience I have, what my qualifications are, and what kind of work I do. Although I could go a little deeper into some things, I feel that for most situations, this is actually enough information.

A great professional bio: Why

The last thing to cover is a little about what motivates you, either professionally or personally. While somewhat optional, this is the chance to mention things that reveal the deeper you, like:

  • Your guiding philosophy.
  • Your hobbies and passions.
  • Your family.
  • Your hopes, dreams, and goals.

Continuing the example above, the “why” of my bio would be something like:

When he’s not writing well crafted copy, he can be found skiing in the French Alps or out in the woods with his Belgian Malinois, Gunther.

Alternatively, if I wanted to reveal more about my professional goals, it could say something like:

He is currently working with two early-stage startups and hopes to retire before he is 45 so he can spend more time with his girlfriend and dogs.

Or even something as simple as:

He is on a one-man mission to help people write brilliant professional bios.

As you can see, depending on your audience and the purpose of your bio, you can really go any direction with the “whys”. It can be your biggest opportunity to stand out from other people with similar jobs and qualifications.

Tips for writing a standout professional bio

writing business bio

Writing a bio that says who you are, what you do, what you’ve done and achieved, and what guides or inspires you will get you 80% of the way to a perfect professional bio. If it’s short, succinct, and tailored to your audience, you’ll be 90% of the way there. Still, there are some tweaks and tips that can really make your professional bio stand out.

Write it in the first person

While many professional bios will need to be in the third person (so they say “Harry Guinness is…” rather than “I am…”), it’s generally easier to write about yourself in the first person. Start by saying “I am X… I do Y…” and then, if it needs to be in the third person, edit it afterward.

Professional but personal

It’s easy to fall into the trap of writing a bio that just lists your name and job title without revealing anything else. There are lots of CEOs, marketers, and every other job title you can imagine. If you want your bio to stand out and for people to remember you, make sure to add some details about what makes you you—whether they be personal information or professional goals.

Humor (where appropriate)

If there’s an opportunity for a good joke and it fits your personality, take it. People love humor, even if they’re reading a list of professional bios on a conference website.

Whenever I’m using my photographer bio, I always mention that my photographs have been published in thousands of places without my permission—because they have. For photographers, it’s very relatable.

You don’t have to try too hard with the comedy. A simple pun, dad joke, or wry observation at the end is enough.

Write it—then write it again

The secret to great writing isn’t in crafting a perfect first draft, but in continuously reworking and refining what you have. It doesn’t take that long to type 50,000 words, but it takes years to write a good book.

When you write your professional bio, don’t post it straight away. Step away for a few minutes and go do something else. Then come back and read over it. You’ll probably see an awkward phrase or something else that can be tweaked. Make a few changes, then leave it again. After three or four passes, it will be in great shape!

For more on editing things like this, check out this article I wrote for the New York Times on  editing your own writing .

Pay attention to every word

Word choice matters. It’s easy to throw in extra words that don’t really add much to your bio and distract from what you are trying to say. Things like “aspiring”, “up and coming”, “established”, and other vague descriptors are all generally superfluous.

On the other hand, if you’re going to use a descriptive word, make it a strong one. Try “brilliant” instead of “good”, “fascinated by” instead of “interested in”, and so on.

So for my bio, instead of this:

Harry Guinness is currently on a one-man mission to try and help as many regular people as possible to write better and more worthwhile professional bios.

I should say something like this:

Harry Guinness is on a one-man mission to help people write brilliant professional bios.

Shorter is (often) better

When it comes to bios, they should be as long as they need to be—and no longer. Your bio needs to provide a clear picture of who you are, but it should do that as succinctly as possible.

When you’re writing and editing your bio, for every bit of information you have stop and ask “is this necessary for my audience to know?” If it’s not, remove it.

What information is necessary changes depending on the context. If you’re speaking at an academic conference, of course you should list your major publications and qualifications. On the other hand, people at an industry event are probably more interested in your job description.

Don’t be afraid to break the rules

With all that said, I can only offer you advice. If your bio calls for something that doesn’t neatly fit a template, throw out the template. Only you can judge whether your bio gives the impression of you that you want it too. If that means going off in a different direction, go right ahead.

4 perfect professional bio template

writing business bio

By now, you should already have the rough outline of a great professional bio in your head. If you want an easy to follow template to get it down on paper, here are four to try: two short ones and two longer ones.

All four templates do a really good job of getting the information you need to share up front, while still allowing you to include personal details.

Two line first-person template

I’m an X who does Y for Z. I A to B for C.

Example:  I’m a freelance writer who works with top-tier publications like The New York Times and Wired, as well as exciting SAAS companies like MemberSpace. I take complex tech and business concepts and explain them for a general audience.

Two line third-person template

NAME is an X who does Y for Z. He/she As to B for C.

Example:  Harry Guinness is a freelance writer who works with top-tier publications like The New York Times and Wired, as well as exciting SAAS companies like MemberSpace. He takes complex tech and business concepts and explains them for a general audience.

Paragraph first-person template

I’m an X based in Q who does Y for Z. I A to B for C. R is my passion. When I’m not working, you can find me doing S.

Example:  I’m a freelance writer based in Dublin, Ireland, who works with top-tier publications like The New York Times and Wired, as well as exciting SAAS companies like MemberSpace. I take complex tech and business concepts and explain them for a general audience. Getting deep into tricky subjects is my passion. When I’m not working, you can find me skiing in the French Alps or out in the woods with my Belgian Malinois, Gunther.

Paragraph third-person template

NAME is an X based in Q who does Y for Z. He/she As to B for C. R is his/her passion. When he/she is not working, you can find he/she doing S.

Example:  Harry Guinness is a freelance writer based in Dublin, Ireland, who works with top-tier publications like The New York Times and Wired, as well as exciting SAAS companies like MemberSpace. He takes complex tech and business concepts and explain them for a general audience. Getting deep into tricky subjects is his passion. When he’s not working, you can find him skiing in the French Alps or out in the woods with his Belgian Malinois, Gunther.

3 inspiring professional bio examples

writing business bio

As you’ve probably realised by now, great professional bios can take many forms.

Here are a few good examples from the MemberSpace community:

The Social Broker

writing business bio

The Social Broker Case Study

The Social Broker is a content membership empowering real estate agents to build a polished & thriving online brand. They provide monthly content plans with daily post ideas, images, graphics, and captions. There’s a curated library of photos along with editable templates. There’s also a hashtag guide and social media tips to drive engagement along with complimentary coaching and training via a private Facebook group.

Inge Hunter

writing business bio

Inge Hunter Case Study

Inge Hunter teaches people how to tell the world about their business and gives them the process and strategies to achieve it. Her membership, Design Your Socials, is the quickest way to start leveling up and improving. It includes Zoom workshops, live weekly account reviews, Q&A member sessions, various content libraries, Google calendar of events, thousands of categorized hashtags, digital coworking, and more!

Being able to write an awesome professional bio is a skill that stands for you. Over your career, there will likely be dozens of times you need to succinctly explain who you are and what you do to people who may have heard your name in passing—or have absolutely no idea you exist. If you can do it well, without stressing about it, you’re more likely to be remembered, get the job, and generally succeed in your professional life.

Related Posts

How to monetize youtube

How to Sell on Youtube: 10 Easy Videos Creators Publish to Sell More Digital Products

Many content creators rely on ad revenue, sponsorships, and merchandise sales to make money on YouTube. However, there is another lucrative…

How to make money on instagram

How to Make Money on Instagram – 16 Profitable Ideas from Real Creators

Instagram is the social media capital for creators. From landing brand deals to sponsored posts, monetizing your following can turn…

How to monetize a website

23 Digital Products You Can Sell to Monetize Your Website Today

Whether your’e a blogger, business owner, or simply someone with a passion project, generating income from your website can be…

Our Programs

writing business bio

Publish Your Nonfiction Book

Follow the proven publishing path that has helped thousands of people write bestselling books

writing business bio

Author Accelerator

Grow your business, authority, and income with clear a roadmap for bestseller status

writing business bio

Publish Your Fiction Book

Bring your story to life with 1:1 coaching, publishing guidance, & an inspiring community of authors

Author Accelerator Fiction

Gain access to the all-inclusive training and support system designed by full-time fiction authors

writing business bio

Market Your Book

Unlock the true potential of your book and learn how to consistently sell more copies

writing business bio

Author Accelerator Elite

Discover our most exclusive program with done-for-you editing and marketing services to fast-track success

Free Tools & Resources

Free Copy of Published

The proven path from blank page to 10,000 copies sold.

Publishing Path Assessment

Discover which path will be the best for you to succeed in your author goals.

Nonfiction Outline Template

25 pages of pre-formatted material structured to industry standards.

Weekly Live Trainings

Fiction outline template, author dna assessment.

Find out Which Famous Author You Are!

Companies Assessment

Discover which type of company can help you publish!

Character Worksheet

Make your characters feel REAL!

Learn About

Children's Book

Non-fiction.

How to Get An ISBN Number

A Beginner’s Guide to Self-Publishing

How Much Do Self-Published Authors Make on Amazon?

Book Template: 9 Free Layouts

How to Write a Book in 12 Steps

The 15 Best Book Writing Software Tools

5 Inspiring Short Bio Examples + How to Write a Professional Bio

POSTED ON Nov 23, 2023

Shannon Clark

Written by Shannon Clark

Are you a business owner who wants to share your expertise but is unsure of how to stand out in a crowded marketplace? Maybe you want to write a book or create a course but there’s still the matter of convincing people of why they should trust you. This is where a professional bio comes in.

When you are building a personal brand, every word you use matters. In this article, we’ll break down the parts of a professional bio, walk through the steps of creating one, and share some short bio examples. 

New Call-To-Action

This guide for writing a professional bio includes:

What is a professional bio.

Your professional bio is a short, curated snapshot of your education, accomplishments, and career highlights. Similar to an author bio , it gives background information on why you are qualified to do what you do, but unlike an author bio that focuses only on a book, a professional bio is a broader take on who you are as a business owner and your brand.

The best professional bios are streamlined, highly focused, and targeted to your audience. They condense all of your years of experience and knowledge into a bite-sized snippet that you can share across various mass media outlets like your website, podcasts, social media, television interviews, and speaking engagements .

Creating a short bio that resonates with readers and doesn’t sound like a boring list of accomplishments may sound like a tall order, but it’s doable with the right template. 

How do you write a professional bio?

The challenge that many career professionals face when trying to write a short bio is that there’s so much information to sift through. What do you include? What do you leave out? When do you use generalities? When do you get specific?

Here are some basic steps for writing a professional bio. 

Gather the necessary information. Prewriting is a great way to pull everything together.

  • Start with your personal brand. Think specifically about your current offer and the products and services that you sell. Write those down.
  • Define your audience. As a business owner, you likely have an avatar or multiple avatars (marketing personas) of your ideal customer. Before writing your professional bio, you’ll need to know who will be reading it.
  • Know your why. Where are you in your career currently? Why is now the time to define your personal brand? Knowing this will help you develop the tone for your professional bio. You don’t want your bio to be static and boring. You want it to have personality, and knowing your why will help you create an engaging one.

In this article, we’re focusing on short bios, and one of the best ways to get to a short bio is to start with a longer one. It’s easier to subtract from a short one than to try to make a short bio longer. You’ll need different bio lengths for different purposes, and starting with the longest and narrowing it down to the shortest will help make the process more efficient.

Here’s how to build your main bio.

There are several ways to write a professional bio, but one of the easiest is to use the 5-paragraph structure that's common in personal essays: introduction, body, and conclusion. 

Writing it in the third person is standard and often viewed as more formal and professional, but some opt for the first person which has a more casual feel. 

  • Introduction (1 paragraph) – This opening paragraph sets the stage for the rest of the bio. You can start from your childhood if it’s relevant or whatever point on the timeline when your career focus began to take shape. Some even begin with their current title and position and move on from there. Wherever you start, you want this paragraph to catch everyone up to where you are now so you can tell them where you’re going.
  • Body (3 paragraphs) – Your body paragraphs are where you “flesh out” your history. It’s your story. This is where you talk about your education, your accomplishments, and the whys that motivate you to do what you do.
  • Conclusion (1 paragraph) – This is where you tell your reader where you are going—your vision for your brand and the people that you serve. 

Once you’ve written your full bio (up to 400 words, give or take), you’ll want to cut it to about 200 words to create the shorter version. This is where you go from specifics to generalities. For example, in a longer bio, you might mention the subject of your dissertation as it relates to your current career path, but in the shorter bio, it would suffice to say you received a Ph.D. and from where. 

5 short bio examples

Below I’ve shared 5 short bio examples from business owners who've put in the work to create outstanding personal brands. Some are solopreneurs whose personal and company brands are the same, while others head up large companies and have chosen to separate their personal brand from the company's. 

The first example from Whitney Johnson, the CEO and co-founder of Disruption Advisors shows her full bio (pulled from her LinkedIn profile). Underneath you’ll find the shortened version she displays on her website. I found even shorter versions on her YouTube and Twitter (X) pages. This is a good example of how to take a longer bio and shorten it.

1. Whitney Johnson

Area of expertise or Industry: Leadership training

Products / Services: Coaching, public speaking, books, workshops

Short Bio Examples - Whitney Johnson

Full bio ( source )

Word count – 372

Whitney Johnson is the CEO of Disruption Advisors (thedisruptionadvisors.com), a leadership development company, helping you grow your people to grow your business.

A Wall Street Journal, USA Today and Amazon bestselling author, Whitney was named by Thinkers50 as one of the ten leading business thinkers in the world (2021). She is a world class keynote speaker and a popular lecturer for Harvard Business Publishing’s Corporate Learning. She has 1.7 million followers on LinkedIn where she was selected as a Top Voice in 2020. Her course on Fundamentals of Entrepreneurship has been viewed more than one million times, and her LinkedIn Lives have more than 1 million cumulative views. In 2017, she was selected from more than 17,000 candidates for the initial cohort of Marshall Goldsmith’s 100 Coaches, and was named as the #1 Talent Coach.

Johnson is a frequent contributor to the Harvard Business Review, as well as the author of the WSJ bestselling Smart Growth, Build an A Team, a Financial Times Book of the Month, and the critically acclaimed Disrupt Yourself. In these books, she codifies the S Curve of Learning and the Seven Accelerants of Personal Disruption, both of which operationalize disruption theory by applying it to the individual. Integral to her work is the weekly Disrupt Yourself Podcast which has millions of downloads. Guests have included Brené Brown, Adam Grant, Susan Cain, and Stephen M.R. Covey.

Johnson was the cofounder of the Disruptive Innovation Fund with Harvard Business School’s Clayton Christensen, through which they invested in and led the $8 million seed round for South Korea’s Coupang, currently valued at more than $25 billion. She was involved in fund formation, capital raising and the development of the fund’s strategy.

A former award-winning Wall Street stock analyst, Johnson applies her understanding of momentum and growth in stocks to people. She was an Institutional Investor–ranked equity research analyst for eight consecutive years, rated by Starmine as a superior stock-picker. As an equity analyst, stocks under coverage included America Movil (NYSE: AMX), Televisa (NYSE: TV) and Telmex (NYSE: TMX), which accounted for roughly 40% of Mexico's market capitalization.

She is married, has two children, and lives in Lexington, Virginia, where her family grows strawberries, raspberries, and blackberries and enjoys making jam.

Short bio (source)

Word count – 188

Whitney Johnson , CEO and Co-Founder of Disruption Advisors, is a world-class coach globally recognized thought leader, author, keynote speaker, and consultant helping organizations operationalize a high-growth mindset in their leaders and teams. 

Whitney is the WSJ, USA Today, and Amazon bestselling author of Smart Growth: How to Grow Your People to Grow Your Company (Harvard Business Press, 2022). She shares her passion for personal disruption, helping individuals transform their lives, careers, teams, and companies through her keynote addresses; her popular podcast Disrupt Yourself; lectures at Harvard Business School’s Corporate Learning; the award-winning books How to Build an A Team , Disrupt Yourself , and Dare, Dream, D o; and frequent article contributions to the Harvard Business Review and MIT Sloan Management Review.

Whitney is ranked a top talent coach by Marshall Goldsmith 100 Coaches, recognized by Thinkers50 as one of the top 10 leading business thinkers in the world, and named Inc.’s 200 Female Founders of 2023. She is co-founder of the Disruptive Innovation Fund with Clayton Christensen, and a former award-winning stock analyst on Wall Street, Whitney Johnson now applies her understanding of momentum and growth in stocks to people.

2. Tiffany Dufu

Area of expertise or industry: Peer coaching

Products / Services: books, public speaking

Short Bio Examples - Tiffany Dufu

Short Bio ( source )

Word count: 203

Tiffany Dufu is founder of The Cru, a peer-coaching tech company acquired by Luminary in 2023. Their algorithm matches circles of women who collaborate to meet their personal and professional goals. She’s also the author of the bestselling book Drop the Ball: Achieving More by Doing Less. According to foreword contributor Gloria Steinem, Drop the Ball is “important, path-breaking, intimate and brave.”

Named to Entrepreneur's 100 Powerful Women and Fast Company’s League of Extraordinary Women, Tiffany has raised nearly $20 million toward the cause of women and girls. She is a frequent speaker on women’s leadership and has presented at Fortune Magazine’s Most Powerful Women Summit, MAKERS and TEDWomen. She was a launch team member to Lean In and was Chief Leadership Officer to Levo, one of the fastest growing millennial professional networks. Prior to that, Tiffany served as President of The White House Project, as a Major Gifts Officer at Simmons University, and as Associate Director of Development at Seattle Girls’ School.

Tiffany is a member of Women’s Forum New York, Delta Sigma Theta, Sorority, Inc. and is a Lifetime Girl Scout. She serves on the board of Simmons University and lives in New York City with her husband and two children.

3. Chris Do

Area of expertise or industry: Brand design

Products / Services: public speaking, courses, workshops

Short Bio Examples - Chris Do

Word count: 123

First-person example

As the Founder and CEO of The Futur, I have over 27 years of experience in brand design, strategy, and consultancy, working with clients such as Microsoft, Sony, Nike, and Starbucks. I am passionate about helping people realize their value and communicate it to others, whether through design, content, education, or coaching.

I am also a sought-after public speaker and mentor, delivering keynote speeches, workshops, and courses at various events, conferences, and organizations around the world. I share my insights and expertise on topics such as branding, business, creativity, and social media marketing, reaching millions of people through my YouTube channel, podcast, and online platform. My mission is to empower the next generation of creative entrepreneurs and leaders to achieve their full potential.

4. Andrew Huberman, Ph.D

Area of expertise or industry: neuroscience

Products / Services: public speaking

Short Bio Examples - Andrew Huberman, Ph.d

Word count: 228

Andrew Huberman, Ph.D., is a neuroscientist and tenured professor in the department of neurobiology, and by courtesy, psychiatry and behavioral sciences at Stanford School of Medicine. He has made numerous significant contributions to the fields of brain development, brain function and neural plasticity, which is the ability of our nervous system to rewire and learn new behaviors, skills and cognitive functioning.

Huberman is a McKnight Foundation and Pew Foundation Fellow and was awarded the Cogan Award in 2017, given to the scientist making the most significant discoveries in the study of vision. His lab’s most recent work focuses on the influence of vision and respiration on brain states such as fear and high attention focus and developing rapid and effective tools for mitigating stress and improving sleep and other physiological metrics.

Work from the Huberman Laboratory at Stanford School of Medicine has been published in top journals including Nature, Science and Cell and has been featured in TIME, BBC, Scientific American, Discover and other top media outlets.

In 2021, Dr. Huberman launched the Huberman Lab podcast. The podcast is frequently ranked in the top 10 of all podcasts globally and is often ranked #1 in the categories of Science, Education, and Health & Fitness.

Alongside hosting the Huberman Lab podcast, Andrew Huberman is the co-founder of Scicomm Media, and actively invests in and advises a handful of businesses. 

5. Amy Porterfield

Area of expertise or industry: entrepreneurship

Products / Services: public speaking, book, courses

Short Bio Examples - Amy Porterfield

Word count: 204

I help entrepreneurs build businesses online. My areas of expertise include how to start and grow an email list, how to create digital courses and how to promote and sell courses online using webinars.

About My Podcast, Online Marketing Made Easy

How do I start an online business? Grow my email list to thousands of subscribers? Sell more and grow faster? These are just some of the big questions that leading online marketing strategist, Amy Porterfield, digs into on the top-ranked Online Marketing Made Easy Podcast.

Featuring insights from A-List online marketing experts (Russell Brunson, Jamie Kern Lima, Rick Mulready, Marie Forleo, etc.) as well as mini marketing masterclasses and step-by-step guides, each episode is designed to help you take immediate action on the most important strategies for starting, scaling and automating your online business.

My specialty is getting into the online trenches with you. Thinking about creating an online course? Want to promote with webinars? Need help building your email list? Discover why hundreds of thousands of online business owners turn to me to generate more profits and to make sense of the online marketing space, implement the strategies that really get results, and turn that side hustle into a business that lasts.

Final thoughts

When you are designing your personal brand, how you present yourself to the world will define how the world sees you. A well-written, engaging professional bio will pull newcomers into your world and invite them to stay awhile and look around. A dry, static list of your credentials will do the opposite—push potential followers away. 

By using the easy-to-follow guidelines above and learning from the short bio examples shared, you can create a standout professional bio that demands attention. 

Are you interested in sharing your expertise with the world as an authorpreneur ? Have you given serious thought to writing a book to grow your business? A book makes a great lead magnet to build your audience. Selfpublishing.com has a team of experts ready to show you how to create a book funnel and start growing your personal brand today!

writing business bio

FREE EBOOK & AUDIOBOOK

The proven path from blank page to 10,000 copies sold

Related posts

Business, Marketing

The 14 Best Writing Apps for Android in 2024

Business, Non-Fiction

How to Get More Patients With a Book & Brand

The 11 best books about failure (and how to overcome it).

  • HousingWire
  • Altos Research
  • Reverse Mortgage Daily
  • Newsletters
  • HousingWire Annual
  • Gathering of Eagles
  • Virtual Events

Popular Links

  • Mortgage Rates Center
  • Whitepapers
  • Marketing Solutions
  • We’re Hiring

vpjoebiden_hud2015

How to write a lead-winning, memorable real estate agent bio (+ examples)

Gain a few expert insights from these real-life examples, and learn how to write a real estate agent bio that attracts new clients.

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to email a link to a friend (Opens in new window)
  • Click to share on SMS (Opens in new window)
  • Click to copy link (Opens in new window)

Vetted by HousingWire   |  Our editors independently review the products we recommend. When you buy through our links, we may earn a commission.

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients. After all, prospective clients are trusting you with one of their biggest financial decisions.

A national research study conducted by Brand Builders Group found that some 74% of all Americans and 85% of millennials aged 35 to 44 say they are more likely to trust someone who has an established personal brand. Writing an expert real estate agent bio is the first step in creating that trust and credibility.

While there’s no exact formula, every well-written bio includes a few key features, which we dive into below. Follow these tips to differentiate yourself from the pack and enhance your professional brand.

In this article

  • Why real estate agent bios matter

How to write a real estate agent bio

Professional experience, accreditations and designations, connection to community, testimonials, career stats, awards, accolades and press mentions, tips and considerations for writing the best bio, why your real estate agent bio matters.

Your real estate bio is how you shape the narrative about your services and brand. It is often the first point of contact between you and potential clients, or it’s how clients confirm if you’re the right fit after you’ve been referred to them. A good real estate agent bio offers relatable glimpses into your personality while sharing relevant accolades, achievements and expertise.

Practically speaking, your future clients will be skimming for information that reveals your knowledge about their neighborhood or zip code, and whether you’ve worked with the type of property they are buying or selling. They’ll want to know you have what it takes to close the type of deal they are looking for, and that you can help them reach their financial goals.

But on a more basic level, people like to connect human-to-human. So let your personality shine. Showcase the best and most authentic parts of yourself by sharing a few selective personal details.

Writing a real estate agent bio is all about finding the balance between capturing the client’s attention, sharing your genuine personality and showcasing your expertise. Most readers scroll through bios quickly, so you want to include some eye-catching buzzwords.

To help you get started, here’s a list of everything you should include in a real estate agent’s bio, plus some buzzy keywords to help you phrase your message in a memorable way.

What to include in your real estate agent bio

It sounds obvious, but too many real estate agents forget to share their expertise. It’s okay to be a little braggadocious! Start strong by describing your professional background. Lead with your most eye-catching (and even most obvious) resume milestones, such as:

  • How many years you’ve been in the business
  • How many clients you’ve served
  • What kind of sales or purchases you’ve help clients achieve
  • What types of homes or client you specialize in
  • What your total sales volume is

See it in action

Check out this bio from Tate Kelly of Coldwell Banker Warburg:

Tate Kelly

Tate Kelly is a riddle of valuable contradictions. To begin with, his reputation for excellence is ironclad: over a decade of experience as a real estate broker and over $300,000,000 in total sales. In 2024, Tate received Coldwell Banker’s International President’s Premier Award representing the company’s top 1% of all sales professionals. In 2023, Tate was recognized by RealTrends as one of the Best Real Estate Professionals in the United States. Representing the top 1.5% of more than 1.6 Million licensed Real Estate Agents/Brokers nationwide. Tate is a native New Yorker who grew up on the Upper East Side. Tate knows the city, understands luxury, and loves historical architecture. At the same time, he is approachable, adaptable, unassuming, and self-aware. Tate’s track record working in luxury sales serves as the real estate version of the ‘Good Housekeeping Seal’ of approval. Both buyers and sellers value the combined benefits of his individual talents along with membership in one of the most respected real estate firms in New York City. But what really distinguishes Tate cannot be taught or listed neatly on a resume—it is his instinctive ability to relate to clients that has been an integral part of his career since the beginning.

When asked how a real estate agent should pick which professional accomplishment to focus on, Kelly told HousingWire he takes a holistic approach, starting with a few striking details. He explains:

Choose the accomplishment you’re most proud of, or the accomplishment that speaks to what area of real estate you want to focus on or are best at. I also think that focusing on your career as a whole is important, as that encompasses everything you’ve achieved in the business. It is very hard to choose a specific one for me because each deal is different and important. That is why I wanted to let the reader know my total sales volume and years in the business right at the start…after a unique or eye-catching opening line (I learned that from my 11th grade English teacher!).

Headshot-TATE-KELLY

Buzzwords to use Try these buzzwords and phrases to describe your professional experience: “Jane Doe has 27 years of experience serving Nevada homebuyers.” “Jane Doe is an industry-leading Realtor with a talent for selling unique properties.” “Jane Doe specializes in luxury markets.” “Jane Doe is a reputable agent known for facilitating profitable transactions.”

Highlight your professional credentials and any special designations you’ve earned. These not only bolster your professional image but also reassure clients of your credibility in the field.

Check out this bio from Janet Boyden of Premier Sotheby’s International Realty.

Headshot-Janet-Boyden1

Janet has worked in the real estate market since 1999, expanding her footprint from Georgia to South Carolina down to Florida. Prior to joining Premier Sotheby’s International Realty, she began working at Celia Dunn Sotheby’s International Realty from Atlanta Fine Homes Sotheby’s International Realty, where she was named to the Atlanta Board of REALTORS® Multi-Million Dollar Sales Club for five consecutive years. With extensive experience in new construction home sales, Janet is certified in luxury home sales and specializes in relocation and new construction builder sales.

Growing up in Savannah, Georgia, as the daughter of a builder and developer, she learned the processes involved in new home construction from her dad. Real estate was a natural fit and Janet has represented several custom homebuilders.

Janet is a member of the REALTOR® Association of Sarasota and Manatee and has received various designations, including Accredited Buyer Representative, Accredited Seller Representative, Licensed Real Estate Salesperson, Certified Relocation Professional, Graduate, REALTOR® Institute and Certified Luxury Home Marketing Specialist. She received her Bachelor of Arts from the University of Georgia.

Janet and Robert Sherman brought their skill sets together in 2018 and formed a team to offer exceptional service to the Sarasota lifestyle. They have been recognized by RealTrends among America’s Top 1,000 agents for two years in a row and ranked in the top 25 three years running. Janet is now branching out in a new direction, mentoring newer agents and adding to her personal real estate team to expand their services and benefit her customers.

Interestingly, when HousingWire asked Boyden to share her number-one tip for how to write a real estate agent bio, she said adding personal touches gives her a better competitive advantage:

“Yes, keep your bio professional but make it personal too,” she told HousingWire. She explains why:

People like to connect with someone they have something in common with. Once, a lady from West of Trail (an area in Sarasota) contacted me a couple of years ago. She read my bio and loved that I was on the board for the Humane Society of Sarasota and I taught yoga. She was big into animal rescue and also loved yoga. She hired me and her sale resulted in over $2 million dollars. This year, I received a call from an owner in Parrish, FL where I never had sold before. He said they had a five-acre estate and knew they wanted a Sotheby’s agent, so he started reading agent bios. Mine resonated with him and his wife, as they had recently added two French Bulldogs to their family and I too have two Frenchies. I told him we were a match made in heaven! His sale resulted in just under $2 million.

Headshot-Janet-Boyden

Janet Boyden

The takeaway here? Lead with your professional credentials, but sprinkle personal tidbits about the things that make you happy. Chances are, they will make your clients happy, too!

Buzzwords to use Try these buzzwords and phrases to reference your accreditations and designations: “Jane Doe is a member of the REALTOR® Association of Pittsburgh.” “In 2018, Jane Doe became a LEED Accredited Professional.” “Jane Doe was recognized by the Orange County Board of Realtors as a top performer.”

Your core values will resonate with clients looking for an agent they can relate to and trust. Articulate these values clearly, using phrases that reflect your commitment to principles like integrity, client satisfaction, community and professionalism (or whatever feels authentic to you!).

Check out this bio from Carrie Nicholson at Hawai‘i Life.

Carrie Nicholson_Hawaii Life

For twenty years, Carrie has been a top-producing real estate professional dedicated to the luxury real estate market on the Big Island of Hawai‘i. She serves her clients and her community as a Broker-in-Charge at Hawai‘i Life Real Estate Brokers and a Director of Hawai‘i Life One – Big Island, the company’s concierge suite of services, as well as a curated collection of Hawai‘i’s most exceptional properties and locations. Carrie’s unparalleled knowledge of Big Island luxury properties and international business relations has resulted in over a billion dollars in residential and land sales across her career. 

Carrie began her real estate career at Clark Realty and quickly became a top producer, and through hard work and focused determination, she has led her field in the Top Broker rankings since then. As Principal Broker of Kukio Properties, she led the development’s sales team, representing discerning buyers and sellers who value excellence, knowledge, and personalized results. She has been recognized multiple times as one of the Top real estate agent in Hawai‘i by Hawai‘i Business magazine. Born and raised in Hawai‘i, Carrie is a Coast Guard-certified submarine co-pilot, rescue scuba diver, and free diver.

Her passion for the ocean led her home to the deep blue enveloping the Big Island of Hawai‘i, where she worked extensively with National Geographic on underwater documentary films and photography. 

Carrie has lived and trained internationally in more than a dozen countries and from coast to coast. Her love of nature has given her a deep appreciation for Hawai‘i’s sense of place – perhaps the most invaluable attribute of the island’s luxury real estate.

Carrie has experienced first-hand the growth and transformation of the Big Island of Hawai‘i. Using her in-depth understanding, knowledge, and training, she helps clients make highly informed decisions about the community and helps them choose a home that synergistically meets their needs, dreams, and lifestyles. She has an innate understanding of her clients and generously extends the resources necessary to facilitate the realization of their dreams in real estate holdings .

Here, Nicholson promises excellence, knowledge and personalized results for discerning buyers and sellers. She underscores her expertise and global experience. Nicholson also shares her passion for the ocean, her love of nature, and her appreciation for Hawaii’s sense of place. In a market where luxury residential home sales are so closely tied with the lifestyle buyers are looking for, Carrie’s deep commitment to the values of Hawaii resonates with her clients.

Buzzwords to use Try these buzzwords and phrases to express your values: “Dedicated to excellence in service” “ Committed to the community” “Integrity and honesty at every step” “Client-centric approach and tailored real estate solutions” “Family-centered relocation assistance” “Unwavering commitment to clients” “Passionate about delivering exceptional client experiences” “A trusted advisor ensuring a smooth, stress-free real estate experience” “Highest integrity in real estate practices” “Driven by a passion for client well-being”

As in the example above, a local connection can be your biggest asset in winning over the hearts of clients who also have unique ties to your area. Mention your roots, your connection to the surrounding community, your understanding of the local market and any involvement in local activities or organizations.

Check out this bio from Amanda Dukehart of Compass.

Amanda-Dukehart

As a native Baltimorean, I have a strong connection to this community and all that it has to offer.  After high school, I studied at Parsons in NYC and completed my studies at the Art Institute of Miami. With a background in design and business, many of my clients come to me because they want an agent that understands their needs and won’t “sell” them on just any home. When it comes time to list your home, I know what it takes to set your home apart and get it sold for top dollar. Specializing in mid-century, historic and unique properties alike; It’s not just a home, it’s an extension of who you are and should support your ideal lifestyle.  When working with me, you will feel confident that I am focused on your wants and needs above all else. I am a member of the National Association of Realtors, and the Greater Baltimore Board of Realtors.

Here, Dukehart leads with her native Baltimore roots, noting that she returned to her hometown after studying design and business in two leading art cities. This detail reinforces her commitment to her community, while adding to her credibility as someone who specializes in mid-century, historic and unique properties. Art and design enthusiasts will likely love her connection to Parsons School of Design and the Art Institute of Miami, but tried-and-true Marylanders will appreciate the fact that she came home.

Buzzwords to use Try impressive buzzwords and phrases to highlight your connection to your community: “Deeply rooted in the Dallas area” “A proud resident of the Tri-State area” “Actively involved in local development” “Your local neighborhood expert” “Nurturing strong relationships in the Bay Area” “Born and raised in the Milwaukee region”

A powerful way to add credibility and humanize your bio is through testimonials. These are endorsements from past clients that speak to your signature style, skill and effectiveness as an agent. Think of them as social proof, reassuring prospects that you have a good track record and teeing them up to get in line for their turn at experiencing your fine service.

Check out these testimonials on the bio page for Amanda Dukehart of Compass.

“I don’t think there’s a real estate agent out there better than Amanda. She guided us every step of the way and bent over backwards to get us the home we wanted in this crazy market. She worked tirelessly for us and is a true credit to her profession. On top of her exceptional work ethic, she has a great eye for style and aesthetics. You won’t regret choosing her for your agent.” -Scott (via  google business )

“Amanda was incredibly attentive to our needs, she made the process of selling our home as painless as possible, and I wouldn’t hesitate to utilize her services for any future real estate purchase or sale.” -Ryan (via  google business )

“Throughout the entire home-buying process, Amanda was attentive, responsive, and knowledgeable. She stuck to our price range, and managed to get a feel for what we might like in a home very quickly. We couldn’t be happier with the house we ended up purchasing, and Amanda guided us through getting our offer accepted in spite of a highly-competitive market. Through every step, from finding a title agent to getting a mortgage worked out, she explained what needed to be done in clear and concise terms, and maintained professional transparency. On top of everything, she was responsive and easy-to-reach via text, phone, or email when we had questions. Amanda took so much stress out of our first home purchase, and for that I can’t recommend her highly enough.” – Carleen (via  google business )

Once again, Dukehart nails it with these testimonials. Notice how specific they are?

Buzzwords to use Let your happy clients do the talking. Gather their feedback through online forms or Google Business and select the best ones to put on your website. Choose ones that are specific and relatable, such as when you helped someone sell their home in a challenging market or found a unique home in a competitive ZIP code.

Strategically place your testimonials throughout your website, putting them in your bio where they make sense. For example, once you introduce your experience and skills, back up your claims with a real-world testimonials. Keep them brief and to the point, but don’t be afraid to let your satisfied clients gush.

Related Articles

Featured Image-Real Estate Testimonials

How to make the most of real estate testimonials to attract new clients

FeatureImage-sphere-of-influence-real-estate

7 ways to expand your sphere of influence in real estate in 2024

Include impressive career statistics like the number of homes sold, total sales volume or any record-breaking sales. These figures effectively quantify your success and add meaningful credibility on top of the feel-good warm fuzzies.

Check out this bio from Monica Carr of Monica Carr Group.

Monica-Carr

Monica Carr and her skilled team are passionate about catering to the needs of each client, and their proven track record speaks for itself. For nearly 20 years, Monica has helped families in Orange County buy, sell, or lease, with total sales nearing $1 Billion. The Monica Carr Group is committed to streamlining the buying and selling process to deliver a 5-Star Experience to every customer, every time. Praised by clients and colleagues alike, Monica and her team are highly respected for their expert negotiation skills and market trend insights. Their sellers have access to gifted home stagers, professional photographers, videographers, home repair technicians, negotiated escrow rates, an extended database of buyers, and intuitive pricing strategies that deliver impressive results every time! Monica has been in the top 1% of Realtors in Orange County year over year since she was licensed in 2003. She is honored to work side by side with her team who are recognized as top performers in Orange County.

Not only does Carr list her 20 years’ experience and sales totaling $1 billion, but she mentions next that she is in the 1% of Orange County top performers.

Buzzwords to use Try these buzzwords and phrases to showcase your career stats: “Successfully closed over 600 property transactions” “Consistently ranked in the top 5% of agents in the region” “Close to $1 billion in total property sales” “Awarded top realtor four consecutive years in a row” “Average time on market for listings: less than 30 days” “Expert in negotiating deals, averaging 96% of asking price” “Leader in first-time homebuyer sales”

Mention any public recognition you’ve received, such as awards from local organizations, shoutouts in magazines or newspapers, notable prizes and rankings in industry publications. These accolades serve as testament to your excellence and commitment.

Check out this bio from Erin Sykes of Nest Seekers International. Here, Sykes knocks it out of the park with an impressive list of media outlets for which she has served as an expert source.

Headshot-Erin-Sykes1

Erin Sykes’ perseverance and ability to anticipate trends are what have driven her success. Erin strives to help clients reach their unique goals with discreet, individualized attention and action-orientation.

Specializing in helping clients year-round in Palm Beach, The Hamptons, New York City, and the New Jersey coast, Erin utilizes her combined background in finance and construction to take an analytical and qualitative approach to amplifying clients’ return on investment. 

With a background in commercial and luxury residential construction at her family’s 120+ year-old firm and certification as a LEED AP – New Construction, Erin understands how to optimize new development and intricate renovation using sustainable materials and methodology. 

As Chief Economist for Nest Seekers International, Erin  is responsible for developing and translating real estate trend data into consumer and industry insights. She reports on monthly housing starts, new developments, rate changes and general industry trends for all major news outlets.

Erin is often interviewed by Fox Business News, CNBC, TODAY, CNN, NBC Nightly News, The Real Deal, Bloomberg, Mansion Global, Forbes, TechCrunch, and Inc. She holds a MBA from Pepperdine University and a Bachelor in Finance and International Business from Villanova University.

Erin resides between Palm Beach, NYC and Longport, NJ. Follow Erin on Instagram and Twitter @SykesStyle  .

Buzzwords to use Try these buzzwords and phrases to describe your accolades and accomplishments: “Recipient of the Top Agent Award for exceptional sales performance” “Ranked among the top 10% of agents in the Bay Area by Compass” “Named Realtor of the Year in 2021” “Recognized by REAL Trends as a top 500 agent”

Choosing between first-person vs. third-person

When considering how to write a real estate agent bio, you may wonder whether to write in first person (as in, “I have 10 years of experience.”) or third person (“Sheila has 10 years of experience.”).

First person narrative offers a more personal touch, whereas third-person gives your real estate bio a more formal tone. Consider your audience, personal style and the vibe you want your professional brand to communicate. Generally speaking, third-person is more professional.

Where to share your bio

Throughout your career, you may receive requests to share your real estate bio with journalists, public relations professionals, hiring managers, panel coordinators, conference organizers and more. On top of that, you’ll want to share your bio on your own website and social media channels, plus on any type of digital or physical flier, brochure, poster, sign or pamphlet for any events in which you participate.

So how do you write a real estate agent bio for every circumstance? It all comes down to customization. Keep most of the information the same, but change the tone and move up important details you know will speak most to every audience’s pain points. Create a short bio and a longer bio to share depending on how much space you get.

A first-time homebuyer class, for instance, should present a welcoming environment. Your bio should communicate that you are knowledgeable enough to help navigate your clients’ journey with confidence, but accessible enough to attract newbies. Perhaps you add a line about how many first-time homebuyers you’ve helped in the past.

Meanwhile, bios written for highly exclusive luxury clients should communicate confidence in handling large deals in high-profile areas, noting details like total sales volume and which neighborhoods or what types of homes you specialize in.

Using our real estate agent bio template

Templates can be a great starting point, especially for new agents. Following a structured format that you can personalize makes it easier to cover everything.

In general, your bio should follow a similar logic as we’ve outlined above. Be sure to speak directly to the needs of your customer, highlighting specifically how you can help them with their real estate needs.

Free template

[Your name] is, a [your town]-area real estate agent specializing in [your specialization]. Holding credentials such as [list key accreditations and designations], [your name] is a [phrase that highlights your approach, e.g. trusted advisor, community advocate, etc.].

Having accomplished [mention a notable career stat, e.g. selling over 300 homes and a $100 million sales volume] and receiving accolades like [name recognitions], [your name]’s expertise is recognized across the industry. He/she/they is/are dedicated to [list a value, e.g. helping families find their dream homes, transforming market challenges into opportunities], [he/she/they] consistently delivers results that exceed client expectations.

[List client testimonials here].

Deeply embedded in the [community name] community, [your name]’s approach to real estate is driven by [his/her/their] commitment to [list another core value, e.g. integrity, personalized service, community development]. [His/Her/Their] understanding of the local market dynamics, combined with [his/her/their] involvement in community initiatives, empowers clients to make informed decisions, whether they are first-time buyers, seasoned investors, or looking to sell at the best value.

Recognized in [press or media mentions], [your name] is ready to partner with buyers and sellers to bring [name what clients can expert, e.g. insightful guidance, seamless transactions, tailored strategies] to [name ideal target demographic, e.g. luxury buyers, growing families].

Tools and resources

Ai chatbots.

For a techy approach to real estate agent bios, try loading your resume into ChatGPT and prompting it to write a bio for you. Command ChatGPT to “write for a ____________  audience who is preparing to _______.” Giving the chatbot a description of your ideal demographic will help it tailor the information listed in your resume to speak to the exact moment of your prospective client’s journey. As with the template we provided above, you can customize your AI-generated bio to sound more personable and natural to you.

Freelancer platforms

Don’t be afraid to check out the services available on platforms like Fiverr and Upwork. Put out a bid to find a professional freelance ghostwriter who can help you write your real estate agent bio. Once you’re ready to publish it on your website homepage, check out our list of the best real estate website builders .

Website Builders

7 best website builders for real estate agents, brokers and brokerages

FeatureImage-ai-tools-for-real-estate

Revamp your real estate game with 24 indispensable AI tools

Leave a reply cancel reply.

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

Most Popular Articles

Latest articles.

costar-group

CoStar Group’s annual revenue increased by 12% during the fourth quarter of 2023, marking its 51st straight quarter of double-digit revenue growth.

AlphV/BlackCat claims credit for loanDepot cyberattack 

Fairway makes new reverse mortgage investments, rejoins nrmla , record number of 65-year-olds will reshape the age milestone: wsj , reduce title, real estate and mortgage risk with a cyber response plan , pending legislation would end home inspection waivers in massachusetts .

3d rendering of a row of luxury townhouses along a street

Remember me

Don't have an account? Please Sign Up

writing business bio

Advertisement

Supported by

Where Has Tracy Chapman Been?

Her triumphant performance at the Grammy Awards left fans wondering what she has been doing since she left the music world, and whether she might return.

  • Share full article

Tracy Chapman, in a black button-up shirt and jeans, plays an acoustic guitar on a stage with a microphone and lights on it.

By Ben Sisario and Heather Knight

Ben Sisario reported from New York and Heather Knight from San Francisco

Tracy Chapman’s rare public appearance at the Grammy Awards on Sunday night — where she practically stole the show performing her 1988 song “Fast Car” with the country singer Luke Combs — left many fans wondering why she had largely stepped away from music for more than a decade.

Despite some scattered performances on television and at awards shows, Chapman, 59, has remained almost entirely absent from the music world in recent years, having released her last studio album in 2008 and done her last tour in 2009. Since she first emerged in the late 1980s, she has always been known as a reclusive and private figure.

“Being in the public eye and under the glare of the spotlight was, and it still is, to some extent, uncomfortable for me,” she told The Irish Times in 2015 . “There are some ways by which everything that has happened in my life has prepared me for this career. But I am bit shy.”

The acclaim for her Grammys performance — Taylor Swift could be seen singing along in the crowd — was a sign of how beloved Chapman remains. Combs’s note-for-note cover of “Fast Car” went to No. 2 on Billboard’s pop singles chart last year, and after the Grammys, Chapman’s original began shooting up iTunes’s download chart.

After her debut LP, “Tracy Chapman,” was released in 1988 — and went to No. 1 on the Billboard chart — she released seven more studio albums. Her last, “Our Bright Future,” came out in 2008. Jon Pareles of The New York Times described it as a collection of “morose love songs” as well as “her latest utopian vision of a world without war or greed.”

What has she been up to?

Since then her appearances have been few and far between. She performed at the Kennedy Center Honors in 2012 , playing for the blues guitarist Buddy Guy, who was one of the honorees that year. She turned up at David Letterman’s final shows in 2015, doing “Stand by Me.” And on the eve of the presidential election in 2020, she appeared on “Late Night With Seth Meyers,” performing “Talkin’ Bout a Revolution” from her debut album; after the last notes, she moved aside to reveal a sign behind her saying “vote.”

Last year, as Combs’s version of “Fast Car” became a surprise hit, the tune won song of the year at the Country Music Association Awards, making Chapman the first Black songwriter to win that prize. (She did not appear to accept it.)

A quiet life in San Francisco

Chapman is so private that many San Franciscans were surprised to learn after the Grammys that she lives in their city. She’s not part of the socialite scene or involved in politics, and she seems to mostly avoid major events.

But she can still be seen around town. The owner of a bookstore where she sometimes shops posted on X after her Grammys performance that she was “so down to earth in real life” when spotted buying food for her dog at a local pet store. (The post was later deleted.) Others have observed her standing in line at a popular bakery. Before the pandemic, she served as a judge for a high school scholarship program run by the founders of “Beach Blanket Babylon,” a now-defunct cabaret.

Lee Houskeeper, a public relations executive and music promoter in San Francisco, said he had met Chapman a few times at her studio and rehearsal space. He said she was very nice and that they had chatted about performing artists they both know.

A state assemblyman, Matt Haney, said he’s only seen her once, at a school board meeting in 2018 when he served on that board. She was there to support the school district naming a theater on its property after her friend Sydney Goldstein. It now houses San Francisco’s popular City Arts & Lectures program.

“She didn’t make a big deal of being there,” Haney recalled in an interview. “I don’t think she even came to the mic.”

Could she return?

The Grammys performance instantly became a career highlight for Chapman, and it could well stoke demand for her return to recording and touring. This year she is also nominated for the Songwriters Hall of Fame . If she is inducted — a good bet — that could provide another opportunity for a public appearance.

“There’s always been demand for Tracy Chapman to return to performing,” Rich McLaughlin, the program director at WFUV, a radio station in New York that celebrates songwriters, said in an email. “Whether or not it will increase the chances of her doing so, however, is difficult to predict.”

Chapman’s longtime fans may have their fingers crossed, but they have also learned patience.

“Tracy Chapman is an artist who follows her muse, not market demand,” McLaughlin added. “If she based her decision solely on demand, she’d have returned to touring years ago.”

An earlier version of this article misspelled the surname of a public relations executive and music promoter. He is Lee Houskeeper, not Housekeeper.

An earlier version of this article described incorrectly Tracy Chapman’s Kennedy Center Honors performance in 2012. She performed in tribute to Buddy Guy, not with him.

How we handle corrections

Ben Sisario covers the music industry. He has been writing for The Times since 1998. More about Ben Sisario

Heather Knight is a reporter in San Francisco, leading The Times’s coverage of the Bay Area and Northern California. More about Heather Knight

Highlights From the 66th Grammy Awards

This year’s awards ceremony notched 16.9 million viewers, making it the most-watched edition since 2020..

Taylor Swift’s Big Night: The artist   won her fourth Grammy for album of the year , more than any other artist in the 66-year history of the prize. During her win for best pop vocal album, Swift announced that she would release a new album , “The Tortured Poets Department,” on April 19.

Tracy Chapman Returns: In a major coup for the Grammys , the influential artist who walked away from the spotlight made a grand return , duetting with the country star Luke Combs. Where has she been all this time ?

Joni Mitchell’s First Time: At her first Grammys performance , Mitchell, who largely vanished from the public eye after having an aneurysm nine years ago, performed “Both Sides Now.”

Billy Joel Is Back:  The singer-songwriter debuted “Turn the Lights Back On,”  his first new song in nearly 20 years, at the Grammys.

Sinead O’Connor’s Spirit: In an emotional ode, Annie Lennox performed “Nothing Compares 2 U,” the Irish singer-songwriter’s cover of Prince’s original. At the end of the tribute to the outspoken artist , Lennox proclaimed: “Artists for cease-fire.”

Jay-Z’s Speech:  While accepting the Dr. Dre Global Impact Award, Jay-Z criticized the Grammys  for what he described as its snubs and inconsistencies in giving out honors to Black artists.

IMAGES

  1. 9 of the Best Professional Bio Examples We've Ever Seen [+ Bio

    writing business bio

  2. 11 of the Best Professional Bio Examples We've Ever Seen [+ Bio

    writing business bio

  3. 5 Ideas to Write A Great Instagram Bio For Business (With Real Examples

    writing business bio

  4. How to Write A Bio: Useful Steps and Tips

    writing business bio

  5. 20 of the Best Professional Bio Examples We've Ever Seen [+ Templates]

    writing business bio

  6. How to Write a Company Bio That Connects With Customers

    writing business bio

COMMENTS

  1. 27 of the Best Professional Bio Examples I've Ever Seen [+ Templates]

    As daunting as writing a professional bio can be, professional bios are crucial when applying for jobs, seeking new clients, or networking. A professional bio also gives the world a brief snapshot of you and your professional ideals. If you're at a loss for how to write a professional bio that packs a punch, I've got you covered.

  2. How To Write a Professional Short Bio (With Examples)

    Jamie Birt Updated August 14, 2023 Show Transcript Video: How To Write a Bio for Work: Examples and TemplateIn this video, Taylor shares his tips on crafting a bio that's concise, authentic and a boost to your personal brand. Writing a short bio is an important part of introducing yourself to potential employers, clients or contacts.

  3. Professional Bio Guide: Template and Examples

    How to Write a Professional Bio for Any Situation—Without the Stress by Kaysie Garza Updated 4/15/2022 Eugenio Marongiu/Getty Images How many times have you sat in front of a blank screen staring at the pesky cursor, wondering why it's so hard to write about yourself? I'll bet it's more than once.

  4. How To Write a Business Bio

    Learn how to write a business bio for different purposes and platforms, such as social media, professional sites, or personal websites. Find out what to include, how to format, and how to make your bio stand out with tips and examples.

  5. How To Write a Professional Bio in 6 Steps (With Examples)

    Writing a professional bio starts by choosing the right name and professional titles to use. Different names and titles can change depending on the purpose and audience of the bio. For example, some people choose to use a different first name in their bio instead of their given name.

  6. How To Write a Professional Bio (With Examples and Templates)

    The goal of writing a bio is to provide people with a snapshot of who you are. This is important for a variety of reasons, whether it's drawing people toward your personal website or promoting your blog, attracting clients and business partners to your brand, or highlighting your achievements for job interviews. How to write a short bio

  7. How to Write a Professional Bio: 3 Tips for Writing a Good Bio

    Written by MasterClass Last updated: Jun 7, 2021 • 4 min read Whether you're a freelancer, an engineer, or an artist, a professional bio is a crucial piece of writing that introduces your credentials and helps establish your brand.

  8. How to Write a Professional Bio (That's Too Good to Ignore)

    Let's discover how to write a professional bio using Foundr's professional bio template. A Fail-Proof 5-Step Professional Bio Template. When it comes to writing a professional bio, we all know that feeling of sitting down at your desk, fingers at the ready above your keyboard, and suddenly you can't remember a single thing you've done ...

  9. How To Write a Bio—Quick Tips and Bio Examples

    It's generally a good idea to include: Your name Your current role or professional tagline Your company or personal brand Your goals and aspirations Your 2-3 most impressive and relevant achievements One quirky fact about you (if it's appropriate to the site) What to include in a bio at work

  10. How to Write a Stand-Out Professional Bio (with Examples)

    Give an introduction Start your personal biography with an introduction to who you are. You can include your name and what you do currently, or a summary of your most recent years of experience. If you have a business you are representing, this can also be stated here as part of the introduction.

  11. How to Write a Professional Bio

    When writing a bio, you should include a few key details, like your: Areas of expertise. Skills. Hobbies. Professional and personal goals. Mission statement. Alma mater. Hometown. Current job title. Contact information. Though these can be a great starting place, you don't have to include every one of these details in your professional bio.

  12. 21 Business Bio Examples

    The following professional bio examples will help you write a business bio that engages readers. 1. Chima Mmeje Bio Platform: LinkedIn Profile In her LinkedIn bio, freelance writer and content strategist Chima Mmeje impresses readers with a lengthy list of accomplishments.

  13. Craft a Memorable Bio: Expert Tips & Examples from Leaders

    September 25, 2023 12 minutes When it comes to making an impression in the professional world, your bio plays a crucial role. It's the opportunity for you to showcase your expertise, personality, and achievements, all while connecting with your target audience.

  14. The Best Short Professional Bios (Examples + Templates)

    To write a short bio you should first make an initial introduction introducing yourself in the first or first person. Your short bio should include your brand, your accomplishments, and your values and goals. Your short bio should be one to three short paragraphs or four to eight sentences long.

  15. Professional Bio Templates and Tips

    Tips for writing effective professional bios. Here are a few tips to keep in mind when crafting your professional blurb: Use the third person. While this may feel odd to write about yourself in the third person, writing in the third person comes off as more professional and is a better search engine optimization strategy. Write for your audience.

  16. Your 5-step Guide to Writing a Professional Bio [+Templates]

    Your 5-step Guide to Writing a Professional Bio [+Templates]: What Is a Professional Bio? Why Do You Need One? Where Can You Add Your Bio? Tips and Best Practices for Creating Professional Bios Examples of Templates 4 Real-life Examples Frequently Asked Questions What Is a Professional Bio?

  17. How to Write a Short Professional Bio (Templates & Examples)

    Learn how to write a bio for you or your business to help you to make a good impression online. By Charley Mendoza | Updated February 3, 2024 First impressions count, even online. That's why your professional bio is one of the most crucial marketing materials you'll ever write.

  18. 30 Professional Bio Examples & Templates Elevate Your Profile

    How to write a professional bio 1. Identify your purpose 2. Start with a strong opening 3. Provide relevant background information 4. Highlight key achievements 5. Showcase your skills and expertise 6. Demonstrate your value proposition 7. Incorporate personal elements 8. Keep it concise and focused 9. Edit and proofread 10. Update regularly

  19. How to Write an Awesome Professional Bio That Stands Out ...

    When writing a bio for someone in a creative or startup-type atmosphere, though, you might be able to loosen up your style a bit. The key takeaway is this: express the personality of the person you're writing about in a way that's appropriate for their industry. And you can use your best judgment here.

  20. How to Write A Professional Bio That Stands Out (Templates

    There are easy ways to write a great bio: start with a template, follow these tips, and you'll get it right the first time—with almost no stress. Table of Contents: What makes a great professional bio. Tips for writing a standout professional bio. 4 perfect professional bio templates. 3 inspiring professional bio examples.

  21. Bio

    For example, a bio written in the third person should be written as "Smith is a credit analyst in New York" rather than "I am a credit analyst in New York.". Personal bios for an online profile can be written in the first person to create a more personalized tone. 3. Mention your first and last name.

  22. 9 Professional Bio Examples and Expert Writing Guide

    Bio for resume example #2. Certified administrator skilled in streamlining office operations and administering records. As a detail-oriented worker, I successfully reduced document retrieval time by 25% through efficient organization and streamlined record-keeping processes, a feat recognized by my peers.

  23. 5 Inspiring Short Bio Examples + How to Write a Professional Bio

    Here are some basic steps for writing a professional bio. Gather the necessary information. Prewriting is a great way to pull everything together. Start with your personal brand. Think specifically about your current offer and the products and services that you sell. Write those down. Define your audience.

  24. How to write a lead-winning real estate agent bio (+ examples)

    Writing an expert real estate agent bio is the first step in creating that trust and credibility. While there's no exact formula, every well-written bio includes a few key features, which we ...

  25. How to Write a Professional Therapist Bio (With Examples)

    Need to write a bio for a website or a directory profile or for social media? Here are some sample bios that can help.

  26. Where Has Tracy Chapman Been? Her Grammys Triumph Has Fans Wondering

    Tracy Chapman's rare public appearance at the Grammy Awards on Sunday night — where she practically stole the show performing her 1988 song "Fast Car" with the country singer Luke Combs ...