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The Essential Guide to Marketing Plan Presentations

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“What helps people, helps business,” explains Leo Burnett. A marketing plan is a method businesses incorporate to achieve corporate objectives aligned with their mission and statement. Still, creating a successful marketing plan presentation can become a challenge for many professionals.

What to include, which metrics should be tracked, how to present data visually compellingly, and plenty of other questions can surface when creating a marketing plan presentation. In this article, we will explore in detail all those topics and more to help you create a stellar marketing plan presentation.

Table of Contents

What is a marketing plan?

Why do you need a marketing plan.

  • Difference between a marketing plan and a business plan
  • Types of marketing plan
  • Step 1 – Defining business goals

Step 2 – KPI (Key Performance Indicators)

  • Step 3 – Building a market analysis

Step 4 – Defining the target market

  • Step 5 – Defining marketing objectives
  • Step 6 – Building marketing strategies
  • Step 7 – Selecting marketing channels

Recommended Marketing Plan Templates for Presentations

  • What are marketing tactics?
  • Content Marketing tactics
  • Email Marketing tactics
  • Social Media Marketing tactics
  • Influencer Marketing tactics
  • Marketing budget
  • What is the difference between a marketing strategy and a marketing plan?

Marketing Strategy Outline for an effective Marketing Plan Presentation

  • Why do you need a marketing strategy?
  • Marketing implementation

Tips and avoiding pitfalls when preparing a Marketing Plan

  • Final words

A marketing plan outlines an organization’s advertising approach for generating leads and reaching its target market. A marketing strategy outlines the outreach activities that will be implemented over time and how the organization achieves its goals according to these actions.

According to Harvard , “The marketing plan defines the opportunity, the strategy, the budget, and the expected product sales results.” The ultimate objective of the marketing plan is to generate adequate and lucrative activity. Therefore, it should include valuable and practical instructions for allocating resources correctly.

Having a marketing plan for your business is essential, as it gives direction to advertising strategy, sales strategy, customer support strategy, etc. It provides a timeframe and implementation for the marketing strategies built.

Overall, the main items a marketing plan solve are:

  • Establishing measurable goals
  • Actionable consistency for business strategy
  • Working within a budget for clear financials and detailed expenditure
  • Improves your relationship with customers
  • Helps businesses to gain new investors
  • It is a powerful motivator for marketing teams

Defining your marketing plan early on has numerous advantages. Setting clear goals and objectives and matching marketing techniques to reach them can put you to success.

Moreover, while establishing a firm, marketing expenditures may be restricted, so having a clear plan guarantees you don’t squander money.

Difference between a Marketing Plan and a Business Plan

A marketing plan and a business plan are both essential tools for the success of any organization, but they serve distinct purposes and focus on different aspects of the business:

Marketing Plan: The primary purpose of a marketing plan is to outline the strategies and tactics that a business will use to promote its products or services, reach its target audience, and achieve its marketing goals.

Business Plan: A business plan, on the other hand, provides a comprehensive overview of the entire business, including its mission, vision, financial projections, operations, and long-term goals. It serves as a roadmap for the entire organization.

Marketing Plan: A marketing plan is a subset of a business plan, focusing exclusively on the marketing aspects of the business. It delves into the specifics of how the business will attract and retain customers.

Business Plan: A business plan encompasses all aspects of the business, including marketing, finance, operations, and management.

Time Horizon

Marketing Plan: Marketing plans typically have shorter time horizons, often covering a year or less, and are more tactical in nature.

Business Plan: Business plans have a longer time horizon and often outline the company’s goals and strategies for the next three to five years or even longer.

Marketing Plan: The primary audience for a marketing plan includes marketing teams, sales teams, and other departments involved in implementing marketing strategies.

Business Plan: Business plans are intended for a broader audience, including potential investors, lenders, stakeholders, and company executives.

Marketing Plan: Content in a marketing plan typically includes market analysis, target audience profiles, marketing objectives, strategies, tactics, budget, and key performance indicators (KPIs).

Business Plan: A business plan includes sections on executive summary, company description, market analysis, organizational structure, financial projections, and more.

In summary, while a marketing plan focuses specifically on the marketing strategies and activities of a business, a business plan provides a comprehensive overview of the entire organization, including its marketing efforts, financial outlook, and long-term goals. Both plans are crucial for a company’s success, and they often complement each other in achieving overall business objectives.

Types of Marketing Plan

Marketing plans can take various forms depending on the specific needs and goals of the business. Some common types of marketing plans include:

  • Annual Marketing Plan: This is a comprehensive marketing plan that outlines the marketing strategies and tactics for the upcoming year. It typically includes a detailed budget and specific objectives for the year ahead.
  • Product Launch Marketing Plan: This type of plan is focused on the launch of a new product or service. It includes strategies for generating buzz, attracting early adopters, and achieving a successful product launch.
  • Digital Marketing Plan: In today’s digital age, businesses often create specialized plans for their online marketing efforts. This plan may cover areas such as website optimization, social media marketing, email marketing, and online advertising.
  • Content Marketing Plan: Content marketing plans focus on creating and distributing valuable content to attract and engage the target audience. This can include blog posts, videos, infographics, and more.
  • Social Media Marketing Plan: This plan centers on strategies for building and maintaining a strong presence on social media platforms. It includes content calendars, posting schedules, and engagement strategies.
  • Event Marketing Plan: For businesses that participate in or host events, this plan outlines the marketing strategies for promoting and maximizing the impact of those events.
  • Branding and Rebranding Plan: Businesses looking to establish or reposition their brand in the market create branding or rebranding plans. These plans focus on building a strong brand identity and messaging.
  • Crisis Management Plan: In the event of a crisis or negative publicity, this plan outlines strategies for managing the situation and mitigating damage to the brand.

The choice of marketing plan type depends on the specific goals and priorities of the business. Some businesses may also create a combination of these plans to address different aspects of their marketing efforts.

The Anatomy of an Effective Marketing Plan

Step 1 – defining business goals .

Your company’s marketing goals and objectives could be to promote the brand, name, and logo design , expand into a new market, or improve product marketing by a certain percentage. These objectives can be better tracked, measured, and duplicated if they are more defined and numerical.

Understanding high-level marketing and company objectives is the first step. These should form the basis of your strategy. The work can be grouped according to its objectives, allowing your teammates to see the plan behind your operations. Defining your business goals will also assist you in determining whether or not the programs and campaigns you launch are on schedule.

Those who write down their goals are more successful than those who do not. You can set goals using various methods, including the SMART Goals method . Your marketing team can use the SMART Goals method to explain your company’s long-term objectives, make adjustments, and develop promotional activities. SMART stands for Specific, Measurable, Achievable, Realistic, and Time-bound. These objectives give you a framework for choosing the most efficient marketing strategy.

example of SMART goal setting for marketing goals

KPI, also known as Key Performance Indicators, is a collection of quantitative measurements a firm or sector uses to assess or compare performance in accomplishing strategic and operational objectives. Measurable KPIs allow you to establish a sense of ownership and accountability for your company goals. They’re necessary for completing any company plan actions. A KPI dashboard (a collection of pre-selected and relevant KPIs) shared with a specific team can motivate by offering concrete insight into the team’s performance and improving peer efforts.

Applying a KPI dashboard template to showcase the sales performance of a company by year and growth potential

Step 3 – Building a Market analysis 

Marketing environment.

A marketing environment refers to all internal and external aspects influencing and driving your company’s promotional efforts. Your managers should know the marketing environment to sustain success and address any threats or possibilities that may affect their work.

Understanding the marketing environment is critical in recognizing what your customers desire. You would require a marketing environment because it helps to identify your target audience and their demands, particularly when it comes to how customers make purchasing decisions. Evaluating your marketing environment allows your company to create effective marketing strategies before too late.

The marketing environment is wide and varied, with controllable and uncontrollable variables. There are two types of marketing environments to consider: internal and external environments.

Internal marketing environments include your company’s strengths, limitations, distinctiveness, capabilities, capital assets and finances, and corporate policies. 

To be precise, all the elements that are under your control have an impact on your marketing operations.

All aspects outside your company’s control are included in the external marketing environment. The external marketing environment is divided into micro and macro marketing environments. 

The marketing microenvironment is inherently related to your company and directly impacts marketing procedures. Buyers, manufacturers, company associates, distributors, and opponents are included. To some point, it can be possible to control microenvironmental influences. 

All things outside your company’s control make up your macro marketing environment. External environmental forces such as competitive, economic, political, legal and regulatory, technological, and sociocultural parties are considered in the environmental analysis. A marketing strategist can be efficient only by accepting and comprehending the intricacies of the marketing environment. 

Competitor analysis

A competitive analysis is a method of identifying competitors and evaluating their strengths and weaknesses compared to your own. It assists you in determining how to deal with competition and fine-tuning your plan. It is essential to conduct a competitive analysis because it will help you to create effective competitive strategies to expand your target market. 

A competitor analysis slide intended for an e-commerce site in the digital photography niche

First of all, identify who your competitors are and what products they offer. Take note of their marketing strategies. You’ll be able to design methods to help you stay ahead of your main competitors using the information from the competitive analysis.

SWOT analysis 

A SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis is an excellent method to determine how you match up against your market competitors. It is one of the most effective strategies for eliciting the most significant difficulties your company faces today and in the future. It is an integral part of any marketing strategy.

creating a SWOT analysis for a photography e-commerce business

You can use a SWOT analysis to look at your company’s strengths, weaknesses, opportunities, and threats. This activity might help you determine where your company stands in the competitive marketplace. 

With SWOT analysis, you’ll have a promising approach for prioritizing the tasks you need to perform to build your business. If you want to get in and start, feel free to download our editable SWOT PowerPoint templates .

Since you’ve performed your analysis, the next step is to focus on your target market.

Once you have assessed precisely whom your company wants to cater to, it will be easier to choose which marketing strategies. Your marketing and communication channels must be tailored to your target audience. Age, gender, geographic region, likes, interests, and other demographics can be associated with audience criteria.

creating a ICP analysis for an e-commerce business in a new marketing plan strategy

To help you with the process, create different customer profiles or perform market segmentation. By focusing on commitment to service and quality, you can effectively implement a niche differentiation strategy in a somewhat diverse marketplace. 

Market Size

The size of a market is one of the most important criteria for evaluating a business plan because if the market is too limited, expansion and funding are not worthwhile. As a result, determining the market size is an integral aspect of every business marketing plan.

TAM stands for “Total Addressable Market”

The TAM reflects the broadest market potential imaginable. It solves who might buy goods or services in general. The TAM is the potential profit a single firm could make in this market.

SAM stands for “Serviceable Addressable Market”

The SAM provides a solution to which TAM market share can be addressed with the particular product or service in view or which could reasonably buy it. The SAM is important since it demonstrates the moderate potential of your business plan. The target audience is outlined and accurately described at this stage.

SOM stands for “Serviceable Obtainable Market”

Lastly, the SOM depicts the SAM’s market share that can be practically obtained over a predictable timeframe. It considers the current market environment, production capabilities, promotion, and distribution channels. As a result, the SOM represents the sales potential of your business during its early stages of growth.

The above are crucial components of a company’s strategy, especially as you develop your sales and marketing plan, make appropriate revenue targets, and decide which markets are worth your time and money.

A TAM SAM SOM presentation for a marketing plan purpose

Unique Selling Proposition

Your company’s unique selling proposition or USP indicates the unique advantages that your company provides, and hence provides the basis for differentiating you from your competitors.

A strong USP helps to reach your target audience and achieve your company goals by distinguishing your goods in a significant and exclusive way. It makes your marketing content effective and attractive to potential consumers. Your USP concept should reflect throughout your products and marketing strategies.

A USP slide in a marketing presentation plan

Step 5 – Defining Marketing objectives 

Formulating marketing strategies and organizational marketing practices is based on the marketing objectives. The marketing objectives declare what you intend to achieve in the marketplace. The internal and external environmental analysis outcomes significantly impact the marketing objectives plan.

Marketing objectives are both economic and market-psychological objectives. Financial goals are responsible for higher turnover, i.e., they use desirable outcomes to affect sales quantity and price. The company’s goals and objectives must be established in concrete terms so that the concerned managers can evaluate performance and, if needed, take remedial action. Increased product awareness among targeted consumers provides information about product features, and increasing consumer willingness to acquire the product are some of the goals for a specific product.

Market-psychological goals are a variant of marketing objectives with a focus on quality. They represent intentional, purposeful changes in future client purchase behavior that correlate to financial aims driving a company’s marketing initiatives. Brand awareness , business model, buying intensity, customer service, and product are suitable for qualitative expected values.

Before moving on to the next level of planning and designing the marketing strategy, you must understand the marketing objectives.

Step 6 – Building Marketing strategies

Let us discuss various marketing strategies to Boost your Business Growth.

Marketing mix and its importance

The marketing mix is a significant component of developing and executing a successful marketing strategy. It should demonstrate how your product or service is preferable to your competitors.

The marketing mix describes the many aspects of your company’s market strategy. It is a diverse list of elements your company uses to attain its goals by effectively marketing its goods or services to a specific consumer segment.

application of a 4Ps marketing mix

The marketing mix, commonly known as the 4 Ps, comprises four major components: products, price, promotion, and location. The 4Ps are the most essential components to consider when developing a marketing plan. A variant of the services marketing mix is also known as 7Ps Marketing Mix, and includes the addition of people, processes, and physical evidence to the list.

The 7Ps of Marketing explained

Product development aims to create the best product or service for your target market. Your goods or services must meet every individual client’s demand.

The first P consists of two main elements:

Branding is the name, term, symbol, and design by which your product is known. A strong brand name can help shoppers recognize the goods they desire faster, which speeds up purchasing.

Packaging entails advertising and safeguarding the product. It can improve the use of a product or keep it from degrading or being damaged. Quality packaging makes it easy to recognize your products and promote your reputation.

When deciding on a price for your goods, analyze the competition in your target market and the whole marketing mix’s cost. Estimate how customers will react to potential product prices.

Pricing and Positioning Strategy

Pricing and positioning strategy determine how you want your customers to recognize your products and services compared to your competitive brands. Your pricing and positioning strategy must be aligned; your product’s price should be according to its position in the market. Consider your competition, target audience, and running expenditure while deciding on your positioning and pricing plan.

Here are different types of pricing strategies:

Price Skimming

This strategy is often used when you have a high-priced brand offering that too very unique in the market. Basically, it is linked with highly valued or luxury products. When your product is new, you want to generate sales, and as it grows more prominent, you wish to acquire a wide range of consumers. 

Penetration Pricing

Penetration pricing is the complete opposite of price skimming. Companies utilizing a penetration pricing approach have a low-priced product to capture as much market share as possible rather than going to market with a high price. 

Time-based Pricing

In the holiday sector, time-based pricing is employed to maximize revenues during summer, when resorts are often busiest. When an airline’s aircraft is nearing capacity, it also charges extra. If there is spare space and a short time before departure, it also offers bargains. This strategy is based on delivering a product or service faster by increasing the prices.

Value-Based Pricing

This strategy ignores the cost of production and instead focuses on using the value customers gain from the price of a product or service. This strategy can be used when your product or service is good enough not to be replaced with an alternative.  

This includes all the considerations that go into getting the correct product into the hands of your target market. Customers should expect to locate a product or service like yours where placement decisions, such as accessing the proper distribution channels, are made. The layout of your store or shop is also a part of the location decision. It should entice people into your store and simplify finding what they’re looking for.

Telling your target market about your goods or service is the goal here. It entails direct communication between potential customers and sellers.

Your marketing mix will assist you in promoting suitable goods to the right people at the right price and at the right time for your company. Therefore, your marketing mix serves as a blueprint for achieving your business goals. It provides a sense of direction while reminding you to think about your target market.

Step 7 – Selecting Marketing Channels 

Where does your target audience spend most of their time? Is it social media or reading newspapers or online periodicals? When you know what they prefer more, you can better select the channel of marketing you want to use in your strategies.

defining marketing channels for your business

Here are different methods of marketing:

Outbound Marketing

Outbound marketing is a sort of marketing that includes pursuing clients rather than allowing them to approach you naturally. This strategy, which entails employing cold calls, Television ads, and print ads as the significant way of recruiting clients before digital marketing became a regular practice, was prevalent before digital marketing became a common practice.

Outbound marketing includes social ads, search engine marketing (SEM), native advertising, and traditional commercials, among other forms of paid advertising. It is still a popular digital marketing strategy today. For example, email blasts, which are bulk email campaigns delivered to an extensive list of subscribers, are still a popular advertising strategy.

Inbound Marketing

Inbound marketing is a general term that includes almost all forms of marketing, from social media to content. Inbound marketing tries to lure clients by leveraging various forms of content, such as blogs, videos, podcasts, social media, and newsletters. As for the podcasts, they are easy to start. Besides, people love to listen to podcasts , as they can do it anytime and anywhere. The content engages your clients, making them happy and building lifetime trust in your brand.

Content marketing is one of the most common inbound marketing strategies you can learn more about further down. 

Inbound marketing is gaining popularity because it draws them to you rather than interrupting people with intrusive advertisements. Because consumers are actively looking for your material, inbound marketing is effective. With the help of an Inbound Marketing PowerPoint template , digital marketing professionals can save hours of effort and time and prepare presentations with the conclusions of a marketing analysis campaign.

Digital Marketing

Digital marketing isn’t a specific strategy by itself; instead, it’s a direct reference to any digital technology marketing. Digital marketing has taken the marketing world by storm. Almost every sales and marketing expert widely uses it. With digital marketing, marketing has grown to reach clients in new and more intriguing ways due to advanced technologies. This marketing channel focuses on business growth, which is crucial for the growth strategy. 

As you read, you’ll know that most of the marketing types we will discuss are a form of digital marketing. Some of them are:

Content marketing

Email marketing, social media marketing, advertising.

Each type of marketing is vital to the whole, and they all work together to create a comprehensive digital marketing strategy.

While so many digital marketing platforms are available, selecting them in a way that works for the company’s goals and, especially budget, can be challenging. Paid, owned, and earned media classifies various channels into segments that make creating and enhancing effective marketing strategies easier.

Paid media is content you pay to be placed before your viewers as an advertisement, such as ads on social media, whereas owned and earned media is free. Owned media refers to the content you make and maintain, such as your website, blog posts, or Facebook page. In contrast, earned media refers to content created about you by others, such as influencers or reviews of your product.

When drawing readers to your website, content still comes out on top. Users are drawn to your website by relevant content, keywords, and offerings. A well-developed content marketing strategy can help you customize content for your client’s needs and gain genuine traffic.

With Google’s MUM algorithm update , websites with well-written content created in natural language are expected to rank higher. Create a well-thought-out strategy for delivering high-quality content regularly, allowing your company to gain genuine traffic and reduce bounce rates. Good solid content should have concise headlines, relevant data sources, and answers to any readers’ issues.

According to recent statistics, more than 85% of marketers utilize email as their primary lead-generation medium. In the case of email marketing campaigns , you must send the correct kind of message to your target demographic to remain effective. Email marketing is done correctly, establishes a relationship with your clients, and earns their confidence. Include exciting information like blog articles, user-generated content, and videos in your emails. Customize emails by including information like first names and tailoring material to the client’s interaction with your site.

Social media has made a lot of progress since its beginning, and it is now one of the most widely used marketing channels. YouTube and Facebook remain the most popular social media platforms, with Instagram and Pinterest coming in second and third, respectively.

A social media marketing strategy that emphasizes brand recognition, customer interactions, and captivating posts can help you establish a solid social media profile and attract consumers to your products and services. To enhance interaction with your target market, focus on generating effective communication strategies across all social media channels and creating video content.

There are various advertising options to consider for your company—the alternatives for advertising range from social media to television and print. One thing is sure online advertising is a practical approach to getting the attention of your target audience. It enables you to more precisely target, monitor, and assess the effectiveness of your paid marketing campaign more.

To grow in the digital advertising industry, learn how to advertise on Google. Because Google is the world’s most popular search engine, you’ll want to keep ahead of the competition by appearing for essential keywords relating to your services.

Influencer marketing

Influencer marketing is partnering with influencers (people who already have a large following) to use the potential of Instagram and other social media. These persons are considered experts in their fields, and their followers will listen to their advice. Influencer marketing can put your brand and an e-commerce business on the map. When an influencer endorses your product, it immediately earns credibility in the eyes of their followers. As a result, your brand will acquire more visibility and attract new clients. Influencer content is a marketing technique that will continue to grow in the coming years.

Because many influencers rely on paid advertising for income, they typically demand payment in exchange for endorsing your company. You’ll effectively be sponsoring one of their social media postings in this situation. Evaluate which collaborations will be most beneficial to your market and budget.

Affiliate marketing

You might wonder, what is affiliate marketing? It is similar to sponsored collaborations in which others market your business on your behalf. By establishing an affiliate marketing program, you’ll eventually partner with another affiliate who will promote your products on their social media sites, blogs, and other platforms. Their sales are recorded using special links known as affiliate links, which allow the individual to be paid for their efforts. 

This type of marketing is becoming increasingly popular, and more businesses are launching their affiliate networks. As a result of this increase, many companies now use affiliate marketing as part of their entire marketing plan.

Landing pages

A landing page is a best friend for the marketer. Conversions are the sole objective of this standalone page. Regardless of how good your various online marketing techniques are, your landing pages and website must convert at a reasonable rate to justify your efforts. A one-second delay in page loading time causes a likely decline in conversions. Landing pages should have a powerful message, optimized headers, and helpful content to be the most effective. Stay updated on landing page best practices to improve your website conversion rate. 

As we know, this process can be taxing, especially if the deadline is around the corner; please check our suggestion for marketing plan templates . These products were designed by professionals, and are intended for visual impact, clear data presentation, and reusable purposes.

1. Marketing Plan PowerPoint Template

business plan marketing ppt

Building a marketing plan from scratch with this slide deck is a stress-free experience. You can find a welcome message slide, followed by an introduction slide in which you can present the reasons behind a new marketing plan. The table of contents for this presentation template is shown as a horizontal timeline, so the audience can transit through each element.

Key slides such as About Us, Mission, Team, and USP are listed, with icons and placeholder text areas that are quick to edit. TAM, SAM, and SOM model are also included in one slide. If all this isn’t enough, reinforce your message with a demographic slide to introduce your ICPs and analyze competitors with the Market Competition slide arranged in a bar format.

Use This Template

2. General Marketing Plan PowerPoint Templates

business plan marketing ppt

Some of the slides shown in this article belong to this presentation template design. Vibrant, with a clear design for showcasing data in multiple marketing formats: TAM, SAM, and SOM; KPI Dashboard; USP; Pricing strategy; 7Ps of Marketing Model Mix; Segments; Budget; Product Life Cycle, etc.

Create a powerful marketing plan presentation by editing this professional marketing plan presentation template in just minutes.

3. Marketing Plan PowerPoint Presentation Template

business plan marketing ppt

This fresh marketing plan presentation template is a slide deck featuring various graphics to showcase data. The strong contrast of the tones used helps to introduce multiple topics with a clear understanding from the audience. On top of that, the template is entirely editable, so you can select a custom theme with your preferred color scheme.

Find catchy graphics to discuss Market Segmentation; Target Market; Growth Strategy; Plans & Pricing, etc. 13 slides containing everything you need for a stellar marketing plan presentation.

4. Blue Marketing Plan Template for PowerPoint

business plan marketing ppt

Ideal for corporate environments, this classic-styled marketing plan template brings every tool available for building a marketing plan. With blue & white tones in the main areas, you can find 2D & 3D graphics in 4 different colors that complement the palette.

Access funnel analysis diagrams, world maps for demographic representations, cycle process flow diagrams, 4P Marketing Mix, 3D cubes, roadmaps, and more.

Marketing Tactics

What are marketing tactics.

Marketing Tactics are the strategic measures that drive the advertising of your company’s products and services to achieve the defined marketing goals. Your marketing strategy and your company goals and objectives will determine the basis of marketing tactics. The purpose of some marketing tactics might be to promote your content to reach your target audience, while for others, it might be to maximize sales yet maintain a competitive product or service. As a matter of fact, you can leverage a variety of marketing tactics. Especially if you have a well rounded idea of the strategy from a  digital marketing course .

Content Marketing Tactics

Focus on content transparency and authenticity Your consumers may want to know your new product ideas, how you create your product, or even your revenue numbers. If you reveal to your audience what they want and meet their demands, you may directly connect to your audience. For this, your content must be transparent and authentic. 

Dynamic CTAs Dynamic CTAs are elements of personalization that create a unique call-to-action based on the viewer. It makes the content more personalized therefore generating more traffic to your site.

Search Engine Optimization (SEO) Create content and improve your online services to make it easier for those seeking specific information.

Use Emotional Keywords in Headlines The most effective technique to write compelling headlines is to use emotional keywords. This will give your content a boost. People will be prompted not only to read it but also to forward it on social media. Also, you can add headlines showing data. Create high-quality content to grow your search traffic and rankings.

Email Marketing Tactics

Personalization In the email subject line, you can add the name of the person you are interacting with. It gives a personal touch.

Automate Referral Campaigns Set up automated referral campaigns via email via your CRM or another technology that allows you to automate your email marketing CRM .

Set up automated referral campaigns via email via your CRM or another technology that allows you to automate your email marketing CRM. Make sure you use a quality  email finding tool . This way you will get more clients. Deployment of email authentication protocols like DMARC can have a lasting positive impact on your email deliverability rates, making your marketing campaigns more of a success by reducing spam.

Social Media Marketing Tactics

Use social media platforms to generate traffic Social media platforms like Instagram , YouTube are the most used platforms to connect and engage potential consumers.

Live streaming To engage your audience, you need to communicate with them directly. Live streaming allows you to reach more people and thus maximize your social media presence.

Customer Testimonials Testimonials directly from your customers’ words express appreciation for and faith in your service and products, providing a positive review of your company.

Influencer Marketing Tactics

Influencer-driven product launches  Influencers are considered experienced in their niches, so their followers happen to trust the products promoted to them.  

Influencer Endorsements/Sponsorships One of the most effective ways to encourage consumers to trust your products is through influencer sponsorships .

Marketing Budget 

You’ll need a comprehensive and practical marketing budget to implement a marketing strategy successfully. Your budget should be suited to your company’s unique qualities. Your business stage also determines your marketing budget. Once you decide which marketing channels you will use, you can define your marketing budget.

a presenter introducing the marketing budget

You must recognize the role of marketing in assisting your company. Specific methods can be defined from there. Then, to correctly and fairly measure marketing success, you must define KPIs to connect the budget with your goals. Choosing how much money to invest in marketing is a big step, but deciding when, where, and how to spend that money is far more complicated – and has a considerably more significant impact on your company’s performance.

What is the difference between a marketing strategy and a marketing plan? 

A marketing strategy is reaching out to potential customers and converting them into paying customers. A marketing strategy is different from a marketing plan in its approach. It is a larger picture of how you intend to remain ahead of your competitors.

On the other hand, the marketing plan systematically lays out the specifics of how you’ll put your strategies into action. Your marketing plan is the framework of strategic marketing actions that help you reach your marketing goals and is driven by your marketing strategy.

Your marketing strategy is an essential aspect of your overall business plan. This outline is intended to assist you in thinking through areas of your proposed business plans and the market channels you will use to reach your target market. A strong marketing plan involves everything from identifying your target clients to how you will reach them to how you will create repeat purchasers, whether you are just starting your firm or thinking about expanding your operations. 

Your marketing strategy is the roadmap you’ll follow to gain customer loyalty and boost your company’s success. Use the following slides outline to create an engaging marketing plan presentation:

  • Executive Summary Slide : A brief overview of your marketing plan
  • Business Goals Slide : Represent precisely what your business depicts
  • A. Identify your target customer.
  • B. Identify your direct and indirect competition and state how your business will differ?
  • Market Objective Slide : Define the economic and market-psychological objectives of your business.
  • Market Strategies Slide : Identify how you will achieve the set targets in the market.
  • Marketing Channels Slide : Identify the methods via which your potential clients communicate with your competition.
  • Marketing Strategies Slide : Present a clear and coherent image of how you intend to market/sell your product/service and how these techniques will result in profit.
  • Marketing Budget Slide : Identify the amount of money you will require to sustain in the market.
  • Marketing Implementation Slide : Set and apply realistic and tangible goals to evaluate your marketing success

Why do you need a marketing strategy? 

The marketing strategy should come prior to the marketing plan, as it is the grounds on which the marketing plan should be arranged.

The main reasons why you need a marketing strategy are:

  • Defines the goals to be measured in the marketing plan
  • Helps to define vision and long-term objectives
  • Helps to decide which marketing channels the efforts should be focused on
  • Allows companies to address where the money should be spent
  • It becomes the guidance to build a marketing plan, and your reference point when questions arise

Establishing your marketing strategies beforehand has numerous advantages. You are on the path to success when you define your goals and KPIs and integrate marketing techniques to attain those goals.

Marketing Implementation 

Marketing implementation is bringing your marketing strategy into action to generate favorable results. A marketing implementation plan ensures the appropriate execution of your marketing strategy. It breaks down your marketing strategy into manageable activities, responsibilities, and objectives that are easy to grasp and follow. 

a slide containing the marketing implementation for the strategy to apply

This part of the marketing plan explains how the company will conduct its marketing strategies, including how it will be structured by operations, products, areas, and target audience categories. You can take various steps to build an effective marketing implementation plan. Some of them are as follows:

Create realistic scenarios  

Firstly, in a marketing implementation plan, you should set reasonable expectations for how quickly you can meet marketing goals and objectives. When you decide on a timeline from the beginning, it assures that everyone involved is informed of and capable of meeting each deadline.

Review your marketing strategy

Re-examine your marketing strategy to ensure it is well-developed, efficient, and results-oriented. You may include any other aspects you come across when creating your implementation plan. While reviewing your marketing strategy, make sure you have focused on every essential element.

Create workflows for all of your content and tasks

You may make a simple list of tasks and promotional procedures for your members to perform. Try creating the steps in procedures as straightforwardly as possible and linking aspects that make sense. Allocate assignments to groups of people, and give each one a time limit or deadline. Before sharing the finished version, review the workflow with all parties concerned and seek input and suggestions. For maximum output, facilitate cooperation throughout the implementation plan.

Communicate with your team

After defining your marketing strategy, workflows, and KPIs (Key performance indicators) , ensure everyone is on board. Creativity, efficiency, and performance can all improve from open communication and collaborative ownership. Communicate your plan with partners and other company units to secure commitment and acceptance for the team’s actions.

To create an effective marketing plan:

  • Analyze the various needs of client groups and focus on the market.
  • Determine if you can sell more to your current clients or how you can improve meaningful client engagement.
  • Set out necessary aims and create an efficient action plan to implement your marketing strategies.
  • Set clear, realistic, and measurable targets using the SMART Marketing Goals approach (Specific, Measurable, Attainable, Realistic, and Timely).
  • Apply the RACE Framework , which will help to streamline marketing objectives.

Some Pitfalls of the marketing plan can be:

  • Making assumptions about a client’s needs can lead to the inefficiency of your marketing plan.
  • Do not rely on a smaller number of consumers.
  • Underestimating the competition can have considerable consequences on your business.

Final words 

A marketing plan’s ultimate purpose is to ensure that marketing operations are relevant and timely to meet your business’s goals. An ideal marketing plan encompasses the strategies for identifying a long-term competitive position and the resources required to attain it. Your capability to anticipate the appropriate marketing strategies distinctly and update and improve your activities regularly is essential for the growth of your business.

What is the main purpose of a marketing plan?

A marketing plan’s primary purpose is to outline the strategies and tactics a business will use to promote its products or services, reach its target audience, and achieve its marketing goals.

Why is it essential to have a marketing plan for a business?

Having a marketing plan is essential because it provides direction for advertising, sales, customer support, and other aspects of the business. It helps establish measurable goals, ensures consistency in business strategy, and provides a framework for allocating resources effectively.

How far into the future does a business plan typically project?

A business plan typically projects three to five years into the future, outlining the company’s goals and strategies for that period.

Who is the primary audience for a marketing plan?

The primary audience for a marketing plan includes marketing teams, sales teams, and other departments involved in implementing marketing strategies.

What are the KPIs in a marketing plan?

KPIs, or Key Performance Indicators, are quantitative measurements used to assess or compare performance in achieving marketing objectives. They provide a way to track progress and evaluate the effectiveness of marketing strategies.

Is a digital marketing plan different from a traditional marketing plan?

Yes, a digital marketing plan focuses on online channels, global reach, interactivity, and precise analytics, while a traditional marketing plan includes offline channels, may have a regional focus, and offers limited interactivity and measurement.

What is the best way to present a budget in a marketing plan presentation?

Present the budget visually with charts and tables, provide a detailed cost breakdown for each activity, and compare budgeted figures to actual spending for accountability.

What should I include in a marketing plan presentation?

Include sections on goals, target audience, strategies, tactics, budget, key performance indicators (KPIs), and a timeline.

How do you present a marketing presentation?

Present a marketing presentation by using engaging visuals, clear communication, storytelling, data-backed insights, and a well-structured narrative that flows from problem to solution. Practice and engage with your audience for effective communication.

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35+ Best Marketing Plan & Strategy Presentation Templates

Plan for success with our marketing plan and strategy presentation templates. These tools provide a range of structured designs that can help you outline and communicate your marketing strategies effectively.

View Information about B2B Marketing and Sales PowerPoint Template

B2B Marketing and Sales PowerPoint Template

Whether you’re working on a smart strategy for your B2B marketing approach or creating a master plan to beat your competitors, this B2B marketin...

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Gruv Colorful Clean Marketing Plan PowerPoint Template

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Green Marketing Strategy Presentation Template

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Colorful Marketing Plan PowerPoint Template

Sometimes adding a little bit of color to your slides can do wonders for attracting and convincing your audience. This template will allow you to craf...

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Creative Marketing Presentation Template

If you’re a freelancer or a marketing professional, this template is a must-have for you. It’s designed with individual marketers in mind ...

View Information about EUY Digital Marketing Presentation Template

EUY Digital Marketing Presentation Template

If you’re looking for a slideshow design with a modern and clean design, this template is perfect for you. It’s designed for digital marke...

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Modern Marketing Plan Presentation Template

This presentation template comes in both PowerPoint and Google Slides versions. It includes 30 unique slides for crafting many different kinds of mark...

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Minimalist Marketing Plan PowerPoint Template

If you’re not a fan of colorful designs, this PowerPoint presentation is for you. It comes with a very clean and minimalist slide design that ha...

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Stylish Marketing Plan Template for PowerPoint

This PowerPoint template comes with a clean and minimalist design. It also includes 30 unique slides that have a stylish content design that utilizes ...

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Product Marketing Strategy Presentation Template

This PowerPoint template is designed for product marketing strategy presentations. It includes many unique slides that will help you showcase your mar...

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Gradient Marketing Plan PowerPoint Template

This PowerPoint template is ideal for designing a more colorful and creative marketing plan for your projects. It features a design that uses gradient...

View Information about Infinity Marketing Plan Presentation Template

Infinity Marketing Plan Presentation Template

This template is perfect for creating a marketing plan presentation with a modern approach. It includes 40 unique slide layouts full of editable vecto...

View Information about Digital Marketing Strategy PowerPoint Template

Digital Marketing Strategy PowerPoint Template

Featuring 20 unique slide layouts, this PowerPoint template is perfect for designing a presentation for a digital marketing plan. It can also be used ...

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Professional Marketing Plan PowerPoint Template

Whether you’re designing a marketing strategy presentation for a small business or a corporate brand, this PowerPoint template can handle them a...

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Di-Marketing Digital Marketing PowerPoint Template

This is a multipurpose PowerPoint template made specifically for digital marketing agencies. It features a set of flexible slides that can be used to ...

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Business Marketing Plan PowerPoint Template

You can use this PowerPoint template to design presentations for your business plans and marketing plans. It features a set of easily customizable sli...

View Information about Clean Marketing Plan PowerPoint Template

Clean Marketing Plan PowerPoint Template

This is a multipurpose PowerPoint presentation that you can use to design all kinds of marketing presentations. It includes 80 unique slide designs in...

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Business Marketing PowerPoint Template

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Facebook Marketing Strategy PowerPoint Template

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Marketing Strategy Presentation PowerPoint Template

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RENVAL Marketing Strategy PowerPoint Template

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Marketing Research Presentation PowerPoint Template

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Creative Marketing Plan PowerPoint Template

You can craft an intricate and detailed marketing plan slideshow using this PowerPoint template. It comes with a total of 120 slides featuring all of ...

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Simple Marketing Plan Presentation Template

Another clean and simple presentation template you can use to make a marketing plan presentation with a distraction-free design. It includes 35 unique...

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This PowerPoint template comes with a clean and modern slide design that will effectively highlight your marketing plan in a professional way. It incl...

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Modern Marketing Plan PowerPoint Template

This marketing presentation template is ideal for digital marketing agencies and freelancers. It features a bold and modern design with a two-tone col...

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Influencer Marketing PowerPoint Template

If you plan on creating a marketing campaign for influencers, this PPT is perfect for creating a marketing strategy or plan for the promotion. It come...

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Clean Marketing Strategy PowerPoint Template

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Colorful Marketing Plan Presentation PowerPoint Template

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Minius Marketing Plan PowerPoint Template

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FAQs About Marketing Plan & Strategy Presentation Templates

What are marketing plan & strategy presentation templates.

Marketing Plan & Strategy Presentation Templates are pre-designed slides that can visualise your marketing strategies and plans, business metrics, demographic data, and other key information. These templates allow you to present your marketing ideas effectively and clearly to convince your audience – be it your team, stakeholders, or clients.

These templates usually cover key aspects such as company overview, product presentation, market analysis, competitor analysis, marketing goals and objectives, market strategy, marketing mix elements, and action plans. They provide you with a structured layout making it easier for you to input your own findings and strategies and deliver the presentation.

Why should I use Marketing Plan & Strategy Presentation Templates?

Marketing Plan & Strategy Presentation Templates can save you time by providing a ready-made template that you simply need to fill in with your content. They also ensure consistent branding across your presentations, making them look more professional. In addition, these templates help structure your presentation and guide you in including all relevant data and information required for a comprehensive marketing plan.

The templates are designed to be visually appealing and easy to navigate. This not only helps in retaining the interest of your audience but also enhances understanding and recall of the information presented. These factors together contribute to more effective and impactful presentations.

Where can I find Marketing Plan & Strategy Presentation Templates?

There are a number of online platforms where you can find Marketing Plan & Strategy Presentation Templates. PowerPoint and Google Slides offer a range of free templates. Some other sites that provide high-quality templates include SlideModel, SlideTeam, TemplateMonster, and GraphicRiver. Most of these platforms offer both free and premium templates.

In addition to these online platforms, there are also independent designers who create and sell custom marketing plan templates. You can find them on freelance platforms or through business networks. These custom templates can be tailored to your business's branding and specific needs.

Can I customize these Marketing Plan & Strategy Presentation Templates?

Yes, almost all Marketing Plan & Strategy Presentation Templates can be customized to match your brand identity and to align with your unique marketing strategies. You can usually change the colors, fonts, images, and layout to fit your needs. Most templates are designed in such a way that adding, removing, or editing slide content is quick and easy.

However, the level of customization can vary depending on the platform you choose. Unauthorized modifications or use may violate the terms and conditions of the template licenses. Therefore, it is advisable to understand the terms of use before you start to customise these templates.

What makes a good Marketing Plan & Strategy Presentation Template?

A good Marketing Plan & Strategy Presentation Template should be visually appealing, easy to comprehend, and organized in a logical manner. It should provide a clear and concise overview of your marketing strategy and objectives, customer segmentation, competitor analysis, and action plan. The ability to effectively showcase data using charts, graphs and infographics is a plus.

Importantly, a good template should align with your brand's identity and resonate with your intended audience. It should also be versatile enough to accommodate a variety of marketing strategies and scenarios, and be user-friendly for efficient editing and customization. Finally, it should offer a balance between professional design and business insights.

Marketing Plan Powerpoint Templates and Google Slides Themes

Create stunning and professional marketing presentations with our wide range of customizable templates designed to help you effectively communicate your marketing strategies and drive business growth.

Explore Free Marketing Plan Presentation Templates

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Memphis Marketing Plan

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Geometric 3D Love Story Social Media Planner

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Animated Imlek: Chinese New Year in Indonesia

Discover the vibrant hues of red and yellow in our power-packed Animated Imlek Chinese New Year in Indonesia Powerpoint and ... Read more

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Simple Art Deco Newsletter

Embrace the elegance of Art Deco with our Luxury Marketing PowerPoint and Google Slides template in mesmerizing black and gold ... Read more

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Watercolor Christmas Markets Project Proposal

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Minimal 10 Best Movies of All Time

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Y2K Glitter Cool Birthday Party

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Modern Minimal Real Estate Listing

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Elegant Real Estate Marketing Plan

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Minimalistic Real Estate Open House Website Design

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Professional designs for your presentations

SlidesCarnival templates have all the elements you need to effectively communicate your message and impress your audience.

Suitable for PowerPoint and Google Slides

Download your presentation as a PowerPoint template or use it online as a Google Slides theme. 100% free, no registration or download limits.

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13 Free Business Plan Powerpoint Templates To Get Now

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By Iveta Pavlova

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4 years ago

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13 Free Business Plan Powerpoint Templates To Get Now

Are you looking for business plan PowerPoint templates to grab right away and blow your audience away? In this selection, we’ve gathered 12 modern and completely free business plan PowerPoint templates designed according to the latest trends . The templates include everything you need in order to impress your potential partners with your business planning. They are easily editable, certainly memorable, and completely free to download.

You may also be interested in The Best Free PowerPoint Templates to Download in 2022

1. Strategic Business Free Powerpoint Template

Strategic Business Free Powerpoint Template

An attractive template for Powerpoint made to help you present your business plan and strategies. The template comes with 25 handy slides that can be edited according to your needs. Plus, you have over a hundred business icons and high-quality vector graphics to depict your concepts and ideas.

  • 25 different slides
  • PPT file format
  • 16:9 aspect ratio
  • 100 business icons and high-quality vector graphics

2. Voodoo 2.5 Free Powerpoint Template with Animations

Voodoo 2.5 Free Powerpoint Template with Animations

  • 10 slides in the free version: 5 presentation slides and 5 infographic slides
  • a modern, clean business design with smooth animations
  • fully editable graphic elements and free fonts
  • includes a dark version, as well

3. Investment Business Plan Template for Google Slides & Powerpoint

Investment Business Plan Template for Google Slides & Powerpoint

A minimalist business plan Powerpoint template made in a modern style and a classy grayscale color theme. The template includes 30 different slides with super useful layouts. Pretty much, you’ve got all you need to present your business overview, market analysis and competition, marketing, management, operating, and financial plans, and more.

  • 30 different slides for various purposes
  • 16:9 widescreen format
  • compatible with PowerPoint and Google Slides
  • graphics, maps, and over 1000 icons
  • attribution is required (in the final slide)

4. Insurance Business Plan Template for Google Slides & Powerpoint

Insurance Free Business Plan Template for Google Slides & Powerpoint

A business plan presentation template is available with versions for PowerPoint and Google Slides. This template is made in a modern corporate style and is suitable for serious topics. With 30 different templates and customizable assets, you can easily include your business overview, present your sales, management, and financial plans, and more.

  • 30 slides in a modern corporate style
  • PowerPoint and Google Slides compatibility
  • graphics, maps, and 1000+ icons for customization

5. Clean Corporate Biz Free Powerpoint Template

Clean Corporate Biz Free Powerpoint Template

A clean Powerpoint template with 10 different slides for professional business presentations. In this short template, you will find all you need to present your business objectives, business plan, key features, and more. Loaded with useful graphs and charts, you will easily visualize your data, as well.

  • 10 unique slides with a corporate feel
  • 16:9 widescreen layout
  • includes charts, graphs, maps, and more

6. A Free PowerPoint Template “Investor”

Investor Business Free PowerPoint Template

  • a professional corporate design
  • 15 free slides in 16:9 widescreen aspect ratio

7. Marketing Plan Free Powerpoint Template

Marketing Plan Free Powerpoint Template

A tastefully prepared business-themed presentation template for Powerpoint in a blue-and-green color scheme. This template is available in two aspect ratios: 4:3 and 16:9. It also contains useful data visualization tools like charts, graphs, tables, and more.

  • 26 business-themed slides
  • 4:3 and 16:9 aspect ratios
  • includes tables, flowcharts, graphs, and more

Infographic templates for PowerPoint

8. Business Idea Free Powerpoint Template

Business Idea Free Powerpoint Template

A rich business plan template consisting of 31 unique and useful slides. The design is available in 27 color schemes, so you can customize it according to your brand. You will find all kinds of charts, graphs, infographic slides, SWOT analysis slides, and more useful content.

  • 31 useful slides
  • 27 color options

9. “Nook” Minimalist Pitch Deck Powerpoint Template

Nook Free Minimalist Pitch Deck Powerpoint Template

This template will allow you to make a quick overview of your company and business plan. With 12 attractively designed slides, made in a gold, white, and black color scheme, you will definitely impress with style and modern vision. Easy to edit with high-quality vector graphics included.

  • 12 different slides with modern designs

10. Free Simple Business Plan Presentation Template

Free Simple Business Plan Presentation Template

A simple and practical business plan template suitable for presentations in most PowerPoint versions, Keynote, and Google Slides. The 8 slides included are designed to be useful and effective in presenting your company data. You will find high-quality vector shapes, diagrams, charts, and infographics. The slides are versatile and can serve various purposes.

  • 8 slides that can be edited easily
  • compatible with PowerPoint, Keynote, Google Slides
  • design with modern gradients
  • free to download (requires your email)

11. Free ‘Xe’ PowerPoint Modern Business Minimal Template

Free Xe PowerPoint Modern Business Minimal Template

  • 42 unique free slides with a modern, relaxing design
  • includes animations, transitions, and video placeholders
  • PPTX file format

12. Free Modern Business Powerpoint Template

business plan marketing ppt

A two-color design choice of light or dark including charts, maps, diagrams, and other useful slides for multipurpose presentations. a smooth, consistent, well-ordered look.

  • Resolution – High 16:9
  • Number of slides – 2 color versions of 34
  • Color themes – white/light blue or dark/blue

13. Corporate Presentation Free Template

business plan marketing ppt

Clean and classic design suitable for presenting your business. The pack has 85 different slides for you to customize and adapt to your brand.

  • Auto-animated
  • Font file included

That’s all!

Fingers crossed that this collection helped you find the right free business plan Powerpoint tutorial for your needs. With their modern design and fully editable content, you are on the way to success for sure.

Would you like to browse even more freebies? Check out these suggestions:

  • The Best Minimalist Powerpoint Templates for Free Download
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Premium: MultiSplash PowerPoint Templates

MultiSplash - Presentation templates for PowerPoint and Google Slides

A professionally designed PowerPoint template with 77 slides for every type of presentation – report, marketing, educational, product introduction, plans, and more.

  • 77 multipurpose presentation slides
  • 120 Icons and illustrations included

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Iveta Pavlova

Iveta is a passionate writer at GraphicMama who has been writing for the brand ever since the blog was launched. She keeps her focus on inspiring people and giving insight on topics like graphic design, illustrations, education, business, marketing, and more.

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65+ Best Marketing Plan PowerPoint (PPT) Templates for 2024

Whether you work in marketing, or you’re working on a marketing strategy for your business, you’ll know that when it comes time to deliver a world-class marketing plan presentation to clients, colleagues and other stakeholders, a brilliant set of slides is absolutely crucial to back up your content. But you’re a busy person, and you’ve got much more important things to do than fiddle around in PowerPoint with fonts and color schemes, right?

Thanks to the following list of the best marketing plan PowerPoint templates for 2020 that we’ve put together for you, you’ll no longer have to worry. These templates are all professionally designed, fully customizable, and ready to be downloaded straight away. Within minutes, you could have your very own professional marketing plan PowerPoint template on the screen in front of you, ready to be filled with your own content – wouldn’t that be amazing?!

If you agree, just read on and choose your favorite template.

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Get everything you need to give the perfect presentation. From just $16, get unlimited access to thousands of PowerPoint presentation templates, graphics, fonts, and photos.

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Agency Portfolio PPT

Agency Portfolio PPT

Ciri PPT Template

Ciri PPT Template

The X Note Template

The X Note Template

Clean Business PPT

Clean Business PPT

Analysiz Powerpoint

Analysiz Powerpoint

Bolo PPT Template

Bolo PPT Template

Marketing plan powerpoint template.

Marketing Plan PowerPoint Template

This is a professional and streamlined PowerPoint template for building compelling marketing presentations. It features a variety of extras including infographics, tables, diagrams, and over 4000 editable and resizable vector icons. There are more than 50 unique slides included in the template that you can fully customize to your preference.

Digital Marketing Plan PowerPoint Template

Digital Marketing Plan PowerPoint Template

A sleek, efficient PowerPoint template for crafting marketing plan slideshows. Its minimalistic design is versatile, allowing you to easily integrate your brand colors, typography, and logo. With 31 unique slides including key topics like market analysis, product positioning, and sales strategy, this template will save your precious time and deliver professional results.

Marketing Plan Presentation Template PPT

Marketing Plan Presentation Template PPT

This is a unique, professional, and clean PowerPoint template for creating impactful marketing plan presentations. The template includes 22 unique slides, a master slide layout, and a drag-and-drop feature for easily replacing photos. It boasts a sleek design with resizable vector elements, a full HD 16:9 ratio, and customizable colors to align with your personal or company brand.

Xion – Marketing Plan PowerPoint Template

Xion - Marketing Plan PowerPoint Template

This PowerPoint template offers a sleek, ultra-modern design, perfect for agencies and modern brands creating marketing plans. It features over 20 unique, easily editable slides, designed meticulously with a strong focus on typography and usability. Inclusive of free web fonts and graphic elements, it enhances presentations with its professional and creative layouts.

Market Plan PowerPoint Infographic Template

Market Plan PowerPoint Infographic Template

Designed with business and education in mind, this PowerPoint template features 30 unique slides that are easy to edit and impressively intuitive. You can drag and drop pictures with an auto-adjustment feature and craft captivating flowcharts that simplify complex marketing ideas in marketing plan presenations.

Orange Marketing Plan PowerPoint Template

Orange Marketing Plan PowerPoint Template

This PowerPoint template is ideal for conveying your marketing plan and projects professionally and innovatively. Its bright orange theme is complemented by a variety of creative layouts, infographics, tables, and diagrams. The package includes over 4000 icons, all resizable and editable graphics.

Professional Marketing Plan PowerPoint Template

Professional Marketing Plan PowerPoint Template

This PowerPoint template gives an uncomplicated yet dynamic design for creating your marketing plans. It offers a variety of features including photo layouts, infographics, tables, vector icons, and diagrams that require no additional application knowledge.

Luna – Marketing Plan PowerPoint Template

Luna - Marketing Plan PowerPoint Template

Embrace a professional and sleek presentation with the Luna marketing plan PowerPoint template. This dynamic template offers creative photo layouts, versatile infographics, tables, vector icons, and exceptional diagrams. With 24 editable slides and an easy drag-and-drop system for image replacement, it’s the perfect choice for bold marketing plan presentations.

Simply – Marketing Plan PowerPoint Template

Simply - Marketing Plan PowerPoint Template

A truly unique and eye-catching PowerPoint template for marketing plan presentations. You can use it to craft a beautiful pitch deck for your brand, perfect for digital media kits, marketing kits, or presentations. Offering 22 unique layouts, HD resolution, and a free font included, this asset brings colour, creativity, and elegance to your marketing plans.

Minimal Modern Marketing Plan PowerPoint Template

Minimal Modern Marketing Plan PowerPoint Template

A comprehensive, easy-to-edit PowerPoint template for your business and marketing needs. Boasting a sleek, minimalistic design, this template includes 30 slides in HD widescreen format, along with PPTX and PPT files. Its customizable elements, colors, shapes, and charts enhance readability and visual appeal.

Wakaii – Marketing Presentation Template

Wakaii - Marketing Presentation Template

The colorful aesthetics give this PowerPoint template a very trendy and creative vibe. It’s perfect for all forms of marketing presentations and you can easily customize it to make marketing plans too. It comes with 35 unique slides.

Modern Marketing Plan Presentation Template

Modern Marketing Plan Presentation Template

This PowerPoint template includes all the necessary slide layouts you need to make engaging marketing plan slideshows. There are lots of charts, graphs, and infographics as well. The template includes a total of 35 slide designs.

Beauty Market PowerPoint Presentation Template

Beauty Market PowerPoint Presentation Template

You can use this PowerPoint template to promote various products, brands, and businesses related to beauty and lifestyle. Each slide in this template is carefully designed to help showcase your products more effectively. The template has more than 50 slides.

Simple Marketing Plan PowerPoint Template

Simple Marketing Plan PowerPoint Template

Create simple and professional marketing plans for your business meetings with this PowerPoint template. It comes with 54 different slides featuring 20 different color schemes. The template is easily customizable as well.

Minimal Marketing Plan Presentation Template

Minimal Marketing Plan Presentation Template

The clean and minimal design gives this PowerPoint template a very bold and beautiful look. It will make your marketing plans look much more modern, especially for startup and agency presentations. The template has 25 unique slides featuring editable shapes, fonts, and changeable colors.

Infinity – Marketing Plan PowerPoint Template

business plan marketing ppt

Wanting a clean, and modern marketing presentation template that really stands out? Look no further than Infinity, a gorgeous marketing ppt featuring 40 plus unique slide designs, 36 character positions, 10 premade colors, and 30 business concepts.

Marktr – Marketing Plan PowerPoint Template

marketing plan powerpoint

If you’re wanting to showcase your clients the key highlights of your marketing plan, Marktr is a solid contender for your cash. We recommend you take this remarkably unique PowerPoint template for a spin or add it to your shortlist at the very least.

Clean Marketing PPT Template

business plan marketing ppt

Our next marketing strategy template PPT is a premium option from Envato Elements, and features more than 80 unique slides, each with drag and drop image functionality, light and dark background options, and 30 different color schemes to choose from. It also comes with 16 purpose-built sections.

Marketing Strategy Template PPT

business plan marketing ppt

Featuring a colorful and abstract design, this marketing presentation template will make you fall in love at first sight. It’s a versatile option that can be put to use for a variety of purposes and can be fully customized to meet your requirements.

Vibrant Marketing PPT Template

Marketing Plan template

If you truly value standing out from the pack, this gorgeous marketing plan PowerPoint template can be an excellent choice. The template is created by professionals for professionals and can be easily customized in PowerPoint, Keynote, and Google Slides.

Welve – Digital Marketing Plan PPT Templates

Welve - Business Digital Marketing PPT Templates

Welve is a multipurpose presentation template you can use to design slideshows for various types of digital marketing plans. It includes 25 different slides with fully editable layouts. You can use them to make pitch decks, marketing proposals, company profiles, and much more as well.

Kelma – Marketing Presentation PowerPoint Template

Kelma - Marketing Presentation PPT Templates

The clean and minimal design of this presentation makes it a great choice for crafting a marketing plan for a modern startup or corporate agency. It includes a set of beautiful slides with stylish black and white colors. The slides have a very cool layout that will remind you of a website.

Social Media Marketing Plan Presentation Template

Social Media Marketing Presentation Template

With 20 colorful and creative slides to choose from, this PowerPoint template will help you craft the perfect marketing plan for your brand’s social media strategy. Each slide of this template features editable shapes, vector graphics, and infographics. You can also change the colors, fonts, and images as well.

Modern Marketing Plan PowerPoint Template

Modern Marketing Plan Powerpoint Template

This PowerPoint template has a modern and classic slide design that will appeal to all kinds of small businesses and corporate brands. It includes 30 different slides with editable colors, free fonts, and lots of other useful slide layouts.

SWOT Analysis PowerPoint Marketing Template

SWOT Analysis PowerPoint Marketing Template

If you want to include a SWOT analysis in your marketing plan, be sure to grab this PowerPoint template. It comes with 16 different slides you can use to make creative SWOT analysis infographics for your presentations.

Netfinic – Internet Marketing PowerPoint Template

business plan marketing ppt

If you’re looking for a professional and uncluttered marketing PowerPoint template for your next social media campaign, take a leap of faith in Netfinic, a collection of 210 total slides, infographics, 3 color variations, and a range of other amazing features.

Ermora – Simple Marketing Plan PowerPoint Template

marketing plan powerpoint template

Ermora is a clean, and minimal marketing plan PowerPoint that will help you deliver a standout presentation. It consists of a multitude of slide designs that can be fully customized to your specific requirements. Do check it out today.

Kulax – Marketing Plan Presentation Template

marketing plan powerpoint template

If you’re looking for a strictly professional template for your upcoming marketing plan presentation, Kulax is right up your alley. It features 20 clean and minimalistic slides that can be easily customized in PowerPoint, Keynote, and Google Slides.

Minius – Marketing PPT Template

marketing plan powerpoint template

Minius is a professional yet eye-catching presentation template that can be used for a variety of marketing purposes. It has everything you need to deliver a sensational presentation; no wonder its one of the top-rated marketing plan PowerPoint templates out there.

Seguro – Marketing PowerPoint Template

marketing plan powerpoint template

Seguro is one of the most downloaded marketing PowerPoint templates on our list. It’s a versatile template that can be put to use for virtually any purpose under the sun. Regardless of what you use it for, it will exceed your expectations every time.

Marketonik – Marketing Plan PPT Presentation

marketing plan powerpoint template

Scouring the internet for a template that meets the modern design needs? Look no further than Marketonik. It’s a stunning PowerPoint template that will help you put together a killer presentation, and leave a lasting impression on your clients.

marketing plan powerpoint

Achieve your marketing goals with this professionally designed PowerPoint template that features 30 custom slides, animation effects, infographics, and a multitude of amazing features for you to take advantage of. In our opinion, this is one of the best marketing plan PowerPoint templates for nearly any kind of business or industry.

Glow Marketing Plan PowerPoint Template

business plan marketing ppt

The Glow marketing presentation template for PowerPoint is a modern and clean set of 150 total slides, including five different color schemes for you to choose from, plus drag and drop image placeholders, fully editable vector icons, and versatile graphic elements that are easy to customize.

Leandro Marketing Plan PowerPoint Template

business plan marketing ppt

This fun premium marketing strategy template .ppt download is a cheerful and modern option that’s ideal for any professional business or firm and offers 30 awesome slide layouts with free web fonts, editable vector icons, and a 16:9 aspect ratio.

Benevo Marketing Plan PowerPoint Template

marketing plan powerpoint

Preparing for your upcoming meeting with your marketing team, but don’t have enough time to create a presentation from scratch? We got you covered. Benevo is a ready-to-download PowerPoint template, allowing you to spend more time preparing the content, and less time designing the slides.

Impress Marketing Plan PowerPoint Template

business plan marketing ppt

Check out this stunning premium option that’s sure to impress any audience – featuring elegant slide transitions, drag and drop image placeholders, and a high-quality HD resolution, it’s perfect for any kind of professional or corporate organization.

Professional Marketing PPT Template

business plan marketing ppt

Next up, we have a clean and modern marketing plan PowerPoint template that’s perfect for a corporate marketing presentation. It includes subtle animations, free web fonts, device mockups, and a range of professional-looking slide designs. You’ll have more than 30 layouts to choose from and 10 premade color options.

Vallencia Marketing PPT Template

business plan marketing ppt

For a more feminine approach, check out this stunning design – featuring 45 beautifully crafted slides and an elegant, sophisticated style, it’s perfect for any fashion or beauty marketing plan presentation. Drag and drop images and fully customizable graphics make it simple to customize.

Modern Marketing PPT Template

business plan marketing ppt

Here we have an ultra-modern professional marketing presentation template that’s super easy to edit and features a range of unique portfolio slides to help showcase your products and services. It also comes with media placeholders, predefined text styles, and a full HD resolution.

Simple Marketing PPT Template

business plan marketing ppt

If you’re wanting a simple yet engaging marketing PowerPoint template for your project, this option is a solid choice. It consists of 150 total slides, including five color schemes, each of which features a clean and minimal design that’s easy to customize using drag and drop placeholders and resizable vector icons.

Prosma Marketing PPT Template

business plan marketing ppt

The Prosma marketing presentation template features an abstract design with strong use of gradients and cohesive colors to create a unique and modern look that’s ideal for any kind of marketing plan. It offers widescreen and standard sizing options, dark and light backgrounds, and a range of premade content slides to save you even more time.

Impressivv Marketing PPT Template

business plan marketing ppt

Next, we have Impressivv, a marketing strategy template PPT that lives up to its name! It includes 30 professionally designed slide layouts with modern design elements, high-quality vector icons, a 16:9 aspect ratio, and free web fonts. Every element of this template is fully editable.

Marketplace Marketing PPT Template

business plan marketing ppt

Here we have a creative, colorful collection of 30 unique slides, featuring an eye-catching color palette, widescreen ratio, and several handy premade content slides. The design is clean and modern, with simple sans serif fonts and a grid-based alignment, and it’s perfect for a new business or startup to really impress their audience.

Wissa Marketing PPT Template

business plan marketing ppt

Here is another clean and modern set of 30 slides that’s perfect for a marketing strategy presentation, and uses master slides to make it easy for you to customize according to your project’s specific requirements. It offers editable vector icons and shapes, as well as full supporting documentation.

Eleska Marketing PPT Template

business plan marketing ppt

Eleska is a highly versatile marketing presentation template that features plenty of space for both images and text and gives you a total of 120 slides to mix and match, plus four color variations. There are also image placeholders, editable icons, and vector shapes to help you customize.

Mix Marketing PPT Template

business plan marketing ppt

For an ultra-modern design, consider this dark and sophisticated set of 30 master slides, featuring two size format options, versatile layouts, drag and drop placeholders, and a range of data visualization tools such as charts and diagrams that you can customize for your project.

Social Media Marketing PowerPoint Template

Social Media Plan Powerpoint template

If you’re after a presentation that helps present your social media marketing strategy in the best way possible, this PowerPoint template is your best bet. It consists of 36 clean slides, with each one carefully crafted to draw the attention of your audience.

B2B Marketing PPT Template

business plan marketing ppt

Designed specifically for business-to-business sales and marketing strategies, our next presentation PowerPoint template features more than 60 unique slides with unlimited color options and fully editable graphics, making it easy to adapt for any industry and to suit your company’s corporate colors.

Creative Marketing PPT Template

business plan marketing ppt

Offering five color variations, 30 slide layouts, and a pixel-perfect resolution, this simple yet stylish marketing strategy template PPT is sure to impress. It comes with a range of handcrafted infographics that you can populate with your own facts and figures, as well as gallery and portfolio slides to help showcase your offerings.

Digital Marketing PPT Template

business plan marketing ppt

Next in our roundup is this clean and modern set of 60 unique slides, purpose-built for use by a digital marketing agency to demonstrate their strategy. It comes with eight different color choices, fully editable layouts, and free fonts, and will give your presentation a professional and upmarket feel.

Corporate Marketing PPT Template

business plan marketing ppt

Perfect for a corporate marketing strategy presentation, this marketing PowerPoint presentation features a simple, flat design with classy graphic elements and a minimalistic layout, making it easy to adapt for different industries and aesthetics. It also comes with animations and transitions for you to use.

Infographic Marketing PPT Template

business plan marketing ppt

If you’re wanting to include lots of interesting and useful infographics in your marketing presentation, this is the template for you. It offers 30 slides with modern and fully customizable infographics, including charts, graphs, diagrams, and more, perfect for sharing all those facts and figures without resorting to long paragraphs of text!

Property Marketing PPT Template

marketing plan template

Perfect for real estate marketing plan presentations, our next template is based on the property sales industry, but is versatile enough to be adapted to fit other businesses as well. It comes with 50 slide layouts and seven different color themes, plus a thousand vector icons and a range of animations and transitions.

marketing plan template

A marketing plan presentation has to be bold and unique to attract the attention of your audience. With this PowerPoint template, you can easily achieve that goal. The template features 25 different slide layouts with a dark color theme and fully customizable designs.

Modern Business PowerPoint Presentation Template

marketing plan template

If you want to use a minimal and clean layout for your marketing plan slideshow, this PowerPoint template will come in handy. It features 30 unique slides with modern and minimal designs. The template also includes image placeholders and editable vector graphics.

marketing plan template

This PowerPoint template is perfect for making a marketing plan presentation for brands and businesses. The template comes with 25 different slide layouts with changeable colors, editable shapes, fonts, and much more.

Clean Marketing Plan PowerPoint Presentation Template

marketing plan template

Whether you want to create a marketing plan or company profile presentation, this PowerPoint template can handle them all. It includes more than 20 unique slides with multipurpose layouts. You can edit and customize them to create many different types of presentations with ease.

Planr – Marketing Plan Workflow Powerpoint Template

marketing plan template

This is a unique PowerPoint template you can use to outline the workflow of your marketing plan in a very detailed and visual way. It lets you choose from 30 different slide layouts to create a compelling presentation to showcase your marketing plans.

Bonus: Free Marketing Plan PowerPoint (PPT) Templates for 2020

We’ll now feature some free marketing plan PowerPoint templates. Let’s have a look:

Free Summer Vibes Marketing PPT Template

business plan marketing ppt

Starting with this fun download from SlidesGo featuring a bright and cheerful design with summer-inspired elements, our first free option is perfect for a hospitality or retail business to use for their next marketing strategy presentation.

Free Real Estate Marketing PPT Template

marketing plan powerpoint

If you’re a realtor looking for a minimal, strictly professional marketing PowerPoint template that doesn’t let your audience’s attention deviate elsewhere, this freebie deserves your consideration. The slides are designed with attention to detail, and there is a full range of customization options to keep you busy.

Free Ecommerce Marketing Plan Template

marketing plan powerpoint

This PowerPoint template will help throw light on your e-commerce marketing plan and garner the attention of your colleagues, clients, and stakeholders. Featuring a bold, and dark purple background with wavy shapes, easy-to-edit slides, graphics, maps, and mockups, this free PowerPoint marketing plan template definitely deserves your closer inspection.

Free Fashion Marketing PPT Template

business plan marketing ppt

Quebec is a clean, minimal, and contemporary marketing plan Powerpoint template exclusively designed for fashion, photography, and other creative businesses. It offers a striking design, unique slides, drag and drop image placeholders, customizable colors, and free support.

Free Marketing Strategy Template PPT

business plan marketing ppt

Whether you need a marketing presentation template or brand guidelines ppt, Merylin has you covered. It contains virtually every element that you’d expect in a professional, and good-looking marketing PowerPoint template. Best of all, it’s absolutely free for download.

Restaurant Marketing PPT Template

business plan marketing ppt

And now, we have a fresh, modern set of 22 unique slides that’s been designed specifically as a restaurant marketing presentation, but can be customized to suit most hospitality or food and beverage businesses. It offers a thousand vector icons, fully editable graphics, and a clean, geometric design.

Free Memphis Marketing Plan PowerPoint Template

business plan marketing ppt

The Memphis marketing plan presentation template is a funky pastel-toned choice for a creative business to use for its next strategy pitch, and comes with 23 unique slides in five color scheme options, with fully editable graphics. It’s available as a free download from SlidesGo.

Free Social Media Marketing PPT Template

business plan marketing ppt

A strong social media presence is essential to any modern business, so it makes sense that social media marketing strategies are commonplace in many larger companies. Utilize this free social media marketing PowerPoint template for your own strategy presentation, available for free from Free PowerPoint Templates Design.

Free Marketing Plan PowerPoint Template

business plan marketing ppt

Finally, we have a straightforward and easy-to-use collection of 26 simple slide layouts that can be arranged and customized to suit any professional needs. With five color schemes, including emerald, orange, pink, red, and yellow, it’s also a great choice if you’re looking for a freebie – you can download it from PowerPointify.

And that’s it! Thanks to our list of the very best marketing plan PowerPoint templates for 2020, your marketing strategy presentation will now have a seriously impressive deck of slides to back up your brilliant content, giving you one less thing to worry about when preparing your project.

Storydoc

10 Killer Marketing Presentation Examples (Template-Ready)

Learn from the best marketing presentation examples how to engage your audience, persuade & reach marketing strategy goals for your business or product.

business plan marketing ppt

Dominika Krukowska

13 minute read

Marketing presentation examples

Short answer

What does a marketing presentation include.

The key elements that every marketing presentation should include are:

  • Introduction
  • Market overview
  • Product/service overview

Marketing strategy

  • Competitor analysis
  • Performance metrics
  • Action plan
  • Projections
  • Conclusion and next steps

Transform your presentation from snoozefest to showstopper.

In the high-stakes business arena, a poorly executed marketing presentation can be a fast track to losing your audience's attention.

But you lose more than just attention - you lose potential customers, sales, growth opportunities, and ultimately revenue.

The uncomfortable truth is that your chances of standing out in a sea of noise are slim to none. But don't despair!

With a strategic approach to your marketing presentation your brand will never be overlooked.

If this sounds like a complicated thing to achieve, that’s because it is.

But this post will teach you the ins and outs of what makes an effective marketing presentation. We’ll do better - we’ll show you how it’s done with captivating marketing presentation examples .

Let’s dive in!

What’s considered an effective marketing presentation

At Storydoc, we’ve analyzed more than 100,000 presentation sessions to get to the bottom of what makes the most effective decks so successful.

Let's dive into some intriguing presentation statistics that shed light on the components of a successful marketing presentation .

The first 3 slides determine whether people will bounce or read on - make them count:

  • Think deeply about your hook
  • Use the person's name and company logo in the title
  • Prioritize the information that matters most to your audience
  • Be very short and to the point

32% of people bounce from your deck in the first 15 seconds. But more importantly 80% of readers who cross the 3rd slide threshold will read the deck in full.

Imagine you were giving a speech and after 3 minutes a 3rd of the audience just stood up and left the hall. That would feel horrible, wouldn’t it? So why do this to your decks?

What you can do is write a relevant, personalized, and intriguing hook, and place it on slides 1-3 of your deck. Make the audience understand that you’re writing FOR THEM, about THEIR NEEDS, but also that you have something amazing up your sleeve.

And tell them how long reading your deck will take. Time is their currency, you wouldn’t ask a client for “money” without stating how much, would you?

You should also have a strong visual hook. Use a video, animated, or interactive cover slide. Make it so they can’t look away.

Here's an example of a great hook:

Template cover with a video

2. Personalization

Personalization is the key predictor of success:

  • Get to know your audience, their needs, and the words they use (Voice of Customer)
  • Use dynamic fields to inject personal details of your recipient (when prospecting at scale)
  • Offer tailored solutions that address the specific needs of your audience
  • Leverage automation tools to pull personalized data directly from your CRM into your presentations

Adding a personal touch to your presentations can work wonders. Our data shows that decks with personalized notes are 68% more likely to be read in full compared to general presentations.

More impressively, personalized content led to a 41% increase in average reading time , and decks customized for a specific prospect were shared internally 2.3x more often. So, sprinkle in that personal touch, and watch engagement skyrocket!

But, effectively personalizing presentations at scale is incredibly time-consuming, right?

Well, not necessarily, in Storydoc you can add dynamic variables that let you inject personal info into any number of presentations. Storydoc can even pull this info automatically from your CRM .

Now each presentation you send will feel tailor-made for the recipient while only taking a few clicks to create.

Here's a great example of a personalized presentation:

Personalized presentation example

3. Interactive design

Including interactive elements in your presentation increases engagement:

  • Integrate interactive features like videos, tabs, live graphs and charts , calculators, or sliders
  • Use video and animations to illustrate complex ideas
  • Avoid text-heavy slides
  • Test user interactivity to ensure all the features work

Using interactive elements in your presentation can boost engagement significantly.

Decks with tabs to click through, live data calculators, sliders with case studies, or customer testimonials were scrolled to the bottom 41% more often, leading to a 21% longer average reading time.

If your average reading time is 5 minutes, that’s one whole minute extra to get your message across. Do you think you could use that extra minute?

The simple fact is that if you make your deck a dynamic, interactive experience, your audience will be much more likely to stick around and listen.

Static slides often fail to get and hold attention. This leads to missed opportunities.

Interactive slides will engage your audience and motivate them to explore your content in-depth.

Which one would engage you more?

business plan marketing ppt

Benefits of including interactive elements in your marketing presentation

More decks read in full

Longer average reading time

4. Great mobile experience

1 in 3 people read decks on mobile - make sure yours looks flawless on any device:

  • Design for mobile first
  • Use responsive design
  • Simplify your content
  • Test on multiple devices

32% of all decks are opened on mobile devices. What do you think this means for you if your presentation isn't optimized for mobile? How many opportunities are you losing?

It’s worth noting that the average reading time on mobile is 3:41 minutes, slightly less than the 4:24 minutes on desktop, but more than enough time to create a memorable impact.

Is giving a third of your a great mobile content experience on their preferred device just 'nice-to-have'? You decide.

Creating a mobile-friendly presentation sounds like a lot of work but it isn’t. You can find fully tested mobile-optimized presentation templates in our marketing presentation template gallery .

Here's a great example of a mobile-friendly deck:

Mobile-friendly marketing presentation example

5. A clear next step

Making the next step clear and easy boosts conversion:

  • Include a clear call-to-action (CTA)
  • Limit your CTAs to avoid choice overload
  • Make multiple instances of the same CTA look the same (design and text) to avoid confusion.
  • Make the CTA stand out
  • Deliver value first before asking readers to take the next step
  • Make your next step a small concession rather than a big commitment

A well-crafted marketing presentation isn't just about informing—it's about converting.

Decks that contained a singular, clear next step (e.g., book a demo, sign up, leave your email) saw a 27% boost in conversion rate compared to those ending with a generic "thank you."

Bottom line - make your call to action crystal clear, easy to do, and with immediate reward.

Vague or generic calls to action result in missed conversion opportunities.

The solution is smart and easy to act on CTAs, such as embedding your calendar in the presentation . You can’t do this with PowerPoint, but you can with Storydoc.

Here's what a deck with an embedded calendar looks like:

Marketing presentation example with an embedded calendar

Types of marketing presentations

Product marketing

Marketing plan

Market analysis

Marketing campaign

Product marketing presentation

This is your stage to spotlight your product or service. Dive into unique features, benefits, and the problem it solves for your customers. Remember, it's not just about what your product is, but why it matters.

Marketing strategy presentation

The beating heart of your brand's direction, this presentation outlines your game plan to reach your audience. It covers your unique selling proposition, target market, distribution channels, and more. Think of it as your strategic compass guiding you to your business goals.

Marketing plan presentation

Detailing your tactical roadmap, this presentation is where strategy meets execution. It includes your specific marketing activities, timeline, budget, and key performance indicators. Your plan is your strategy's vehicle - fasten your seatbelts and let it drive you to success!

Market analysis presentation

In this presentation, you dissect your market to unearth valuable insights. Understand your customer demographics, identify trends, and evaluate market size. It's your secret weapon to stay one step ahead of the competition.

Marketing campaign presentation

This presentation highlights your creative initiatives aimed at promoting your product or service. It showcases your campaign theme, messaging, promotional channels, and projected outcomes. It's your marketing storybook – captivate your audience with every page.

Best marketing presentation examples to inspire you

Let’s help you elevate your marketing presentations from 'good' to 'jaw-dropping'. Explore the best performing marketing presentation examples based on our data.

Each example is designed with best practices in mind and optimized to hook your audience from start to finish.

Jump ahead to each example

Company presentation

What makes this deck great:

  • Incorporating information on the average reading time reduces your bounce rate by nearly 25% !
  • Using tiered slides allows you to segment the various aspects of your offering. By providing clickable tabs for your audience to navigate, you can ensure that 41% more people will read your entire marketing presentation .
  • The inclusion of image and video placeholders is ideal for demonstrating your product or service in action, enhancing user engagement.

Marketing proposal

  • Incorporating a video into the cover slide elevates engagement by as much as 32% ! As a result, anyone who opens your marketing presentation will spend more time reading it and become more inclined to take the desired action at the end.
  • The running numbers slide enables you to present crucial metrics, marketing budget, or expenditures in a visually captivating manner.
  • Animated lists , as well as icon and text arrays, prove highly beneficial in guiding your audience through your marketing strategy.

Marketing one-pager

  • An entirely interactive design boosts user engagement and guarantees a flawless appearance across all devices, no matter where your presentation is viewed.
  • The inclusion of a smart CTA allows you to present your offering succinctly and direct your target audience to a more comprehensive deck for further information, or let them book a meeting straight from the deck.
  • The user-friendly editor is intuitive and operates seamlessly. Any element you add will automatically adapt to the overall deck design, so you never have to worry about messing up the layout.

Marketing case study

  • A “read more” tab allows you to include more information in your marketing case study without making it too text-heavy.
  • The running numbers slide makes it easy for your target audience to instantly realize the value of your offering.
  • Clickable tabs can be used to walk readers through the customer journey or segment the information for different audiences.

Product pitch deck

  • The running numbers slide set against a vibrant backdrop provides an eye-catching platform to present your unique value proposition.
  • Easily customizable logo placeholders serve as an ideal tool for highlighting the key integrations of your solution.
  • The option to embed case studies allows you to legitimize your solution and establish trust with your audience.

Physical product one-pager

  • Interactive clickable tabs provide an ideal platform to showcase the key products in your company's portfolio, complete with short descriptions and accompanying images or videos.
  • Easily customizable fields allow you to create a polished marketing presentation within minutes.
  • Incorporating a smart call-to-action (CTA) makes it more likely for your audience to take the desired action at the end.

Social media proposal deck

  • The narrator slide serves as the perfect tool to lead your audience through the project details.
  • Including a timeline slide enables you to format your marketing presentation within a captivating narrative that engages your audience.
  • An array of data visualization slides is perfect for presenting key metrics or project budgets in a way that is comprehensible and easy to follow.

General business one-pager

  • The ability to add dynamic variables to personalize your marketing presentation at scale.
  • Versatile slides that can easily be adapted to various industries and use cases.
  • AI assistant that can create relevant visuals for your marketing presentation, tweak the copy, or create it from scratch.

Agency pitch deck

  • Using tiered slides and a timeline comes in handy when presenting the diverse range of services provided by your agency.
  • Incorporating interactive slides enhances engagement and improves the user-friendliness of the deck, increasing the likelihood of more prospects reaching the end.
  • The pricing slide can be used to provide your audience with a concise overview of the main services you offer.

Creative pitch deck

  • The timeline slide is a creative solution for presenting the main problem of your industry without overloading your audience with too much text.
  • A completely interactive layout designed to enhance engagement and prolong the average reading time.

The inclusion of various data visualization elements enables you to position your company in relation to key competitors and compare important metrics.

How to create an effective marketing presentation

Each presentation has its unique recipe for success. Whether it's a Strategy & plan, a Branding & product talk, or a Performance analysis, they all have little details to look out for.

Let's get cooking!

Strategy & plan

Branding & product, performance analysis.

To breathe life into your strategy and plan presentation, paint a vision of the future.

Start with a robust situational analysis, highlighting key findings about your market, competition, and audience.

Define SMART (Specific, Measurable, Achievable, Relevant, and Time-bound) marketing objectives that directly link to your strategies.

Present clear and concise strategies, directly aligned with the objectives.

Wrap up with detailed tactics and action plans, using compelling visuals to engage your audience and simplify complex information.

When presenting on branding and product, you're essentially telling a story.

Showcase the personality, values, and unique selling proposition (USP) of your brand.

Introduce your product or service, making it tangible and valuable to your audience.

Utilize customer testimonials, case studies, or live demos to demonstrate the benefits and solve problems.

Make your audience fall in love with your brand and product to create strong brand ambassadors.

Performance analysis presentations are all about the numbers — but don't let that intimidate you.

Begin with an overview of campaign objectives and strategies used.

Dive into the data, highlighting key metrics and KPIs to analyze performance.

Use clean and clear charts and graphs to visually present the story of the campaign.

Showcase wins and successes, but also discuss areas for improvement as valuable learning opportunities.

Conclude with key takeaways and next steps, demonstrating transparency and setting the stage for ongoing success.

Marketing presentation best practices

A winning marketing presentation can make all the difference between a yawn and a standing ovation. But, how do you actually do it?

Craft that perfect blend of content, storytelling, brand message, personalization, and relevancy.. Let’s break it down.

When it comes to content, less is more. Each slide should communicate one key idea, supported by a powerful headline and easy-to-digest visuals.

Avoid jargon and long sentences — simplicity and clarity are your allies. Remember, your slides should support your speech, not overshadow it.

You don’t want your marketing presentation to end up looking like this:

Bad presentation example

2. Storytelling

Unleash the power of storytelling. Every great marketing presentation is a story with a beginning, middle, and end.

Hook your audience with a compelling introduction, then build intrigue as you progress, and finish with a memorable conclusion. Ensure your story has a human element — this emotional connection can turn listeners into advocates.

Here’s our recommended storyline structure:

How to write a presentation storyline that creates interest

3. Brand messaging

Consistency is key in brand messaging. Your presentation should reflect your brand's voice, values, and visual identity at every turn.

This not only enhances recognition but also builds trust. Remember, a strong brand doesn't just sell a product or service, it sells an experience.

You can do this by pulling your brand colors from the brandbook:

Branded presentation example

4. Personalization

Make your audience feel special with personalization. Address them by name, incorporate their company logo, or include a heartfelt personal message. Tailor your call-to-action to resonate with them on a personal level.

5. Relevancy

Address your target audience's pain points in your value proposition and content. Show them you understand their challenges and you have the solution they've been looking for.

When your audience sees themselves in your presentation, they're more likely to see the value in what you're offering.

Marketing presentation design tips

Imagine your marketing presentation as a canvas, and your design elements as the palette. Let's discover how to blend layout, visual aids, animation, and infographics to create a masterpiece that dazzles your audience.

The layout should guide your audience's eyes effortlessly from one point to the next. Keep it clean and uncluttered.

Balance text with empty space to avoid overwhelming your audience. Remember, the Rule of Thirds isn't just for photography — it's a great guide for slide layout too!

2. Visual aids and graphics

Visual aids and graphics are your allies in storytelling. Use relevant, high-quality images, vector icons , or diagrams to support your points.

They can simplify complex information, evoke emotions, and make your presentation more memorable. But, be mindful not to overdo it — each visual should serve a purpose.

3. Animation

Animation can add a dash of dynamism to your presentation — if used wisely. Use it to guide attention, illustrate a process, or reveal information progressively.

But beware, too much animation can distract and annoy. Like a well-chosen spice, a little can go a long way.

If you want to learn more, check out our article on how to use video animations to create engaging content .

4. Infographics

Infographics are the secret weapon for presenting data in an engaging way. They can transform boring stats into compelling visuals.

Whether it's a bar chart, a pie chart , or a flowchart, pick the format that best tells your data's story. Just remember, simplicity and clarity should always guide your design choices.

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Use templates to make your best marketing presentation to date

Crafting a top-notch marketing presentation can feel like trying to scale Everest. It requires a blend of strategic thinking, compelling storytelling, and striking visuals.

But what if there was a Sherpa to guide you on this steep ascent? Enter the world of interactive templates.

Think of these as your base camps on the way to the summit. With a gallery of interactive marketing presentation templates at your disposal, you've got the tools to simplify your climb!

Grab a template:

business plan marketing ppt

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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How to Make a Business Plan Presentation? Guide & Examples

This guide helps you make a strong business plan presentation easily. You will learn about important parts, how to organize them well, and use visuals effectively to explain your business idea clearly. You will get better at telling your business story to feel more confident in a competitive environment.

How to Make a Business Plan Presentation? Guide & Examples

An innovative way to display your ideas and convince your team or clients is to present an idea with a business plan presentation. An effective presentation can showcase your mind and create an engaging meeting covering all necessary plan elements.

Every venture requires funding to start or grow and expand its business. A clear and detailed business plan will make it easy for the investor to understand your vision and goals. Hence, making it easier for them to fund you.

Whether you are a team, investor, or client, you must understand the importance of a business plan PowerPoint presentation. With the right strategy, you can influence anyone about your objectives and pitch your idea with an effective presentation. In this article, you will learn how to make a business plan presentation to grow your business. 

What is a business plan presentation?

The purpose of a business plan presentation is to summarize a company’s strategic goals, operational details, and financial forecasts concisely and visually engagingly. It typically includes key information such as the business model, target market, competitive analysis, marketing strategy , and financial projections. The business plan aims to communicate the business concept, demonstrate viability to stakeholders, and secure support or funding.

How to Make a Business Plan Presentation Tutorial & Examples blue infographic with four people

Key elements Of A Business Plan Presentation

A business plan presentation must include certain content that accurately represents your ideas. Usually, about 10 to 12 slides are required for an effective presentation. The key elements of the business plan must include the following:

Customer Profiles

Marketing and sales strategies.

  • Organizational Structure And Management

Services And Products

Financial plan.

Your plan must have details about the company profile and should be explained using infographics in your slides. With the right graphics, one can better understand your company and its objectives. The company profile usually includes the history of the company, an overview of products and services, its customers, and its targeted market. 

Company Profile Global PowerPoint Template for How to Make a Business Plan Presentation?

The market analysis in your business plan presentation explains the size of your target audience, the problem it solves, and the consumer’s needs. It should include the strengths and weaknesses of your products and services. It must also include competitors’ market research and how your product will handle the competition. This way, you can show your investors how your product will stand out from the competition and your Unique Selling proposition. 

Comparative Market Analysis Template for How to Make a Business Plan Presentation?

It is a sub-part of your market analysis. Your market research not only focuses on the competition but also the consumers. The customer profile includes most customers’ age, career, or location. It also includes their goals, problems, and behavior patterns. It can also provide how to attract that particular audience section and how they will trust your products. With customer profiles, you can determine the right price point, after-sales services, and market reach for consumers (both online and offline).

Target Audience Behaviour PowerPoint Template for How to Make a Business Plan Presentation?

Once you explain your products’ needs, the next step is to market them. It is best to have a better market analysis to understand the ins and outs of your targeted market. The strategies usually include budgets, communication channels, marketing goals, and the resources needed to sell the products. Any investor investing in your product will be more easily convinced if they see a foolproof plan that guarantees a solid return on investment. Nothing is better than showcasing your marketing and sales strategies and impressing investors with effective plans. 

Digital Marketing Strategy PowerPoint Template for How to Make a Business Plan Presentation?

Organizational Structure and Management

The next order of business after your marketing strategy is the team. It is better to introduce your team and management people to make your investors acquainted with the ones in charge. Investors bet on the foundations, and your team is your foundation to grow your business It is easier for them to trust when they know who your team members are. 

An organizational chart representing your team and explaining their work and roles in the project is a good start. It will also highlight the effective hierarchy of work and establish a formal order of command that is followed. This structure will ensure your team follows a professional work culture. 

Org Chart PowerPoint Template How to Make a Business Plan Presentation?

The services and products include tools that can benefit the targeted consumers. These tools include product canvas, value proposition canvas, and many others. Such tools ensure that the product fits the said customer. It also helps define your customer profiles and explains the market needs. 

Service Catalogue PowerPoint Template for How to Make a Business Plan Presentation?

The last but most important section of this business plan is the project’s financials. It is what the investors most care about. You can include the history data to establish your successful operations and how it will give you an edge in handling your new product.

Along with history, a future plan about how much funding you need and how you will execute your plan to use the said funding. You can use templates to save your time. They are available online. For example, try SlideUpLift templates to create a financial map for your investors. This plan must include all financial data and a plan B. This shows the investors that you are well prepared for all the situations.

Budget Finance Table PowerPoint Template How to Make a Business Plan Presentation?

It is best to conclude your presentation with an executive summary . It is a great way to explain how and why your plan is the right step for them. You can also add features and services you will offer. A precise yet appealing conclusion can offer you an edge. You can take it as the perfect ending as it concludes your plan. 

How to Make a Business Plan Presentation?

What is the difference between a business presentation & a business plan presentation?

A business presentation is a method of presenting information about your business. It can include marketing strategy or any other aspect related to the business. 

On the other hand, a business plan presentation is a way to interact with your investors, shareholders, and the audience. It includes your objectives, market research, customer profile, financial stakes, and the core of your idea. The business plan PowerPoint presentation is a foolproof roadmap of how you will execute your idea into a business model. 

How to make a business plan presentation?

A business plan presentation helps you explain your plan and execution strategies in an organized way through visuals. You can influence your audience with a good presentation that includes step-by-step interaction with all the sections. Each part and content of the presentation displays the need for your product and ensures trust and confidence for the investors. It is best to include useful information through a well-prepared visual aid and verbal explanation.

Here are the steps on how to create a business plan presentation:

Review essential business information

The first step is to review each element of your business plan closely. It acts as the base while collecting information for your presentation. It creates a firm foundation and effectively starts your business plan.

Research business competitors

You must also include your competitors’ information and statistics in your business plan presentation. With sufficient information and facts, you can help your product stand out. This information can help you build your reputation as a unique brand. This will create a professional and reliable image of your business for the consumers.

Network with prospective investors

Once you have collected the necessary information and prepared your strategies, the next step is approaching the right investors and stakeholders to showcase your business plan. You have higher chances of maximizing your investments by reaching the right audience. It also helps you understand and question your product in detail before you enter the market at your full capacity. Investors can also provide their valuable feedback, and all of this requires networking. 

Recommended: Explore our Strategy Roadmap PowerPoint Template here!

Create a slide presentation of your business plan

The next step is to display your plan uniformly and convince them to put their money into your product. One can attract investors and stakeholders better with effective strategy and influential products. Slides presentation is a visual approach and is better at convincing investors than just sharing statistics tables. 

Practice your business plan presentation

The final step is to practice your presentation before presenting. You can do a demo run of the presentation for your team members and understand the common doubts they have. A demo run can help you identify your faults and prioritize which section is more vital than others. Your team must also brainstorm questions your investors are likely to ask so that you are well-prepared beforehand.

Top 10 slides you need for a business plan presentation

You need at least ten slides to present your idea effectively. Covering one topic in each slide is more appealing as it helps the audience counter questions after each slide. Here are the top 10 slides you can add to the plan presentation:

How to Make a Business Plan Presentation Tutorial & Examples slides that are included

Slide 1: The Title Slide

A title slide is an introduction to your presentation. Just add your business name, logo,  slogan, and motto you believe in. You can begin your presentation with the next slide with just a few introductory lines.

Slide 2: The Problem Statement

As we discussed, it is better to come directly to your product and explain the problem it solves. Rather than beating around the bush, please focus on the facts and explain them with a story. You can also include effective infographics, fun facts, and engaging questions to increase audience attentiveness. You must ensure that your problem statement is short, clear, and easy to understand. This slide will shape your whole presentation. You will attract your audience’s attention by clearly conveying the problem your business solves. 

Slide 3: Your Business Solution

Now, as soon as you discuss the problem, you must focus on the solution to how your products solve the problem and conclude the slide by connecting it with the story. You can add a step-by-step solution or use graphs to help your audience understand the process.

Slide 4: Your Pricing Plan

The following slide should discuss your price strategy. A more effective payment plan will only retain prospective customers. It is better to attract customers with appealing prices and impress them so they keep on purchasing your product or service. It is easier said than done. But once you convince investors of your problem/solutions, you must impress them with your revenue stream strategy. You may also add your competitors’ pricing to this slide to justify how reasonable your pricing plan is.

Slide 5: Business Operations Information

Briefly explain your business objectives and operations in your Business Plan Presentation. Add how you have planned to streamline your business operations to save time and resources. You can help them understand your work better by explaining it step-by-step. 

Slide 6: Your Marketing Plan

Now you have a Problem statement and your solution. But how will you enter the market?  How will you let your target audience know about your services and products? A product is as good as nothing if it doesn’t reach your customers’ hands. For this, you need a marketing strategy. Add your go-to market strategy to this slide. It helps investors understand how you will reach your targeted audience. The more you impress investors with a marketing strategy, the more chances you have of investment. 

How to Make a Business Plan Presentation?

Slide 7: Industry Overview

This slide shows current industry conditions. It includes your competitors and how they are operating the market. Just keep the data fact-based to make it more credible. 

Slide 8: Financial Projections

This slide displays how fast you will grow and what your investors can expect in returns. It will include money management and growth strategy as well. Add all the details about how much you will spend on various stages. Include your revenue and profit expectations for the following years as well. Financial projections for 3-5 years can help you reach your goals faster.

Slide 9: Your Team

This slide is an introduction to your team. Add all the crucial team members responsible for executing the plan. This will give investors a sense of your company’s hierarchy. And help them understand who is responsible for what. A well-established team with dedicated and motivated people always boosts investors’ and stakeholders’ confidence in the business.

Project Team Leadership PowerPoint Template for How to Make a Business Plan Presentation?

Slide 10: Concluding Slide

The last slide must be an executive summary or a conclusion. This slide will discuss all the essential topics you discussed in a precise form and help you conclude better. Adding this slide is best; it helps your audience remember the vital topics and keeps them engaged throughout. 

Business plan powerpoint presentation examples

There are thousands of business plan powerpoint presentation examples and templates you can select from. Besides basic free presentations, you can download executive summary templates , project management presentation templates , and other templates from many online resources. It is easier to select among these templates once you have a concept in mind. Even if you have no budget to buy premium PowerPoint templates , you can download a free template to cater to your needs from SlideUpLift’s website.

How to present a business plan presentation?

The best way to present your business plan is with PowerPoint presentations. You can use ready-made templates and edit them as per your requirements to ease the job. Usually, up to 15 slides must be displayed to display your overall execution strategy. But you can add or remove slides as per your content. Using simple vocabulary and easy-to-understand terminology for such business presentations is vital. 

Most interesting presentations have a variety of graphs, tables, and infographics to engage the audience. You can also add a risk assessment to ensure you are prepared for every situation. With effective market and consumer research, you can convince investors better. Even if you have the best presentation, you might lose the opportunity if you don’t practice it well. Always practice presentations multiple times and be prepared for questions from investors. 

Collection of Business Plan PowerPoint Template to understand How to Make a Business Plan Presentation

Tips and Tricks to make your Business Plan powerPoint more Memorable

Here are some tips that can help you present your business plan presentation effectively and influence investors easily:

Focus on the Main Points

The presentation usually covers a vast range of topics and information. However, it is necessary to focus on the prioritized data. Most investors are more interested in financial data than understanding each other’s aspects. Provide precise yet critical points about each slide and ask questions after each topic to ensure they know everything. It is not ideal to explain each topic in detail as It will make your presentation boring.

Use Common Language

Use simple yet professional language for your presentation. Try to use easier words over technical language or over-the-top vocabulary, as it will make the presentation challenging to understand. Most financial data is already too entangled, and using confusing language can make it worse. Using simple, layman-like, and understandable language to express your viewpoint is better. Also, use infographics and graphs to make it more engaging and easy to grasp.  

Genuinely Deliver Information

A presentation is a serious matter for your business. It is essential to maintain professionalism so that your investors can rely upon you with your money. Always stay excited and try to deliver information genuinely. Try to avoid using filler content. Write to the point and short content. Ensure your overall presentation is easy to read and skimmable. 

Prepare for the Questions Beforehand

Always prepare an expected questionnaire for the investors. These must include all questions you and your team think your investor will be curious to ask. Put yourself in the investors’ shoes and think. If prepared beforehand, you can give accurate answers and include the necessary information.

Practice Again and Again

The best thing you can do is practice repeatedly. The more presentations you give, the better you will be at presenting them. It’s better to present twice in front of your team so you are prepared overall. 

Time Management

Any presentation that goes on for long will eventually become boring. With just facts and data, your audience will lose interest. Hence, it is better to share necessary information quickly. Always time your presentation and try to keep it on point. This will maintain audience enthusiasm about your product and help you answer their questions correctly.

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Mistakes to Avoid When Making A Business Plan Presentation

Sometimes, no matter how much you try, mistakes are unavoidable. But there is no harm in minimizing these to present your product efficiently. Hence, here are the most common mistakes one can avoid in a business plan presentation:

Not Timing Your Presentation

The most obvious mistake is not timing your presentation. If one fails to time the presentation, it can become extended and boring. It must catch up on the targeted goals and shouldn’t become repetitive. It is better to keep the presentation precise and short. With just 10 to 12 slides, one can present effectively and share the overall project without wasting time on unnecessary topics. 

Focusing on Non-Essential Information in the Presentation

The presentation usually involves a variety of topics. You must focus on the priority topics more than the rest of the information. If each topic is explained thoroughly, it will consume a lot of time. Deciding what is necessary and what must be explained well is better. This also guides investors to understand what your primary goal is and what comes next.

Overloading Data

Refrain from overloading your presentation with information. Keep your slides’ data content precise and short. Also, explain it in keynotes, as explaining each topic will elongate the presentation. The audience can better understand your presentation with simple bullet points and visuals.

Lack of Graphs and Tables

A presentation is more engaging than raw data because of the infographics. It can be just a data dump if your presentation lacks graphs, tables, and other visuals. Creating a business plan presentation filled with visuals, color schemes, and easy-to-read fonts is better to keep the audience interested in your idea.

Ignoring Audiences and Their Needs

One of the blunders you can make while creating a presentation is to ignore your audience. You must prioritize your audience’s needs and keep pushing how your products solve those needs. You should buy your product and assess it like your consumers. This can decide whether your investor thinks your product is worth it.

Why you should choose SlideUpLift’s pre-made business plan presentation templates

A premade presentation template from SlideUpLift can offer you an edge and make the business plan presentation process much faster. Our ready-made, fully editable presentation template can be easily altered to your needs and likes in just a few clicks. You can add more or reduce the amount of data you want. With thousands of templates, SlideUpLift covers all bases to create your desired perfect presentation. Not only do we offer free PowerPoint templates, but we also have an exclusive variety of templates for Google Slides as well at affordable prices.

How To download SlideUpLift’s business planning templates? 

The most essential step before downloading SlideUpift Templates is registering on our website. You can then login and select from a range of templates. Depending on your need, you can either pay for a template or select a free template for your presentation. In addition, we also offer membership plans if you are interested in getting various other services apart from professionally designed business plan presentations. The process of getting the membership and downling these templates is simple and easy to follow. 

business plan marketing ppt

Here is a list of some of the best and most used templates from SlideUpLift:

  • Executive Summary Templates For PowerPoint & Google Slides
  • Project Management Presentations Collection PowerPoint Template
  • Roadmap Templates For PowerPoint & Google Slides
  • 30 60 90 Day Plan Collection For PowerPoint
  • List Templates Collection For PowerPoint  
  • Business Planning Isometric PowerPoint Template
  • One Page Strategic Plan PowerPoint Template

Business Plan Presentation — Conclusion

The best answer for how to make a business plan presentation is to use research data appealingly. A simple download template can be converted into an effective way to engage an audience and convince them to understand your business model. 

With effective sales, marketing, and business strategies, a business plan presentation can showcase your objectives clearly and ensure your idea influences the investors. Your presentation can become a vision for your business, so it should inspire your investor as it motivates you. 

With SlideUpLift, download, edit, and create your own version of a presentation that helps you to see the bigger picture. With attractive templates, fonts, and color schemes, find your own way to deliver your vision and display it in a structured manner. 

A business plan presentation is a way to interact with your audience to display your business plan. It is a detailed presentation that targets investors and shareholders to get inspired by the product and acquire funding for the business.

How do you create a business plan presentation?

The simplest way to create a business plan presentation is to download a premade template online. You can then edit it according to your needs. You must research the market, targeted audience, and your competition in-depth. 

This will include information, and your business plan must include such data. Also, include a financial strategy to ensure your business is a wise choice for investment. One can also include sales marketing and awareness strategies to attract more customers. Finally, a risk assessment makes your plan more foolproof. Hence, including one will make your presentation more engaging

One can present a business plan presentation with at least ten slides. Each slide should include a topic and explain why the product stands out to the investors. Data must be kept short and precise, and graphs and infographics must be presented enough to engage the audience. With easy-to-understand language, more straightforward vocabulary, and effective planning, a presentation can inspire your audience and encourage them to invest more and more in your project. 

What should be included in a business plan presentation?

The business plan presentation must include every detail of your overall business plan. It must include your team, operations, marketing, and sales strategies, and financial goals. Along with these, it must also include your mission, vision, objectives, and how you solve the issues. It should be a gateway to your product’s vision, so you must be precise and explain why and how it is essential. 

Where do you find the best templates related to business plan PowerPoint?

There are hundreds of websites that offer business plan PowerPoint templates. Among others, SlideUpLift stands as the best there is to offer. With over 4000 templates, we cater to every professional’s needs. You can select free-of-cost, affordable, or exclusive templates depending on your needs. Professionally designed templates allow you to edit and create unique presentations as per your requirements. With SlideUpLift’s easily customizable templates, you can inspire the audience better.

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Digital Marketing Business Plan Powerpoint Presentation Slides

Check out our insightfully designed comprehensive Digital Marketing Business Plan. It will help you successfully start and operate your own digital marketing agency. Our Digital marketing agency business plan covers all the necessary elements for long term success. It includes thorough market research, industry trends, growth drivers, target market identification, and competitive landscape analysis. Additionally, our Digital ad spending data PPT incorporates Porters framework to assess its impact on the digital marketing industry, market gaps, opportunities, and market sizing using TAM, SAM, and SOM. Furthermore, it outlines a well defined go to market strategy and sales funnel. Essential components such as entity details, executive summary, products and services, mission and vision, and exit strategy are also included. In addition, the financial summary section provides a detailed 5 year analysis, taking into account various market scenarios. Lastly, it covers revenue models, profit and loss statements, cash flow statements, break even analysis, DCF valuation, and balance sheets. You can easily customize and edit this presentation to fit your specific needs. Download our highly researched and professionally designed digital marketing ppt product for valuable insights and guidance.

Digital Marketing Business Plan Powerpoint Presentation Slides

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You can survive and sail through cut throat competition if you have the right skills and products at hand. If a business plan is on your upcoming agenda, then it will not be wise of you to proceed in absence of our well designed Digital Marketing Business Plan Powerpoint Presentation Slides. Our PowerPoint presentation swears by in depth detailing and thus answers every question that may hit you or your audience at any point of time. Whats more, are the multi fold benefits that our PowerPoint offers. Made up of high resolution graphics, this PPT does not hamper when projected on a wide screen. Being pre designed and thoroughly editable this ready made business plan saves a lot of the presenters time and efforts which otherwise get wasted in designing the business plan from scratch. We make our business plan PowerPoint presentation available to you keeping in mind the competitive edge. Join your hands with us now.

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Content of this Powerpoint Presentation

Slide 1 : This slide introduces Digital Marketing Business Plan. Commence by stating Your Company Name. Slide 2 : This slide includes the Table of contents. Slide 3 : The purpose of this slide is to develop a start-up digital marketing agency in the US with crucial essentials related to the business plan. Slide 4 : This slide highlights the Title for the Topics to be covered further. Slide 5 : This slide shows the Executive summary of digital marketing agency. Slide 6 : This slide covers the digital marketing agency's vision, mission, and goals to ensure that it will deliver a top-notch customer experience. Slide 7 : This slide presents the Start-up cost summary for digital marketing agency. Slide 8 : This slide focuses on Implementing effective digital marketing solutions by analyzing market gap. Slide 9 : This slide states the Services offered by digital marketing agency. Slide 10 : This slide continues the Services offered by digital marketing agency. Slide 11 : This slide focuses on Analyzing key success factors to strategize digital marketing agency. Slide 12 : This slide reveals the Heading for the Contents to be discussed next. Slide 13 : The purpose of this slide is to highlight the market size of the global digital marketing industry. Slide 14 : This slide highlights the Key statistics associated with digital marketing industry. Slide 15 : This slide continues the Key statistics associated with digital marketing industry. Slide 16 : This slide further continues the Key statistics associated with digital marketing industry. Slide 17 : This slide presents the Key market trends shaping digital marketing industry. Slide 18 : This slide focuses on Addressing major challenges catered by digital marketing industry. Slide 19 : This slide deals with Determining growth drivers for digital marketing agency. Slide 20 : This slide talks about Choosing an ideal business location for digital marketing agency. Slide 21 : This slide contains the Title for the Ideas to be covered further. Slide 22 : This slide focuses on Assessing target customer profile for digital marketing agency. Slide 23 : This slide continues Assessing target customer profile for digital marketing agency. Slide 24 : This slide talks about Creating buyer personas to increase agency personalization. Slide 25 : The purpose of this slide is to depict the market potential of digital marketing agency. Slide 26 : This slide portrays the Heading for the Ideas to be discussed next. Slide 27 : This slide reveals the Competitive analysis including major players with attributes comparison. Slide 28 : This slide exhibits the Title for the Contents to be covered further. Slide 29 : This slide illustrates the Comprehensive SWOT analysis of digital marketing agency. Slide 30 : This slide reveals the Heading for the Topics to be discussed next. Slide 31 : This slide highlights Detailed porter’s five forces analysis for digital marketing agency. Slide 32 : This slide includes the Title for the Topics to be covered in the forthcoming template. Slide 33 : This slide states the Effective go-to-market strategy to increase sales and revenue. Slide 34 : This slide continues the Effective go-to-market strategy to increase sales and revenue. Slide 35 : This slide further continues the Effective go-to-market strategy to increase sales and revenue. Slide 36 : This slide is the continuation of Effective go-to-market strategy to increase sales and revenue slide. Slide 37 : This slide also continues the Effective go-to-market strategy to increase sales and revenue. Slide 38 : This slide is an extension of the Effective go-to-market strategy to increase sales and revenue slide. Slide 39 : This slide further continues the Effective go-to-market strategy to increase sales and revenue. Slide 40 : This slide continues the Effective go-to-market strategy to increase sales and revenue. Slide 41 : This slide also continues the Effective go-to-market strategy to increase sales and revenue. Slide 42 : This is an ongoing Effective go-to-market strategy to increase sales and revenue slide. Slide 43 : This slide continues the Effective go-to-market strategy to increase sales and revenue. Slide 44 : This slide further continues the Effective go-to-market strategy to increase sales and revenue. Slide 45 : This slide also talks about the Effective go-to-market strategy to increase sales and revenue. Slide 46 : This slide further continues the Effective go-to-market strategy to increase sales and revenue. Slide 47 : This slide talks about Understanding agency customer journey through sales funnel. Slide 48 : This slide deals with Understanding agency customer journey through sales funnel. Slide 49 : This slide indicates the Title for the Topics to be covered next. Slide 50 : This slide focuses on Implementing quarterly milestones for successful business growth. Slide 51 : This slide reveals the Heading for the Contents to be discussed further. Slide 52 : This slide states the Key financial assumptions for digital marketing agency. Slide 53 : This slide reveals the Effective revenue generation model for digital marketing agency. Slide 54 : This slide highlights the Break-even analysis with fixed and variable cost. Slide 55 : This slide talks about the Projected profit and loss account statement for digital marketing agency. Slide 56 : This slide continues the Projected profit and loss account statement for digital marketing agency. Slide 57 : This slide reveals the Consolidated statements of cash flows for digital marketing agency. Slide 58 : This slide portrays the Consolidated statements of cash flows for digital marketing agency. Slide 59 : This slide highlights the Comparative balance sheet statement for digital marketing agency. Slide 60 : This slide continues the Comparative balance sheet statement for digital marketing agency. Slide 61 : This slide shows the Scenario analysis with optimistic, pessimistic and realistic cases. Slide 62 : This slide continues the Scenario analysis with optimistic, pessimistic and realistic cases. Slide 63 : This slide reveals the Discounted cash flow valuation for digital marketing agency. Slide 64 : This slide displays the Title for the Ideas to be covered next. Slide 65 : The slide highlights the organizational hierarchy in the company. Slide 66 : This slide presents the Professional summary of digital marketing agency founder. Slide 67 : This slide shows the Job description of digital marketing agency key management. Slide 68 : This slide continues the Job description of digital marketing agency key management. Slide 69 : This slide further continues the Job description of digital marketing agency key management. Slide 70 : This slide states the Heading for the Ideas to be discussed in the upcoming template. Slide 71 : This slide represents exit strategies. Slide 72 : This slide contains the Title for the Contents to be covered in the next template. Slide 73 : This slide highlights the Key abbreviations used in the plan. Slide 74 : This is the Icons slide containing all the Icons used in the plan. Slide 75 : This slide is used for depicting some Additional information. Slide 76 : This is the About us slide. State your company-related information here. Slide 77 : This is the Puzzle slide with related imagery. Slide 78 : This slide shows the company's Timeline. Slide 79 : This slide elucidates information related to the Financial topic. Slide 80 : This slide highlights the organization's Roadmap. Slide 81 : This slide contains the Post it notes for reminders and deadlines. Slide 82 : This is the Venn diagram slide. Slide 83 : This is the Thank You slide for acknowledgement.

Digital Marketing Business Plan Powerpoint Presentation Slides with all 88 slides:

Use our Digital Marketing Business Plan Powerpoint Presentation Slides to effectively help you save your valuable time. They are readymade to fit into any presentation structure.

Digital Marketing Business Plan Powerpoint Presentation Slides

Ratings and Reviews

by Derick Meyer

June 18, 2023

by Chi Ward

June 17, 2023

Google Reviews

I Tried 10 AI Project Management Tools to See if They’re Worth It (Results & Recommendations)

Published: February 14, 2024

AI project management tools simplify decision-making, keep projects rolling, and streamline communications. Pick the right project management tool, and you could save hundreds — even thousands — per year.

women use ai project management tools

I started in digital project management nine years ago, and AI project management tools were unheard of. The project management role was different than it is today.

Project managers were doing a lot of manual admin and repetitive tasks while keeping everything together and bringing those all-important soft skills to clients and internal teams who were busy getting the job done.

It was a lot. If you’re reading this, you might still be working like that: more spreadsheets than you can bear to think about, project managers stressed with deliverables and shaky briefs, leaving the team to use their best guess.

Today, my workflow relies on AI tools to keep my clients and team happy.

Sign Up to Try HubSpot's AI Tools

The tools take much of the project management, leaving me and the team with the mental capacity to do what humans do best: build and nurture relationships, send thoughtful updates, and deliver even faster than we could ten years ago.

With the right AI tool, your workflow could look more streamlined with happier staff at work.

Naturally, the AI project management tool you select will depend on how you want to use it, but this article should give you a solid guide for choosing the right AI project management tool for you.

I’ve included my review of each tool, how I found it, the AI features, the price, and who I think it’s best for.

What does AI project management software do?

Testing ai project management tools, the scenario, 10 ai project management software.

AI project management software can help manage and organize projects and teams.

They’re commonly used for automating routine tasks, managing production schedules, storing files against projects and tasks, and providing a central hub with all content related to a project.

With the rise of AI, you can automate workflows, remove decision fatigue with predictive analysis, bolster productivity, and essentially hire a digital assistant who’s there to support you every day.

Project management tools are worth every penny and will pay for themselves in productivity. But if you’re worried about budgets, plenty of brilliant free project management tools exist.

I’ve tested AI project management and many other marketing tools for years. I have to admit it: I love trying and testing tools.

It’s almost a problem because, in the digital world, it’s very easy to get overwhelmed by choice and distracted by the next amazing new development.

But I can’t see myself stopping anytime soon. In fact, I committed myself to try more tools in the future.

Embracing the development of new tools is a fast track to an easier life, a streamlined business, and a to-do list that is as satisfying as it is productive. And, in case you’re wondering, it’s not just me saying this.

Of those surveyed in Hubspot’s State of AI report , respondents estimated they save two hours and 24 minutes per day when using AI compared to not. Automating manual tasks is estimated to save two hours and 16 minutes per day.

The time saved using AI is significant. All you need to do is find the one that suits you and your needs, and I’ve run extensive tests to help you out.

When I’m testing AI project management tools, I want a tool that:

  • Feels intuitive to use.
  • Manages projects, tasks, and sub-tasks.
  • Makes my team feel happy (and not overwhelmed!).
  • Streamlines communications related to projects and/or tasks.
  • Has integration options so that my business can scale with the tool.

I judged the tools tested in this article by these factors:

  • How well the tool replicates or replaces human action.
  • AI functionality.

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business plan marketing ppt

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The scenario is close to my actual life as a marketer. I run many projects with fully remote teams internally and externally (my team and the client’s team).

We all need to work harmoniously in a central location.

The project needs to be well structured with some flexibility for changes. All team members need to add comments, set tasks, and have some accountability tracking to keep the project moving.

Finally, the AI project management tools must take some elements of the project. These tasks must be monotonous, undesirable for the humans involved, and safe enough for AI intervention.

AI project manager software; Asana

  • Individuals get started for free (This is all I’ve needed in the past, but now I have outgrown it)
  • Starter package is $10.99 per user a month, billed annually
  • Advanced package is $24.99 per user a month, billed annually
  • Traditional project management without customization
  • Small teams and individuals

AI project management tools, ClickUp

How I Discovered Trello

Trello was a tool I used many years ago. It was the first project management tool I was introduced to in 2011. I used Trello to manage content as part of a small marketing agency.

How Trello Supported My Project Management

I still use Trello today. It’s in my project management arsenal, even with Asana for client projects.

I like Trello because it is simple. For clients who don’t have many projects, I turn to Trello. It’s intuitive and easy to use, people get on board with it quickly, and the free package is enough for how I use it.

I don’t think Trello suits companies looking to scale, but it's perfect for small projects or teams.

Strategy AI

Tello’s Strategy AI helps with general project management and productivity. You can use the software to control who sees what project, and projects or tasks are marked with priority to keep the team working on the most important tasks first.

Trello is one of the cheapest project management tools. It is also one of the most simple.

  • Get started for free
  • Standard is $5 a user per month, billed annually
  • Premium is $10 a user per month, billed annually
  • Enterprise is from $7.38 a user per month, depending on seat quantity, billed annually
  • Small teams
  • Individuals
  • Small and few projects
  • Content management

ai project management tools, Motion

How OneCal Supported My Project Management

While OneCal isn’t managing projects, it is keeping my workload manageable and the monotony of checking multiple calendars at bay. This means I can go to any calendar for an accurate display of what’s happening in all of my calendars.

Ultimately, it saves me a lot of time and rids me of calendar anxiety.

For those who don’t use Motion, OneCal also has a booking system.

Calendar Syncing

Once you’ve integrated OneCal with your calendars, you’ll have synced calendars everywhere .

Booking Links

You can set up a booking system so your meeting guests can book a slot in your calendar at a time that suits you (and them!).

With this system, you can set buffer times and avoid back-to-back meetings, and your guests can easily see available slots in their time zones.

  • Starter is just $4 a month billed annually (this is all I needed)
  • Essential $8.30 a month billed annually
  • Premium $25 a month billed annually
  • Anyone using multiple calendars or wanting to streamline the meeting booking process

AI project management tools, Notion

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