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How to Start a Solar Farm

Written by: Carolyn Young

Carolyn Young is a business writer who focuses on entrepreneurial concepts and the business formation. She has over 25 years of experience in business roles, and has authored several entrepreneurship textbooks.

Edited by: David Lepeska

David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.

Published on December 22, 2021 Updated on February 14, 2024

How to Start a Solar Farm

Investment range

$1,020,400 - $2,070,700

Revenue potential

$240,000 - $600,000 p.a.

Time to build

3 – 5 years

Profit potential

$216,000 - $540,000 p.a.

Industry trend

Solar power is worth $185 billion globally and still seeing explosive growth. With your own solar farm — a large field of photovoltaic panels linked to the grid — you could generate good money while also doing good for the environment.

The initial investment of about $1 million is considerable, but there is an alternative: if you own or buy a sizable piece of land, you could lease it to your local utility company, which would then build and maintain the solar farm and pay you a share of the revenue. After some years, you might be able to take financial control of the farm and expand further.

Either way, starting a solar farm is challenging and requires time and hard work. Starting off with the right knowledge is crucial, and this step-by-step guide provides all the information and insight you need to begin building your solar empire.

Looking to register your business? A limited liability company (LLC) is the best legal structure for new businesses because it is fast and simple.

Form your business immediately using ZenBusiness LLC formation service or hire one of the Best LLC Services .

Step 1: Decide if the Business Is Right for You

Pros and cons.

Every business has pros and cons that you should consider before deciding if it’s right for you.

  • Eco-friendly – Solar power is good for the environment
  • Good Money – Profit margins in solar are high
  • Minimal Work – A solar farm need servicing just 3-4 times per year

High Startup Costs – Building a farm costs $1M and up

Solar industry trends

Since the US instituted a major tax credit for solar projects in 2006, the US solar industry has grown 100-fold, according to the Solar Energy Industries Association.(( https://www.seia.org/initiatives/solar-investment-tax-credit-itc ))

In terms of trends, the storage capacity of solar batteries has increased in recent years, which helps stabilize the solar grid on your farm and reduce wasteful production. In addition, a rising number of US households are installing solar panels. Shipments of solar modules for residences increased a stunning 33% in 2020, according to the Energy Information Administration. Homeowners can also sell excess energy from their solar panels to the power company, as 40 states allow homeowners to do so.(( https://www.eia.gov/todayinenergy/detail.php?id=49396 ))

Industry size and growth

  • Industry size and past growth – Research firm IBISWorld values the US solar farm market at more than $11 billion, a 26% increase from its value a decade ago.(( https://www.ibisworld.com/industry-statistics/market-size/solar-farm-developers-united-states/ ))  
  • Growth forecast – The US solar energy market is predicted to grow at least 17% per year through 2027, according to Mordor Intelligence.(( https://www.mordorintelligence.com/industry-reports/united-states-solar-energy-market )) 
  • Number of businesses – There are nearly 7,500 solar farm developers in the US.(( https://www.ibisworld.com/industry-statistics/number-of-businesses/solar-farm-developers-united-states/ ))
  • Number of people employed – US solar farms employ more than 42,000 people.(( https://www.ibisworld.com/industry-statistics/employment/solar-farm-developers-united-states/ ))

solar industry size and growth

Trends and challenges

Trends in solar farms include:

  • Increasing use of solar batteries with higher storage capacity
  • More US households installing solar panels
  • Strong demand for clean, renewable energy
  • Growing concern over climate change

Challenges in solar farms include:

  • High initial investment in solar panels
  • Supply chain issues to impact solar panel production

solar industry Trends and Challenges

Consumer spending

  • Average consumer spend – An American family spends $1,450 a year on electricity.(( https://www.forbes.com/advisor/home-improvement/average-cost-of-solar-panels/ ))
  • Potential customer base – Almost half of Americans were considering solar panels.(( https://www.forbes.com/home-improvement/features/will-americans-go-solar/ ))
  • Average prices – A solar panel in the US costs $20,498 on average.(( https://news.energysage.com/how-much-does-the-average-solar-panel-installation-cost-in-the-u-s/ ))

solar industry consumer spending

Price differences across the country

  • More expensive – A 10-kw solar panel is most expensive in Washington D.C., Indiana, New Mexico, New York, and Rhode Island, with the price ranging from $31,500 to $34,100.
  • Less expensive – The lowest prices for a solar panel are in Arizona, Florida, Nevada, Delaware, and Utah, with prices ranging from $23,300 and $26,300.(( https://news.energysage.com/how-much-does-the-average-solar-panel-installation-cost-in-the-u-s/#cost ))

Solar industry price differences

What kind of people work in solar farms?

  • Gender – 77% of solar energy engineers in the US are male, while 23% are female.(( https://www.zippia.com/solar-energy-engineer-jobs/demographics/#gender-statistics ))
  • Average level of education – 65% of solar energy engineers hold a bachelor’s degree.(( https://www.zippia.com/solar-energy-engineer-jobs/demographics/#degree-level-types ))
  • Average age – The average age of a solar energy engineer is 43 years old.(( https://www.zippia.com/solar-energy-engineer-jobs/demographics/#age-statistics ))

solar industry demographics

How much does it cost to start a solar farm business?

Startup costs for a solar farm range from $1 million to $2 million and more. The lower end is for a one-megawatt farm, which is the minimum you need for the power company to be interested, and assumes you already have 6-8 acres of land. The higher-end is for a two-megawatt farm and includes a down payment for the land purchase. If you instead decide to lease your land to a utility company, they will pay for the farm’s development and your costs will be next to nothing.

How much can you earn from a solar farm business?

The per-acre profit of a solar farm runs between $20,000 and $40,000, with an average of $30,000. After costs your profit margin should be about 90%.

Development

If you have a 20-acre property and you develop only eight acres into a solar farm, bringing in $30,000 per acre. Your annual revenue will be $240,000, and your profit will be $216,000. As you gain more customers, you could fully develop the entire 20 acres. You’ll be earning $600,000 in annual revenue and $540,000 in profit. You could expand your farm over time by using your profits to purchase more land and add to your grid, thus increasing your income substantially.

solar farm development business earnings forecast

If you lease your land, you can probably earn $2,000 per acre per year. With 8 acres at $2,000 per acre, you’ll make $16,000 in annual revenue and at least $14,000 in profit. If you lease out the entire 20 acres, you’ll make $40,000 in annual revenue and $36,000 in profit. It’ll be a good source of passive income.

solar farm lease earnings forecast

What barriers to entry are there?

There are a few barriers to entry for a solar farm. Your biggest challenges will be:

  • Costs to develop a solar farm are high
  • A sun-drenched swathe of land
  • Permission from the utility, which can take years

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Step 2: hone your idea.

Now that you know what’s involved in starting a solar farm, it’s a good idea to hone your concept in preparation to enter a competitive market.

Market research will give you the upper hand, even if you’re already positive that you have a perfect product or service. Conducting market research is important, because it can help you understand your customers better, who your competitors are, and your business landscape.

Why? Identify an opportunity

You should research whether your land is right for a solar farm. You should look for:

  • Minimum of 6-8 acres, flat and no flood-risk
  • At least four peak sun hours daily
  • No regulations in terms of conservation
  • Within a few miles of the power grid

What? Determine your products or services

You need to determine if you want to lease your land or develop your solar farm. By leasing your farm, you can start with minimal cost, but make far less money. With a farm, your revenue potential is much higher, but your upfront costs are significant.

How much should you charge for solar?

The price you charge for power will be dictated by how much the power company is willing to lease your land for. A good lease could mean $2,000 per acre per year. Strong revenue for a developed solar farm is $30,000 per acre per year. 

Once you know your costs, you can use this our profit margin calculator to determine your mark-up and final price points. Remember, the prices you use at launch should be subject to change if warranted by the market.

Who? Identify your target market

Your target market will be power companies and solar developers. You should find them via internet search and contact them directly via phone or email.

Where? Choose the location for your solar farm

The location of your solar farm is a critical factor in its success. Look for a location with plenty of sunlight, minimal shading, and adequate land availability. Consider the proximity to the power grid and transmission lines, as well as any regulatory requirements for solar farms in the area.

Additionally, assess the local demand for renewable energy and the potential market for your solar farm’s electricity. Consider the economic and political climate in the area, as well as any incentives or subsidies that may be available.

When selecting your location, consider factors such as access to water, soil quality, and any environmental considerations. The right location can help optimize your solar farm’s energy production and ensure the sustainability of your operation.

By carefully choosing the location of your solar farm, you can establish a profitable and sustainable business that contributes to the growth of renewable energy and helps combat climate change.

solar farm business idea rating

Step 3: Brainstorm a Solar Farm Company Name

Your business name is your business identity, so choose one that encapsulates your objectives, services, and mission in just a few words. You probably want a name that’s short and easy to remember, since much of your business, and your initial business in particular, will come from word-of-mouth referrals.

Here are some ideas for brainstorming your business name:

  • Short, unique, and catchy names tend to stand out
  • Names that are easy to say and spell tend to do better
  • The name should be relevant to your product or service offerings
  • Ask around — family, friends, colleagues, social media — for suggestions
  • Including keywords, such as “solar” or “solar power”, boosts SEO
  • Choose a name that allows for expansion: “Bright Future Solar Farms” over “Commercial Solar Farms” or “Residential Solar Farms”
  • Avoid location-based names that might hinder future expansion
  • Use online tools like the Step by Step business name generator . Just type in a few keywords and hit “generate” and you’ll have dozens of suggestions at your fingertips.

Once you’ve got a list of potential names, visit the website of the US Patent and Trademark Office to make sure they are available for registration and check the availability of related domain names using our Domain Name Search tool. Using “.com” or “.org” sharply increases credibility, so it’s best to focus on these. 

Find a Domain

Powered by GoDaddy.com

Finally, make your choice among the names that pass this screening and go ahead with domain registration and social media account creation. Your business name is one of the key differentiators that set your business apart. Once you pick your company name, and start with the branding, it is hard to change the business name. Therefore, it’s important to carefully consider your choice before you start a business entity.

Step 4: Create a Solar Farm Business Plan

Every business needs a plan. This will function as a guidebook to take your startup through the launch process and maintain focus on your key goals. A business plan also enables potential partners and investors to better understand your company and its vision:

  • Executive Summary: Outline the goals and strategies of your solar farm business, emphasizing renewable energy production and potential contributions to the regional power grid.
  • Business Overview: Describe your solar farm’s operations, including generating solar energy and selling it to utilities or directly to consumers.
  • Product and Services: Detail the core service of electricity generation using photovoltaic panels, and any additional services like energy storage or leasing solar equipment.
  • Market Analysis: Assess the demand for renewable energy in your region and identify potential buyers like local utilities, businesses, or government entities.
  • Competitive Analysis: Compare your solar farm to others in the area, focusing on factors like energy output capacity, technological efficiency, or location advantages.
  • Sales and Marketing: Outline your approach for securing contracts and partnerships with energy buyers and other stakeholders in the renewable energy sector.
  • Management Team: Highlight the experience and qualifications of your team, especially in areas like renewable energy, project management, and environmental regulations.
  • Operations Plan: Describe the operational process of your solar farm, including installation, maintenance of solar panels, and energy distribution.
  • Financial Plan: Provide an overview of financial aspects such as investment costs, revenue models, and long-term profitability projections.
  • Appendix: Include supplementary documents like site plans, environmental impact studies, or power purchase agreements that support your business plan.

what to include in a business plan

If you’ve never created a business plan, it can be an intimidating task. You might consider hiring a business plan specialist to create a top-notch business plan for you.

Step 5: Register Your Business

Registering your business is an absolutely crucial step — it’s the prerequisite to paying taxes, raising capital, opening a bank account, and other guideposts on the road to getting a business up and running.

Plus, registration is exciting because it makes the entire process official. Once it’s complete, you’ll have your own business!

Choose where to register your company

Your business location is important because it can affect taxes, legal requirements, and revenue. Most people will register their business in the state where they live, but if you are planning to expand, you might consider looking elsewhere, as sunnier states could offer real advantages when it comes to solar farms.

If you’re willing to move, you could really maximize your business! Keep in mind, it’s relatively easy to transfer your business to another state.

Choose your business structure

Business entities come in several varieties, each with its pros and cons. The legal structure you choose for your solar farm will shape your taxes, personal liability, and business registration requirements, so choose wisely.

Here are the main options:

  • Sole Proprietorship – The most common structure for small businesses makes no legal distinction between company and owner. All income goes to the owner, who’s also liable for any debts, losses, or liabilities incurred by the business. The owner pays taxes on business income on his or her personal tax return.
  • General Partnership – Similar to a sole proprietorship, but for two or more people. Again, owners keep the profits and are liable for losses. The partners pay taxes on their share of business income on their personal tax returns.
  • Limited Liability Company (LLC) – Combines the characteristics of corporations with those of sole proprietorships or partnerships. Again, the owners are not personally liable for debts.
  • C Corp – Under this structure, the business is a distinct legal entity and the owner or owners are not personally liable for its debts. Owners take profits through shareholder dividends, rather than directly. The corporation pays taxes, and owners pay taxes on their dividends, which is sometimes referred to as double taxation.
  • S Corp – An S-Corporation refers to the tax classification of the business but is not a business entity. An S-Corp can be either a corporation or an LLC , which just needs to elect to be an S-Corp for tax status. In an S-Corp, income is passed through directly to shareholders, who pay taxes on their share of business income on their personal tax returns.

types of business structures

We recommend that new business owners choose LLC as it offers liability protection and pass-through taxation while being simpler to form than a corporation. You can form an LLC in as little as five minutes using an online LLC formation service. They will check that your business name is available before filing, submit your articles of organization , and answer any questions you might have. 

Form Your LLC

Choose Your State

We recommend ZenBusiness as the Best LLC Service for 2023

solar farm business plan

Step 6: Register for Taxes

The final step before you’re able to pay taxes is getting an Employer Identification Number , or EIN. You can file for your EIN online or by mail or fax: visit the IRS website to learn more. Keep in mind, if you’ve chosen to be a sole proprietorship you can simply use your social security number as your EIN.

Once you have your EIN, you’ll need to choose your tax year. Financially speaking, your business will operate in a calendar year (January–December) or a fiscal year, a 12-month period that can start in any month. This will determine your tax cycle, while your business structure will determine which taxes you’ll pay.

solar farm business plan

The IRS website also offers a tax-payers checklist , and taxes can be filed online.

It is important to consult an accountant or other professional to help you with your taxes to ensure you are completing them correctly.

Step 7: Fund your Business

Securing financing is your next step and there are plenty of ways to raise capital:

  • Bank loans : This is the most common method, but getting approved requires a rock-solid business plan and strong credit history.
  • SBA-guaranteed loans : The Small Business Administration can act as guarantor, helping gain that elusive bank approval via an SBA-guaranteed loan .
  • Government grants : A handful of financial assistance programs help fund entrepreneurs. Visit Grants.gov to learn which might work for you.
  • Venture capital : Offer potential investors an ownership stake in exchange for funds, keeping in mind that you would be sacrificing some control over your business.
  • Friends and Family : Reach out to friends and family to provide a business loan or investment in your concept. It’s a good idea to have legal advice when doing so because SEC regulations apply.
  • Crowdfunding : Websites like Kickstarter and Indiegogo offer an increasingly popular low-risk option, in which donors fund your vision. Entrepreneurial crowdfunding sites like Fundable and WeFunder enable multiple investors to fund your business.
  • Personal : Self-fund your business via your savings or the sale of property or other assets.

Bank and SBA loans are probably the best options, other than friends and family, for funding a solar farm. You might also try crowdfunding if you have an innovative concept.

types of business funding

Step 8: Apply for Solar Farm Business Licenses and Permits

Starting a solar farm business requires obtaining a number of licenses and permits from local, state, and federal governments.

Solar farms are subject to strict review processes through federal, state, and local regulators. They also require permission from a power company. The process for approvals usually takes 3 to 5 years.

Federal regulations, licenses, and permits associated with starting your business include doing business as (DBA), health licenses and permits from the Occupational Safety and Health Administration ( OSHA ), trademarks, copyrights, patents, and other intellectual properties, as well as industry-specific licenses and permits. 

You may also need state-level and local county or city-based licenses and permits. The license requirements and how to obtain them vary, so check the websites of your state, city, and county governments or contact the appropriate person to learn more. 

You could also check this SBA guide for your state’s requirements, but we recommend using MyCorporation’s Business License Compliance Package . They will research the exact forms you need for your business and state and provide them to ensure you’re fully compliant.

This is not a step to be taken lightly, as failing to comply with legal requirements can result in hefty penalties.

If you feel overwhelmed by this step or don’t know how to begin, it might be a good idea to hire a professional to help you check all the legal boxes.

Step 9: Open a Business Bank Account

Before you start making money you’ll need a place to keep it, and that requires opening a bank account .

Keeping your business finances separate from your personal account makes it easy to file taxes and track your company’s income, so it’s worth doing even if you’re running your solar farm as a sole proprietorship. Opening a business bank account is quite simple, and similar to opening a personal one. Most major banks offer accounts tailored for businesses — just inquire at your preferred bank to learn about their rates and features.

Banks vary in terms of offerings, so it’s a good idea to examine your options and select the best plan for you. Once you choose your bank, bring in your EIN (or Social Security Number if you decide on a sole proprietorship), articles of incorporation, and other legal documents and open your new account.

Step 10: Get Business Insurance

Business insurance is an area that often gets overlooked yet it can be vital to your success as an entrepreneur. Insurance protects you from unexpected events that can have a devastating impact on your business.

Here are some types of insurance to consider:

  • General liability: The most comprehensive type of insurance, acting as a catch-all for many business elements that require coverage. If you get just one kind of insurance, this is it. It even protects against bodily injury and property damage.
  • Business Property: Provides coverage for your equipment and supplies.
  • Equipment Breakdown Insurance: Covers the cost of replacing or repairing equipment that has broken due to mechanical issues.
  • Worker’s compensation: Provides compensation to employees injured on the job.
  • Property: Covers your physical space, whether it is a cart, storefront, or office.
  • Commercial auto: Protection for your company-owned vehicle.
  • Professional liability: Protects against claims from a client who says they suffered a loss due to an error or omission in your work.
  • Business owner’s policy (BOP): This is an insurance plan that acts as an all-in-one insurance policy, a combination of any of the above insurance types.

types of business insurance

Step 11: Prepare to Launch

As opening day nears, prepare for launch by reviewing and improving some key elements of your business.

Essential software and tools

Being an entrepreneur often means wearing many hats, from marketing to sales to accounting, which can be overwhelming. Fortunately, many websites and digital tools are available to help simplify many business tasks.

You can use industry-specific software, such as quickbase , 3 megawatt , or enact , to manage your solar installation and measure energy generated.

  • Popular web-based accounting programs for smaller businesses include Quickbooks , Freshbooks , and Xero . 
  • If you’re unfamiliar with basic accounting, you may want to hire a professional, especially as you begin. The consequences for filing incorrect tax documents can be harsh, so accuracy is crucial.

Develop your website

Website development is crucial because your site is your online presence and needs to convince prospective clients of your expertise and professionalism.

You can create your own website using website builders . This route is very affordable, but figuring out how to build a website can be time-consuming. If you lack tech-savvy, you can hire a web designer or developer to create a custom website for your business.

Your clients are unlikely to find your website, however, unless you follow Search Engine Optimization ( SEO ) practices. These are steps that help pages rank higher in the results of top search engines like Google. 

Here are some powerful marketing strategies for your future business:

  • Identify Your Target Market : Understand who your primary customers will be. This could include local businesses, government entities, and residential communities. Tailor your marketing message to address their specific energy needs and concerns.
  • Leverage Green Credentials : Emphasize the environmental benefits of solar energy. Highlight how using solar energy reduces carbon footprints and supports sustainable living. This can be a strong selling point for environmentally conscious consumers.
  • Utilize Digital Marketing : Create a strong online presence with a professional website showcasing your solar farm’s capabilities, benefits, and services. Use social media platforms to engage with your audience, share relevant content, and build a community around renewable energy.
  • Content Marketing : Develop informative content that educates your audience about solar energy, its benefits, and how your solar farm contributes to the energy landscape. Blog posts, videos, infographics, and webinars are effective tools.
  • Partnerships and Networking : Collaborate with local businesses, environmental groups, and educational institutions. Networking can lead to partnerships that not only expand your market reach but also provide mutual benefits.
  • Government Incentives and Policies : Stay informed about government incentives for renewable energy and use this information in your marketing. Educating potential clients about available subsidies or tax breaks can be a persuasive marketing tool.
  • Community Engagement : Engage with the local community through events, sponsorships, or educational programs. Building a positive community presence can enhance your brand and increase local support.
  • Testimonials and Case Studies : Share success stories and testimonials from satisfied customers. Case studies demonstrating the effectiveness and savings from your solar farm can be compelling evidence for potential clients.
  • Competitive Pricing Strategies : Ensure your pricing is competitive and offers value for money. Consider flexible pricing models to attract a wider range of customers.
  • After-Sales Service and Support : Highlight the quality of your customer service and after-sales support. Providing excellent service can lead to referrals and repeat business.

Focus on USPs

Unique selling propositions, or USPs, are the characteristics of a product or service that sets it apart from the competition. Customers today are inundated with buying options, so you’ll have a real advantage if they are able to quickly grasp how your solar farm meets their needs or wishes. It’s wise to do all you can to ensure your USPs stand out on your website and in your marketing and promotional materials, stimulating buyer desire. 

Global pizza chain Domino’s is renowned for its USP: “Hot pizza in 30 minutes or less, guaranteed.” Signature USPs for your solar farm could be:

  • Stable supply of clean, renewable energy 
  • Efficient solar storage solutions
  • Maintenance-free and environment-friendly 

unique selling proposition

Step 12: Build Your Team

If you’re starting out small from a home office, you may not need any employees. But as your business grows, you will likely need workers to fill various roles. Potential positions for a solar farm business would include:

  • Maintenance Workers – Maintain your solar panels and grid
  • General Manager – Oversee maintenance, accounting

At some point, you may need to hire all of these positions or simply a few, depending on the size and needs of your business. You might also hire multiple workers for a single role or a single worker for multiple roles, again depending on need.

Free-of-charge methods to recruit employees include posting ads on popular platforms such as LinkedIn, Facebook, or Jobs.com. You might also consider a premium recruitment option, such as advertising on Indeed , Glassdoor , or ZipRecruiter . Further, if you have the resources, you could consider hiring a recruitment agency to help you find talent.

Step 13: Run a Solar Farm – Start Making Money!

Solar power is the future of energy and it’s good for the planet since it’s clean and renewable. By starting a solar farm, you’re doing your community a service and making money at the same time. 

The US solar market is worth more than $11 billion and growing rapidly, which means your solar farm should provide sizable profits with little effort once it’s up and running. Alternatively, leasing your land for a solar farm costs essentially nothing but will add a nice stream of passive income . Now that you have the information you need, you’re ready to start building your solar empire!

  • Solar Farm Business FAQs

If you develop a solar farm, once it’s up and running, you should make $30,000 per acre per year. If you lease your land for a solar farm, you can make $2,000 per acre per year.

You will need to contact federal, state, and local regulators to start the permitting and approval process, which can take 3 to 5 years. You will also need to contact the local power company for approval.

The general rule is 6 to 8 acres at minimum. This is enough to develop a 1-megawatt solar farm.

Conduct a thorough site assessment to determine the optimal location for installation, considering factors such as sunlight exposure, shading, and structural integrity. Follow manufacturer guidelines and industry standards for the installation process, including proper mounting, wiring, and electrical connections. Regularly inspect and clean the solar panels to remove dirt, dust, or debris that can reduce their efficiency.

Solar farms provide several environmental and sustainability benefits, including:

  • Renewable energy generation: Solar farms harness sunlight to generate clean and renewable energy, reducing reliance on fossil fuels and greenhouse gas emissions.
  • Carbon footprint reduction: By displacing energy generated from fossil fuels, solar farms contribute to reducing carbon dioxide and other harmful emissions that contribute to climate change.
  • Water conservation: Solar farms have minimal water requirements compared to other forms of energy generation, reducing strain on local water resources.
  • Land preservation: Solar farms can be built on existing open spaces, including unused or degraded land, minimizing the need for new land development.
  • Local economic benefits: Solar farms create job opportunities during construction and ongoing operations, stimulating local economies and providing long-term revenue streams.

Best practices for managing and monitoring solar farm operations include regular maintenance and inspection of solar panels and equipment, monitoring energy production and system performance, implementing remote monitoring and control systems, establishing a preventive maintenance schedule, conducting periodic performance assessments and analysis, and providing staff training and education.

To assess the potential solar resource and energy production of a solar farm, you can conduct a solar resource assessment using historical solar irradiance data, perform a feasibility study including a site visit, and utilize solar modeling software or online tools that consider parameters like panel type, tilt angle, and shading.

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  • Decide if the Business Is Right for You
  • Hone Your Idea
  • Brainstorm a Solar Farm Company Name
  • Create a Solar Farm Business Plan
  • Register Your Business
  • Register for Taxes
  • Fund your Business
  • Apply for Solar Farm Business Licenses and Permits
  • Open a Business Bank Account
  • Get Business Insurance
  • Prepare to Launch
  • Build Your Team
  • Run a Solar Farm - Start Making Money!

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Solar Farm Business Plan Template

Written by Dave Lavinsky

Solar Farm Business Plan

You’ve come to the right place to create your Solar Farm business plan.

We have helped over 10,000 entrepreneurs and business owners create business plans and many have used them to start or grow their solar farms.

Solar Farm Business Plan Example

Below is a template to help you create each section of your Solar Farm business plan.

Executive Summary

Business overview.

Helios Solar is a startup Solar Farm company located in northern New Mexico.  The company was founded by husband and wife team Derek and Meri Smith. Derek has deep experience in the construction industry, and Meri has a background in accounting. The combination of these skills positions the couple to succeed in building and maintaining a solar farm. What’s more, Derek and Meri already own a 250-acre tract of land in sunny New Mexico.

Product Offering

Helios Solar has designated 50 acres on which it will install crystalline silicon solar panels with sun tracking technology. It will begin as a 5MW farm, with ample land for capacity growth. The company will keep abreast of solar technology innovations as it grows.

Customer Focus

Helios Solar will offer wholesale electricity to established utility companies in New Mexico and surrounding states.

Management Team

Helios Solar will be owned and operated by Derek and Meri. Derek will oversee the physical operation of the farm, while Meri will oversee the administrative side.

Derek Smith has a background in construction, and is a graduate of Solar Energy International, and subsequently earned a North American Board of Certified Energy Practitioners (NABCEP) certification as a PV Commissioning & Maintenance Specialist.

Meri Smith is a graduate of the University of New Mexico with a Bachelor’s degree in Accounting. She has been working at a local accounting firm for over a decade as a CPA. Meri’s experience in accounting has given her the skills to manage the company’s finances, and the knowledge to steer the company to financial stability and success.

Success Factors

Helios Solar will be able to achieve success by offering the following competitive advantages:

  • Friendly, knowledgeable, and highly qualified PV experts
  • An ideal location in New Mexico, with ample room for expansion

Financial Highlights

Helios Solar is seeking $2 million in debt financing to launch its solar farm. The funding will be dedicated towards installing solar panels and payroll of the staff until the farm reaches break even. The breakout of the funding is below:

  • Hardware (modules, inverters, mounts, etc.): $1.7 million
  • Office equipment, supplies, and materials: $10,000
  • Overhead expenses (payroll, rent, utilities): $200,000
  • Marketing costs: $10,000
  • Working capital: $10,000

To supplement its funding requirements, Helios Solar intends to apply for government grants and take advantage of incentive programs for the installation of solar equipment.

solar farm business plan

Company Overview

Who is helios solar.

Helios Solar aims to deliver utility-scale solar power, starting with a 5MW capacity. The husband and wife team is highly qualified and experienced in PV maintenance, accounting, and financial reporting.

Helios Solar History

Helios Solar is owned and operated by Derek and Meri Smith, a former construction manager and certified PV Commissioning & Maintenance Specialist (Derek), and CPA (Meri). Derek has worked for a large construction company and oversaw a variety of construction projects in the Albuquerque metro area. Derek’s tenure with the construction company, as well as his education in PV maintenance, combined with Meri’s financial acumen has given them the skills and knowledge required to venture out and start their own company. Derek and Meri have been awarded contracts with two large utility companies, which guarantees Helios Solar stability while they work to increase capacity.

Since incorporation, Helios Solar has achieved the following milestones:

  • Registered Helios Solar, LLC to transact business in the state of New Mexico.
  • Has cleared and prepared a 5-acre parcel of land for PV installation, and constructed an office building nearby.
  • Reached out to numerous utilities in order to start getting wholesale contracts.
  • Began recruiting PV maintenance workers, and office personnel to work at Helios Solar.

Helios Solar Services

Industry analysis.

The Solar Power industry is expected to grow over the next five years to over $18.3 billion.

The growth will be driven by the large expansion of government spending is set to support the solar industry as the push toward renewables accelerates. Electric power consumption is expected to increase slightly, but is expected to continue its shift toward renewable sources and away from fossil fuels.

The Solar Power industry in the United States is growing rapidly, underpinned by a combination of favorable government incentives and consistent technological advancements. Furthermore, solar power falls into the emergent green energy sector and benefits from rising public and private support.

Costs will likely be reduced as PV panels continue to gain efficiency and manufacturers compete to drive down the price of producing the panels. Solar Farms have also benefited from attractive tax credits and requirements for downstream utilities to diversify energy holdings and integrate renewable energy into their portfolio.

Customer Analysis

Demographic profile of target market.

Helios Solar will target utility companies in New Mexico, Colorado, Utah, and Arizona.

The precise data for these target states are:

Customer Segmentation

Helios Solar will primarily target the following customer profiles:

  • Non-profit utility companies
  • Corporate utility companies
  • Government administered utilities

Competitive Analysis

Direct and indirect competitors.

Helios Solar will face competition from other companies with similar business models. A description of each competitor company is below.

Sunrise Solar Power Plant

Sunrise Solar is a 794 MWp (614 MWAC) photovoltaic power station in California, near the Mexican border. The facility was developed and constructed in three phases.

The first phase was commissioned in 2014, and supplies 266 MW under a 25-year agreement. The third phase was commissioned in 2018, and provides 328 MW using 2.8 million thin film panels. Phase two was commissioned in early 2020, and provides 200 MW.

The plant users more than 3 million thin-film CdTe photovoltaic modules and 138 skids which rotate on a north-south axis tracking the path of the Sun, and produces enough energy to power 72,000 homes.

Sun Mountain Solar Facility

The Sun Mountain Solar Facility is an 802 megawatt solar photovoltaic power plant. The plant entered service on December 1, 2010. It is co-located with three other solar projects in the region, thus forming a more than 1 gigawatt (GW) solar generating complex.

100 GW·h/year from phase 1 has been sold under a 20-year power purchase agreement (PPA). Power generated from phase 2 has been sold under a 25-year power purchase agreement (PPA).

This solar complex creates enough electricity to power 200,000 homes. It sits on 4,000 acres of land and has about 4.3 million solar panels. The facility has been built in phases and the first one came on line in 2010, with the rest following in 2012, 2015, 2016, and 2021.

Badlands Solar Park

Badlands Solar Park is one of the largest solar parks in the US. The park is spread over a total area of 7,000 acres, and has a total capacity of 2,000 MW. It is expected to eventually have a total capacity of 3,000 MW. The project is a joint effort between state-owned energy companies, which provide electricity across the country. Construction on the Badlands Solar Park began in 2016.

It was built in four phases:

  • Phase I – 420 MW of capacity
  • Phase II – 250 MW of capacity
  • Phase III – 500 MW of capacity
  • Phase IV – 250 MW of capacity

Competitive Advantage

Helios Solar will be able to offer the following advantages over their competition:

  • Local, family-owned operation, with highly-qualified PV experts
  • Helios Solar stays abreast of all technology developments, takes care of all maintenance and property improvements, and delivers an accurate and complete set of financials each month.
  • Helios Solar offers the best pricing in town. Their pricing structure is the most cost effective compared to the competition.

Marketing Plan

Brand & value proposition.

Helios Solar will offer the unique value proposition to its clientele:

  • Highly-qualified team of PV experts that provide a comprehensive set of solar services (financial, accounting, marketing, maintenance, and improvements).
  • Unbeatable pricing to its clients – Helios Solar does not mark up its services at a large percentage. They will offer the lowest pricing in the region.

Promotions Strategy

The promotions strategy for Helios Solar is as follows:

Professional Associations and Networking

Helios Solar will become a member of solar associations such as Solar Energy Industries Association (SEIA), American Council on Renewable Energy (ACRE), and Solar Energy International (SEI). They will focus their networking efforts on expanding their brand recognition and relevance.

Print Advertising

Helios Solar will invest in professionally designed print ads to display in programs or flyers at solar industry networking events.

Website/SEO Marketing

Helios Solar will maintain a well-organized and informative website, which will list all their services. The website will also list their contact information. The company will also hire a digital marketer to enhance their website presence with SEO marketing tactics so that Helios Solar’s website will be well-positioned at the top of internet search results.

Helios Solar’s pricing will be moderate and on par with competitors so clients feel they receive value when purchasing their services.

Operations Plan

The following will be the operations plan for Helios Solar.

Operation Functions:

  • Meri Smith will be President of the company. She will oversee the office and manage client relations.
  • Derek Smith will be CEO of the company. He will oversee field operations: performing installation, maintenance, and upgrades to the solar array.

Milestones:

Helios Solar will have the following milestones complete in the next eight months.

5/1/202X – Finalize construction of office space

615/202X – Finalize property preparation and solar array planning

8/1/202X – Installation of racks and mounts

12/1/202X – Installation of solar array

12/15/202X – Begin networking at industry events

1/1/202X – Helios Solar opens its office for business

Financial Plan

Key revenue & costs.

The revenue drivers for Helios Solar are the electricity fees they will charge to utility companies for their services. Most other solar energy wholesale companies charge $83 per MWh; Helios Solar will initially charge $80 per MWh.

The cost drivers will be the overhead costs required to maintain and upgrade solar arrays. The major expenses will be payroll, and hardware purchases.

Funding Requirements and Use of Funds

Key assumptions.

The following outlines the key assumptions required to achieve the revenue and cost numbers in the financials and to pay off the startup business loan.

  • Number of MWh Per Year: 1,750
  • Average Fees: $27/MWh

Financial Projections

Income statement, balance sheet, cash flow statement, solar farm business plan faqs, what is a solar farm business plan.

A solar farm business plan is a plan to start and/or grow your solar farm business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your solar farm business plan using our Solar Farm Business Plan Template here .

What are the Main Types of Solar Farms?

There are a number of different kinds of solar farms , some examples include: Crystalline Silicon Power Plant, Thin-Film Solar Power Plant, solar panel farms, renewable energy and alternative energy providers.

How Do You Get Funding for Your Solar Farm Business Plan?

Solar farm businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

A well crafted solar farm business plan is essential to attract any type of potential investor.  This is true for a new solar farm, a solar energy business plan and a solar panel business plan.

What are the Steps To Start a Solar Farm Business?

Starting a solar farm business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Write A Solar Business Plan - The first step in starting a business is to create a detailed solar farm business plan that outlines all aspects of the venture. This should include market research on the solar farm industry and potential target market size, information on the services and/or products you will offer, your mission statement, marketing strategy, pricing strategies and a detailed financial forecast.  

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your solar farm business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your solar farm business is in compliance with local laws.

3. Register Your Solar Farm Business - Once you have chosen a legal structure, the next step is to register your solar farming business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 

4. Identify Financing Options - It’s likely that you’ll need some capital to start your solar farm business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary Solar Farm Equipment & Supplies - In order to start your solar farm business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your solar farming business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising to attract potential customers.

Learn more about how to start a successful solar farm business:

  • How to Start a Solar Farm Business

How to Start a Solar Farm Business

The solar industry experienced exponential growth during the last decade, making solar energy more affordable and increasing overall demand. As energy companies push to increase their investments in renewable energy, landowners face a unique business opportunity. Solar farms, also known as photovoltaic power stations, are large plots of land with rows of solar panels installed in a grid system. Land owners then sell the solar energy they generated back to the utility grid. 

Learn how to start your own Solar Farm Business and whether it is the right fit for you.

Ready to form your LLC? Check out the Top LLC Formation Services .

Solar Farm Business Image

Start a solar farm business by following these 10 steps:

  • Plan your Solar Farm Business
  • Form your Solar Farm Business into a Legal Entity
  • Register your Solar Farm Business for Taxes
  • Open a Business Bank Account & Credit Card
  • Set up Accounting for your Solar Farm Business
  • Get the Necessary Permits & Licenses for your Solar Farm Business
  • Get Solar Farm Business Insurance
  • Define your Solar Farm Business Brand
  • Create your Solar Farm Business Website
  • Set up your Business Phone System

We have put together this simple guide to starting your solar farm business. These steps will ensure that your new business is well planned out, registered properly and legally compliant.

Exploring your options? Check out other small business ideas .

STEP 1: Plan your business

A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns. A few important topics to consider are:

What will you name your business?

  • What are the startup and ongoing costs?
  • Who is your target market?

How much can you charge customers?

Luckily we have done a lot of this research for you.

Choosing the right name is important and challenging. If you don’t already have a name in mind, visit our How to Name a Business guide or get help brainstorming a name with our Business Name Generator

If you operate a sole proprietorship , you might want to operate under a business name other than your own name. Visit our DBA guide to learn more.

When registering a business name , we recommend researching your business name by checking:

  • Your state's business records
  • Federal and state trademark records
  • Social media platforms
  • Web domain availability .

It's very important to secure your domain name before someone else does.

Want some help naming your solar farm business?

Business name generator, what are the costs involved in opening a solar farm business.

Landowners should consider a number of factors when launching a solar farming business. You will need to gain permission from the local utility company to connect and run your solar project in parallel with the utility grid. The cost to gain permission to interconnect can run up to $30,000 in some states. 

On a large scale, your solar farm should be a minimum of one megawatt — enough to supply energy to approximately 200 households. Installation costs for a one-megawatt farm typically total about $1 million. This includes land, solar equipment, office setup, payroll, and marketing. 

For solar farmers with less start-up capital, leasing the land to a utility company is a more affordable option. The utility company you partner with pays the cost of installation and maintenance of the panels. While the profits are significantly lower with this option, so too are the initial expenses.

What are the ongoing expenses for a solar farm business?

Ongoing expenses for your solar farm include your mortgage, insurance, property taxes, licensing, and attorney and financial advisor fees. Those offering additional services beyond land leasing also must consider payroll costs, higher insurance expenses, travel costs, and continuing education fees. 

Who is the target market?

It’s a common misconception that only utility companies require the services of solar farms. If you don’t want to lease your land to a utility company, consider approaching these other types of organizations:

  • Financial institutions
  • Manufacturers and distributors
  • Blue chip companies
  • Real estate developers and contractors
  • Public works departments 
  • Sports facilities
  • Television stations

How does a solar farm business make money?

The most effective way to make money is by leasing the land to a utility company. They pay you an annual lease payment in exchange for the use of your land — for an agreed upon period of time.

A number of factors will influence the lease rate your land can yield, including its size and quality as well as market demand and local land prices. On average, farms yield between $500 and $800 per acre per month.

How much profit can a solar farm business make?

If your 100-acre land lease yields $700 per acre per month, your solar farm could yield $840,000 in annual revenue. 

How can you make your business more profitable?

Solar farm business owners seeking to boost their profitability should consider using their annual profits to buy additional land. Continuing education and the proper certifications also could help a business owner expand their services, making them more valuable to current and potential clients.

Want a more guided approach? Access TRUiC's free Small Business Startup Guide - a step-by-step course for turning your business idea into reality. Get started today!

STEP 2: Form a legal entity

The most common business structure types are the sole proprietorship , partnership , limited liability company (LLC) , and corporation .

Establishing a legal business entity such as an LLC or corporation protects you from being held personally liable if your solar farm business is sued.

Form Your LLC

Read our Guide to Form Your Own LLC

Have a Professional Service Form your LLC for You

Two such reliable services:

You can form an LLC yourself and pay only the minimal state LLC costs or hire one of the Best LLC Services for a small, additional fee.

Recommended: You will need to elect a registered agent for your LLC. LLC formation packages usually include a free year of registered agent services . You can choose to hire a registered agent or act as your own.

STEP 3: Register for taxes

You will need to register for a variety of state and federal taxes before you can open for business.

In order to register for taxes you will need to apply for an EIN. It's really easy and free!

You can acquire your EIN through the IRS website . If you would like to learn more about EINs, read our article, What is an EIN?

There are specific state taxes that might apply to your business. Learn more about state sales tax and franchise taxes in our state sales tax guides.

STEP 4: Open a business bank account & credit card

Using dedicated business banking and credit accounts is essential for personal asset protection.

When your personal and business accounts are mixed, your personal assets (your home, car, and other valuables) are at risk in the event your business is sued. In business law, this is referred to as piercing your corporate veil .

Open a business bank account

Besides being a requirement when applying for business loans, opening a business bank account:

  • Separates your personal assets from your company's assets, which is necessary for personal asset protection.
  • Makes accounting and tax filing easier.

Recommended: Read our Best Banks for Small Business review to find the best national bank or credit union.

Get a business credit card

Getting a business credit card helps you:

  • Separate personal and business expenses by putting your business' expenses all in one place.
  • Build your company's credit history , which can be useful to raise money later on.

Recommended: Apply for an easy approval business credit card from BILL and build your business credit quickly.

STEP 5: Set up business accounting

Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.

Make LLC accounting easy with our LLC Expenses Cheat Sheet.

STEP 6: Obtain necessary permits and licenses

Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.

State & Local Business Licensing Requirements

Certain state permits and licenses may be needed to operate an Solar Farm Business. Learn more about licensing requirements in your state by visiting  SBA’s reference to state licenses and permits.

Most businesses are required to collect sales tax on the goods or services they provide. To learn more about how sales tax will affect your business, read our article, Sales Tax for Small Businesses .

STEP 7: Get business insurance

Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully. Business Insurance protects your company’s financial wellbeing in the event of a covered loss.

There are several types of insurance policies created for different types of businesses with different risks. If you’re unsure of the types of risks that your business may face, begin with General Liability Insurance . This is the most common coverage that small businesses need, so it’s a great place to start for your business.

Another notable insurance policy that many businesses need is Workers’ Compensation Insurance . If your business will have employees, it’s a good chance that your state will require you to carry Workers' Compensation Coverage.

STEP 8: Define your brand

Your brand is what your company stands for, as well as how your business is perceived by the public. A strong brand will help your business stand out from competitors.

If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners , we'll give you helpful tips and advice for creating the best unique logo for your business.

Recommended : Get a logo using Truic's free logo Generator no email or sign up required, or use a Premium Logo Maker .

If you already have a logo, you can also add it to a QR code with our Free QR Code Generator . Choose from 13 QR code types to create a code for your business cards and publications, or to help spread awareness for your new website.

How to promote & market a solar farm business

Solar farmers should proactively target potential clients with printed materials that outline the services they offer. They also should place ads in relevant online and print publications as well as maintain a strong social media presence to effectively spread the word about their business. Additionally, solar farm owners should consider attending local and international conventions, expos, and business fairs. 

How to keep customers coming back

It’s always important to remember that word of mouth is your most valuable marketing tool. One angry customer, however, can cause cracks in the very foundation of your business. Prompt project bids, project installation, maintenance, and repair are critical to your business’ success. 

STEP 9: Create your business website

After defining your brand and creating your logo the next step is to create a website for your business .

While creating a website is an essential step, some may fear that it’s out of their reach because they don’t have any website-building experience. While this may have been a reasonable fear back in 2015, web technology has seen huge advancements in the past few years that makes the lives of small business owners much simpler.

Here are the main reasons why you shouldn’t delay building your website:

  • All legitimate businesses have websites - full stop. The size or industry of your business does not matter when it comes to getting your business online.
  • Social media accounts like Facebook pages or LinkedIn business profiles are not a replacement for a business website that you own.
  • Website builder tools like the GoDaddy Website Builder have made creating a basic website extremely simple. You don’t need to hire a web developer or designer to create a website that you can be proud of.

Recommended : Get started today using our recommended website builder or check out our review of the Best Website Builders .

Other popular website builders are: WordPress , WIX , Weebly , Squarespace , and Shopify .

STEP 10: Set up your business phone system

Getting a phone set up for your business is one of the best ways to help keep your personal life and business life separate and private. That’s not the only benefit; it also helps you make your business more automated, gives your business legitimacy, and makes it easier for potential customers to find and contact you.

There are many services available to entrepreneurs who want to set up a business phone system. We’ve reviewed the top companies and rated them based on price, features, and ease of use. Check out our review of the Best Business Phone Systems 2023 to find the best phone service for your small business.

Recommended Business Phone Service: Phone.com

Phone.com is our top choice for small business phone numbers because of all the features it offers for small businesses and it's fair pricing.

TRUiC's Startup Podcast

Welcome to the Startup Savant podcast , where we interview real startup founders at every stage of the entrepreneurial journey, from launch to scale.

Is this Business Right For You?

The ideal solar farmer owns a plot of land — preferably 25 acres or more. That land must receive plenty of sunlight, have stable soil, and possess the necessary infrastructure to connect the farm to the utility grid. Leasing land to an energy company is perfect for landowners seeking guaranteed income. This also ensures the maintenance of the property so a landowner can pass it on for generations. 

Want to know if you are cut out to be an entrepreneur?

Take our Entrepreneurship Quiz to find out!

Entrepreneurship Quiz

What happens during a typical day at a solar farm business?

After setup, a solar farm requires little work on your part. The utility company to which you lease the land will require full access to the property through a dedicated access road so its employees and construction crews may enter on an as-needed basis. Your role involves ensuring the land remains mowed and clean of debris. You also must maintain the fencing around your property to prevent wild animals and trespassers from entering. 

What are some skills and experiences that will help you build a successful solar farm business?

What are some skills and experiences that will help you build a successful solar farm?

Utility workers will install and maintain the solar panels on your farm. You must only supply the land and possess basic negotiation skills to enter into a profitable lease agreement. A business background also would prove beneficial for farmers seeking significant long-term growth and expansion. 

Solar farmers who wish to take a more hands-on approach will need to obtain the proper professional certifications. The North American Board of Certified Energy Practitioners® (NABCEP® ) and the Solar Energy Industries Association® (SEIA) are both excellent resources for farmers planning to install, maintain, and repair their farm’s solar panels.

What is the growth potential for a solar farm business?

The solar industry is expected to experience record growth in the next decade, offering significant profits for landowners. Farm owners looking to expand their businesses and increase profits need only invest in additional land that meets the criteria set by utility companies. 

TRUiC's YouTube Channel

For fun informative videos about starting a business visit the TRUiC YouTube Channel or subscribe to view later.

Take the Next Step

Find a business mentor.

One of the greatest resources an entrepreneur can have is quality mentorship. As you start planning your business, connect with a free business resource near you to get the help you need.

Having a support network in place to turn to during tough times is a major factor of success for new business owners.

Learn from other business owners

Want to learn more about starting a business from entrepreneurs themselves? Visit Startup Savant’s startup founder series to gain entrepreneurial insights, lessons, and advice from founders themselves.

Resources to Help Women in Business

There are many resources out there specifically for women entrepreneurs. We’ve gathered necessary and useful information to help you succeed both professionally and personally:

If you’re a woman looking for some guidance in entrepreneurship, check out this great new series Women in Business created by the women of our partner Startup Savant.

What are some insider tips for jump starting a solar farm business?

Carefully consider all your options. Learn the risks and anticipate the challenges you may face along the way. Before entering into a lease agreement, have a professional review all the documents to ensure you understand what’s expected from you and what insurance coverage you’ll need.

How and when to build a team

The level of support you require will depend on the scope of your business. Landowners who lease their land will need little more than the guidance of an attorney and a financial advisor.

Solar farmers installing their own panels or offering services to community members will need a much larger support team, including mechanical and/or electrical engineers with the proper certifications, an accountant, an attorney, and administrative staff. Because your team members must interact and consult with clients, they should possess strong interpersonal and communication skills.

Useful Links

Real world examples.

  • Innovative Solar Systems
  • Origis Energy

Further Reading

  • Solar Farms: How Do You Start One?
  • What is a Solar Farm?

Additional Sources

  • Solar Farm Supplier: Harvest Solar

Have a Question? Leave a Comment!

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How to Start a Solar Farm

start a solar farm

Starting a solar farm can be very profitable. With proper planning, execution and hard work, you can enjoy great success. Below you will learn the keys to launching a successful solar farm.

Importantly, a critical step in starting a solar farm is to complete your business plan. To help you out, you should download Growthink’s Ultimate Business Plan Template here .

Download our Ultimate Business Plan Template here

14 Steps To Start a Solar Farm :

  • Choose the Name for Your Solar Farm
  • Develop Your Solar Farm Business Plan
  • Choose the Legal Structure for Your Solar Farm
  • Secure Startup Funding for Your Solar Farm (If Needed)
  • Secure a Location for Your Business
  • Register Your Solar Farm with the IRS
  • Open a Business Bank Account
  • Get a Business Credit Card
  • Get the Required Business Licenses and Permits
  • Get Business Insurance for Your Solar Farm
  • Buy or Lease the Right Solar Farm Equipment
  • Develop Your Solar Farm Marketing Materials
  • Purchase and Setup the Software Needed to Run Your Solar Farm
  • Open for Business

1. Choose the Name for Your Solar Farm

The first step to starting a solar farm is to choose your business’ name.  

This is a very important choice since your company name is your brand and will last for the lifetime of your business. Ideally you choose a name that is meaningful and memorable. Here are some tips for choosing a name for your own solar farm:

  • Make sure the name is available . Check your desired name against trademark databases and your state’s list of registered business names to see if it’s available. Also check to see if a suitable domain name is available.
  • Keep it simple . The best names are usually ones that are easy to remember, pronounce and spell.
  • Think about marketing . Come up with a name that reflects the desired brand and/or focus of your solar farm.

2. Develop Your Solar Farm Business Plan

One of the most important steps in starting a solar energy farm business is to develop your solar farm business plan . The process of creating your plan ensures that you fully understand your market and your business strategy. The plan also provides you with a roadmap to follow and if needed, to present to funding sources to raise capital for your business.

Your business plan should include the following sections:

  • Executive Summary – this section should summarize your entire business plan so readers can quickly understand the key details of your solar farm.
  • Company Overview – this section tells the reader about the history of your solar farm and what type of solar farm you operate. For example, are you a photovoltaic power station, concentrating solar thermal power (CSP), or a concentrating photovoltaic (CPV) solar farm?
  • Industry Analysis – here you will document key information about the solar industry. Conduct market research and document how big the industry is and what trends are affecting it.
  • Customer Analysis – in this section, you will document who your ideal or target market are and their demographics. For example, how old are they? Where do they live? What do they find important when purchasing products or services like the ones you will offer?
  • Competitive Analysis – here you will document the key direct and indirect competitors you will face and how you will build competitive advantage.
  • Marketing Plan – your marketing plan should address the 4Ps: Product, Price, Promotions and Place.
  • Product : Determine and document what products/services you will offer 
  • Prices : Document the prices of your products/services
  • Place : Where will your business be located and how will that location help you increase sales?
  • Promotions : What promotional methods will you use to attract customers to your solar farm? For example, you might decide to use pay-per-click advertising, public relations, search engine optimization and/or social media marketing.
  • Operations Plan – here you will determine the key processes you will need to run your day-to-day operations. You will also determine your staffing needs. Finally, in this section of your plan, you will create a projected growth timeline showing the milestones you hope to achieve in the coming years.
  • Management Team – this section details the background of your company’s management team.
  • Financial Plan – finally, the financial plan answers questions including the following:
  • What startup costs will you incur?
  • How will your solar farm make money?
  • What are your projected sales and expenses for the next five years?
  • Do you need to raise funding to launch your business?

Finish Your Business Plan Today!

3. choose the legal structure for your solar farm.

Next you need to choose a legal structure for your solar farm and register it and your business name with the Secretary of State in each state where you operate your business.

Below are the five most common legal structures:

1) Sole proprietorship

A sole proprietorship is a business entity in which the owner of the solar farm and the business are the same legal person. The owner of a sole proprietorship is responsible for all debts and obligations of the business. There are no formalities required to establish a sole proprietorship, and it is easy to set up and operate. The main advantage of a sole proprietorship is that it is simple and inexpensive to establish. The main disadvantage is that the owner is liable for all debts and obligations of the business.

2) Partnerships

A partnership is a legal structure that is popular among small businesses. It is an agreement between two or more people who want to start a solar farm together. The partners share in the profits and losses of the business. 

The advantages of a partnership are that it is easy to set up, and the partners share in the profits and losses of the business. The disadvantages of a partnership are that the partners are jointly liable for the debts of the business, and disagreements between partners can be difficult to resolve.

3) Limited Liability Company (LLC)

A limited liability company, or LLC, is a type of business entity that provides limited liability to its owners. This means that the owners of an LLC are not personally responsible for the debts and liabilities of the business. The advantages of an LLC for a solar farm include flexibility in management, pass-through taxation (avoids double taxation as explained below), and limited personal liability. The disadvantages of an LLC include lack of availability in some states and self-employment taxes.

4) C Corporation

A C Corporation is a business entity that is separate from its owners. It has its own tax ID and can have shareholders. The main advantage of a C Corporation for a solar farm is that it offers limited liability to its owners. This means that the owners are not personally responsible for the debts and liabilities of the business. The disadvantage is that C Corporations are subject to double taxation. This means that the corporation pays taxes on its profits, and the shareholders also pay taxes on their dividends.

5) S Corporation

An S Corporation is a type of corporation that provides its owners with limited liability protection and allows them to pass their business income through to their personal income tax returns, thus avoiding double taxation. There are several limitations on S Corporations including the number of shareholders they can have among others.

Once you register your solar farm, your state will send you your official “Articles of Incorporation.” You will need this among other documentation when establishing your banking account (see below). We recommend that you consult an attorney in determining which legal structure is best suited for your company.

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4. Secure Startup Funding for Your Solar Farm (If Needed)

In developing your solar farm business plan , you might have determined that you need to raise funding to launch your business. 

If so, the main sources of funding for a solar farm to consider are personal savings, family and friends, credit card financing, bank loans, crowdfunding and angel investors. Angel investors are individuals who provide capital to early-stage businesses. Angel investors typically will invest in a solar farm that they believe has high potential for growth.

5. Secure a Location for Your Business

The first step in finding a location for your solar company is to determine the amount of space you will need. You’ll need to calculate the square footage of the area you plan to use for the solar farm.

Once you have calculated the square footage, you’ll need to research potential locations that meet your needs. The best locations for solar farms are open areas with plenty of sunlight. You’ll also want to consider the availability of land, as well as any zoning or permitting requirements that may apply.

Finally, you’ll want to contact local officials to inquire about any potential restrictions or limitations on solar companies in the area.

6. Register Your Solar Farm with the IRS

Next, you need to register your business with the Internal Revenue Service (IRS) which will result in the IRS issuing you an Employer Identification Number (EIN).

Most banks will require you to have an EIN in order to open up an account. In addition, in order to hire employees, you will need an EIN since that is how the IRS tracks your payroll tax payments.

Note that if you are a sole proprietor without employees, you generally do not need to get an EIN. Rather, you would use your social security number (instead of your EIN) as your taxpayer identification number.

7. Open a Business Bank Account

It is important to establish a bank account in your solar farm’ name. This process is fairly simple and involves the following steps:

  • Identify and contact the bank you want to use
  • Gather and present the required documents (generally include your company’s Articles of Incorporation, driver’s license or passport, and proof of address)
  • Complete the bank’s application form and provide all relevant information
  • Meet with a banker to discuss your business needs and establish a relationship with them

8. Get a Business Credit Card

You should get a business credit card for your solar farm to help you separate personal and business expenses.

You can either apply for a business credit card through your bank or apply for one through a credit card company.

When you’re applying for a business credit card, you’ll need to provide some information about your business. This includes the name of your business, the address of your business, and the type of business you’re running. You’ll also need to provide some information about yourself, including your name, Social Security number, and date of birth.

Once you’ve been approved for a business credit card, you’ll be able to use it to make purchases for your business. You can also use it to build your credit history which could be very important in securing loans and getting credit lines for your business in the future.

9. Get the Required Business Licenses and Permits

In order to start your own solar farm business, you will need to obtain a number of licenses and permits. These include a license to operate the solar farm, a site development permit, and possibly other permits depending on the specifics of your project. You should reach out to your local government officials to learn more about the specific requirements in your area.

10. Get Business Insurance for Your Solar Farm

A solar farm can be a valuable asset, and it’s important to protect that asset with insurance. There are a few types of insurance you may need to operate a solar business, including:

  • General liability insurance : This covers accidents and injuries that occur on your property. It also covers damages caused by your employees or products.
  • Workers’ compensation insurance : If you have employees, this type of policy works with your general liability policy to protect against workplace injuries and accidents. It also covers medical expenses and lost wages.
  • Property insurance : This covers damage to your property caused by fire, theft, or vandalism.

Find an insurance agent, tell them about your business and its needs, and they will recommend policies that fit those needs.

11. Buy or Lease the Right Solar Farm Equipment

To run a solar farm, you will need solar panels, inverters, and a monitoring system. Solar panels are used to transform sunlight into electricity. Inverters convert the direct current (DC) power produced by the solar panels into an alternating current (AC) that can be used in homes and businesses. Monitoring systems allow you to keep track of all the important data that can affect how well your solar panels are running.

Other solar equipment you might need includes transformers, AC/DC disconnects, AC switchgear, and interconnection equipment.

12. Develop Your Solar Farm Marketing Materials

Marketing materials will be required to attract and retain customers to your solar farm.

The key marketing materials you will need are as follows:

  • Logo : Spend some time developing a good logo for your solar farm. Your logo will be printed on company stationery, business cards, marketing materials and so forth. The right logo can increase customer trust and awareness of your brand.
  • Website : Likewise, a professional solar farm website provides potential customers with information about the products and/or services you offer, your company’s history, and contact information. Importantly, remember that the look and feel of your website will affect how customers perceive you.
  • Social Media Accounts : establish social media accounts in your company’s name. Accounts on Facebook, Twitter, LinkedIn and/or other social media networks will help customers and others find and interact with your solar farm.

13. Purchase and Setup the Software Needed to Run Your Solar Farm

Solar farms often use complex software to track energy production of the solar panels installed. This is an important part of a solar farm because it ensures all panels work together to produce as much power as possible. Without this technology, different panels could produce varying amounts of energy, making it less efficient.

14. Open for Business

You are now ready to open your solar farm. If you followed the steps above, you should be in a great position to build a successful business. Below are answers to frequently asked questions that might further help you.

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How to Start a Solar Farm FAQs

Is it hard to start a solar farm.

It can be hard to start a solar farm, but there are many resources available to help you get started. The Solar Energy Industries Association (SEIA) is a great resource for information on everything from policy to financing as well as project development. You can also find case studies and examples of solar farms that have been successfully built and operated.

How can I start a solar farm with no experience?

If you're interested in starting a solar farm, but don't have any experience, there are a few things you can do. First, research the process of starting and running a solar farm. Second, reach out to other solar farmers for advice and guidance. There are many online forums and communities where solar farmers share advice and tips. Finally, attend workshops and seminars on solar farming. There are many events that offer training and education on all aspects of solar farming.

What type of solar farm is most profitable?

There are different types of solar farms, each with advantages and disadvantages. The most profitable of solar farm types are utility-scale solar farms. These are large solar farms that provide power to an entire town or city. They are more expensive to build than other solar farms, but they also generate more power.

How much does it cost to start a solar farm?

There is a lot of variation in the solar farm cost. Costs can range from a few thousand dollars to tens of millions of dollars, depending on the size and complexity of the project.

The primary driver of the total cost is the size of the project. A larger solar farm will have higher up-front costs due primarily to the requirement for more equipment. However, huge solar farms are often able to sell their electricity for a lower price per kilowatt-hour than smaller ones. Larger solar farms also take advantage of economies of scale and might be able to pay for the entire cost of construction in a few years.

On the other hand, smaller solar farms tend to have higher prices per kilowatt-hour because they sell their electricity on a spot market or have a contract with one buyer (i.e., a local utility). A small solar farm might take more than five years to pay for construction and meet other business expenses.

What are the ongoing expenses for a solar farm?

Ongoing expenses for a solar farm include the costs associated with maintaining the solar equipment. This includes costs such as labor and materials to perform maintenance. A few examples of ongoing expenses include clearing debris, mowing grass around panels, replacing worn-out tools and parts, and picking up litter near the panels.

How does a solar farm make money?

A successful solar farm business makes money by selling the electricity it produces to utility companies. The utility companies then sell that clean energy to its customers. Additionally, many solar farms receive government subsidies or tax credits for producing renewable energy.

Is owning a solar farm profitable?

Solar farms can be profitable if they are well-managed and have access to good sunlight. First, the cost to manufacture solar panels has been dropping dramatically in recent years, and this trend is expected to continue. In addition, many states offer tax incentives or rebates for businesses that install solar panels. Finally, the price of electricity continues to rise, making solar power an increasingly attractive option.

Why do solar farms fail?

Some solar farms fail because of the lack of money to maintain them due to tax credit limits. Some fail because they're built on less suitable land. Others struggle because they don't have an organized business structure for the farm. Additionally, some fail because the solar farm business owner doesn't consider the impact technology advancements could have on the business.

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13 thing to consider when writing a business plan for a solar farm 2.

solar farm business plan

Solar farms are the energy source of the future. According to research , the solar energy market is expected to more than double by 2024. Turning your solar farm business idea into reality will demand a plan that portrays and explains your vision and mission. That formal document is known as a business plan. All you need to do is learn how to write one.

A well-written business plan can benefit you in several ways. You’ll prove that you have thought out this idea down to every detail, show how the idea can be realized, and attract investors.  So, if you want to build a strong foundation for the realization of your solar farm business, you’ll need to dedicate yourself to writing a spotless business plan. Luckily, we’ve got you covered. 

Here are the 13 crucial things you should take into account when writing a business plan for a solar farm.

The Language of your Business Plan

As a formal document, a business plan needs to be clear, focused, and relevant. You’ll need to set and use appropriate language and tone throughout the entire document.

That means you’ll need to apply these simple rules:

  • use ordinary, everyday language
  • don’t use jargon
  • avoid overly technical terminology
  • don’t use poetic language
  • be straightforward

To put it simply, you should opt for simple and inviting language. For example:

  • Our business goal is to become one of the top solar farms in the United States. Our plans include collaboration with leading solar panel manufacturing companies that will help us comply with the high standards of the leaders in the solar industry.  

The Length 

There is no strict rule on how long the business plan should be. It all depends on your intent. 

The length can vary from a single page to a multi-page document. Adapt the content to the purpose. 

For example, venture capitalists will probably expect a detailed plan. However, if you want to start with an outline and make updates regularly as you come to an agreement with the other party, a lean plan will suffice.

Therefore, don’t feel obliged to fill the pages with words if your entire plan can fit on just a couple of pages. Instead, focus on value and information, and make sure every word you include in your business plan counts.

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Executive summary

Now, we can discuss the actual elements and sections of your business plan. The first one is your executive summary.

As you may have guessed, this section needs to summarize the key points of your business plan. The executive summary should lead the investors (for example) into the story, and make them interested in reading the whole document.

Concisely explain:

  • your reasons for creating the plan 
  • what makes you the right business for investment, collaboration, etc.
  • why are you so passionate about this plan?
  • what makes you think it will be a huge success?

If you plan to present the business plan to different readers (e.g. investors, bankers, or customers) adapt the summary to their interest in your business. The executive summary should clarify why reading your plan is worthy of their time. 

If you nail this section, you’ll up your chances for sealing the deal.

Company information

The next thing you should do is provide some basic information about your company. Those reading the business plan will like to know a bit more about who you are and what type of a business do you run.

So, start with a simple introduction. Cover the basics that will explain who you are, what you do, and what you plan to achieve. The information you can list in this section is:

  • the company name
  • address and geographic reach
  • when and why you established the business
  • how you’ve improved over the years
  • your environmental mission
  • your vision statement

This section should help those reading the plan understand your business on a more personal level, and potentially gain some more trust in you as a partner.

Share the valuable information they’ll care about and present your business properly. 

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Products and services

After you finish introducing yourself and your business, you should move on to the actual products and services that your solar farm is going to offer.

Write down what you offer and how your products and services align with your goals. You should be very specific about:

  • the amount of energy your solar farm will produce (monthly, yearly, etc.)
  • the number you plan to reach with the growth of your solar farm
  • your ideas on the expansion of your products and services
  • your expectations for returning the investment

You can also portray your products’ reliability and efficiency by comparing the costs of traditional energy producers with your solution. Or, you could differentiate your products from what other renewable energy producers offer.

Make sure that you list everything your business will provide. For example:

  • supply of power
  • solar panel installation
  • solar panel repair and maintenance

The more details you provide, the more professional you’ll come across as. They need to see you’ve thought this through to the smallest details, and you’ll leave nothing unplanned.

Market analysis of Your Solar Farm

Another thing that potential investors or partners will want to know is whether or not there’s a need for a solar farm on the market you’re targeting. That means that you should add proof that you’ve done a thorough market analysis.

To achieve that, you’ll need to elaborate on the main factors of the market you’ve analyzed:

  • industry analysis
  • predictions for the renewable energy sector
  • demand for your services (customers’ needs and requirements)
  • for whom your solar farm will generate electricity (e.g. government entities, individual customers, organizations, etc.)
  • 3rd-party analysis of your solar farm’s potential

Show them that you know the market well enough and you’ve gathered the data necessary for making an appearance on it. 

Without this data, your business plan may seem like just another shot in the dark.

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Competitors 

A marketing plan depends largely on the competition you have on the target market. And, without analyzing the competitors, you won’t be able to predict the potential success of your business plan.

That means you need to provide an analysis of your competitors. That includes reflecting on your unique value proposition. In this section, you should form the advantages of your solar farm in two aspects:

  • how your business will stand out among competitive solar farms, large hydroelectric utilities, or wind turbine farms
  • how your solar farm will gain market share from traditional well-established energy suppliers?

Cover your strategy to stand out, offer something new, and get the attention of the people your business will depend on. You need to show you understand the current trends and competitors on the market and have a clear idea of how to deal with them.

Target Customers 

Next, you’ll need to elaborate more on the specific target group of people or businesses that you’ll try to win over. You need to show you’ve analyzed them and gathered enough information that will help you understand their needs.

So, in this section, you’ll need to define your target customers. You could divide them into several different target groups such as:

  • government entities
  • large businesses
  • enterprises 
  • individual customers

For example, you can share that you’ll engage in a direct marketing approach and offer different packages to different clients that suit their budget, industry, and demand.

Make sure to show you’re ready to take on any target group and have specific strategies to reach their attention and offer them exactly what they need.

It’s impossible to launch and maintain a solar farm on our own. You’ll need to surround yourself with professionals who’ll make a great team and help you make this business plan a success.

Make sure to include them in your business plan.

Write about your organizational structure and list the following:

  •  key employees
  •  their responsibilities
  • the hierarchy of management
  • team organization
  • specific tasks they’ll cover

It would be a great addition to this business plan if you already had specific people in mind for different positions in your team. If so, make sure to include concise, professional biographies of key personnel to prove their expertise in that field.

This will give additional points to your plan and make it seem much more professional.

Describing your objectives and milestones will prove that you don’t only have a vision – you have a thought out plan. Create a roadmap that showcases your targets as well as approximate deadlines.

That means you should further elaborate n:

  • phases of your plan’s development (preparation, realization, assessments, et.)
  • details and timeframes for each of the phases
  • steps you plan on taking to achieve different goals you’ve set

If you’ve already covered some relevant steps such as obtained certification with the North American Board of Certified Energy Practitioners , list that as well. The readers of the business plan should be aware of your accomplished milestones.

Financial plan

Every business plan needs to cover the budget. You have to show that you’ve got the numbers for your solar farm figured out, and you’ve calculated all the details for your financial plan.

Here’s what you need to show:

  • cost analysis and profitability plan need to show that your solar farm is a worthy investment
  • considering that a solar farm asks for significant upfront costs, justify those costs
  • calculate how much time you’ll need to get to a point of investment return
  • calculate how your income will grow over time
  • list potential funding sources like government grants or bank loans

Explain your plan for a cost structure that will lead to a positive cash flow. Also, specify how the solar farm will be financed before it starts bringing income. 

Your financial plan will be the most interesting point for some people, so make sure you show your professional side in this section.

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Include Solid Proofs

Everything that you cover in your business plan needs to be supported with solid proof. You can’t just ask the investors to trust you for it. You need to show them you’ve done your homework.

Therefore, make sure to include:

  • case studies
  • market research studies

Show credible data that you used to construct your plan and make sure that it comes from trustworthy and reliable sources.

This way, your business plan will be solid and effective. It will show your professionalism and will give you the integrity you need.

Finally, you have to make sure your business plan is accurately written and 100% polished. You don’t want to allow any mistakes to find their way into your final version of the business plan.

This is important because potential investors, partners, or any other professional involved in this process will be disappointed to see:

  • a grammar mistake
  • weak punctuation
  • spelling errors

Therefore, make sure to edit and proofread the plan before you finalize it. 

You can even hire professional editors or writers from writing services such as TrustMyPaper and TopEssayWriting to help you out. They’ll spot and correct any type of mistake, inconsistency, or confusion. 

Don’t settle for anything less than perfect.

Concluding Thoughts

Even though the business plan needs to be modified to your specific needs, the above-mentioned insights will push you in the right direction. Take your time to craft a business plan that will present your solar farm in the best light.

Bear in mind that a business plan can be a live document. It can be changed and rearranged for different purposes. Therefore, always make sure that the plan you write will resonate with the people who’ll read it.

solar farm business plan

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How to write a business plan for a solar farm?

solar farm business plan

Putting together a business plan for a solar farm can be daunting - especially if you're creating a business for the first time - but with this comprehensive guide, you'll have the necessary tools to do it confidently.

We will explore why writing one is so important in both starting up and growing an existing solar farm, as well as what should go into making an effective plan - from its structure to content - and what tools can be used to streamline the process and avoid errors.

Without further ado, let us begin!

In this guide:

Why write a business plan for a solar farm?

  • What information is needed to create a business plan for a solar farm?
  • How do I build a financial forecast for a solar farm?

The written part of a solar farm business plan

  • What tool should I use to write my solar farm business plan?

Understanding the document's scope and goals will help you easily grasp its structure and content. Before diving into the specifics of the plan, let's take a moment to explore the key reasons why having a solar farm business plan is so crucial.

To have a clear roadmap to grow the business

Running a small business is tough! Economic cycles bring growth and recessions, while the business landscape is ever-changing with new technologies, regulations, competitors, and consumer behaviours emerging constantly.

In such a dynamic context, operating a business without a clear roadmap is akin to driving blindfolded: it's risky, to say the least. That's why crafting a business plan for your solar farm is vital to establish a successful and sustainable venture.

To create an effective business plan, you'll need to assess your current position (if you're already in business) and define where you want the business to be in the next three to five years.

Once you have a clear destination for your solar farm, you'll have to:

  • Identify the necessary resources (human, equipment, and capital) needed to reach your goals,
  • Determine the pace at which the business needs to progress to meet its objectives as scheduled,
  • Recognize and address the potential risks you may encounter along the way.

Engaging in this process regularly proves advantageous for both startups and established companies. It empowers you to make informed decisions about resource allocation, ensuring the long-term success of your business.

To maintain visibility on future cash flows

Businesses can go for years without making a profit, but they go bust as soon as they run out of cash. That's why "cash is king", and maintaining visibility on your solar farm's future cash flows is critical.

How do I do that? That's simple: you need an up-to-date financial forecast.

The good news is that your solar farm business plan already contains a financial forecast (more on that later in this guide), so all you have to do is to keep it up-to-date.

To do this, you need to regularly compare the actual financial performance of your business to what was planned in your financial forecast, and adjust the forecast based on the current trajectory of your business.

Monitoring your solar farm's financial health will enable you to identify potential financial problems (such as an unexpected cash shortfall) early and to put in place corrective measures. It will also allow you to detect and capitalize on potential growth opportunities (higher demand from a given segment of customers for example).

To secure financing

Crafting a comprehensive business plan for your solar farm, whether you're starting up or already established, is paramount when you're seeking financing from banks or investors.

Given how fragile small businesses are, financiers will want to ensure that you have a clear roadmap in place as well as command and control of your future cash flows before entertaining the idea of funding you.

For banks, the information in your business plan will be used to assess your borrowing capacity - which is defined as the maximum amount of debt your business can afford alongside your ability to repay the loan. This evaluation helps them decide whether to extend credit to your business and under what terms (interest rate, duration, repayment options, collateral, etc.).

Similarly, investors will thoroughly review your plan to determine if their investment can yield an attractive return. They'll be looking for evidence that your solar farm has the potential for healthy growth, profitability, and consistent cash flow generation over time.

Now that you understand the importance of creating a business plan for your solar farm, let's delve into the necessary information needed to craft an effective plan.

Information needed to create a business plan for a solar farm

You need the right data in order to project sales, investments and costs accurately in the financial forecast of your solar farm business plan.

Below, we'll cover three key pieces of information you should gather before drafting your business plan.

Carrying out market research for a solar farm

Carrying out market research before writing a business plan for a solar farm is essential to ensure that the financial projections are accurate and realistic.

Market research helps you gain insight into your target customer base, competitors, pricing strategies and other key factors which can have an impact on the commercial success of your business.

In particular, it is useful in forecasting revenue as it provides valuable data regarding potential customers’ spending habits and preferences.

You may discover through market research that there could be an increased demand for renewable energy sources in your area, which could suggest that your solar farm is well-positioned to take advantage of the trend. Additionally, you might find that there is an increasing focus on sustainability amongst consumers, which could indicate that there is potential for your solar farm to capitalize on this trend.

This information can then be used to create more accurate financial projections which will help investors make informed decisions about investing in your solar farm.

Developing the sales and marketing plan for a solar farm

Budgeting sales and marketing expenses is essential before creating a solar farm business plan.

A comprehensive sales and marketing plan should provide an accurate projection of what actions need to be implemented to acquire and retain customers, how many people are needed to carry out these initiatives, and how much needs to be spent on promotions, advertising, and other aspects.

This helps ensure that the right amount of resources is allocated to these activities in order to hit the sales and growth objectives forecasted in your business plan.

The staffing and equipment needs of a solar farm

Whether you are at the beginning stages of your solar farm or expanding its horizons, having a clear plan for recruitment and capital expenditures (investment in equipment and real estate) is vital to ensure your business's success.

To achieve this, both the recruitment and investment plans must align coherently with the projected timing and level of growth in your forecast. It is essential to secure appropriate funding for these plans.

A solar farm might incur staffing costs such as wages for a team of qualified engineers to maintain and repair the equipment, as well as administrative costs for the management team. The solar farm could also incur costs for the equipment, such as solar panels, inverters, mounting systems, and other related equipment needed to operate the solar farm. Additionally, the solar farm could incur costs for maintenance and repair of the equipment, such as tools, replacement parts, and any necessary supplies.

To create a financial forecast that accurately represents your business's outlook, remember to factor in other day-to-day operating expenses.

Now that you have all the necessary information, it's time to dive in and start creating your business plan and developing the financial forecast for your solar farm.

What goes into your solar farm's financial forecast?

The financial forecast of your solar farm's business plan will enable you to assess the growth, profitability, funding requirements, and cash generation potential of your business in the coming years.

The four key outputs of a financial forecast for a solar farm are:

  • The profit and loss (P&L) statement ,
  • The projected balance sheet ,
  • The cash flow forecast ,
  • And the sources and uses table .

Let's look at each of these in a bit more detail.

The projected P&L statement

The projected P&L statement for a solar farm shows how much revenue and profit your business is expected to make in the future.

example of projected profit and loss statement in a solar farm business plan

A healthy solar farm's P&L statement should show:

  • Sales growing at (minimum) or above (better) inflation
  • Stable (minimum) or expanding (better) profit margins
  • A healthy level of net profitability

This will of course depend on the stage of your business: numbers for a startup will look different than for an established solar farm.

The projected balance sheet of your solar farm

The balance sheet for a solar farm is a financial document that provides a snapshot of your business’s financial health at a given point in time.

It shows three main components: assets, liabilities and equity:

  • Assets: are resources owned by the business, such as cash, equipment, and accounts receivable (money owed by clients).
  • Liabilities: are debts owed to creditors and other entities, such as accounts payable (money owed to suppliers) and loans.
  • Equity: includes the sums invested by the shareholders or business owners and the cumulative profits and losses of the business to date (called retained earnings). It is a proxy for the value of the owner's stake in the business.

example of projected balance sheet in a solar farm business plan

Examining the balance sheet is important for lenders, investors, or other stakeholders who are interested in assessing your solar farm's liquidity and solvency:

  • Liquidity: assesses whether or not your business has sufficient cash and short-term assets to honour its liabilities due over the next 12 months. It is a short-term focus.
  • Solvency: assesses whether or not your business has the capacity to repay its debt over the medium-term.

Looking at the balance sheet can also provide insights into your solar farm's investment and financing policies.

In particular, stakeholders can compare the value of equity to the value of the outstanding financial debt to assess how the business is funded and what level of financial risk has been taken by the owners (financial debt is riskier because it has to be repaid, while equity doesn't need to be repaid).

The cash flow forecast

As we've seen earlier in this guide, monitoring future cash flows is the key to success and the only way of ensuring that your solar farm has enough cash to operate.

As you can expect showing future cash flows is the main role of the cash flow forecast in your solar farm business plan.

example of projected cash flow forecast in a solar farm business plan

It is best practice to organise the cash flow statement by nature in order to show the cash impact of the following areas:

  • Cash flow generated from operations: the operating cash flow shows how much cash is generated or consumed by the business's commercial activities
  • Cash flow from investing activities: the investing cash flow shows how much cash is being invested in capital expenditure (equipment, real estate, etc.) either to maintain the business's equipment or to expand its capabilities
  • Cash flow from financing activities: the financing cash flow shows how much cash is raised or distributed to financiers

Looking at the cash flow forecast helps you to make sure that your business has enough cash to keep running, and can help you anticipate potential cash shortfalls.

Your solar farm business plan will normally include both yearly and monthly cash flow forecasts so that the readers can view the impact of seasonality on your business cash position and generation.

The initial financing plan

The initial financing plan, also known as a sources and uses table, is a valuable resource to have in your business plan when starting your solar farm as it reveals the origins of the money needed to establish the business (sources) and how it will be allocated (uses).

solar farm business plan: sources & uses example

Having this table helps show what costs are involved in setting up your solar farm, how risks are shared between founders, investors and lenders, and what the starting cash position will be. This cash position needs to be sufficient to sustain operations until the business reaches a break-even point.

Now that you have a clear understanding of what goes into the financial forecast of your solar farm business plan, let's shift our focus to the written part of the plan.

The written part of a solar farm business plan is composed of 7 main sections:

  • The executive summary
  • The presentation of the company
  • The products and services
  • The market analysis
  • The strategy
  • The operations
  • The financial plan

Throughout these sections, you will seek to provide the reader with the details and context needed for them to form a view on whether or not your business plan is achievable and your forecast a realistic possibility.

Let's go through the content of each section in more detail!

1. The executive summary

The first section of your solar farm's business plan is the executive summary which provides, as its name suggests, an enticing summary of your plan which should hook the reader and make them want to know more about your business.

When writing the executive summary, it is important to provide an overview of the business, the market, the key financials, and what you are asking from the reader.

Start with a brief introduction of the business, its name, concept, location, how long it has been in operation, and what makes it unique. Mention any services or products you plan to offer and who you sell to.

Then you should follow with an overview of the addressable market for your solar farm, current trends, and potential growth opportunities.

You should then include a summary of your key financial figures such as projected revenues, profits, and cash flows.

Finally, you should detail any funding requirements in the ask section.

2. The presentation of the company

In your solar farm business plan, the second section should focus on the structure and ownership, location, and management team of your company.

In the structure and ownership part, you'll provide an overview of the business's legal structure, details about the owners, and their respective investments and ownership shares. This clarity is crucial, especially if you're seeking financing, as it helps the reader understand which legal entity will receive the funds and who controls the business.

Moving on to the location part, you'll offer an overview of the company's premises and their surroundings. Explain why this particular location is of interest, highlighting factors like catchment area, accessibility, and nearby amenities.

When describing the location of your solar farm, you may want to emphasize its potential for ample sunlight, access to resources, and proximity to energy markets. You could also focus on the infrastructure surrounding the location, such as nearby roads, railways, and transmission lines. Additionally, you might point out any incentives or policies that could benefit the solar farm, such as tax rebates or government subsidies. These elements could help make the case for why a third party financier should invest in your solar farm.

Finally, you should introduce your management team. Describe each member's role, background, and experience.

Don't forget to emphasize any past successes achieved by the management team and how long they've been working together. Demonstrating their track record and teamwork will help potential lenders or investors gain confidence in their leadership and ability to execute the business plan.

3. The products and services section

The products and services section of your business plan should include a detailed description of what your company offers, who are the target customers, and what distribution channels are part of your go-to-market. 

For example, your solar farm might offer its customers residential solar energy systems, commercial solar energy systems, and solar panel maintenance services. Residential solar energy systems would allow homeowners to reduce their energy bills and contribute to a cleaner environment. Commercial solar energy systems could provide businesses with a reliable source of renewable energy, potentially leading to increased savings on energy costs. Solar panel maintenance services would give customers peace of mind that their solar panels are regularly checked and any necessary repairs or maintenance can be completed quickly.

4. The market analysis

When outlining your market analysis in the solar farm business plan, it's essential to include comprehensive details about customers' demographics and segmentation, target market, competition, barriers to entry, and relevant regulations.

The primary aim of this section is to give the reader an understanding of the market size and appeal while demonstrating your expertise in the industry.

To begin, delve into the demographics and segmentation subsection, providing an overview of the addressable market for your solar farm, key marketplace trends, and introducing various customer segments and their preferences in terms of purchasing habits and budgets.

Next, shift your focus to the target market subsection, where you can zoom in on the specific customer segments your solar farm targets. Explain how your products and services are tailored to meet the unique needs of these customers.

For example, your target market might include homeowners who are looking to reduce their energy bills. These homeowners may be located in areas with high solar exposure, and be willing to invest in solar energy solutions. They may also be looking to reduce their carbon footprint and become more eco-friendly.

In the competition subsection, introduce your main competitors and explain what sets your solar farm apart from them.

Finally, round off your market analysis by providing an overview of the main regulations that apply to your solar farm.

5. The strategy section

When writing the strategy section of a business plan for your solar farm, it is essential to include information about your competitive edge, pricing strategy, sales & marketing plan, milestones, and risks and mitigants.

The competitive edge subsection should explain what sets your company apart from its competitors. This part is especially key if you are writing the business plan of a startup, as you have to make a name for yourself in the marketplace against established players.

The pricing strategy subsection should demonstrate how you intend to remain profitable while still offering competitive prices to your customers.

The sales & marketing plan should outline how you intend to reach out and acquire new customers, as well as retain existing ones with loyalty programs or special offers. 

The milestones subsection should outline what your company has achieved to date, and its main objectives for the years to come - along with dates so that everyone involved has clear expectations of when progress can be expected.

The risks and mitigants subsection should list the main risks that jeopardize the execution of your plan and explain what measures you have taken to minimize these. This is essential in order for investors or lenders to feel secure in investing in your venture.

Your solar farm may face a variety of risks. For example, it could be affected by extreme weather such as strong winds or hail which could damage the solar panels or other equipment. Additionally, there is the risk of theft or vandalism of the solar panels and other equipment, which could lead to costly repairs and replacements.

6. The operations section

In your business plan, it's also essential to provide a detailed overview of the operations of your solar farm.

Start by covering your team, highlighting key roles and your recruitment plan to support the expected growth. Outline the qualifications and experience required for each role and your intended recruitment methods, whether through job boards, referrals, or headhunters.

Next, clearly state your solar farm's operating hours, allowing the reader to assess staffing levels adequately. Additionally, mention any plans for varying opening times during peak seasons and how you'll handle customer queries outside normal operating hours.

Then, shift your focus to the key assets and intellectual property (IP) necessary for your business. If you rely on licenses, trademarks, physical structures like equipment or property, or lease agreements, make sure to include them in this section.

You could have a supply of solar panels as a key asset for your solar farm. You might also have intellectual property such as a patent or copyright for a new type of solar panel, or a unique way of connecting the solar panels. These assets and IP could provide your solar farm with a competitive edge.

Lastly, include a list of suppliers you plan to work with, detailing their services and main commercial terms, such as price, payment terms, and contract duration. Investors are interested in understanding why you've chosen specific suppliers, which may be due to higher-quality products or established relationships from previous ventures.

7. The presentation of the financial plan

The financial plan section is where we will include the financial forecast we talked about earlier in this guide.

Now that you have a clear idea of the content of a solar farm business plan, let's look at some of the tools you can use to create yours.

What tool should I use to write my solar farm's business plan?

In this section, we will be reviewing the two main options for writing a solar farm business plan efficiently:

  • Using specialized software,
  • Outsourcing the drafting to the business plan writer.

Using an online business plan software for your solar farm's business plan

Using online business planning software is the most efficient and modern way to create a solar farm business plan.

There are several advantages to using specialized software:

  • You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
  • You are guided through the writing process by detailed instructions and examples for each part of the plan
  • You can access a library of dozens of complete business plan samples and templates for inspiration
  • You get a professional business plan, formatted and ready to be sent to your bank or investors
  • You can easily track your actual financial performance against your financial forecast
  • You can create scenarios to stress test your forecast's main assumptions
  • You can easily update your forecast as time goes by to maintain visibility on future cash flows
  • You have a friendly support team on standby to assist you when you are stuck

If you're interested in using this type of solution, you can try The Business Plan Shop for free by signing up here .

Hiring a business plan writer to write your solar farm's business plan

Outsourcing your solar farm business plan to a business plan writer can also be a viable option.

Business plan writers are skilled in creating error-free business plans and accurate financial forecasts. Moreover, hiring a consultant can save you valuable time, allowing you to focus on day-to-day business operations.

However, it's essential to be aware that hiring business plan writers will be expensive, as you're not only paying for their time but also the software they use and their profit margin.

Based on experience, you should budget at least £1.5k ($2.0k) excluding tax for a comprehensive business plan, and more if you require changes after initial discussions with lenders or investors.

Also, exercise caution when seeking investment. Investors prefer their funds to be directed towards business growth rather than spent on consulting fees. Therefore, the amount you spend on business plan writing services and other consulting services should be insignificant compared to the amount raised.

Keep in mind that one drawback is that you usually don't own the business plan itself; you only receive the output, while the actual document is saved in the consultant's business planning software. This can make it challenging to update the document without retaining the consultant's services.

For these reasons, carefully consider outsourcing your solar farm business plan to a business plan writer, weighing the advantages and disadvantages of seeking outside assistance.

Why not create your solar farm's business plan using Word or Excel?

I must advise against using Microsoft Excel and Word (or their Google, Apple, or open-source equivalents) to write your solar farm business plan. Let me explain why.

Firstly, creating an accurate and error-free financial forecast on Excel (or any spreadsheet) is highly technical and requires a strong grasp of accounting principles and financial modelling skills. It is, therefore, unlikely that anyone will fully trust your numbers unless you have both a degree in finance and accounting and significant financial modelling experience, like us at The Business Plan Shop.

Secondly, relying on spreadsheets is inefficient. While it may have been the only option in the past, technology has advanced significantly, and software can now perform these tasks much faster and with greater accuracy. With the rise of AI, software can even help us detect mistakes in forecasts and analyze the numbers for better decision-making.

And with the rise of AI, software is also becoming smarter at helping us detect mistakes in our forecasts and helping us analyse the numbers to make better decisions.

Moreover, software makes it easier to compare actuals versus forecasts and maintain up-to-date forecasts to keep visibility on future cash flows, as we discussed earlier in this guide. This task is cumbersome when using spreadsheets.

Now, let's talk about the written part of your solar farm business plan. While it may be less error-prone, using software can bring tremendous gains in productivity. Word processors, for example, lack instructions and examples for each part of your business plan. They also won't automatically update your numbers when changes occur in your forecast, and they don't handle formatting for you.

Overall, while Word or Excel may seem viable for some entrepreneurs to create a business plan, it's by far becoming an antiquated way of doing things.

  • A business plan has 2 complementary parts: a financial forecast showcasing the expected growth, profits and cash flows of the business; and a written part which provides the context needed to judge if the forecast is realistic and relevant.
  • Having an up-to-date business plan is the only way to keep visibility on your solar farm's future cash flows.
  • Using business plan software is the modern way of writing and maintaining business plans.

We hope that this practical guide gave you insights on how to write the business plan for your solar farm. Do not hesitate to get in touch with our team if you still have questions.

Also on The Business Plan Shop

  • In-depth business plan structure
  • Key steps to write a business plan?
  • Free business plan template

Know someone who owns or wants to start a solar farm? Share this article with them!

Guillaume Le Brouster

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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How to Prepare a Business Plan for a Solar Farm

  • Small Business
  • Business Planning & Strategy
  • Preparing Business Plans
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How to Set Up an Alternative-Energy Company in Texas

Main steps in business planning, how to write an operating plan.

  • What Are the Benefits of Solar Power to Business?
  • How to Create a Business Plan for a Bank

Solar farms utilize a large-scale deployment of solar panels to generate renewable electricity for sale to utilities, government entities, individual consumers and organizations. A business plan is a formal document that provides a road map for a company's startup and growth in early years. Preparing a business plan for a solar farm can help you to think through all of the implications of starting a business in the growing alternative energy sector, and can help you to obtain financing and investment to get off the ground.

Create an overview of your company covering your mission statement, industry and a snapshot of your operations. Discuss the need that your company serves, and any industry trends that support the viability of establishing a solar farm, in addition to your company's name, address and geographic reach. Describe your company's form of organization, its location and its competitive advantages.

State the purpose of the business plan in this section in concrete terms: include the exact amount of funding or any other response the plan is intended to solicit from the reader.

Write an overview of your products and services. Describe the amount of electricity that will be generated by your solar farm, and detail your plans for the future expansion of your services. Compare the electricity produced by your business with traditional utilities and other alternative energy providers in terms of price, reliability and scalability.

Craft a marketing analysis section. Analyze your your competitors and target customers in this section. Your primary competitors are likely to be large-scale alternative energy suppliers, such as other solar farms, wind turbine farms and large hydroelectric utilities. Analyze the traditional energy suppliers—coal, natural gas and nuclear utilities—in your region and discuss your company's plan for gaining market share from these well-established powerhouses.

Your target customers are likely to be established utility companies, large businesses and government entities.

Create a financial plan section, including projected financial statements and ratio analysis. Large deployments of renewable energy technology, such as solar farms, require extensive capital resources at startup, and feature a cost structure that decreases over time as the expensive technology begins to pay for itself. Discuss possible sources of funding, including bank loans, stock offerings and government grants. Grants are likely to play a large role in the initial funding of an alternative energy company.

Write a personnel plan. Include an organizational structure chart showing the layers and hierarchy of management, and present brief professional biographies of yourself and your executive team. Discuss the number and types of staff that will be employed in the solar farm's initial years. Consider keeping your staff to a minimum as long as possible in this type of business, using third-party labor for the installation of your solar equipment, and employing a small work force for maintenance and upkeep in addition to a small office staff.

Create an executive summary, and use it as the first section in your business plan. Provide a brief overview of each business plan section, highlighting the information that is most important to the specific reader of the plan. Consider altering your summary slightly to suit different readers—whether bankers, investors or even potential customers.

  • The Finance Resource: Free Solar Energy Farm Business Plan
  • U.S. Department of Energy: Solar
  • Bplans: Business Plan Resources

David Ingram has written for multiple publications since 2009, including "The Houston Chronicle" and online at Business.com. As a small-business owner, Ingram regularly confronts modern issues in management, marketing, finance and business law. He has earned a Bachelor of Arts in management from Walsh University.

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RLT Finance

How to Start a Solar Farm [Complete Beginner’s Guide]

If you are you looking to start a solar farm, but don’t know how to get started, you are in the right place.

In this article, we are going to cover step-by-step how you can start a solar farm business.

We will begin by covering key introductory questions, like what solar farms are, how much they cost, and how much money they can make.

We will then dive into some of the most important requirements for starting a solar farm, such as land requirements, permits, etc.

If you prefer to skip the cost and hassle of developing your own solar farm, but have land that may be suitable for a solar farm, you can make great passive income by leasing your land out to developers. We’ll talk about that strategy as well.

We will close by discussing some of the biggest pros and cons of owning a solar farm, so that you have a complete picture of what you will be getting into if you decide to pursue this business.

We’ve got a lot to cover, so let’s get into it!

This post may contain affiliate links. If you click on a link and complete a transaction, I may make a small commission at no extra cost to you. 

The information contained in this post is for informational purposes only.  It is not a recommendation to buy or invest, and it is not financial, investment, legal, or tax advice.  You should seek the advice of a qualified professional before making any investment or other decisions relating to the topics covered by this article.

What Is a Solar Farm and What Are the Different Types of Solar Farms?

solar farm business plan

Solar farms, also known as solar parks, solar plants or solar power stations are essentially a giant collection of ground-mounted solar installations that harness sunlight and generate electricity. The electricity produced can then be fed into the electricity grid.

There are two ways solar farms can collect sunlight to generate electricity:

1. Solar PV cells : These are solar panels that absorb sunlight and generate electricity directly.

2. Solar Concentrators : This method uses troughs that reflect and concentrate the sunlight on a point to warm a heat transfer fluid. This fluid is pumped into a thermal engine that converts the heat into electricity.

The first method (Solar PV cells) are more popularly used in solar farms.

Now, let’s turn to the two main types of solar farms that are out there.

Utility-Scale Solar Farms

This a large scale farm that consists of hundreds of thousands of solar panels that absorb energy from the sun, generate an electric current and distribute that power on high-voltage power lines.

The power produced at these farms is either sold to the wholesale utility buyers through a power purchase agreement (PPA) or owned directly by an electric utility company. The utility then distributes the generated electricity to residential, commercial, and industrial customers connected to the grid.

As mentioned, these types of farms are large and can have a capacity of anywhere between 1 MW to 2,000 MW. For the uninitiated, MW means means megawatt (or 1 million watts). To get a sense of scale, about 190 homes could be powered by one MW of solar power. Source .

Community-Scale Solar Farm

These solar farms are small-scale solar facilities that generate around 5 MW of electricity.

Subscribers or customers of the neighborhood participate in this community program and a small piece of land (one or more acres) is used to mount the solar panels.

The customers either share the solar farm or own a piece of the land with some panels. They will pay less on their electric bills in line with how much electricity was produced and fed into the electricity grid by the solar farm.

The electricity produced by the community solar farm is used to power the homes within a close range. Thus, they’re less likely to lose power if the grid goes down.

How Much Money Can a Solar Farm Make?

Utility-scale solar farms often enter into Purchase-Power Agreements to sell their electricity on the wholesale electricity market.

This can be done using electricity marketplaces such as LevelTen Energy.

The average 1 MW solar farm can expect an annual revenue of roughly $40,000 per year. This figure is based on energy pricing information from LevelTen Energy’s P25 index. In Q4 2019, solar power traded at $27.40 per MWh (short for megawatt hours).  Based on the national average of four peak sun hours per day, the average 1 MW solar farm would make 1,460 MWh per year, which works out to around $40,000/year.

If you want to break it down by size, here’s the calculation based on acreage.

One acre of solar panels can generate approximately 351 MWh of electrical energy per year. So if you use the P25 index pricing of $27.40 per MWh, then you get an annual income of $9,617 per year. Of course, the actual amount will vary, depending on the price you can obtain for the energy and the amount of sunlight that you can capture through your solar panels.

The return on investment of a solar farm can be as high as 10-15%, but may be more likely to fall within the 6% range. The exact ROI will depend on development costs and the local, current value of energy in your area.

How Much Does it Cost to Start a Solar Farm?

solar farm business plan

According to the Solar Energy Industry Association’s average national cost figures in Q1 2021, solar farm installation costs are typically between $0.77- 1.32 per watt. That means that a 1 megawatt (MW) solar farm would cost between $770,000 and $1.32 million.

To break it down by size, one acre of solar panels produces about 351 MWh of electrical energy per year and the installation cost for 1 acre of solar panels is about $450,000.

The bottom line is that starting a solar farm is going to cost a lot of money, so you will likely need to secure financing.

Traditional banks, online lenders and a variety of other sources are available to fund an enterprise like this. Check out my ultimate guide to starting a business , to learn more about specific financing options that may be available to you.

If you want some federal assistance to help defray the costs of your solar farm, you can also apply for government grants. The federal government currently offers 3 photovoltaics grants. They are the USDA’s Rural Energy for America Program grants, the Tribal Energy Program grant, and the USDA’s High Energy Cost Grant program.

What Are the Specific Requirements to Install a Solar Farm?

This is a fairly technical area and both the practical and legal requirements are complex. Once you decide to start a solar farm, the following are the some of the key requirements to keep in mind:

Land Required

For a typical solar farm installation, generally for every 1 KW of electricity produced, the area required is approximately 100 square feet. This means, for a 1 MW power plant, the area required is about 2.5 acres.

However, it’s important to keep in mind that this amount of land is just for the panels themselves, and doesn’t include the space required for other solar equipment, which is about 4 acres for a 1 MW farm.

Sunlight Required

The land must receive an adequate amount of sunlight on an annual basis, and the property itself should be free of as many sunlight blocking obstructions as possible (i.e., tall trees, buildings, or anything else that might cast a shadow).

In some cases, these items can simply be removed, but it becomes another expense.

Close Proximity to a Power Grid

This is a very important factor when evaluating whether a location is suitable for a solar farm. The land should be near roads and grid connection points as these are very expensive and difficult to build. The land should be within 1,000 feet of three-phase power and no further than 2 miles from a substation.

Must Have Right Terrain and Quality of Soil

The quality of both the terrain and soil are also very important when evaluating the land.

The land shouldn’t be sloped, excessively rocky, or unstable. It should be flat land that faces south to serve as a sunny platform. Having flat land is important for uniform placement of the solar panels and to avoid shadowing from nearby panels.

If the land is littered with large boulders, the developer will have to take into consideration the cost of removing these boulders into their budget.

Permits Can Take Time

It may take 3-5 years for the permits and siting requirements for your solar farm to be satisfied. The land must be eligible for building these types of structures, so check your local zoning office to make sure you can do this.

You must submit your plans to federal, state, and local regulators. It can be a complicated process, so you may want to hire a lawyer to help you navigate through it.

Your business must also consider water rights, land use, and how to access and transmit solar energy prior to applying for permits. If you want to use federal land for your solar farm, you must get approval from the U.S. Bureau of Land Management.

Generate Passive Income by Leasing Your Land to Solar Farm Developers

If you own land (or are looking to buy land) that meets the various requirements we just discussed, but don’t want to actually deal with the cost and hassle of starting a solar farm, you may want to look into leasing out your land to solar farm developers.

This type of lease can provide a pretty nice source of passive income. According to solarlandlease.com , you can earn between $250 to $2,000 per acre, per year. Not a bad recurring payday for otherwise idle land.

Administrative Steps

Ok, so we covered the most important and substantive aspects of starting a solar farm, but there are some administrative tasks that you want to address as well. They include the following:

  • Naming your solar farm business and creating a logo.
  • Creating a website for your business to convey that you are a reputable enterprise for anyone looking you up online.
  • Setting up a business entity for your solar farm (i.e., corporation, LLC, partnership, etc.).
  • Developing a business plan for your solar farm (this is where you figure out your budget, how you will finance costs, your projected profits, growth estimates, etc.).
  • Open up a business checking account for your business. I like Novo for new small businesses.
  • Obtain appropriate insurance for your solar farm

Again, I go into detail on all of these administrative tasks in my ultimate guide to starting a business , so check it out if you want more guidance on any of these steps.

What Are the Pros and Cons of Starting a Solar Farm?

Pros of starting a solar farm.

1. Solar Farms Offer a Reliable Source of Energy

The sun is a renewable source of energy and it is abundantly available (and free).

2. Solar Farms Are a Clean Energy Option

Once installed, solar farms give out zero emissions.

They generate green and renewable energy that decreases dependence on fossil fuels and non-renewable energy sources that produce harmful emissions and damage the environment.

Also, solar power does not contaminate land or water. Contrast that with non-renewable fuels like oil that can sometimes be leaked or spilled and cause massive environmental harm.

3. Solar Farms Can Help the Community

New tax revenue generated by solar farms can directly benefit residents in the community as local governments can direct these funds to improve community services and reduce tax rates. And if the solar farm is community owned, then of course, those residents will directly benefit from lower electricity bills.

4. Solar Farms Require Little Maintenance

Once set up, the solar panels need little maintenance or support.

Besides a semi-yearly cleaning, these units can work for more than twenty years without even a check-up. Some farms may use moving parts to maximize sunlight exposure throughout the day and these components may require additional maintenance.

5. Solar Farms Generate Passive Income

After the initial investment, there are almost no costs involved and maintenance is low. They can offer recurring and passive revenue for years.

Cons of Starting a Solar Farm

1. Solar Farms Take up a Lot of Space

Since they are ground mounted, solar panels require a lot of space.

2. Solar Farms Are Expensive .

The investment costs are quite high as discussed in earlier sections, so you will need to be adequately capitalized to start this type of business.

3. Set Up is Complex

As we discussed, there are significant permitting and other licenses that may be required and the entire process can take years. This is not something that you will be able to start in a month.

4. Power Storage Can Be Expensive

People need electricity 24/7 but the solar panels work only in daytime. So for the surplus electricity generated (at noon sunny days), storage is required. Lithium-ion battery packs are commonly used to store solar energy and they cost around $1,000 per kilowatt-hour.

So there you have – a complete guide on how to start a solar farm and its pros and cons. If you want to explore some low cost ideas that can generate passive income for you, check out my article Low Cost Passive Income .

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The Kickass Entrepreneur

7 Ways to Invest in, and Start a Solar Farm Business in 2023

  • November 9, 2021
  • 160.6K views
  • 12 minute read

Ashley Jenkins

It shouldn’t come as a surprise that The Kickass Entrepreneur is writing about how to start a solar energy farm. It combines some of Jeff’s favorite investments: real assets, infrastructure, renewable energy, and a steady stream of reliable cash flow. He has also mentioned earning passive income even by just doing surveys such as in Prize Rebel , Survey Junkie, and Swagbucks . 

Australia is known for its abundant supply of sunshine. Brian Kelso from BSK Data & Electrical Pty Ltd, a local Sydney electrician , said that he has seen many homes in residential areas go from having power bills in excess of over $1000 per billing cycle to actually earning money from the power of the sun instead . 

Real assets can be a rather complex topic. If you don’t have time to dive into it – you can always employ the help of an  essay writer from EssayWritingService  or similar websites.

But here’s a short version: a  real asset  is a physical asset that an investor or business owns and is value-generating. Some examples of real assets include:”

A real asset is a physical asset that an investor or business owns and is value-generating. Some examples of real assets include:

  • Apartment buildings
  • Solar farms

Investing in a solar energy farm has the following benefits:

  • It can earn excellent cash on yield.
  • The contracts are typically for a long duration.
  • The cash flows the farm generates are usually tied to inflation.
  • It has lower volatility because the revenue is predictable.
  • It can provide an excellent return
  • It helps you earn money through nature all year round. 

There has been rapid growth in the solar industry over the last 10 years.

How Do You Invest in a Solar Farm Investment?

The easy way to invest in a solar farm, or renewable energy company, is to just buy a stock of a company like Brookfield Renewable Partners .

Brookfield operates one of the world’s largest renewable power platforms. We’ve discussed Brookfield as a company and stock investment in other posts. The purpose of this post is to fill in the gaps and explain how to take advantage of the solar industry yourself by creating your own solar farm, and not to review how to invest in real assets from an investment perspective. You can read this article though:  What are Real Assets, and How to Diversify Your Wealth by Investing in Them?

Before we dive into the solar farm business, perhaps you might like to hear Tom Mills discuss his 120 Acre Solar Farm in Camilla, Georgia. He definitely understands nuances of what’s involved. This YouTube video is two-minutes long, and is worth the time:

How Do You Start a Solar Farm Business?

What is a solar farm.

A solar farm refers to land where there are multiple ground-mounted solar tracking towers. This can be a working farm or other kinds of unimproved or open land. 

A solar farm is a photovoltaic power station, essentially a big decentralized solar array that supplies electricity to a power grid. Most massive arrays are owned by utilities. These farms include ground-mounted solar arrays. They are so large they can easily supply power to several households. 

The concept of a solar farm can be associated with a residential community-sized solar farm and also large utility-scale solar energy farms . 

Why is there such a rise in solar farms, and why would anyone start a solar energy farm business?

There are large croplands that do not generate a lot of income, and solar farms are now replacing these lands. It is easier to make money with solar panels on these farms, and in addition, solar farms are also being placed on vacant industrial land or sites that have not been in use for many years.

Most of us are aware of solar panels mounted on rooftops. The truth is that solar panels on homes and solar farms have the same purpose. Other than that, there is a record-breaking increase in solar energy demand , making this business one of the more beneficial in this era. 

More regions are opting for renewable energy for ethical and cost reasons. More people are investing in solar farms now as it is the best time to receive a high turnover. 

Types of Solar Farm

There are two types of solar farms that you can invest in: 

Utility-Scale Solar Farm

A utility-scale solar farm is a large-scale farm stretched on a large area of land. It is enough to provide energy to thousands of houses and industries. 

This type of solar farm requires a major investment and offers a high return. 

Community-Scale Solar Farm 

A community-scale solar farm is meant for smaller communities and businesses and produces around 5MW energy. It is a shared farm that allows the investors to utilize the power and sell the remaining for profit.  

It requires an average investment, and the profit depends on the project.

Solar Farm Return on Investment

Investing in solar energy or farms involves a lot of money.

Solar farm investment should be done cautiously and after a lot of financial planning, since starting a solar farm will mean you have to the investment of a minimum of $1 million. 

The good news is that the ROI is worth the investment as the recurring revenue will pay dividends for years.

When you have solar panels on the roof, you have a second electricity meter. On your farm, you will have your first meter, as usual, and you will buy electricity from the utility like before. The second meter will measure the power the panels make. You will get paid by the utility for the power that goes through this meter. So when you have solar panels, you are not just a consumer, but you are a producer as well.

The 7 Steps Required Prior to Starting a Solar Farm

There are several things that you need to figure out before you invest into a solar farm. So, to start a successful solar farm, you need to follow a few quick steps to ensure success.

1. Make Sure You are Thorough with Your Research

Before you start the solar farm, you need to carry out the research thoroughly. You need to:

  • Be aware of the capital you need to invest in. 
  • Find out the cost per acre of solar panels , 
  • Solar farmland requirements , 
  • Other investors in solar power projects, 
  • Facts related to solar farm return on investment . 
  • Problems you might face and how to overcome them. 

Remember, you need honest answers to all your questions before you can get started, so let’s continue with the article, and hopefully, we will answer some of your questions.

We will also provide you with examples and different options to help you understand the concept better.

2. Get the Business Plan Ready

Once you have all your answers, you need to prepare the business plan. Though you might have all the knowledge, considering the nature of the business, it is wise to involve professionals in developing the business plan. The plan will provide you with a cost estimate and an approximate ROI. The plan needs to cover at least 10 years of business.

It would be best to plan everything beforehand, from cost and supplier to your target market. Jumping into a solar farm business without doing your homework can affect your profit. 

3. Legal Requirements

It is important to get legal backing for your farm. 

Your company should be registered as a legal entity. 

Once you have completed the business plan for your solar plan investment farm , you should begin the process of getting your business registered as a legal company. It is also important to get the permissions necessary for starting the solar farm. You might have to employ a lawyer to handle these processes for you.

4. Find the Land for Space

Solar farm companies need space to set up the panels. Thus, there is a requirement for land to get started. 

You can also invest in a shared community solar farm where you can pay for a part of the land of the solar panel only.

5. Construct the Structure

Next, it is time to erect the photovoltaic power structures. You can find many companies to contract with the mounting of the solar farm. The company is also responsible for most of the renovation and maintenance tasks. It is preferred to work with a single company for such a long-term project. Working with many companies is overly complicated.

6. Send Out Proposals to Individuals and Companies

While construction is being carried out, many individuals or companies may come with inquiries about the terms of service. Once the structure is totally erected, you can get in touch with individuals, companies, and industries about the services you offer. Also, it is important to include the payment method and service costs of using the power from your solar farm.

7. Choose a Name

Last but not least, if you wish to start a solar business, do not forget to have a suitable name for it. You need to have a name that distinguishes it from all other companies offering the same set of services.

Starting a Solar Farm Business from Scratch

When you start a solar power business from scratch, you need to learn a lot about the industry. You must have knowledge about installation, different products available, and solutions for business owners and homes. It is also about building a good relationship with the suppliers and different sales consultants.

When you start a solar farm, market research and feasibility are quite important. Services of a solar firm are useful for the following industries:

  • High schools, colleges, and universities
  • Blue-chip companies
  • Corporate organizations
  • Television stations
  • Households and individuals
  • Sports facilities
  • Financial institutions, insurance companies, and banks
  • Religious organizations
  • Distributors and manufacturers
  • Advertising agencies
  • Government (public works department)
  • Publishing Houses or Printing Press
  • Contractors, developers, and real estate owners
  • Research and development companies

How to Start a Solar Farm Business – Important FAQ

How many acres of land are needed.

A small-size farm might be set up on a few acres of land. However, a large utility-scale farm might require hundreds of acres.

How does the electrical connection work?

The location of the land is extremely important. It needs to be close to electrical panels or power lines so it can be feasibly connected to a specific centralized power source.

How is the plan maintained and cleaned?

Cleaning the plant is important so the efficiency of the solar panels can be maintained. Often solar-powered robots are used for cleaning the panels.

Solar Industry Details

The industry of solar farm developers refers to a number of companies involved with the installation and construction of a solar power grid system, which is commonly known as solar farms. The work carried out includes repairs, rehabilitation, reconstruction, and also new work.

If you are thinking about starting a solar farm , you need to know a few facts about the industry and why it is a wise decision.

The Benefits of a Solar Farm Business in America and Canada

  • Solar is one of the fastest-growing renewable energy sources in America and Canada
  • Solar energy provides affordable, reliable, and clean energy to more than 2.2 million homes in America and Canada ( Ontario was home to the largest solar farm in the world ).
  • Solar has helped to create thousands of new jobs in America. In fact, the industry has contributed billions of dollars to the US and Canadian economies.
  • The industry has grown immensely in the last five years.
  • The demand for solar farms is now backed by government incentives . These include ITC or solar investment tax credits , which are responsible for private investment in solar technologies. With such incentives, solar power projects are accelerating , especially in the last five years.
  • The technology is not yet cost-competitive.

Undoubtedly, solar power can help in making money for a long time. Here are a few more ways of making money from a solar power business:

Wunder Solar Investment

Wunder Capita l is a popular, safe, and reliable way of making a solar investment . It helps investors make the right investment in solar projects. You will be able to make money and also do your bit to save the environment.

Wunder Capital is a popular financial technology company, and it plays a major role in managing every part of the investment process.

How Wunder Earns You Money: The Wunder Solar Investment

Wunder Capital is based in the US. It has more than 100 commercial solar installers and several developers as partners. The companies usually get in touch with the customers and carry out independent deals. Wunder Capital provides financial help to all these companies, as it provides capital through investment funds.

If you are not too confident about starting your solar company, you can still make profits as you invest in the solar companies of others. Investing in solar energy is always a lucrative option, but you need to know how to do it.

The investment you make will go to Wunder. Wunder uses the money to fund different midsize solar companies. Wunder Capital generally has three debt funds. Two of these funds are available for the purpose of new investments.

Leasing Your Land

Another way to make an investment in the solar sector is to lease your unused land to a solar farm. You will not be putting any physical money into the business. However, you just lease your land to those who need it. You can look for companies or investors in solar power projects who are eager to invest in solar farms.

However, before you choose to offer your land, you need to consider whether your land will be able to fulfill the criteria necessary for the purpose of solar installation. An independent site assessment company can guide you about solar power land requirements and can help you ascertain if your land is suitable for a solar farm.

Once the land passes the test and is approved for installing solar panels, you need to look for solar developers. The financing companies and solar developers will provide all the necessary assistance for setting up a solar farm.

Other Ways to Invest in the Solar Farm Industry

If you are not interested in setting up a solar farm, you can still specialize in the solar industry. 

Here is a list of niche ideas:

  • Monitoring services
  • Solar energy supply
  • Installation of solar panels, repair services, and maintenance
  • Roof-mounted panel installation
  • Construction of concentrated solar power (CSP) plant
  • Panel installation – ground mounted
  • Panel installation – fixed rack
  • Panel installation – solar tracking
  • Power plant construction – crystalline silicon solar
  • Selling and distribution of accessories of solar panel
  • Power plant construction – thin-film

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Solar Energy Farm Business Plan Sample

MAR.01, 2014

solar farm business plan

Do you want to start solar energy business plan?

Are you interested in starting a solar energy business? In this age of renewable energy, this might be one of the best business to start. And the best part is its simplicity. You don’t need a degree or professional training to start a solar energy business. Just the basic know-how is enough.

Whatever the business may be, you will need the help of best business consultants . They will guide you in making a solar farm business plan. This is a very important step when you want to learn how to start a solar panel business. Here, we have shown how to write a small solar farm business plan .

Executive Summary

2.1 the business.

Sun Rise Energies will be a solar energy business started by Ben Stark. It will provide all solar energy related services in and around Chicago. This business will provide various services such as procurement and installation of solar energy panels, maintenance and supply.

2.2 Management of Solar Energy Business

When you are starting solar panel business, you will need a good solar farm business plan first and foremost. You can take help from professional business planning firms for this. Alternatively, you can also refer to this document when you are learning how to start solar company.

In solar farm business plan , you should include all the technical, financial and management details related to your solar panels franchise.

2.3 Customers of Solar Energy Business

Since everyone is joining the green energy bandwagon, our customers will not just be limited to one domain. Our customer base will include work places as well as residential areas. However, our recurring customers will be:

  • Residential Towns
  • Small/ Large Businesses
  • Educational Facilities
  • Individual Residences

2.4 Business Target

The man aim of our business is to be the primary suppliers of solar panels for business. We want to become the most reliable and authentic source of all solar energy related services that our clients need.

The financial targets that we want to meet in the first three years of our launch are shown below:

3 Years Profit Forecast - Solar Energy Company Business Plan Sample

Company Summary

3.1 company owner.

Ben Stark will be the owner of Sun Rise Energies. Stark completed his technical training under the guidance of an industry giant a few years ago. And then he proceeded to work up to a managerial position in a home-appliance business.

But he wanted to pursue his goal of starting a business in solar energy. And so he left his job to start this venture.

3.2 Why the solar energy business is being started

Being in the appliances industry, Ben was already aware of and interested in the rise of the renewable energy services. He saw that despite the popularity, there was still a lot of demand of solar energy ventures. And so, he started looking how to start an energy company to apply his own knowledge of the industry.

3.3 How the solar energy business will be started

Step1: Plan Everything

One of the foundational steps in starting a solar energy business is developing a business plan on solar energy. This acts as the basis for the success of your business. So getting this step right is crucial. You can take help from solar energy business plan pdf pdf samples from the internet. Or you can ask solar farm business plan experts for advice. You can also look through this document to learn about everything you need to have in a strong business plan.

Step2: Define the Brand

The second step is to make your brand stand out from its competition in the industry. You have to refine and market your values, services and exceptional policies in this step to gain competitive advantage.

Step3: Establish Your Corporate Office

In order to start up his business, Ben decided to rent out a shop in a commercial building. He will talk to his supplier for all the relevant equipment and furniture required for the store.

Step4: Establish a Web Presence

Setting up an online presence is just as important as a physical store in our digital age. Ben knew this and decided to create a simple website where people can look through the store’s services and products and even order them. Ben has also decided to create social media pages for his store to get greater reach.

Step5: Promote and Market

The final step is to create a marketing plan and execute it to its completion.

Startup Cost - Solar Energy Company Business Plan Sample

Services of Solar Energy Business

Before you start any business, you need to find your customer base. Figuring out your customers helps in the development of your solar farm business plan . And same is the case for solar system business plan.

As Ben wanted to offer not just products but also services in his business, so his solar energy plan business plan can be used as a reference for any type of solar farm business plan . You can use this solar energy business plan doc to understand what you should write in your plans.

Before we get into the details of how to get into solar business, let’s take a look at the services Sun Rise Energies will provide:

  • Sale of Solar Equipment

We will sell all basic solar energy equipment that is listed below. And our customers will be able to seamlessly shift to using renewable energy sources.

  • Solar Panels
  • Solar Inverters
  • Solar Power Batteries
  • Solar Powered Appliances (fans, bulbs, toasters, water bottles etc.)
  • Solar Power Bank
  • Solar Powered Watch
  • Product Installation

As a part of our versatile business plan solar energy company, we will also provide services related to installation and user guidance of solar energy products. We will provide:

  • Solar Panel Installation
  • Solar Invertor Setup
  • Solar System Use Training
  • Maintenance of Products

We will also provide maintenance of solar energy products. This will extend to products that were not necessarily installed by us.

  • Consultancy

Our last service will be consultancy regarding energy related goals of our customer and how to attain them in their homes or workplaces.

Marketing Analysis of Solar Energy Business

Learning how to open a solar panel installation business involves a lot of research. You need to know about both your customers and competitors in detail. You can do this by conducting a thorough market analysis as part of your solar energy farm business plan. You should also include price analysis and expected financial goals in your solar business proposal.

excellent work

excellent work, competent advice. Alex is very friendly, great communication. 100% I recommend CGS capital. Thank you so much for your hard work!

If you don’t understand all the details related to marketing analysis, then you can just take a look at a solar business plan template like this one for guidance. For starting a solar power company, we have included some information gained from market research in this solar installation business plan .

5.1 Market Trends

According to SEIA’s solar industry research data, the solar industry received more than $25 billion private investment in just 2020. And according to Allied Market Research, the solar energy market was valued around $52 billion in 2018. And as the demand for shifting to solar energy increases, the market value is expected to rise to around $220 billion by 2026. The global warming scares have everyone shifting to green energy as fast as they can. And solar energy is the biggest contributor in this shift.

5.2 Marketing Segmentation

The potential customers of Sun Rise Energies will be:

Marketing Segmentation - Solar Energy Company Business Plan Sample

5.2.1 Residential Suburbs

Our customer base will primarily be made of people living in the surrounding residential towns and suburbs. As the focus on shifting to cleaner sources of energy increase, more and more residential towns will need our services regularly.

5.2.2 Small/ Large Businesses

Our second biggest clients will be small and large businesses. Solar energy is not only cleaner but after the initial investment, it’s much cheaper than the usual sources. Therefore, more and more businesses want these services and the will be our regular customer as well.

5.2.3 Educational Facilities

Our third group of clients will be educational facilities looking to shift to greener energy sources. They are expected to regularly avail our maintenance services.

5.2.4 City Residences

Lastly, city residencies or houses are also expected to be our recurring customers as most people are taking baby steps towards shifting to renewable energy sources.

5.3 Business Target

  • To become the biggest suppliers of solar energy services throughout Chicago
  • To increase our range of services over time
  • To attain a profit of about $40k per month by the end of second year
  • To receive certifications regarding solar energy services
  • To achieve and keep customer satisfaction above 95%.

5.4 Product Pricing

Our charges will be very reasonable as compared to competitive prices. And our services will also ensure maximum customer satisfaction.

Marketing Strategy of Solar Energy Business

You cannot gain attention and success in a crowded industry by selling goods and services alone. You need a strong competitive advantage when you want to start a solar farm business.

There are many good solar business ideas in the industry. You need to carry out detailed marketing analysis and identify your strengths.

You can look at solar farm business plan samples to learn how to start a power company. You can even use this information for starting a paintball business because at the end of the day, the broad details are the same.

6.1 Competitive Analysis

  • We will have excellent 24/7 customer support to help clients with all their problems and queries.
  • Our customers can easily contact us through a physical store visit or through our online platforms such as website and social media.
  • We will offer the latest technology and products to keep our customers up-to-date.

6.2 Sales Strategy

  • We will offer 10% discount to first-time customers.
  • We will also offer a 15-20% discount for our recurring customers.
  • We will use Google ads, Social Media, and Posters for advertisement.

6.3 Sales Monthly

Sales Monthly - Solar Energy Company Business Plan Sample

6.4 Sales Yearly

Sales Yearly - Solar Energy Company Business Plan Sample

6.5 Sales Forecast

Unit Sales - Solar Energy Company Business Plan Sample

Personnel plan of Solar Energy Business

The success of a business is greatly dependent on the customer experience. Customers subscribe to a business when they feel welcome and taken care of. Since employees are responsible for this interaction, so figuring out an employee criterion is important when you want to start a solar panel company.

These criteria will be essential for your solar farm business plan . Or even a business plan template for summer camp for that matter.

7.1 Company Staff

  • 1 Co Manager to help in overall operations
  • 3 Installation Engineers
  • 2 Solar Energy Installation Assistants
  • 2 Customer Services Representatives
  • 1 Website Developer
  • 1 Social Media and Website Manager
  • 3 Solar Energy Experts/Consultants

7.2 Average Salary of Employees

Financial plan of solar energy business.

Starting a business is not just selling products, it involves a great deal of planning. A part of this planning is business plan on solar energy. Or a plan related to the specific business such as coal mining business plan .

To ensure the success and financial stability of your business, you need to perform a detailed financial analysis. This will help you reduce solar energy startup cost. And it will be a part of the solar farm business plan as well. This is important to plans for any and all businesses such as biofuel business plan .

Here we’re providing the thorough financial plan developed for Sun Rise Energies. So that you can understand the financial side of the business.

8.1 Important Assumptions

8.2 break-even analysis.

Break-even Analysis - Solar Energy Company Business Plan Sample

8.3 Projected Profit and Loss

8.3.1 profit monthly.

Profit Monthly - Solar Energy Company Business Plan Sample

8.3.2 Profit Yearly

Profit Yearly - Solar Energy Company Business Plan Sample

8.3.3 Gross Margin Monthly

Gross Margin Monthly - Solar Energy Company Business Plan Sample

8.3.4 Gross Margin Yearly

Gross Margin Yearly - Solar Energy Company Business Plan Sample

8.4 Projected Cash Flow

Projected Cash Flow - Solar Energy Company Business Plan Sample

8.5 Projected Balance Sheet

8.6 business ratios.

  • Is solar energy business profitable?

Is solar panel business profitable? The answer is a huge YES. Solar energy business is in great demand with the world today that wants to shift its energy sources.

  • How do I start a solar energy business?

You can start your business by researching industry niches and looking at a business plan solar farm. They will give you a good idea of how you can use your resources to start a solar farm and reduce start up cost of solar energy business.

  • How much does it cost to start a solar company?

The capital and resources you need to start energy company depends on the size and location of your business. You can use your own savings to start it or look for loans to finance your venture.

  • Is solar energy a good business?

Solar energy business gives a great return on investment(ROI). With the innovations causing a decrease in equipment with all the government incentives, you can already see the profit.

Download Solar Energy Company Business Plan Sample in pdf

OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

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Solar Farm Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Green & Eco-friendly » Renewable Energy » Solar Farm

Solar Farm Business

Are you about starting a solar farm business ? If YES, here is a complete sample solar energy farm business plan template & feasibility study you can use for FREE. Solar energy has become one of the most reliable sources of power supply especially in the operation of lifts in commercial buildings. The market for solar energy is increasing and it is indeed still open for new investors to come in.

A Sample Solar Energy Farm Business Plan Template

1. industry overview.

Solar panel is rapidly gaining huge market acceptance all over the globe simply because of how effective and useful it has become to most people. Solar panel is simply a device that helps convert sunlight into electrical energy and stores it for use.

There are loads of areas where you can use solar energy and that is the reason why a lot of inventions that is being powered by solar panel (energy) keep propping up.

You can use solar energy to power automobile, solar energy to power street lights; you can use solar energy to power your house (all of your electronics and electrical appliances inclusive), you can use solar energy to virtually power device that requires electrical energy to function et al.

Using a solar farm is a cheaper option for people since they don’t have to pay for the cost of installation of the panels, and the regular cost of maintenance for the panel, they just have to pay the annual fee to the solar farm company and enjoy electricity throughout the year. This is also a very much cheaper option than using electricity from power companies.

Basically, a solar farm is a large land area where multiple ground-mount solar tracking towers are installed. Usually it can be on a working farm or other open and mostly unimproved land.

The Solar Farm Developers industry is made up of companies that mainly install and construct solar power grid systems, which is known as solar farms, on a utility scale. The work executed within the industry include new work, reconstruction, rehabilitation and repairs et al.

Statistics has it that an estimated 85% of U.S. residents can neither own nor lease solar panel systems because their roofs are physically unsuitable for solar or because they live in multi-family housing. At least 52 projects are under development in at least 17 states, and at least 10 states encourage their development through policy and programs.

The Solar Farm Developers industry has galloped ahead in recent years as a result of the rapid technological developments in our world, falling solar panel costs and favorable government policy. Going forward, the demand for solar panel installation is projected to continue to experience rapid growth.

With the ongoing government aid in the form of tax credits and rebates, along with technological advances in solar energy, as well as the rising popularity of solar power purchase agreements (SPPAs), the revenue generated in the industry is expected to grow sharply.

Statistics has it that The Solar Farm Developers industry in the united states of America, is worth $10bn, with an estimated growth rate of 46.5 percent.

There are about 80 registered and licensed solar farm developer businesses in the United States and they are responsible for employing about 9,027 people. First solar is the leading player in this industry; they have the largest market share.

Most people who have stake in the industry will quite agree that the solar farms industry has come to stay and of course it is one industry that plays key roles not only in the business world and in our homes simply because it is one eco – friendly way of generating power.

Over and above, The Solar Farm Developers industry is very open to any investor who have the required start – up capital acquired the required trainings, skills and perhaps professional certifications to start his or her own solar farm business.

2. Executive Summary

Clean Energy Technologies®, LLC is a U.S based and standard solar farm company. We have been able to secure a standard and well – positioned vast acres of land in the outskirt of San Diego – California.

We are a solar farm company that is also into the manufacturing of solar panels, solar panel installation, maintenance and repair that is set to compete in the highly competitive The Solar Farm Developers industry not only in San Diego – California, but also throughout the United States market.

Clean Energy Technologies®, LLC will offer services such as Crystalline silicon solar power plants, Thin-film solar power plants, CSP trough power plants, CSP tower power plants, Crystalline silicon solar power plant construction, Thin-film solar power plant construction, CSP power plant construction and other related solar panel installation, maintenance and repair services.

Our business goal is to become one of the leading solar farms in the United States and we will make sure that we do all we can to compete favorably with leaders in the industry including solar panel manufacturing companies and other companies that are into the production of eco – friendly energy.

Our workers are going to be selected from a pool of certified and highly experienced solar panel / solar energy repair engineers and technicians in and around San Diego – California and also from any part of the United States of America as the business grows.

We will make sure that we take all the members of our workforce through the required trainings that will position them to meet the expectation of the company and to compete with leading solar farms and solar panel installation, maintenance and repair companies in the United States and throughout the globe.

At Clean Energy Technologies®, LLC, our client’s best interest will always come first, and everything we do will be guided by our values and professional ethics. We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s needs precisely and completely.

We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for all our partners, employees and for our clients.

Clean Energy Technologies®, LLC is founded by Engr. Shannon Carson a solar energy engineer per excellence who graduated from Illinois Institute of Technology (B.Engr.) and his friend and business partner for many years Moses Carpenter (B.Sc. Business Management). They have a combine experience that can help them build Clean Energy Technologies®, LLC to favorably compete with other leading solar farms in the United States of America.

3. Our Products and Services

Clean Energy Technologies®, LLC was established with the aim of maximizing profits in The Solar Farm Developers industry .

We want to compete favorably with the leading solar farms and of course solar panel installation, maintenance and repair companies in the United States which is why we have but in place a competent quality assurance team that will ensure that every repairs carried out or related services rendered meet and even surpass our customers’ expectations.

We will work hard to ensure that Clean Energy Technologies®, LLC is not just accepted in San Diego – California but also in other cities in the United States of America. Our products and services are listed below;

  • Supply of solar energy
  • CSP trough power plants construction
  • CSP tower power plants construction
  • Crystalline silicon solar power plant construction
  • Thin-film solar power plant construction
  • CSP power plant construction
  • Other related solar panel installation, maintenance and repair services

4. Our Mission and Vision Statement

  • Our vision is to establish a standard and world class solar farm and solar panel installation, maintenance and repair company whose services and brand will not only be accepted in San Diego – California but also in other cities in the United States of America.
  • Our mission is to provide solar energy and professional solar panel installation, maintenance and repair services and other related services that will assist businesses, individuals, households and non-profit organizations in ensuring that their solar panels are always in good shape to produce the required power output.
  • We want to build a solar farm and solar panel installation, maintenance and repair company that can favorably compete with other leading brands in The Solar Farm Developers industry.

Our Business Structure

Clean Energy Technologies®, LLC, is a solar farm and solar panel installation, maintenance and repair company that intend starting small in San Diego – California, but hope to grow big in order to compete favorably with leading solar energy companies and solar panel installation, maintenance and repair companies in the industry both in the United States and on a global stage.

We are aware of the importance of building a solid business structure that can support the picture of the kind of world class business we want to own. This is why we are committed to only hire the best hands within our area of operations.

At Clean Energy Technologies®, LLC, we will ensure that we hire people that are qualified, hardworking, creative, customer centric and are ready to work to help us build a prosperous business that will benefit all the stake holders (the owners, workforce, and customers).

As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of five years or more as agreed by the board of trustees of the company. In view of the above, we have decided to hire qualified and competent hands to occupy the following positions;

  • Chief Executive Officer
  • Head, Technical Services

Human Resources and Admin Manager

  • Sales and Marketing Executive
  • Solar Panel Installation, Repair and Maintenance Engineers / Technicians (10)

Client Service Executive

5. Job Roles and Responsibilities

Chief Executive Officer – CEO:

  • Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
  • Responsible for providing direction for the business
  • Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • Responsible for signing checks and documents on behalf of the company
  • Evaluates the success of the organization

Head, Technical Services:

  • Serves as project manager of the organization; works directly with employees
  • Develops strategic plan by studying technological and financial opportunities; presenting assumptions; recommending objectives.
  • Accomplishes subsidiary objectives by establishing plans, budgets, and results measurements; allocating resources; reviewing progress; making mid-course corrections.
  • Coordinates efforts by establishing procurement, production, marketing, field, and technical services policies and practices; coordinating actions with corporate staff.
  • Builds company image by collaborating with customers, government, community organizations, and employees; enforcing ethical business practices.
  • Maintains quality service by establishing and enforcing organization standards.
  • Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.
  • Makes certain that the technical department perform efficiently, coordinate employee efforts, and facilitate communications between management and solar panel installation, repairs and maintenance engineers and technicians
  • Ensures that the organization work in line with international best practices.
  • Responsible for overseeing the smooth running of HR and administrative tasks for the organization
  • Defines job positions for recruitment and managing interviewing process
  • Carries out staff induction for new team members
  • Responsible for training, evaluation and assessment of employees
  • Responsible for arranging travel, meetings and appointments
  • Oversees the smooth running of the daily office and factory activities.

Sales and Marketing Manager

  • Manages external research and coordinate all the internal sources of information to retain the organizations’ best customers and attract new ones
  • Models demographic information and analyze the volumes of transactional data generated by customer
  • Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
  • Writes winning proposal documents, negotiate fees and rates in line with organizations’ policy
  • Responsible for handling business research, market surveys and feasibility studies for clients
  • Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
  • Develops, executes and evaluates new plans for expanding increase sales
  • Creates new markets cum businesses for the organization
  • Empowers and motivates the sales team to meet and surpass agreed targets

Accountant / Cashier:

  • Responsible for preparing financial reports, budgets, and financial statements for the organization
  • Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
  • Responsible for financial forecasting and risks analysis.
  • Performs cash management, general ledger accounting, and financial reporting for one or more properties.
  • Responsible for developing and managing financial systems and policies
  • Responsible for administering payrolls
  • Ensures compliance with taxation legislation
  • Handles all financial transactions for Clean Energy Technologies®, LLC
  • Serves as internal auditor for Clean Energy Technologies®, LLC.

Solar Panel Installation, Repair and Maintenance Engineers (2) and Technicians (8)

  • Works with the team in projects such as crystalline silicon solar power plants construction, CSP trough power plants construction, CSP tower power plants, thin-film solar power plant construction, CSP power plant construction
  • Handles solar panel and accessories sales and supply for the organization, roof mounted panel installation, solar tracking panel installation, ground mounted panel installation, Fixed rack panel installation, and monitoring services
  • Handles other related solar panel installation, maintenance and repair services
  • Welcomes clients and potential clients by greeting them in person or on the telephone; answering or directing inquiries.
  • Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
  • Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
  • Manages administrative duties assigned by the creative director in an effective and timely manner
  • Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to clients when they make enquiries

6. SWOT Analysis

Clean Energy Technologies®, LLC engaged the services of a core professional in the area of business consulting and structuring to assist our organization in building a well – structured solar farm and solar panel installation, maintenance and repair business that can favorably compete in the highly competitive Solar Farm Developers industry in the United States and the world at large.

Part of what the team of business consultant did was to work with the management of our organization in conducting a comprehensive SWOT analysis for Clean Energy Technologies®, LLC. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Clean Energy Technologies®, LLC;

Aside from the fact that we have a vast acre of land in a strategic location in the outskirt of San Diego for our solar farm, Our core strength lies in the power of our team; our workforce.

We have a team of certified and highly trained and experience solar panel installation, maintenance and repair engineers and technicians, a team with excellent qualifications and experience in various niche areas in The Solar Farm Developers industry. Aside from the synergy that exists in our carefully selected workforce, our services will be guided by best practices in the industry.

As a new solar farm and solar panel installation, maintenance and repair company in San Diego – California, it might take some time for our organization to break into the market and gain acceptance especially from top profile clients in the already saturated and highly competitive Solar Farm Developers industry; that is perhaps our major weakness. Another weakness is that we may not have the required cash to pump into promoting our business the way we would want to.

  • Opportunities:

No doubt, the opportunities in the Solar Farm Developers industry is massive considering the support from the government and of course the number of individuals and corporate organizations who are now switching over to alternative energy such as solar energy. As a solar farm cum solar panel installation, maintenance and Repair Company, we are ready to take advantage of any opportunity that is available in the industry.

Just like any other business, one of the major threats that we are likely going to face is economic downturn. It is a fact that economic downturn affects purchasing / spending power. Another threat that may likely confront us is the arrival of a new solar farm or solar panel installation, maintenance and repair company in same location where our target market exist and who may want to adopt same Business model like us.

7. MARKET ANALYSIS

  • Market Trends

If you are keeping tabs of happenings in the Solar Farm Developers industry, you will agree that the demand for construction of utility-scale solar power projects has skyrocketed many thanks to substantial government support. So also, technological advancements in solar panel construction will definitely lead to a greater supply of low-cost panels, making solar panels more accessible for individual consumers, also lowering demand.

Another trend is that, The Solar Farm Developers industry has galloped ahead in recent years as a result of the rapid technological developments in our world, falling solar panel costs and favorable government policy. In the coming years, demand for solar panel installation is projected to continue growing.

Ongoing government aid in the form of tax credits and rebates, along with technological advances in solar energy, as well as the rising popularity of solar power purchase agreements (SPPAs), are expected to help revenue grow sharply going forward.

The demand for new solar farms has been backed primarily by government incentives, such as the Solar Investment Tax Credit (ITC), which encouraged private investment into solar technologies by offering tax credits.

With these incentives, solar farms and other solar-power development projects have been built at accelerating rates over the past five years. Because solar technology is not yet cost-competitive with other types of energy used in electricity generation, such as coal and natural gas, government incentives have been the driving force behind industry growth.

8. Our Target Market

Before starting our solar farms cum solar panel installation, maintenance and repair business in San Diego – California, we conducted a market survey and feasibility studies and we are certain that there is a wide range of both corporate and individual clients who cannot successfully run their businesses without the services of solar panel installation, maintenance and repair companies.

In view of that, we have created strategies that will enable us reach out to various corporate organizations and households who we know can’t afford to do without our services. Below is a list of the people and organizations that we have specifically market our products and services to;

  • Banks, Insurance Companies and other related Financial Institutions
  • Blue Chips Companies
  • Corporate Organizations
  • Manufacturers and Distributors
  • Real Estate Owners, Developers, and Contractors
  • Research and Development Companies
  • The Government (Public works department)
  • Schools (High Schools, Colleges and Universities)
  • Sport Facilities
  • Religious Organizations
  • Television Stations
  • Printing Press (Publishing Houses)
  • Branding and Advertising agencies
  • Individuals and households

Our Competitive Advantage

Surviving in the business world as a solar farm cum solar panel installation, maintenance and repair company requires more than, your expertise, knowing how to deliver standard repairs and maintenance jobs but also how to network with key people that matters; decision makers that can decide who will get a solar energy, solar panel supply, installation, repair and maintenance contract.

Without a shadow of doubt, there are loads of big time investors ( Solar Panel Manufacturing Companies ), that have a stake in The Solar Farm Developers industry; but one thing is certain, there is room big enough to accommodate the big solar panel installation, maintenance and repair companies and the small solar panel installation, maintenance and repair companies.

What smaller solar pan\el installation, maintenance and repair companies need to do to survive in the industry is to concentrate on providing solar panel sales, repair, maintenance and installation services to households, individuals, estates, communities, schools, hospitals and hotels et al before bidding for big solar panel supply, installation, repair, and maintenance contracts from large corporations and government agencies (Public Works Department).

We are quite aware that to be highly competitive in the Solar Farm Developers industry / the solar panel installation, maintenance and repair services industry means that you are not only expected to be able to deliver consistent and highly reliable solar panel supply, installation, repair and maintenance jobs, but you must be able to meet set targets. No one would want to continue to hire your services if don’t always meet up with the target date of completion of projects.

Our competitive advantage lies in the power of our team; our workforce. We have a team of certified and highly trained and experience solar panel installation, maintenance and repair engineers and technicians, a team with excellent qualifications and experience in various niche areas in the solar panel installation, maintenance and repair service industry. Aside from the synergy that exists in our carefully selected workforce, our services will be guided by best practices in the industry.

Lastly, all our employees will be well taken care of, and their welfare package will be among the best within our category (startups solar panel installation, maintenance and repair businesses in the United States) in the industry. It will enable them to be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

Clean Energy Technologies®, LLC is established with the aim of maximizing profits in The Solar Farm Developers industry and we are going to go all the way to ensure that we do all it takes to meet and surpass the expectations of all our clients.

Clean Energy Technologies®, LLC will generate income by offering the following solar panel installation, maintenance and repair related services;

  • Sale and distribution of solar panel and accessories
  • Servicing, maintenance and repair of solar panels
  • Roof mounted panel installation
  • Solar tracking panel installation
  • Ground mounted panel installation
  • Fixed rack panel installation
  • Monitoring services

10. Sales Forecast

One thing is certain, there would always be corporate organization, government agencies, households and individual who would need the services of solar panel installations, maintenance and repair companies.

We are well positioned to take on the available market in The Solar Farm Developers industry and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow our solar energy cum solar panel installation, maintenance and repair company to enviable heights.

We have been able to critically examine the solar energy cum solar panel installation, maintenance and repair market and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast.

The sales projection is based on information gathered on the field and some assumptions that are peculiar to similar startups in San Diego – California. Below is the sales projection for Clean Energy Technologies®, LLC, it is based on the location of our business and of course the wide range of our services and target market;

  • First Year-: $750,000
  • Second Year-: $1.5M
  • Third Year-: $2.5M

N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same solar energy and solar panel installation, maintenance and repair services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

  • Marketing Strategy and Sales Strategy

We are mindful of the fact that there is stiffer competition in the Solar Farm Developers industry / the solar panel installation, maintenance and repair services industry; hence we have been able to hire some of the best marketing experts to handle our sales and marketing.

Our sales and marketing team will be recruited based on their vast experience in the solar panel installation, maintenance and repair services industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall business goal of Clean Energy Technologies®, LLC.

Our corporate goal is to grow Clean Energy Technologies®, LLC to become one of the top 10 solar farms / solar panel installation, maintenance and repair services brands in the United States of America which is why we have mapped out strategy that will help us take advantage of the available market and grow to become a major force to reckon with not only in San Diego – California but also in other cities in the United States of America.

Clean Energy Technologies®, LLC is set to make use of the following marketing and sales strategies to attract clients;

  • Introduce our solar energy company cum solar panel installation, maintenance and Repair Company by sending introductory letters alongside our brochure to individuals, households, corporate organizations, religious organizations and key stake holders.
  • Promptness in bidding for solar panel supply, installation, repair, and maintenance contract from the government and other cooperate organizations
  • Advertise our business in relevant business magazines, newspapers, TV stations, and radio station.
  • List our business on yellow pages ads (local directories)
  • Attend relevant international and local expos, seminars, and business fairs et al
  • Create different packages for different category of clients in order to work with their budgets and still deliver excellent services
  • Leverage on the internet to promote our business
  • Engage direct marketing approach
  • Encourage word of mouth marketing from loyal and satisfied clients

11. Publicity and Advertising Strategy

We have been able to work with our in house brand and publicity consultants to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market.

We are set to become the number one choice for both corporate clients and individual clients in the whole of the United States and beyond which is why we have made provisions for effective publicity and advertisement of our solar energy and solar panel installation, maintenance and repair company.

Below are the platforms we intend to leverage on to promote and advertise Clean Energy Technologies®, LLC;

  • Place adverts on both print (newspapers and magazines) and electronic media platforms
  • Sponsor relevant community based events / programs
  • Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, YouTube, Google + et al to promote our services
  • Install our Bill Boards on strategic locations all around San Diego – California
  • Engage in road show from time to time in targeted neighborhoods
  • Distribute our fliers and handbills in target areas
  • Contact corporate organizations by calling them up and informing them of Clean Energy Technologies®, LLC and the services we offer
  • List our solar energy company in local directories / yellow pages
  • Advertise our solar energy company in our official website and employ strategies that will help us pull traffic to the site.
  • Ensure that all our staff members wear our branded shirts and all our vehicles are well branded with our company logo et al.

12. Our Pricing Strategy

At Clean Energy Technologies®, LLC we will keep the prices of our products and services below the average market rate for all of our customers by keeping our overhead low and by collecting payment in advance from corporate organizations who would hire our services. In addition, we will also offer special discounted rates to all our customers at regular intervals.

We are aware that there are some one – off jobs or government contracts like solar panel / energy supply, installation, repair, and maintenance services which are always lucrative, we will ensure that we abide by the pricing model that is expected from contractors or organizations that bid for such contracts.

  • Payment Options

At Clean Energy Technologies®, LLC, our payment policy will be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that we will make available to our clients;

  • Payment by via bank transfer
  • Payment via online bank transfer
  • Payment via check
  • Payment via bank draft
  • Payment via mobile money
  • Payment with cash

In view of the above, we have chosen banking platforms that will help us achieve our plans with little or no itches.

13. Startup Expenditure (Budget)

When it comes to launching a solar energy farm, you should be ready to spend loads of cash because it is indeed a capital intensive business. When it comes to setting up a business, the tools and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.

As for the detailed cost analysis for starting a standard solar panel installation, maintenance and repair company; it might differ in other countries due to the value of their money. However, this is what it would cost us to set up Clean Energy Technologies®, LLC in the United of America;

  • Business incorporating fees in the United States of America will cost – $750.
  • The budget for Liability insurance, permits and license will cost – $3,500
  • Acquiring a vast acre of land large enough to contain the numbers of massive solar panels will cost – $400,000.
  • The amount required to purchase the needed solar energy equipment, tool box and repair equipment – $350,000
  • Equipping our office facility (computers, printers, projectors, markers, servers / internet facility, furniture, telephones, filing cabinets, and electronics) will cost – $30,000
  • Amount required to purchase the needed software applications to run our business – $ 3,500
  • Launching an official Website will cost – $500
  • Amount need to pay bills and staff members for at least 2 to 3 months – $250,000
  • Additional Expenditure such as Business cards, Signage, Adverts and Promotions will cost – $5,000

Going by the report from the market research and feasibility studies conducted, we will need about $1.5 Million to successfully set – up a medium scale but standard solar energy company in the United States of America.

Generating Funding / Startup Capital for Clean Energy Technologies®, LLC

Clean Energy Technologies®, LLC is a business that will be owned and managed by Engr. Shannon Carson and his friend and business partner for many years Moses Carpenter. They are the sole financial of the business which is why they decided to restrict the sourcing of the start – up capital for the business to just three major sources.

These are the areas we intend generating our start – up capital;

  • Generate part of the start – up capital from personal savings and sale of his stocks
  • Generate part of the start – up capital from friends and other extended family members
  • Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $500,000 (Personal savings $300,000 and soft loan from family members $200,000) and we are at the final stages of obtaining a loan facility of $1 Million from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Clean Energy Technologies®, LLC is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to offer our solar panel installation, maintenance and repair services a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.

Clean Energy Technologies®, LLC will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and re – training of our workforce is at the top burner.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List / Milestone

  • Business Name Availability Check: Completed
  • Business Incorporation: Completed
  • Opening of Corporate Bank Accounts various banks in the United States: Completed
  • Opening Online Payment Platforms: Completed
  • Application and Obtaining Tax Payer’s ID: In Progress
  • Securing a vast acres of land for our solar farm: Completed
  • Application for business license and permit: Completed
  • Purchase of All form of Insurance for the Business: Completed
  • Conducting Feasibility Studies: Completed
  • Generating part of the start – up capital from the founders: Completed
  • Writing of Business Plan: Completed
  • Drafting of Employee’s Handbook: Completed
  • Drafting of Contract Documents: In Progress
  • Design of Logo for the business: Completed
  • Purchase of repair and installation tools and equipment: Completed
  • Graphic Designs and Printing of Packaging Marketing / Promotional Materials: Completed
  • Recruitment of employees: In Progress
  • Purchase of the Needed furniture, office equipment, software applications, electronic appliances and facility facelift: In Progress
  • Creating Official Website for the business: In Progress
  • Creating Awareness for the business: In Progress
  • Health and Safety and Fire Safety Arrangement: In Progress
  • Establishing business relationship with vendors and key players in various industries: In Progress.

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BusinessPlanTemplate.com - The World's Leading Business Plan Template Directory

Solar Farms Business Plan Template [Updated 2024]

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Solar Farm Business Plan Template

If you want to start a new Solar Farm or expand your current Solar Farm, you need a business plan.

The following Solar Farm business plan template gives you the key elements to include in a winning Solar Farm business plan. It can be used for a solar energy business, renewable energy business, alternative energy providers and a solar panels business plan.

You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Solar Business Plan Sample

Below are links to each of the key sections of a successful solar energy business plan. Once you create your plan, download it to PDF to show banks and investors.

I. Executive Summary II. Company Overview III. Industry Analysis IV. Customer Analysis V. Competitive Analysis VI. Marketing Plan VII. Operations Plan VIII. Management Team IX. Financial Plan

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Solar Farms Business Plan Home I. Executive Summary II. Company Overview III. Industry Analysis IV. Customer Analysis V. Competitive Analysis VI. Marketing Plan VII. Operations Plan VIII. Management Team IX. Financial Plan

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Energy. Environment. Economy.

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solar farm business plan

The Nittany 1 Solar Farm, seen here from outside protective fencing in Lurgan Township, Franklin County on Nov. 24, 2020.

 Rachel McDevitt / StateImpact Pennsylvania

Penn State study shows themes for farmers negotiating solar leases

Matt Wilson

Rachel McDevitt / StateImpact Pennsylvania

A study from Penn State looks into what values farmers consider before signing a solar lease.

Farmland is appealing to developers for grid-scale solar because it’s often easy to build on and close to infrastructure like transmission lines.

Solar can be enticing to farmers because the lease offers predictable income.

Lead author Kaitlyn Spangler said profit alone isn’t enough for farmers to sign over control of their land. She said they are carefully considering if solar is the right fit for their farm, and if it is, how much of their land are they willing to lease.

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“Farmers are seeing long-term solar leases as a less permanent use of their land than selling the land for residential housing or warehouse development,” said Spangler, an assistant professor in the College of Agricultural Sciences.

The lease preserves the option to farm again, even decades down the line.

For the paper , Spangler and her co-authors interviewed nine farmers and nine people who work in the solar industry between 2021-22. It was published in the most recent issue of the journal Energy Research & Social Science.

Spangler, who is from rural Berks County, said the paper also shows common things in large-scale solar project leases might limit farmers’ options.

She said leases might leave the possibility of farming while the panels are there, but it’s usually not a guarantee because there is not an incentive or requirement for developers to include it.

“We’re not really seeing that pre-planning for agrisolar on some of these grid scale sites, which I think is a missed opportunity,” Spangler said.

The researchers found that nondisclosure agreements are common in the beginning stages of a leasing process, which can make it difficult for farmers to learn if they are getting a good deal on the lease.

Spangler said farmers should be able to consider terms like the price per acre, an inflation escalator over the life of the lease, and the right of first refusal for vegetation management, meaning the farmers would get first dibs on caring for the land under solar panels.

It is encouraged for farmers to hire a lawyer when considering a solar lease.

Spangler says the more transparent the process is, the more room there will be for exciting new pathways to a diversified energy grid.

There are hundreds of solar projects planned for Pennsylvania that are waiting for approval from the regional electric grid operator PJM.

Siting projects on farmland is often visible to neighbors and can spark concerns over a loss of community character and property values.

A proposed 1,000-acre project in Mount Joy Township near Gettysburg was rejected when township supervisors declined to grant a conditional use permit. The company behind the plan lost a court challenge to overturn that decision last year. In Lebanon County last month, a local judge denied another company’s request to permit a 858-acre solar energy farm in North Annville Township.

There are no statewide laws governing solar development. Each of the state’s municipalities may set its own ordinance, but few have.

Community solar projects may only occupy a few acres and allow people nearby to directly subscribe to the power generated. But those projects are not allowed under Pennsylvania law. Measures to open up that sector have been introduced in the legislature but have not been voted on by a full chamber this session.

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City of St. Petersburg signs on as early adopter of new Duke Energy Florida solar program

Margie Manning

The City of St. Petersburg could generate $4.7 million in revenue over 30 years through a new Duke Energy Florida program to expand solar power in the state.

That equals the annual electricity use of almost 140,000 homes, Sharon Wright, the city’s sustainability manager, told a City Council committee on Thursday.

The city signed on as an early adopter for the Duke Clean Energy Connection (CEC) program. Duke Energy Florida, a St. Petersburg-based subsidiary of Duke Energy (NYSE: DUK), unveiled the program in July . If approved by Florida regulators, Duke will offer subscriptions to pay for the development of utility-owned solar plants, as an alternative to customer-owned renewable energy systems.

About two-thirds of the initial subscriptions were set aside for large industrial and commercial users. The rest of the initial subscriptions are split between local governments (10 percent), residential and small business customers (22.5 percent) and low-income customers (2.5 percent).

Customers will subscribe to blocks of solar generation equivalent to 1 kilowatt (kW) of solar power per block and get bill credits in return. In the first few years of enrollment in the program, customers’ subscription fees are expected to outweigh the bill credits, but the fees and credits would balance each other out after four or five years, and after about seven years the credits would exceed the fees, according to Duke.

St. Petersburg was the first city in Florida to commit to 100 percent clean energy, and has undertaken several programs on its own that show clean energy is compatible with job creation and a more sustainable, resilient city, Wright said. The Duke CEC program is another step towards that goal, she said.

The city wanted to sign on for a subscription early to show its commitment and in order to get the maximum amount available under the program, 28.3 megawatts of solar power, Wright said.

“If we tried to build that in the city, we’d be building 130 football fields of solar farm,” she said. “Subscribing to that maximum metered amount we have as a city operation will cost about $91,000 over the first four years over our traditional electric bill. Starting in year five, we start to make money back and our projected break-even point is in year seven. If we remain in the program for the full time, about 30 years, we could be revenue-positive.”

Program costs in the first four years are not expected to increase annual payments to Duke by more than $45,000, which is 0.6 percent of the city’s $7.9 million in electricity costs in 2019.

The Florida Public Service Commission has not set an official hearing date for the Duke Energy plan but it’s expected to take place this fall, with final agreements starting as early as 2022, Wright said.

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    The City of St. Petersburg could generate $4.7 million in revenue over 30 years through a new Duke Energy Florida program to expand solar power in the state. That equals the annual electricity use of almost 140,000 homes, Sharon Wright, the city's sustainability manager, told a City Council committee on Thursday. The city signed on

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