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How to Start a Bagels Business: 6 Steps to Success
Starting a bagel business can be an exciting opportunity to make your mark in the food industry. Whether you're an experienced restaurateur or new to the scene, following these steps outlined by Joanna Cruz will help set your business up for success.
Step 1: Register Your Business. The first step in starting any business is registering it with the government. This ensures that you comply with local laws and regulations. Depending on where you live, this may involve registering with the state and local municipality.
Step 2: Choose Your Storefront. Once you have registered your business, it's time to choose where you'll set up shop. This could be anything from a traditional storefront to a kiosk at an airport or mall. Consider foot traffic, visibility, and access when making your decision.
Step 3: Set Up Your Store. Invest time and energy into setting up your storefront so it looks inviting and professional. This could involve factors such as decorating, signage, and selecting equipment. You might also consider using design tools like Desygner to create custom branding materials such as menus.
Step 4: Source Your Supplies. All businesses need supplies -- and a bagel shop is no exception. Before opening, ensure that you have all the necessary ingredients and other items like packaging materials in stock.
Step 5: Market Your Business. Once everything is set up, it's time to let customers know your business exists! Invest some time into creating an effective marketing plan that takes into account both online and offline channels.
Step 6: Get Ready for Customers! Now comes the fun part -- preparing for customer visits. Make sure that all staff are trained properly and that customer service procedures are in place. Keep track of customer feedback so you can continuously optimize operations for higher satisfaction ratings.
Starting a Bagels Business: The Most Common Struggles
Starting a business is an exciting venture. It can also be intimidating, to say the least. Starting a bagel business, in particular, is no different. There are multiple facets that need to be considered when starting any new venture and there are definitely struggles that come along with it.
When I first started thinking about starting my own bagel business, I was overwhelmed by all the things I needed to consider. From finding the right location to figuring out the logistics of production and sales, it felt like there were too many challenges standing in my way.
Creating a Business Plan
The first step in starting any business is to create a business plan. This is essentially a blueprint for your business that outlines what you plan on doing and how you'll do it. It should include information such as your target market, who your competitors are, what sets you apart from them, and how you plan on pricing your products.
Creating a business plan is important because it helps you focus on the aspects of your business that will be most successful and profitable. Without one, you'll likely find yourself wandering aimlessly without much success.
Once you have your business plan ready to go, the next step is to find funding for it. While this can be challenging, it's not impossible. There are many different types of funding options available depending on the type of business you're starting and your specific needs.
You may be able to secure a loan from a bank or other financial institution if you have good credit and a solid business plan. Alternatively, there are grants available for small businesses that can help provide some much-needed capital to get started.
Developing Your Brand
Branding is essential for any successful business - including bagel businesses! You'll want to develop a logo and color scheme that will set you apart from your competition and attract customers to your product.
It's also important to think about how you want your customers to perceive your brand - what kind of feeling do you want them to have when they look at or interact with your product? You can use this insight when creating promotional materials such as flyers and ads.
Choosing Your Location
Choosing the right location is critical for any bagel business owner - you want to ensure that you're close enough to potential customers so that they can easily access your product but far enough away that you don't cut into someone else's sales.
Desygner, an online design platform, provides templates and resources for creating custom graphics for all types of businesses, including logos and other branding materials.
How to Start a Bagels Business
Starting a bagel business can be an exciting and rewarding venture. Making sure you have the right equipment, ingredients, and knowledge will help ensure success. Here are some tips to keep in mind when starting your own bagel business:
- Create a business plan. This will help you define your goals and create a roadmap for success.
- Find the perfect location. Consider local competition and foot traffic when choosing where to open your store.
- Gather the necessary equipment. Investing in quality kitchenware can save time and money in the long run.
- Create a menu. Choose recipes that fit the customer demographic and schedule regular menu updates throughout the year.
- Advertise. Use both traditional and digital platforms to reach new customers and let them know what makes your product unique.
- Design marketing materials. Using a tool like Desygner can help you create professional-looking flyers, brochures, posters, and more to spread the word about your business.
- Stay organized. Keep accurate records of inventory, sales, expenses, etc., to make sure everything is running smoothly.
- Monitor customer feedback. Pay attention to reviews online and collect feedback from customers in person or through surveys to understand what people like and don't like about your product.
Following these tips can help you get your bagel business off the ground and running successfully! Starting any business requires hard work - but with dedication and determination, you can be successful.
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How to Start a Bagel Shop
Written by: Carolyn Young
Carolyn Young is a business writer who focuses on entrepreneurial concepts and the business formation. She has over 25 years of experience in business roles, and has authored several entrepreneurship textbooks.
Edited by: David Lepeska
David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.
Updated on August 21, 2023
$33,900 - $78,000
$273,750 - $547,500 p.a.
Time to build
$54,750 - $109,500 p.a.
- Decide if the Business Is Right for You
- Hone Your Idea
- Brainstorm a Bagel Shop Name
- Create a Bagel Shop Business Plan
- Register Your Business
- Register for Taxes
- Fund your Business
- Apply for Licenses/Permits
- Open a Business Bank Account
- Get Business Insurance
- Prepare to Launch
- Build Your Team
- Start Making Money!
Bagel Shop Business FAQs
Do you love bagels? You’re not alone. Bagels were once an East coast phenomenon, but now people across the country enjoy them plain, with a cream cheese smear, toasted and buttered, as sandwich bread and in other ways.
If you’re a bagel lover aiming to become a bagel master, you could open a bagel shop and join a billion-dollar industry. But before you start mixing the dough, you’ll want to understand the process of starting a business.
Fortunately, this step-by-step guide lays out all you need to know to open your shop, become a bagel mogul and make some real dough!
Looking to register your business? A limited liability company (LLC) is the best legal structure for new businesses because it is fast and simple.
Form your business immediately using ZenBusiness LLC formation service or hire one of the Best LLC Services .
Step 1: Decide if the Business Is Right for You
Pros and cons.
- Bagels are popular nationwide
- Have fun creating new bagel flavors
- Good profit potential
- Relatively high startup costs
- Competition from established franchises
Bagel shop industry trends
Industry size and growth.
- Industry size and past growth – The U.S. bagel store industry is worth $1.4 billion in 2023 after steady growth the last five years.(( https://www.ibisworld.com/industry-statistics/market-size/bagel-stores-united-states/#:~:text=What%20is%20the%20market%20size,to%20increase%201%25%20in%202023. ))
- Growth forecast – The U.S. bagel store industry is projected to expand 1% in 2023.
- Number of businesses – In 2023, 1,578 bagel store businesses are operating in the U.S.(( https://www.ibisworld.com/industry-statistics/number-of-businesses/bagel-stores-united-states/ ))
- Number of people employed – In 2023, the U.S. bagel store industry employs 30,094 people.(( https://www.ibisworld.com/industry-statistics/employment/bagel-stores-united-states/ ))
Trends and challenges
- Popular bagel flavors include French toast, blueberry, garlic, pumpernickel, and sesame seed.
- More customers are seeking low-calorie, vegan, and kosher bagels.
- Bagels are generally not considered healthy, which is a problem for bagel shops as consumers seek to cut down on carbohydrates.
- Supply chain issues make sourcing cream cheese difficult, creating a challenge for bagel shops, who may have to turn to homemade cream cheese.
- Potential customer base – 202.07 million Americans consumed bagels in 2020. (( https://www.statista.com/statistics/281888/us-households-consumption-of-bagels-trend/ ))
- Average prices – A dozen bagels cost between $7 and $15. (( https://www.howmuchisit.org/dozen-bagels-cost/ ))
- Most popular states – The most popular states for bakers are New Jersey, New Hampshire, and New York. (( https://www.zippia.com/baker-jobs/best-states/ ))
- Least popular states – The least popular states for bakers are Mississippi, Oklahoma, and Arkansas.
What kind of people work in bagel shops?
- Gender – 54% of bakers are female, while 46% are male. (( https://www.zippia.com/baker-jobs/demographics/ ))
- Average level of education – The average baker is high school educated.
- Average age – The average baker in the US is 41.7 years old.
How much does it cost to start a bagel business?
Startup costs for a bagel shop range from $35,000 to $80,000. The largest expenses are the space rental, equipment, and an operating budget.
You’ll need a handful of items to successfully launch your bagel shop business, including:
- Commercial mixers
- Dough sheeters and rounders
- Commercial ranges and ovens
- Bagel boards and scoops
- Bagel baskets
- Bagel slicers
How much can you earn from a bagel shop business?
Prices for bagels, cream cheese, bagel sandwiches, beverages, and other items vary, depending on location and other factors. These calculations assume an average sale per customer of $10 and a profit margin of 20%.
In your first year or two, you could have 75 customers per day, bringing in $273,750 in annual revenue. This would mean close to $55,000 in profit, assuming that 20% margin.
As you gain traction, you might have 150 customers per day. With annual revenue of $547,500, you’d make a tidy profit of nearly $110,000.
What barriers to entry are there?
There are a few barriers to entry for a bagel shop. Your biggest challenges will be:
- Funding the startup costs
- Competing with chain bagel shops
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Step 2: hone your idea.
Now that you know what’s involved in starting a bagel shop, it’s a good idea to hone your concept in preparation to enter a competitive market.
Market research could give you the upper hand even if you’ve got the perfect product. Conducting robust market research is crucial, as it will help you better understand your customers, your competitors, and the broader business landscape.
Analyze your Competitors
Research bagel shops in your area to examine their products, price points, and customer reviews.
- Make a list of bagel shops that offer similar products.
- Review your competitors’ menus – their features, pricing, and quality – and marketing strategies
- Check out their online reviews and ratings on Google, Yelp, and Facebook to get an idea of what their customers like and dislike.
- Identify your competitors’ strengths and weaknesses.
This should identify areas where you can strengthen your business and gain a competitive edge to make better business decisions.
Why? Identify an opportunity
You’re looking for a market gap to fill. For instance, maybe the local market is missing a bagel shop that offers breakfast and lunch sandwiches, or a bagel shop with fantastic, fair-trade coffee.
You might consider targeting a niche, such as New York style bagels.
This could jumpstart your word-of-mouth marketing and attract clients right away.
What? Determine your products or services
You’ll need to create a menu of bagel flavors, including creative ones, such as baked salmon or jalapeno and cheddar.
You can also offer bagel breakfast and lunch sandwiches, side items, pastries and desserts, and a variety of beverages.
How much should you charge for bagels?
Your prices will be based on your local market, as well as your ingredients and other costs.
Once you know your costs, use this Step By Step profit margin calculator to determine your mark-up and final price points. Remember, the prices you use at launch should be subject to change if warranted by the market.
Who? Identify your target market
Your target market largely depends on your location. If you’re in an area filled with college students and young professionals, you might zero in on TikTok, Instagram, and LinkedIn.
Where? Choose a bagel shop location
You’ll need to rent a space for your bagel shop, preferably in an area with high traffic for breakfast and lunch, such as a metro area. You can find commercial space to rent in your area on sites such as Craigslist , Crexi , and Instant Offices .
When choosing a commercial space, you may want to follow these rules of thumb:
- Central location accessible via public transport
- Ventilated and spacious, with good natural light
- Flexible lease that can be extended as your business grows
- Ready-to-use space with no major renovations or repairs needed
Step 3: Brainstorm a Bagel Shop Name
Your business name is your business identity, so choose one that encapsulates your objectives, services, and mission in just a few words. You probably want a name that’s short and easy to remember, since much of your business, and your initial business in particular, will come from word-of-mouth referrals.
Here are some ideas for brainstorming your business name:
- Short, unique, and catchy names tend to stand out
- Names that are easy to say and spell tend to do better
- Name should be relevant to your product or service offerings
- Ask around — family, friends, colleagues, social media — for suggestions
- Including keywords, such as “bagels” or “bagel shop”, boosts SEO
- Name should allow for expansion, for ex: “Everything Euphoria” over “Worldwide Whirl Bagels”
- Avoid location-based names that might hinder future expansion
- Use online tools like the Step by Step Business Name Generator . Just type in a few keywords and hit “generate” and you’ll have dozens of suggestions at your fingertips.
Once you’ve got a list of potential names, visit the website of the US Patent and Trademark Office to make sure they are available for registration and check the availability of related domain names using our Domain Name Search tool. Using “.com” or “.org” sharply increases credibility, so it’s best to focus on these.
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Finally, make your choice among the names that pass this screening and go ahead and reserve your business name with your state, start the trademark registration process, and complete your domain registration and social media account creation.
Your business name is one of the key differentiators that sets your business apart. Once you pick a name, reserve it and start with the branding, it’s hard to switch to a new name. So be sure to carefully consider your choice before moving forward.
Step 4: Create a Bagel Shop Business Plan
Every business needs a plan. This will function as a guidebook to take your startup through the launch process and maintain focus on your key goals. A business plan also enables potential partners and investors to better understand your company and its vision:
- Executive Summary : Brief overview of the entire business plan; should be written after the plan is complete.
- Business Overview : Overview of the company, vision, mission, ownership, and corporate goals.
- Product and Services : Describe your offerings in detail.
- Market Analysis : Assess market trends such as variations in demand and prospects for growth, and do a SWOT analysis .
- Competitive Analysis : Analyze main competitors, assessing their strengths and weaknesses, and create a list of the advantages of your services.
- Sales and Marketing : Examine your companies’ unique selling propositions (USPs) and develop sales, marketing, and promotional strategies.
- Management Team : Overview of management team, detailing their roles and professional background, along with a corporate hierarchy.
- Operations Plan : Your company’s operational plan includes procurement, office location, key assets and equipment, and other logistical details.
- Financial Plan : Three years of financial planning, including startup costs, break-even analysis, profit and loss estimates, cash flow, and balance sheet.
- Appendix : Include any additional financial or business-related documents.
If you’ve never created a business plan, it can be an intimidating task. You might consider hiring a business plan specialist to create a top-notch business plan for you.
Step 5: Register Your Business
Registering your business is an absolutely crucial step — it’s the prerequisite to paying taxes, raising capital, opening a bank account, and other guideposts on the road to getting a business up and running.
Plus, registration is exciting because it makes the entire process official. Once it’s complete, you’ll have your own business!
Choose where to register your company
Your business location is important because it can affect taxes, legal requirements, and revenue. Most people will register their business in the state where they live, but if you are planning to expand, you might consider looking elsewhere, as some states could offer real advantages when it comes to bagel shops.
If you’re willing to move, you could really maximize your business! Keep in mind, it’s relatively easy to transfer your business to another state.
Choose your business structure
Business entities come in several varieties, each with its pros and cons. The legal structure you choose for your bagel shop will shape your taxes, personal liability, and business registration requirements, so choose wisely.
Here are the main options:
- Sole Proprietorship – The most common structure for small businesses makes no legal distinction between company and owner. All income goes to the owner, who’s also liable for any debts, losses, or liabilities incurred by the business. The owner pays taxes on business income on his or her personal tax return.
- General Partnership – Similar to a sole proprietorship, but for two or more people. Again, owners keep the profits and are liable for losses. The partners pay taxes on their share of business income on their personal tax returns.
- Limited Liability Company ( LLC ) – Combines the characteristics of corporations with those of sole proprietorships or partnerships. Again, the owners are not personally liable for debts. Here’s how to form an LLC .
- C Corp – Under this structure, the business is a distinct legal entity and the owner or owners are not personally liable for its debts. Owners take profits through shareholder dividends, rather than directly. The corporation pays taxes, and owners pay taxes on their dividends, which is sometimes referred to as double taxation. Read how to start a corporation here .
- S Corp – An S-Corporation refers to the tax classification of the business but is not a business entity. An S-Corp can be either a corporation or an LLC , which just need to elect to be an S-Corp for tax status. In an S-Corp, income is passed through directly to shareholders, who pay taxes on their share of business income on their personal tax returns.
We recommend that new business owners choose LLC as it offers liability protection and pass-through taxation while being simpler to form than a corporation. You can form an LLC in as little as five minutes using an online LLC formation service. They will check that your business name is available before filing, submit your articles of organization , and answer any questions you might have.
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Step 6: Register for Taxes
The final step before you’re able to pay taxes is getting an Employer Identification Number , or EIN. You can file for your EIN online or by mail or fax: visit the IRS website to learn more. Keep in mind, if you’ve chosen to be a sole proprietorship you can simply use your social security number as your EIN.
Once you have your EIN, you’ll need to choose your tax year. Financially speaking, your business will operate in a calendar year (January–December) or a fiscal year, a 12-month period that can start in any month. This will determine your tax cycle, while your business structure will determine which taxes you’ll pay.
The IRS website also offers a tax-payers checklist , and taxes can be filed online.
It is important to consult an accountant or other professional to help you with your taxes to ensure you are completing them correctly.
Step 7: Fund your Business
Securing financing is your next step and there are plenty of ways to raise capital:
- Bank loans: This is the most common method but getting approved requires a rock-solid business plan and strong credit history.
- SBA-guaranteed loans: The Small Business Administration can act as guarantor, helping gain that elusive bank approval via an SBA-guaranteed loan .
- Government grants: A handful of financial assistance programs help fund entrepreneurs. Visit Grants.gov to learn which might work for you.
- Friends and Family: Reach out to friends and family to provide a business loan or investment in your concept. It’s a good idea to have legal advice when doing so because SEC regulations apply.
- Crowdfunding: Websites like Kickstarter and Indiegogo offer an increasingly popular low-risk option, in which donors fund your vision. Entrepreneurial crowdfunding sites like Fundable and WeFunder enable multiple investors to fund your business.
- Personal: Self-fund your business via your savings or the sale of property or other assets.
Bank and SBA loans are probably the best option, other than friends and family, for funding a bagel shop business. You might also try crowdfunding if you have an innovative concept.
Step 8: Apply for Licenses/Permits
Starting a bagel shop business requires obtaining a number of licenses and permits from local, state, and federal governments.
Federal regulations, licenses, and permits associated with starting your business include doing business as (DBA), health licenses and permits from the Occupational Safety and Health Administration ( OSHA ), trademarks, copyrights, patents, and other intellectual properties, as well as industry-specific licenses and permits.
You’ll definitely need some sort of food and health safety licenses, so be sure to check with your state and local governments for health and food service requirements. You may also need state-level and local county or city-based licenses and permits. The license requirements and how to obtain them vary, so check the websites of your state, city, and county governments or contact the appropriate person to learn more.
You could also check this SBA guide for your state’s requirements, but we recommend using MyCorporation’s Business License Compliance Package . They will research the exact forms you need for your business and state and provide them to ensure you’re fully compliant.
This is not a step to be taken lightly, as failing to comply with legal requirements can result in hefty penalties.
If you feel overwhelmed by this step or don’t know how to begin, it might be a good idea to hire a professional to help you check all the legal boxes.
Step 9: Open a Business Bank Account
Before you start making money, you’ll need a place to keep it, and that requires opening a bank account .
Keeping your business finances separate from your personal account makes it easy to file taxes and track your company’s income, so it’s worth doing even if you’re running your bagel shop business as a sole proprietorship. Opening a business bank account is quite simple, and similar to opening a personal one. Most major banks offer accounts tailored for businesses — just inquire at your preferred bank to learn about their rates and features.
Banks vary in terms of offerings, so it’s a good idea to examine your options and select the best plan for you. Once you choose your bank, bring in your EIN (or Social Security Number if you decide on a sole proprietorship), articles of incorporation, and other legal documents and open your new account.
Step 10: Get Business Insurance
Business insurance is an area that often gets overlooked yet it can be vital to your success as an entrepreneur. Insurance protects you from unexpected events that can have a devastating impact on your business.
Here are some types of insurance to consider:
- General liability: The most comprehensive type of insurance, acting as a catch-all for many business elements that require coverage. If you get just one kind of insurance, this is it. It even protects against bodily injury and property damage.
- Business Property: Provides coverage for your equipment and supplies.
- Equipment Breakdown Insurance: Covers the cost of replacing or repairing equipment that has broken due to mechanical issues.
- Worker’s compensation: Provides compensation to employees injured on the job.
- Property: Covers your physical space, whether it is a cart, storefront, or office.
- Commercial auto: Protection for your company-owned vehicle.
- Professional liability: Protects against claims from a client who says they suffered a loss due to an error or omission in your work.
- Business owner’s policy (BOP): This is an insurance plan that acts as an all-in-one insurance policy, a combination of the above insurance types.
Step 11: Prepare to Launch
As opening day nears, prepare for launch by reviewing and improving some key elements of your business.
Essential software and tools
Being an entrepreneur often means wearing many hats, from marketing to sales to accounting, which can be overwhelming. Fortunately, many websites and digital tools are available to help simplify many business tasks.
You may want to use industry-specific software, such as Toast , eHopper , or Lavu , to manage your menu, inventory, online pickup orders, and customer loyalty program.
- Popular web-based accounting programs for smaller businesses include Quickbooks , Freshbooks , and Xero .
- If you’re unfamiliar with basic accounting, you may want to hire a professional, especially as you begin. The consequences for filing incorrect tax documents can be harsh, so accuracy is crucial.
Create a website
Website development is crucial because your site is your online presence and needs to convince prospective clients of your expertise and professionalism. You can create your own website using services like WordPress , Wix , or Squarespace . This route is very affordable, but figuring out how to build a website can be time-consuming. If you lack tech-savvy, you can hire a web designer or developer to create a custom website for your business.
Your customers are unlikely to find your website, however, unless you follow Search Engine Optimization (SEO) practices. SEO will help your website appear closer to the top in relevant search results, a crucial element for increasing sales.
Make sure that you optimize calls to action on your website. Experiment with text, color, size, and position of calls to action such as “Order To Go”. This can sharply increase purchases.
Some of your business will come from the casual passerby or online visitors, but you should still invest in digital marketing! Getting the word out is especially important for new businesses, as it’ll boost customer and brand awareness.
Here are some powerful digital marketing strategies for small businesses:
- Facebook: Great platform for paid advertising, allows you to target specific demographics, like men under age 50 in the Cleveland area.
- Instagram: Same benefits as Facebook but with different target audiences. It’s a very good platform for creative businesses.
- TikTok: This social media platform has over 1 billion monthly active users and it is used primarily by a younger demographic.
- Linkedin: the most effective place for B2B marketers.
- Google and Yelp: For businesses that rely on local clientele, getting listed on Yelp and Google My Business can be crucial to generating awareness and customers.
- Email marketing/newsletter – Send regular emails to customers and prospects. Make them personal.
- Start a blog – Start a blog and post regularly. Change up your content and share on multiple sites.
- Paid ads on social media – Choose sites that will reach your target market and do targeted ads.
- Pay – per-click marketing – Use Google AdWords to perform better in searches. Research your keywords first.
Take advantage of your website, social media presence and real-life activities to increase awareness of your offerings and build your brand.
Traditional marketing is any form of marketing that uses offline media to reach an audience. Some options that might work for a bagel shop business include:
- Signage – Put up eye-catching signage at your shop and website
- Flyering – Distribute flyers in your neighborhood
- Sponsor events – You can pay to be a sponsor at events that are relevant to your target market
- Limited edition – Offer an inventive bagel flavor for a limited time
- Press releases – Do press releases about new products, sales, etc.
Focus on USPs
Unique selling propositions, or USPs, are the characteristics of a product or service that sets it apart from the competition. Customers today are inundated with buying options, so you’ll have a real advantage if they are able to quickly grasp how your bagel shop meets their needs or wishes. It’s wise to do all you can to ensure your USPs stand out on your website and in your marketing and promotional materials, stimulating buyer desire.
Global pizza chain Domino’s is renowned for its USP: “Hot pizza in 30 minutes or less, guaranteed.” Signature USPs for your bagel shop business could be:
- Brilliant bagels made fresh all day!
- On the go? Grab a yummy bagel sandwich
- The biggest bagel selection in town
You may not like to network or use personal connections for business gain. But your personal and professional networks likely offer considerable untapped business potential. Maybe that Facebook friend you met in college is now running a bagel shop business, or a LinkedIn contact of yours is connected to dozens of potential clients. Maybe your cousin or neighbor has been working in bagel shops for years and can offer invaluable insight and industry connections.
The possibilities are endless, so it’s a good idea to review your personal and professional networks and reach out to those with possible links to or interest in bagel shops. You’ll probably generate new customers or find companies with which you could establish a partnership.
Step 12: Build Your Team
If you’re starting out small from a home office, you may not need any employees. But as your business grows, you will likely need workers to fill various roles. Potential positions for a bagel shop business include:
- Counter Clerk – take orders, customer service
- Bagel Maker – prepare and bake bagels
- Sandwich and Food Preparer – prepare sandwiches and other foods
- General Manager – scheduling, inventory management, accounting
At some point, you may need to hire all of these positions or simply a few, depending on the size and needs of your business. You might also hire multiple workers for a single role or a single worker for multiple roles, again depending on need.
Free-of-charge methods to recruit employees include posting ads on popular platforms such as LinkedIn, Facebook, or Jobs.com. You might also consider a premium recruitment option, such as advertising on Indeed , Glassdoor , or ZipRecruiter . Further, if you have the resources, you could consider hiring a recruitment agency to help you find talent.
Step 13: Start Making Money!
Bagels are beloved, so you can make great money with your own bagel shop! It takes a bit of capital, but it can be very profitable and you could soon expand to multiple locations. Someday your business might even be the next Einstein Bros Bagels!
Now that you’ve got some business know-how, you’re ready to hit the kitchen and achieve big-time bagel success.
A bagel shop can be very profitable. You just need a great location and some creative bagel options.
A single-location bagel shop could grow by expanding their products to include sandwiches, soups or side items. It can also grow by expanding to different locations or creating a bagel shop franchise.
A bagel shop is best started as a full-time business. It takes a lot of time, work, and dedication to be successful.
Trendy bagel flavors include French toast, blueberry, garlic, pumpernickel, and sesame seed. Coffee also sells well in a bagel shop.
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How to Start a Bagel Shop Business in 2023 [Business Plan]
A bagel shop is usually a small limited-service shop that bakes and sells bagels, coffee, and other breakfast items. A bagel shop business can be as small as a single location or as big as a national chain. A good number of successful bagel shops are regional, having a few locations in a particular area.
A bagel is a doughnut-shaped yeast-leavened roll that is characterized by a crisp, shiny crust and a dense interior. Long regarded as a Jewish specialty item, the bagel is commonly eaten as a breakfast food or snack, often with toppings such as cream cheese and lox (smoked salmon).
Available statistics show that the market size of the bagel stores industry is $1.8bn in 2023 and it is expected to increase 3.2% in 2023. Researchers estimate that fresh bagels account for $833.04 million in sales every year, while refrigerated bagel sales generate approximately $129.49 million and frozen bagels generate $27.55 million in annual sales at supermarkets, drugstores, and dollar retail chains across the nation.
Steps on How to Start a Bagel Shop Business
Table of Content
Conduct Market Research
Memorable bagel shop business names, register your business, cost analysis and budgeting, write a business plan, marketing plan, financial projection, set up your shop , hire employees, launch the business proper.
If you are considering starting a bagel shop, you would need reliable market research to be able to maximize profits from the business. The first step in the market research process for your bagel shop should be to develop market-based research questions in line with your overall business goal and objective.
In this regard, you should source for information that will help you maximize your business, give you reliable data, and clue of what your potential market will be looking out for from a bagel shop and also help you operate your bagel shop with less stress and build the business to profitability.
a. Who is the Target Market for Bagel Shop Business?
If you are thinking of opening a bagel shop then you should make target demographics all-encompassing. It should include children, students, migrants, entrepreneurs, business people, tourists, and every adult in the neighborhood where your bagel shop will be located.
b. Is Bagel Shop a Profitable Business?
Yes, the bagel shop business is very profitable. According to this statistic, 202.07 million Americans consumed bagels in 2020. This figure is projected to increase to 205.34 million in 2024.
c. Are There Existing Niches in the Industry?
No, there are no existing niches when it comes to the bagel shop business.
d. Who are the Major Competitors?
- Einstein Bros Bagels. Lakewood, Colorado
- Thomas’. Horsham, Pennsylvania
- Sara Lee International. Horsham, Pennsylvania
- Nature’s Own. Thomasville, Georgia
- Pepperidge Farm. Norwalk, Connecticut
- Udi’s. Boulder, Colorado
- Franz Family Bakeries. Portland, Oregon
- Trader Joe’s. Monrovia, California
- Lender’s Bagels. Horsham, Pennsylvania
- Ray’s New York Bagels. Sharon, Massachusetts
- LilyPopp Cafe – Anaheim, California
- Boil & Bake Bagels – Flower Mound, Texas
- Talia’s Grille – Philadelphia, PA
- County Farm Bagels – Winfield, Ilinois
- Bear’s Cup – Bolton, New York
- Fat Ducks Deli & Bakery – Seattle, WA
- Tega Cay Gourmet Deli – Tega Cay, SC
- The Bagel Maker – Panama City, Florida
- Ozark Mountain Bagel – Bentonville, Arizona
- Royalicious Bagel Bakery – Charles Town, West Virginia.
e. Are There County or State Regulations or Zoning Laws for Bagel Shop Business?
Yes, there are county and state regulations and zoning laws for bagel shops in the United States. Please note that the Food and Drug Administration (FDA) sets the federal Food Code but it doesn’t oversee individual bagel shops. Instead, the various states use the Food Code as the basis for their food codes. They may adopt its rules, interpret them differently or set their own rules.
It is important to also state that in the United States, you are required to follow your state’s foodservice code. Visit the FDA website for a list of food service codes by state. Use this to find the state authority handling restaurants and bars and view the laws that apply in your state.
f. Is There a Franchise for Bagel Shop Business?
Yes, there are franchise opportunities for bagel shops. Here are some of them;
- NYC Bagel and Sandwich Shop
- Davidovich Bakery NYC
- Big Apple Bagels/My Favorite Muffin
- Einstein Bros.
- Dunkin’ Donuts
- Between Rounds
- New York Bagel Café & Deli
- Brooklyn Water Bagel
- Bagel World
- Barry Bagels
- Manhattan Bagel
- The Great American Bagel Bakery.
g. What Do You Need to Start a Bagel Shop Business?
- A Feasibility Report
- Business and Marketing Plans
- Business Licenses and Permits
- A Good Shop facility
- EIN (Employer Identification Number)/Federal Tax ID Number.
- A Corporate Bank Account
- Supplies of ingredients
- Startup Capital
- Hunger Zone© Bagel Shop, Inc.
- Zone Zero® Bagel Shop, LLC
- Deep Cookers© Bagel Shop, Inc.
- Lauretta McKenzie® Bagel Shop, Inc.
- Milky Way™ Bagel Shop, Inc.
- Francis Highlander™ Bagel Shop, LLC.
- All Day© Bagel Shop, LLC
- Donie Silvans® Bagel Shop, Inc.
- George Finney© Bagel Shop, Inc.
- Day Fresh© Bagel Shop, Inc.
- Larry Duncan® Bagel Shop, LLC
- King Baker® Bagel Shop, LLC
- Lowey Martins™ Bagel Shop, LLC
- Benny Blanco© Bagel Shop, Inc.
- Alex Core® Bagel Shop, Inc.
- Mouth Full™ Bagel Shop, Inc.
- Rees Morgan™ Bagel Shop, Inc.
- Big Bite© Bagel Shop, Inc.
- Tripple Bites® Bagel Shop, LLC
- Plaxton Foods™ Bagel Shop, Inc.
a. What Type of Business Structure is Best for Bagel Shop?
The truth is that there are several options when it comes to the business structure of a bagel shop, but the one that most players in this line of business consider is an LLC. It is common to consider an LLC because providers want to protect themselves from lawsuits.
Please note that an LLC will need an EIN if it has employees or if it will be required to file any of the excise tax forms listed below.
b. Steps to Form an LLC
- Choose a Name for Your LLC.
- File Articles of Organization.
- Choose a registered agent.
- Decide on member vs. manager management.
- Create an LLC operating agreement.
- Comply with other tax and regulatory requirements.
- File annual reports.
c. What Type of License is Needed to Open a Bagel Shop Business?
- General Business License
- Health and Safety Permit
- Food Handlers’ License
- Zonal Permits
- Signage Permit
- Operational State Facility Inspections
- A music license if you want to play recorded music in your bagel shop
- A dumpster placement permit that specifies where you can put your dumpster outside your bagel shop
d. What Type of Certification is Needed to Open a Bagel Shop Business?
You don’t need any certifications to open a bagel shop business.
e. What Documents are Needed to Open a Bagel Shop Business?
- Business and liability insurance
- Federal Tax Payer’s ID
- State Permit and Building Approval
- Certificate of Incorporation
- Business License
- Business Plan
- Employment Agreement (offer letters)
- Operating Agreement for LLCs
- Insurance Policy
- Contract Document
- Company Bylaws
- Memorandum of Understanding (MoU)
f. Do You Need a Trademark, Copyright, or Patent?
If you are considering opening a bagel shop business, usually you may not have any need to file for intellectual property protection or trademark. This is because the nature of the business makes it possible for you to successfully run it without having any cause to challenge anybody in court for illegally making use of your company’s intellectual properties.
a. How Much Does It Cost to Start a Bagel Shop Business?
There is no clear-cut startup cost for a bagel shop, but available data shows that the cost of starting a bagel shop ranges between $35,000 to $250,000. But if you intend to buy a bagel shop franchise, then you should look towards spending approximately $350,000.
b. What are the Costs Involved in Starting a Bagel Shop
- Business Registration Fees – $750.
- Legal expenses for obtaining licenses and permits – $1,300.
- Marketing, Branding and Promotions – $1,000.
- Business Consultant Fee – $2,500.
- Insurance – $1,400.
- Rent/Lease – $35,000.
- Other start-up expenses include commercial satellite TV subscriptions, phone and utility deposits ($1,800).
- Operational Cost (salaries of employees, payments of bills et al) – $30,000
- Start-up Inventory – $15,000
- Store Equipment (cash register, security, ventilation, signage) – $1,750
- Furnishing and Equipping the Shop and Kitchen – $50,000
- Website: $600
- Opening party: $3,000
- Miscellaneous: $2,000
c. What Factors Determine the Cost of Opening a Bagel Shop Business?
- The size of the bagel shop
- The choice of location
- The required licenses and permits
- The types of bagels (boiled, baked, and golden-brown bagels) and related products
- The cost for branding, promotion, and marketing of the bagel shop
- The cost for furnishing and equipping the facility
- The cost of insurance
- The cost for registering the business
- Source of your supplies and ongoing expenses
- Cost of recruiting and training your staff
- The cost for the purchase and customizing of uniforms
- The cost for the grand opening of the bagel shop business
d. Do You Need to Build a Facility? If YES, How Much Will It Cost?
It is not compulsory to build a new facility for your bagel shop business, but if you have the required finance, it will pay you to build your facility. The truth is that building or reconstructing a facility will help you come up with a facility that will perfectly fit into your overall business goals and vision.
e. What are the Ongoing Expenses of a Bagel Shop Business?
- Supplies (inventory expenses)
- Utility bills (internet subscriptions, phone bills, signage and software renewal fees et al)
- Salaries of employees
f. What is the Average Salary of your Staff?
- Shop Manager (Owner) – $45,000 Per Year
- Accountant – $32,630,000 Per Year
- Bakers – $30,000 Per Year
- Delivery Guys – $28,100 Per Year
- Cleaners – $25,000 Per Year
- Security Guard -$24,000 Per Year
g. How Do You Get Funding to Start a Bagel Shop Business
- Raising money from personal savings and sale of personal stocks and properties
- Raising money from investors and business partners
- Sell shares to interested investors
- Applying for a loan from your bank/banks
- Source for soft loans from your family members and friends.
a. Executive Summary
Big Bite© Bagel Shop, Inc. is a registered bagel shop business that will be located in one of the busiest business and residential districts in San Francisco, California. We have been able to lease a shop facility along a major road that can fit into the kind of bagel shop that we intend launching and the shop facility is located in a corner piece property directly opposite the largest shopping mall in San Francisco, California.
b. Products and Service
- Different types of bagels (boiled, baked, chocolate chip bagels, cinnamon raisin bagels, blueberry bagels, salt bagels, poppy seed bagels, and golden-brown bagels)
- Beverages and water
c. Mission Statement
Our mission is to establish a bagel shop business whose bagels will be celebrated for their tender, chewy texture and refined taste. We want to be one of the top 10 largest bagel brands in the United States.
Our vision is to build a business that will not just sell bagels but a business of global-minded entrepreneurs.
d. Goals and Objectives
The goals and objectives of a bagel shop business are to provide a retail outlet where patrons can go to buy or order bagels if the shop has delivery options.
c. Organizational Structure
- Shop Manager (Owner)
- Delivery Guys
- Security Guard
a. SWOT Analysis
- Ideal location for a bagel shop business
- Highly experienced and qualified employees and management
- Access to finance from business partners
- Unique bagel recipe.
- Reliable and efficient inventory management system.
- Financial constraints may restrict the publicity and branding of the business
- A new business that will be competing with well-established bagel shops in the city.
- Inability to retain our highly experienced employees longer than we want during the teething stage of the business.
- Bagels are Popular
- They are quite Affordable
- Ability to Cater to Everyone
- It’s a Niche Restaurant Type
- It’s Easier to Franchise
- You Can Be More Creative
- More Financial Aid Options
- Online market, new services, new technology, and of course the opening of new markets.
- The arrival of new bagel shop within our market space
- Economic uncertainty
- Liability problems
- The U.S. Food and Drug Administration (FDA) could change its regulatory status and decide to enforce strict regulations that can strangulate new businesses like ours.
b. How Do Bagel Shops Make Money?
Bagel shops make money by selling the following products;
c. Payment Options
- Payment with cash
- Payment via credit cards
- Payment via online bank transfer
- Payment via mobile money transfer
d. Sales & Advertising Strategies
- Introduce your bagel shop business by sending introductory letters alongside your brochure to households, gyms, schools, socialites, and other key stakeholders throughout the city where your bagel shop business is located.
- Advertise on the internet on blogs and forums, and also on social media like Twitter, Facebook, LinkedIn to get your message across
- Create a basic website for your business to give your business an online presence
- Directly market your products.
- Engage in roadshows in targeted communities from time to time to promote your bagel shop
- Join local bagel shop associations for industry trends and tips
- Provide discount days for your customers
- Advertise our business in community-based newspapers, local TV and radio stations
- List your business on yellow pages ads (local directories)
- Encourage the use of word-of-mouth marketing (referrals)
a. How Much Should You Charge for your Product/Service?
The price of a bagel depends on the size and type of bagel but the median prices of bagels range from $1.80 to as much as $3.00.
b. How Much Profit Do Bagel Shop Owners Make a Year?
According to industry reports, the average bagel costs around $1.80 -$3.00, while other food items tend to vary depending on location and production cost. However, note that your annual revenue as a bagel shop owner will depend on the number of sales you have per day and the average amount spent per customer.
If, for instance, you have 100 sales per day with an average sale of $6.00 for a bagel and coffee and you’re open 7 days a week, then your revenue per year will be $219,000.
c. What Factors Determine the Amount of Profit to Be Made?
- The capacity of the bagel shop
- The types of bagels and related products retailed in the shop
- The location the bagel shop is covering
- The management style of the bagel shop
- The business approach of the bagel shop
- The advertising and marketing strategies adopted by the bagel shop.
- The number of years the bagel shop is in business
d. What is the Profit Margin of a Bagel Shop?
On average, bagel shops tend to have an overall profit margin of between 7.5% and 13% annually.
e. What is the Sales Forecast?
Below is the sales forecast for a bagel shop. It is based on the location of the business and other factors as it relates to such startups in the United States;
- First Fiscal Year: $320,000
- Second Fiscal Year: $450,000
- Third Fiscal Year: $600,000
a. How Do You Choose a Perfect Location for Bagel Shop?
- The demography of the location especially as it relates to people that eat bagels regularly
- The demand for bagels in the location
- The purchasing power of businesses and residents of the location
- Accessibility of the location
- The number of bagel shops, and related businesses in the location
- The local laws and regulations in the community/state
- Traffic, parking and security et al
b. What State and City are Best to Open a Bagel Shop?
- Horsham, Pennsylvania
- Dallas-Fort Worth, Texas
- Atlanta, Georgia
- Boston, Massachusetts
- Palm Beach, Florida
- Las Vegas, Nevada
- Los Angeles, California
- New York City, New York
- San Francisco, California
- Sharon, Massachusetts.
c. What Equipment is Needed to Operate a Bagel Shop?
- Industrial Oven
- Dough Cutters.
- Dough Scrapers.
- Sauce ladles & spoons.
- Dough boxes and lids.
- Dough box trolleys.
- Sauce dispensers
- Bagel boxes
- Heat-resistant gloves
- Bagel delivery bag.
When it comes to hiring employees for a standard bagel shop, you should make plans to hire a competent shop manager (you can occupy this position), account clerk, bakers, delivery guys, cleaners, and security guard.
In recent times, no bagel shop opens its door for business without first organizing an opening party to officially launch the business. You can choose to do a soft opening if you are operating on a low budget or you can go for a grand opening party. The bottom line is that with a proper launching of the bagel shop, you will be able to officially inform people in your city that your bagel shop is open for business.
a. What Makes a Bagel Shop Business Successful?
- Choose a good location and shop facility to launch the business
- Make available varieties of bagels (give your customers options)
- Be deliberate with your marketing sales approach
- Encourage the use of word of mouth to promote your bagel shop business
- Leverage on all available online and offline platforms to promote your bagel shop business
b. What Happens During a Typical Day at a Bagel Shop?
A typical day at a bagel shop begins with the owner making bagels, brewing coffee, and preparing other food items. As the morning progresses, everything about the business picks up and business owners move from prepping foods and drinks to serving customers. As business becomes slower later in the day, work then shifts towards cleaning and getting ready for the next day.
c. What Skills and Experience Do You Need to Build a Bagel Shop Business?
- Excellent baking and culinary skills
- Excellent customer services skills
- Interpersonal skill
- Accounting and bookkeeping skills
- Business management skills
- Bargaining skill
- Work experience in a bagel shop environment
- Experience in managing people
- Experience in business administration
- Experience in making different types of bagels.
More on Food
How to Start a Bagel Shop
Bagels are a classic breakfast food that became famous in New York City but are now enjoyed throughout the country. A bagel shop business provides bagels, which are a convenient, tasty and filling meal, to patrons for breakfast and lunch. In addition to bagels, most bagel shops also have beverages and sides, so customers can get a complete meal quickly.
Learn how to start your own Bagel Shop and whether it is the right fit for you.
Ready to form your LLC? Check out the Top LLC Formation Services .
Start a bagel shop by following these 10 steps:
- Plan your Bagel Shop
- Form your Bagel Shop into a Legal Entity
- Register your Bagel Shop for Taxes
- Open a Business Bank Account & Credit Card
- Set up Accounting for your Bagel Shop
- Get the Necessary Permits & Licenses for your Bagel Shop
- Get Bagel Shop Insurance
- Define your Bagel Shop Brand
- Create your Bagel Shop Website
- Set up your Business Phone System
We have put together this simple guide to starting your bagel shop. These steps will ensure that your new business is well planned out, registered properly and legally compliant.
Exploring your options? Check out other small business ideas .
STEP 1: Plan your business
A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns. A few important topics to consider are:
What will you name your business?
- What are the startup and ongoing costs?
- Who is your target market?
How much can you charge customers?
Luckily we have done a lot of this research for you.
Choosing the right name is important and challenging. If you don’t already have a name in mind, visit our How to Name a Business guide or get help brainstorming a name with our Bagel Shop Name Generator
If you operate a sole proprietorship , you might want to operate under a business name other than your own name. Visit our DBA guide to learn more.
When registering a business name , we recommend researching your business name by checking:
- Your state's business records
- Federal and state trademark records
- Social media platforms
- Web domain availability .
It's very important to secure your domain name before someone else does.
Want some help naming your bagel shop?
Business name generator, what are the costs involved in opening a bagel shop.
The startup costs for a bagel shop usually total tens of thousands of dollars. Some of the largest expenses include rent, equipment costs and employee salaries (if hiring employees). Other expenses include bagel-making supplies, expenses for other foods and beverages, supplies to put bagels in and cups.
Business owners who want to keep their startup costs minimal can find a small retail location so their rent is lower. A small location will also make it easier to grab items for customers, so business owners may be able to do all the work themselves and might not need to hire an employee. Purchasing used equipment, which costs substantially less than new, can also provide significant savings.
What are the ongoing expenses for a bagel shop?
The ongoing expenses for a bagel business include rent, licensing fees, employees’ salaries, costs for bagel-making supplies and other foods, costs for beverages, and costs for serving supplies.
Who is the target market?
An ideal customer for a bagel shop business is someone who eats breakfast but doesn’t have much time. Bagels are a quick, satisfying food. Bagel shops often appeal to both people with lots of discretionary income and those on tighter budgets, because bagels are relatively inexpensive.
How does a bagel shop make money?
A bagel shop business makes money by selling bagels, other food items and beverages to customers. Some businesses may also cater events.
An article by Serious Eats looked at the price of a bagel at several bagel chains in New York (and Dunkin’ Donuts). A plain bagel ranged in price from $1.80 to $3.00, and a bagel with cream cheese ranged from $1.65 to $4.50. Prices elsewhere might be slightly lower, as New York City is known both for its bagels and high prices.
The other foods and beverages sold by bagel shops, such as fresh fruit, yogurt, coffee and tea usually cost about the same as a bagel or a bagel with cream cheese.
How much profit can a bagel shop make?
How much a bagel shop business can make depends on how many customers a business serves in a day, week, month or year. For this reason, location selection is extremely important when starting up a bagel shop. In order to succeed, a shop should be located in a busy area.
How can you make your business more profitable?
A bagel shop business can increase its profitability by upselling customers. Featuring bagel sandwiches, which sell for more than a bagel with cream cheese, and offering other options, like espresso beverages and granola, can increase the average ticket price.
Want a more guided approach? Access TRUiC's free Small Business Startup Guide - a step-by-step course for turning your business idea into reality. Get started today!
STEP 2: Form a legal entity
The most common business structure types are the sole proprietorship , partnership , limited liability company (LLC) , and corporation .
Establishing a legal business entity such as an LLC or corporation protects you from being held personally liable if your bagel shop is sued.
Form Your LLC
Read our Guide to Form Your Own LLC
Have a Professional Service Form your LLC for You
Two such reliable services:
You can form an LLC yourself and pay only the minimal state LLC costs or hire one of the Best LLC Services for a small, additional fee.
Recommended: You will need to elect a registered agent for your LLC. LLC formation packages usually include a free year of registered agent services . You can choose to hire a registered agent or act as your own.
STEP 3: Register for taxes
You will need to register for a variety of state and federal taxes before you can open for business.
In order to register for taxes you will need to apply for an EIN. It's really easy and free!
You can acquire your EIN through the IRS website . If you would like to learn more about EINs, read our article, What is an EIN?
There are specific state taxes that might apply to your business. Learn more about state sales tax and franchise taxes in our state sales tax guides.
STEP 4: Open a business bank account & credit card
Using dedicated business banking and credit accounts is essential for personal asset protection.
When your personal and business accounts are mixed, your personal assets (your home, car, and other valuables) are at risk in the event your business is sued. In business law, this is referred to as piercing your corporate veil .
Open a business bank account
Besides being a requirement when applying for business loans, opening a business bank account:
- Separates your personal assets from your company's assets, which is necessary for personal asset protection.
- Makes accounting and tax filing easier.
Recommended: Read our Best Banks for Small Business review to find the best national bank or credit union.
Get a business credit card
Getting a business credit card helps you:
- Separate personal and business expenses by putting your business' expenses all in one place.
- Build your company's credit history , which can be useful to raise money later on.
Recommended: Apply for an easy approval business credit card from Divvy and build your business credit quickly.
STEP 5: Set up business accounting
Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.
Make LLC accounting easy with our LLC Expenses Cheat Sheet.
STEP 6: Obtain necessary permits and licenses
Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.
State & Local Business Licensing Requirements
Certain state permits and licenses may be needed to operate a bagel shop. Learn more about licensing requirements in your state by visiting SBA’s reference to state licenses and permits.
In particular, most states require retail businesses such as bagel shops to obtain a seller’s permit. A seller’s permit enables states to record and collect taxes from goods (and sometimes service) sales.
Most businesses are required to collect sales tax on the goods or services they provide. To learn more about how sales tax will affect your business, read our article, Sales Tax for Small Businesses .
STEP 7: Get business insurance
Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully. Business Insurance protects your company’s financial wellbeing in the event of a covered loss.
There are several types of insurance policies created for different types of businesses with different risks. If you’re unsure of the types of risks that your business may face, begin with General Liability Insurance . This is the most common coverage that small businesses need, so it’s a great place to start for your business.
Another notable insurance policy that many businesses need is Workers’ Compensation Insurance . If your business will have employees, it’s a good chance that your state will require you to carry Workers' Compensation Coverage.
FInd out what types of insurance your Bagel Shop needs and how much it will cost you by reading our guide Business Insurance for Bagel Shop.
STEP 8: Define your brand
Your brand is what your company stands for, as well as how your business is perceived by the public. A strong brand will help your business stand out from competitors.
If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners , we'll give you helpful tips and advice for creating the best unique logo for your business.
Recommended : Get a logo using Truic's free logo Generator no email or sign up required, or use a Premium Logo Maker .
If you already have a logo, you can also add it to a QR code with our Free QR Code Generator . Choose from 13 QR code types to create a code for your business cards and publications, or to help spread awareness for your new website.
How to promote & market a bagel shop
All marketing efforts should be focused on residents, workers and commuters who are in the area that a bagel shop serves, which can be fairly small. Signs help draw attention to a business.
To get people in the door initially, business owners can go to nearby businesses with coupons for free bagels or coffee. Giving away free items will encourage people to visit, and word will quickly spread if people like what they have.
How to keep customers coming back
A bagel shop business can set itself apart by making authentic bagels. Many places, including coffee shops, grocery stores and diners, offer bagels. These are often frozen products that are thawed, though. A fresh-baked bagel will taste much better, and many people will specifically seek out great bagels. For this reason, business owners should take a bagel-making course.
STEP 9: Create your business website
After defining your brand and creating your logo the next step is to create a website for your business .
While creating a website is an essential step, some may fear that it’s out of their reach because they don’t have any website-building experience. While this may have been a reasonable fear back in 2015, web technology has seen huge advancements in the past few years that makes the lives of small business owners much simpler.
Here are the main reasons why you shouldn’t delay building your website:
- All legitimate businesses have websites - full stop. The size or industry of your business does not matter when it comes to getting your business online.
- Social media accounts like Facebook pages or LinkedIn business profiles are not a replacement for a business website that you own.
- Website builder tools like the GoDaddy Website Builder have made creating a basic website extremely simple. You don’t need to hire a web developer or designer to create a website that you can be proud of.
Recommended : Get started today using our recommended website builder or check out our review of the Best Website Builders .
Other popular website builders are: WordPress , WIX , Weebly , Squarespace , and Shopify .
STEP 10: Set up your business phone system
Getting a phone set up for your business is one of the best ways to help keep your personal life and business life separate and private. That’s not the only benefit; it also helps you make your business more automated, gives your business legitimacy, and makes it easier for potential customers to find and contact you.
There are many services available to entrepreneurs who want to set up a business phone system. We’ve reviewed the top companies and rated them based on price, features, and ease of use. Check out our review of the Best Business Phone Systems 2023 to find the best phone service for your small business.
Recommended Business Phone Service: Phone.com
Phone.com is our top choice for small business phone numbers because of all the features it offers for small businesses and it's fair pricing.
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Welcome to the Startup Savant podcast , where we interview real startup founders at every stage of the entrepreneurial journey, from launch to scale.
Is this Business Right For You?
Anyone who is passionate about food and enjoys serving other people may be well-suited for opening a bagel shop business. The business involves lots of hands-on work making bagels and brewing coffee, and business owners are regularly serving and interacting with customers.
Because bagels are mainly eaten for breakfast and lunch, bagel shops are open during the morning and, sometimes, early afternoon. Owners should be prepared to work almost every morning, although they may close one day a week so they can have a day off. Additionally, many owners close their businesses for holidays.
Want to know if you are cut out to be an entrepreneur?
Take our Entrepreneurship Quiz to find out!
What happens during a typical day at a bagel shop?
A bagel shop business owner starts their day in the early morning making bagels, brewing coffee and preparing other food items. As the morning progresses, business picks up and business owners transition from prepping foods and drinks to serving customers. As business slows later in the day, work usually focuses on cleaning and getting ready for the next day (although any customers that come in while the business is open are still served).
What are some skills and experiences that will help you build a successful bagel shop?
Bagel business owners should, first and foremost, know how to make bagels. Many companies sell bagels wholesale that can be baked in-store, which is relatively easy to do. Business owners that want to bake their own bagels, however, should take a bagel-making course to learn the craft. There are many companies that offer short classes on bagel making. Sour Flour and the International Culinary Center are two companies that hold workshops.
Business owners should also be familiar with how to manage their workflow and employees. Visiting other bagel shops and observing how they run their operations is a free way to get some insights. Bagel shop owners in other cities may be willing to sit down and talk, as a bagel shop in a different city won’t create competition for them.
What is the growth potential for a bagel shop?
A bagel shop business can be as small as a single location or as big as a national chain. Many successful bagel shops are regional, having a few locations in a particular area.
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Take the Next Step
Find a business mentor.
One of the greatest resources an entrepreneur can have is quality mentorship. As you start planning your business, connect with a free business resource near you to get the help you need.
Having a support network in place to turn to during tough times is a major factor of success for new business owners.
Learn from other business owners
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Resources to Help Women in Business
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How and when to build a team
A small bagel shop business can be run with just one person, but it involves a lot of work. As soon as possible, at least one employee should be hired to help expedite service during busy hours and relieve the owner of some day-to-day duties.
The next person hired is usually someone who can bake, although they may also perform other duties. Once a baker is hired and trained, the owner can take an occasional day off.
Depending on how big and busy a bagel shop is, it may be necessary to hire additional employees. A bagel shop business may have anywhere from just a few to a dozen or more employees.
According to PayScale , a baker at a bagel shop makes an average wage of $11.24 an hour. A cashier who doesn’t bake bagels earns about $8.85 per hour. Other employees’ wages may range between these two figures, depending on the level of responsibility that an employee has.
- National Bagel Association
- A company that assists in opening a bagel store
Real World Examples
- Experience of bagel owners
- Experience of family who purchased an Einstein bagel store
- Small bagel franchise
- Example bagel shop business plan
Have a Question? Leave a Comment!
Start a Bagel Shop
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Step 1: Determine if the Business is Right for You
Breakdown of startup expenses, breakdown of ongoing expenses, examples of ways to make money, step 2: name the business, step 3: create a business plan, overview of creating a business plan, components of a business plan, step 4: secure financing, overview of financing options, tips for securing financing, step 5: choose a location, overview of choosing a location, tips for choosing a location, step 6: obtain licenses and permits, overview of licenses and permits, tips for obtaining licenses and permits, step 7: purchase equipment, overview of equipment needed, tips for purchasing equipment, step 8: hire employees, overview of hiring employees, tips for hiring employees, step 9: market the business, overview of marketing strategies, tips for marketing the business.
How to Start a Bagel Business
- Small Business
- Types of Businesses to Start
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How to Start a New Frozen Yogurt Shop
How to start a dessert shop, how to start a breakfast restaurant.
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Opening a successful bagel shop requires more than experience in bagel making. To open a bagel shop, you will need to purchase bagel making equipment, find a retail location, hire employees and market the business to those in the community. Depending on your location, competition can be steep. You will have to find ways to make your bagels stand out from the rest. Build a loyal customer base by providing quality food, service and atmosphere.
Visit other bagel shops to see first-hand how owners run their shops. Assess your competition by searching through online business directories or visiting local retail areas to determine the number of establishments serving bagels. Areas with multiple bagel shops, bakeries, grocery stores that carry fresh bagels and chain restaurants that serve bagels and pastries may limit your profits. If competition is high, you may have to experiment with new bagel flavors, ingredients and shapes or offer a wider selection of bagel options to separate your bagels from the rest. You may also have to offer additional food and beverage items, such as coffee, tea and bagel sandwiches.
List all startup costs involved in opening a bagel business. Startup costs for a bagel business typically include retail space, bagel making equipment, bagel ingredients, boxes and bags, cash register and retail software, and tables and chairs if providing customers with a place to eat their bagels. Determine whether to finance the business yourself or apply for a small business or personal loan from a lending institution.
Contact a commercial real estate agent to find a retail location in a busy retail area. Shopping malls, downtown areas, urban neighborhoods and popular tourist areas allow you to attract a large number of customers. Choose a location with heavy morning traffic as this is typically a busy time for bagel shops. Retail locations should include a kitchen large enough for preparing bagels, equipment storage and refrigeration for storing food ingredients. Look for a space that has a store front large enough to display bagels and a counter for serving customers.
Purchase new or used bagel making equipment from restaurant supply stores or online vendors. Equipment needed may include industrial mixers, double ovens, bagel kettles and a bagel divider/rounder. Measure the space before ordering equipment to ensure all equipment fits properly. Purchase bagel making ingredients and other items needed to serve bagels and drinks.
Apply for a business license. Contact the Harris County Clerk's Office if opening a bagel business in Houston. Contact the Houston Bureau of Consumer Health for information about opening a food establishment. Apply for a food dealer's license through the Bureau of Consumer Health. Purchase business insurance, such as generally liability, commercial property and workers' compensation. In the event of a lawsuit or settlement, business insurance helps protect business assets. Apply for a Employer Identification Number (EIN) provided by the Internal Revenue Service (IRS). Use this number when filing business tax returns.
Hire employees to make bagels, serve customers and clean the shop. Potential employees should be enthusiastic about the bagel-making process and possess customer service skills.
Advertise your business. Conduct a grand opening celebration to officially open your business to the public. Offer discounts on food and beverages. Start a bagel club that rewards repeat customers with a free bagel or beverage after purchasing a specific number of bagels. Donate bagels to local charity events, small business networking events or community events. Create flyers that include the name of your business, location, hours of operation and phone number. Distribute flyers around the community to increase visibility.
- Yentasbagels: Choosing a Bagel Location for Your Bagel Store
- Yentasbagels: Bagel Stores Equipment List
- Harris County Clerk's Office
- IRS.gov: Employer Identification Number
- Create a business plan that outlines startup and ongoing costs, equipment and marketing strategies to guide your through each step in business development. If applying for a small business or personal loan to start a bagel business, present lenders with a clear plan of how you intend to use startup funds. A detailed business plan helps lenders better assess business risk.
- Poor customer service, substandard food and a shop that is unclean will hurt your profits and may prompt a visit from the Bureau of Consumer Health.
Based in the Washington metro area, Jessica Jones has been a freelance writer since 2006, specializing in business topics. Her fiction has also been featured in publications such as "The Jamaican Observer Sunday Literary Supplement" and at websites including HackWriters. Jones earned a Master of Fine Arts in fiction writing from Lesley University.
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Bagel Shop Business Plan Template & Guidebook
For aspiring entrepreneurs looking to open a new bagel shop, it can be difficult to know where to start and how to turn the idea of launching a business into reality. The #1 Bagel Shop Business Plan Template & Guidebook is an invaluable resource to those hoping to establish their own business, offering step-by-step instructions on how to create a business plan and guide them through the entire process from start to finish. This comprehensive resource provides entrepreneurs with all the information and advice they need to get their bagel shop up and running.
Get worry-free services and support to launch your business starting at $0 plus state fees.
- How to Start a Profitable Bagel Shop Business [11+ Steps]
- 25 Catchy Bagel Shop Business Names:
How to Write a Bagel Shop Business Plan in 7 Steps:
1. describe the purpose of your bagel shop business..
The first step to writing your business plan is to describe the purpose of your bagel shop business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers’ problems. It also helps you identify what makes your business different from others in its industry.
It also helps to include a vision statement so that readers can understand what type of company you want to build.
Here is an example of a purpose mission statement for a bagel shop business:
Our mission is to make the freshest, most delicious bagels in the city, and to provide our customers with an enjoyable and welcoming shopping experience. We strive to create a vibrant, inviting atmosphere for our customers, and to create a positive impact in the local community by sourcing organic ingredients and supporting local suppliers.
2. Products & Services Offered by Your Bagel Shop Business.
The next step is to outline your products and services for your bagel shop business.
When you think about the products and services that you offer, it's helpful to ask yourself the following questions:
- What is my business?
- What are the products and/or services that I offer?
- Why am I offering these particular products and/or services?
- How do I differentiate myself from competitors with similar offerings?
- How will I market my products and services?
You may want to do a comparison of your business plan against those of other competitors in the area, or even with online reviews. This way, you can find out what people like about them and what they don’t like, so that you can either improve upon their offerings or avoid doing so altogether.
3. Build a Creative Marketing Stratgey.
If you don't have a marketing plan for your bagel shop business, it's time to write one. Your marketing plan should be part of your business plan and be a roadmap to your goals.
A good marketing plan for your bagel shop business includes the following elements:
- Who is your target market?
- What do these customers have in common?
- How many of them are there?
- How can you best reach them with your message or product?
- Who are your current customers?
- Where did they come from (i.e., referrals)?
- How can their experience with your bagel shop business help make them repeat customers, consumers, visitors, subscribers, or advocates for other people in their network or industry who might also benefit from using this service, product, or brand?
Product or service description
- How does it work, what features does it have, and what are its benefits?
- Can anyone use this product or service regardless of age or gender?
- Can anyone visually see themselves using this product or service?
- How will they feel when they do so? If so, how long will the feeling last after purchasing (or trying) the product/service for the first time?
- Which companies are competing with yours today (and why)?
- Which ones may enter into competition with yours tomorrow if they find out about it now through word-of-mouth advertising; social media networks; friends' recommendations; etc.)
- What specific advantages does each competitor offer over yours currently?
- Which marketing channel do you intend to leverage to attract new customers?
- What is your estimated marketing budget needed?
- What is the projected cost to acquire a new customer?
- How many of your customers do you instead will return?
Form an LLC in your state!
4. Write Your Operational Plan.
Next, you'll need to build your operational plan. This section describes the type of business you'll be running, and includes the steps involved in your operations.
In it, you should list:
- The equipment and facilities needed
- Who will be involved in the business (employees, contractors)
- Financial requirements for each step
- Milestones & KPIs
- Location of your business
- Zoning & permits required for the business
What equipment, supplies, or permits are needed to run a bagel shop business?
To run a Bagel Shop business, you will need the following equipment, supplies, and/or permits:
- Commercial oven to bake the bagels
- Mixers to mix dough
- Mixing bowls
- Measuring spoons and cups
- Bagel slicer and/or cutter
- Scoops for bagel toppings
- Trays for carrying bagels
- Food Service Permit
- Business License
5. Management & Organization of Your Bagel Shop Business.
The second part of your bagel shop business plan is to develop a management and organization section.
This section will cover all of the following:
- How many employees you need in order to run your bagel shop business. This should include the roles they will play (for example, one person may be responsible for managing administrative duties while another might be in charge of customer service).
- The structure of your management team. The higher-ups like yourself should be able to delegate tasks through lower-level managers who are directly responsible for their given department (inventory and sales, etc.).
- How you’re going to make sure that everyone on board is doing their job well. You’ll want check-ins with employees regularly so they have time to ask questions or voice concerns if needed; this also gives you time to offer support where necessary while staying informed on how things are going within individual departments too!
6. Bagel Shop Business Startup Expenses & Captial Needed.
This section should be broken down by month and year. If you are still in the planning stage of your business, it may be helpful to estimate how much money will be needed each month until you reach profitability.
Typically, expenses for your business can be broken into a few basic categories:
Startup costs are typically the first expenses you will incur when beginning an enterprise. These include legal fees, accounting expenses, and other costs associated with getting your business off the ground. The amount of money needed to start a bagel shop business varies based on many different variables, but below are a few different types of startup costs for a bagel shop business.
Running & Operating Costs
Running costs refer to ongoing expenses related directly with operating your business over time like electricity bills or salaries paid out each month. These types of expenses will vary greatly depending on multiple variables such as location, team size, utility costs, etc.
Marketing & Sales Expenses
You should include any costs associated with marketing and sales, such as advertising and promotions, website design or maintenance. Also, consider any additional expenses that may be incurred if you decide to launch a new product or service line. For example, if your bagel shop business has an existing website that needs an upgrade in order to sell more products or services, then this should be listed here.
7. Financial Plan & Projections
A financial plan is an important part of any business plan, as it outlines how the business will generate revenue and profit, and how it will use that profit to grow and sustain itself. To devise a financial plan for your bagel shop business, you will need to consider a number of factors, including your start-up costs, operating costs, projected revenue, and expenses.
Here are some steps you can follow to devise a financial plan for your bagel shop business plan:
- Determine your start-up costs: This will include the cost of purchasing or leasing the space where you will operate your business, as well as the cost of buying or leasing any equipment or supplies that you need to start the business.
- Estimate your operating costs: Operating costs will include utilities, such as electricity, gas, and water, as well as labor costs for employees, if any, and the cost of purchasing any materials or supplies that you will need to run your business.
- Project your revenue: To project your revenue, you will need to consider the number of customers you expect to have and the average amount they will spend on each visit. You can use this information to estimate how much money you will make from selling your products or services.
- Estimate your expenses: In addition to your operating costs, you will need to consider other expenses, such as insurance, marketing, and maintenance. You will also need to set aside money for taxes and other fees.
- Create a budget: Once you have estimated your start-up costs, operating costs, revenue, and expenses, you can use this information to create a budget for your business. This will help you to see how much money you will need to start the business, and how much profit you can expect to make.
- Develop a plan for using your profit: Finally, you will need to decide how you will use your profit to grow and sustain your business. This might include investing in new equipment, expanding the business, or saving for a rainy day.
Frequently Asked Questions About Bagel Shop Business Plans:
Why do you need a business plan for a bagel shop business.
A business plan for a bagel shop business is important because it provides a roadmap for the owners to follow and helps them understand the goals and objectives of their venture. It can help them create a budget, secure financing, identify the target market for their products, plan for marketing and promotion, secure necessary permits and licenses, calculate start-up costs, and develop operational plans. It also outlines operational procedures, staff members' roles, and describes potential risks that could affect the success of the business. In short, a business plan is essential for any business as it serves as an integral part of the overall planning process.
Who should you ask for help with your bagel shop business plan?
It is a good idea to consult an experienced business consultant or a business advisor who can help walk you through the process of creating a business plan. They should be able to provide advice and guidance on market research, choosing the right location, financial projections, and developing a strategy to succeed. Additionally, they can help connect you with resources such as financing partners or potential investors.
Can you write a bagel shop business plan yourself?
Writing a business plan for a bagel shop can be a time consuming and detailed process, but it is necessary in order to create a successful business. The process involves researching the market, setting goals and objectives, estimating financial needs and creating marketing strategies. The following steps will help you create your own business plan for a bagel shop: 1. Research the Market: Before you open a bagel shop, research the local area to determine the demand for your product and the competition in the area. Look up census data and information on competitor's products and prices to get an idea of how successful your business could be. 2. Set Goals and Objectives: After researching the market, set goals and objectives for your business that are realistic and achievable. Consider what type of bagel shop you want to create (e.g., artisanal or traditional) as well as factors such as location, hours of operation, menu items, pricing structure, etc. 3. Estimate Financial Needs: Use your goals and objectives to estimate how much capital you will need to open your bagel shop including startup costs for equipment, inventory, employees, leasing space etc. Also include an estimation of ongoing operational costs such as utilities, wages and rent expenses that will need to be covered each month. 4. Create Marketing Strategies: Develop marketing strategies to help you acquire new customers as well as retain current ones including advertising options such as radio/television commercials or social media campaigns featuring deals or discounts on certain items or events held at the store (e.g., sampling days). Additionally look into ways that you can become involved in the local community through collaborations with other businesses or charities that align with your mission or values. These steps will help you develop a comprehensive business plan for your bagel shop that includes realistic goals and objectives which show potential investors that you are serious about running a successful business.
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I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.
Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.
From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.
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Bagel Shop Business Plan
High demand, low startup costs, and a recurring revenue model make starting a bagel shop a lucrative and rewarding profession.
Anyone can start a new business, but you need a detailed business plan when it comes to raising funding, applying for loans, and scaling it like a pro!
Need help writing a business plan for your bagel shop? You’re at the right place. Our bagel shop business plan template will help you get started.
How to Write A Bagel Shop Business Plan?
Writing a bagel shop business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan:
1. Executive Summary
An executive summary is the first section planned to offer an overview of the entire business plan. However, it is written after the entire business plan is ready and summarizes each section of your plan.
Here are a few key components to include in your executive summary:
Introduce your Business:
Start your executive summary by briefly introducing your business to your readers.
Highlight the bagel shop products you offer your clients. The USPs and differentiators you offer are always a plus.
Marketing & Sales Strategies:
Financial highlights:, call to action:.
Ensure your executive summary is clear, concise, easy to understand, and jargon-free.
2. Business Overview
The business overview section of your business plan offers detailed information about your bagel shop. The details you add will depend on how important they are to your business. Yet, business name, location, business history, and future goals are some of the foundational elements you must consider adding to this section:
Describe your business in this section by providing all the essential information:
Describe what kind of bagel shop you run and the name of it. You may specialize in one of the following bagel businesses:
- Traditional Bagel Shop
- Artisanal Bagel Bakery
- Bagel Food Truck
- Describe the legal structure of your bagel shop, whether it is a sole proprietorship, LLC, partnership, or others.
- Explain where your business is located and why you selected the place.
Business history: i, future goals.
This section should provide a thorough understanding of your business, its history, and its future plans. Keep this section engaging, precise, and to the point.
3. Market Analysis
The market analysis section of your business plan should offer a thorough understanding of the industry with the target market, competitors, and growth opportunities. You should include the following components in this section.
Start this section by describing your target market. Define your ideal customer and explain what types of services they prefer. Creating a buyer persona will help you easily define your target market to your readers.
Market size and growth potential:
Describe your market size and growth potential and whether you will target a niche or a much broader market.
Analyze emerging trends in the industry, such as technology disruptions, changes in customer behavior or preferences, etc. Explain how your business will cope with all the trends.
Here are a few tips for writing the market analysis section of your bagel shop business plan:
- Conduct market research, industry reports, and surveys to gather data.
- Provide specific and detailed information whenever possible.
- Illustrate your points with charts and graphs.
- Write your business plan keeping your target audience in mind.
4. Products And Services
The product and services section should describe the specific services and products that will be offered to customers. To write this section should include the following:
Describe your bagel shop products:
Mention the bagel shop products your business will offer. This list may include,
- Fresh bagel shops
- bagel shop sandwiches
- bagel shop spreads & toppings
- bagel shop-based pizzas
- Baked goods
- bagel shop platters & trays
Toppings & spreads:
Quality measures, additional services.
In short, this section of your bagel shop plan must be informative, precise, and client-focused. By providing a clear and compelling description of your offerings, you can help potential investors and readers understand the value of your business.
5. Sales And Marketing Strategies
Writing the sales and marketing strategies section means a list of strategies you will use to attract and retain your clients. Here are some key elements to include in your sales & marketing plan:
Unique Selling Proposition (USP):
Define your business’s USPs depending on the market you serve, the equipment you use, and the unique services you provide. Identifying USPs will help you plan your marketing strategies.
Marketing strategies:, sales strategies:, customer retention:.
Overall, this section of your bagel shop business plan should focus on customer acquisition and retention.
Have a specific, realistic, and data-driven approach while planning sales and marketing strategies for your bagel shop, and be prepared to adapt or make strategic changes in your strategies based on feedback and results.
6. Operations Plan
The operations plan section of your business plan should outline the processes and procedures involved in your business operations, such as staffing requirements and operational processes. Here are a few components to add to your operations plan:
Staffing & Training:
Operational process:, equipment & machinery:.
Include the list of equipment and machinery required for a bagel shop, such as a bagel shop dough mixer, bagel shop kettle, bagel shop oven, bagel shop slicer, etc.
Adding these components to your operations plan will help you lay out your business operations, which will eventually help you manage your business effectively.
7. Management Team
The management team section provides an overview of your bagel shop’s management team. This section should provide a detailed description of each manager’s experience and qualifications, as well as their responsibilities and roles.
Introduce your management and key members of your team, and explain their roles and responsibilities.
Compensation plan:, advisors/consultants:.
Mentioning advisors or consultants in your business plans adds credibility to your business idea.
This section should describe the key personnel for your bagel shop services, highlighting how you have the perfect team to succeed.
8. Financial Plan
Your financial plan section should provide a summary of your business’s financial projections for the first few years. Here are some key elements to include in your financial plan:
Profit & loss statement:
Cash flow statement:, balance sheet:, break-even point:.
Determine and mention your business’s break-even point—the point at which your business costs and revenue will be equal.
Be realistic with your financial projections, and make sure you offer relevant information and evidence to support your estimates.
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The appendix section of your plan should include any additional information supporting your business plan’s main content, such as market research, legal documentation, financial statements, and other relevant information.
- Add a table of contents for the appendix section to help readers easily find specific information or sections.
- In addition to your financial statements, provide additional financial documents like tax returns, a list of assets within the business, credit history, and more. These statements must be the latest and offer financial projections for at least the first three or five years of business operations.
- Provide data derived from market research, including stats about the industry, user demographics, and industry trends.
- Include any legal documents such as permits, licenses, and contracts.
- Include any additional documentation related to your business plan, such as product brochures, marketing materials, operational procedures, etc.
Use clear headings and labels for each section of the appendix so that readers can easily find the necessary information.
Remember, the appendix section of your bagel shop business plan should only include relevant and important information supporting your plan’s main content.
This sample bagel shop business plan will provide an idea for writing a successful bagel shop plan, including all the essential components of your business.
After this, if you still need clarification about writing an investment-ready business plan to impress your audience, download our bagel shop business plan pdf .
Frequently Asked Questions
Why do you need a bagel shop business plan.
A business plan is an essential tool for anyone looking to start or run a successful bagel shop. It helps to get clarity in your business, secures funding, and identifies potential challenges while starting and growing your business.
Overall, a well-written plan can help you make informed decisions, which can contribute to the long-term success of your bagel shop.
How to get funding for your bagel shop?
There are several ways to get funding for your bagel shop, but self-funding is one of the most efficient and speedy funding options. Other options for funding are:
- Bank loan – You may apply for a loan in government or private banks.
- Small Business Administration (SBA) loan – SBA loans and schemes are available at affordable interest rates, so check the eligibility criteria before applying for it.
- Crowdfunding – The process of supporting a project or business by getting a lot of people to invest in your business, usually online.
- Angel investors – Getting funds from angel investors is one of the most sought startup options.
Apart from all these options, there are small business grants available, check for the same in your location and you can apply for it.
Where to find business plan writers for your bagel business?
There are many business plan writers available, but no one knows your business and ideas better than you, so we recommend you write your bagel shop business plan and outline your vision as you have in your mind.
What is the easiest way to write your bagel shop business plan?
A lot of research is necessary for writing a business plan, but you can write your plan most efficiently with the help of any bagel shop business plan example and edit it as per your need. You can also quickly finish your plan in just a few hours or less with the help of our business plan software .
How do I write a good market analysis in a bagel shop business plan?
Market analysis is one of the key components of your business plan that requires deep research and a thorough understanding of your industry. We can categorize the process of writing a good market analysis section into the following steps:
- Stating the objective of your market analysis—e.g., investor funding.
- Industry study—market size, growth potential, market trends, etc.
- Identifying target market—based on user behavior and demographics.
- Analyzing direct and indirect competitors.
- Calculating market share—understanding TAM, SAM, and SOM.
- Knowing regulations and restrictions
- Organizing data and writing the first draft.
Writing a marketing analysis section can be overwhelming, but using ChatGPT for market research can make things easier.
How detailed should the financial projections be in my bagel shop business plan?
The level of detail of the financial projections of your bagel shop may vary considering various business aspects like direct and indirect competition, pricing, and operational efficiency. However, your financial projections must be comprehensive enough to demonstrate a complete view of your financial performance.
Generally, the statements included in a business plan offer financial projections for at least the first three or five years of business operations.
What key components should a bagel shop business plan include?
The following are the key components your bagel shop business plan must include:
- Executive summary
- Business Overview
- Market Analysis
- Products and services
- Sales and marketing strategies
- Operations plan
- Management team
- Financial plan
Can a good bagel shop business plan help me secure funding?
Indeed. A well-crafted bagel business will help your investors better understand your business domain, market trends, strategies, business financials, and growth potential—helping them make better financial decisions.
So, if you have a profitable and investable business, a comprehensive business plan can certainly help you secure your business funding.
What's the importance of a marketing strategy in a bagel shop business plan?
Marketing strategy is a key component of your bagel shop business plan. Whether it is about achieving certain business goals or helping your investors understand your plan to maximize their return on investment—an impactful marketing strategy is the way to do it!
Here are a few pointers to help you understand the importance of having an impactful marketing strategy:
- It provides your business an edge over your competitors.
- It helps investors better understand your business and growth potential.
- It helps you develop products with the best profit potential.
- It helps you set accurate pricing for your products or services.
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The simple strategy that could help this bagel business make an extra $50,000 a year
When you have a great product, offering other complementary products can take your business to the next level.
That's the realization the owners of Cleveland Bagel Company recently had. On the latest episode of the CNBC reality business show " Cleveland Hustles ," the bagel makers discovered that selling coffee with their bagels would add almost $50,000 worth of annual profits to their business.
Co-owner Dan Herbst joked, "It's crazy. It's a little risky. But it could work."
The idea was simple: Team up with a local coffee-maker to create a custom blend and private labeling, which they could then sell as an add-on item to increase the purchase of each customer.
That led them to Dominic Caruso, CEO of Caruso's Coffee, with whom Herbst and co-owner Geoff Hardman toured the facility and tasted the different blends.
Hardman explained, "If we can offer a straight cup of coffee that lets the bagel be the star and still draws people in, this could be a money maker."
Caruso helped Herbst and Hardman break down the finances. All in, a 12-ounce serving would cost about $0.20. This would include the actual cup, the lid, and the coffee. Cleveland Bagel would sell that cup for $2.00, earning them a 90 percent profit margin of $1.80 per cup.
After they open their new storefront, they expect to serve around 150 customers a day, and they predict that half of those customers will also buy coffee. That's an additional $135 a day in profit. Annually, that's just shy of $50,000.
Of course, the product has to be good and pair well with the bagels. Cleveland Bagel wants their blend to have mass appeal, but also be unique enough so that people know it's their coffee.
They hope Caruso's can help them do that, since they have a robust enough facility that will allow them to grow and scale with Cleveland Bagel as the business tries to expand nationally.
CNBC'S "Cleveland Hustles" airs Wednesday at 10 p.m. EDT .
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How to Start a Profitable Bagel Shop Businesss
Bagel is a preferred food item among people of all age groups. It is taken in breakfast as well as in meals. This love for Bagels makes it a very profitable business idea. You can start your Bagel Shop Business and earn a good income.
Bagel Shops serve not just Bagels but also other savories and beverages so that people get all that they need for breakfast or lunch at the same place. So, your Bagel Shop must have the arrangements for all these.
There are two ways to start a Bagel business. One is starting your own from scratch and the other is buying a franchise of a reputed Bagel Shop .
We will cover in this article the steps required to open a bagel shop business of your own.
Bagel Shop Business Plan for Beginners
Once you decide on starting your Bagel Shop Business, you must follow certain steps one after the other to have an organized and structured business that will give you good returns. Let us study the points:
1. Learn How to Make Bagels
Before starting your Bagel Shop Business, you must have a good idea about Bagels. If you know how to bake Bagels, it will be helpful for you. If you don’t know, then take a course on Bagel making and make some at home. Get some idea about the different types of Bagels available in the market and the preferred type of Bagels in different regions.
2. Do the Research
You have to do the market research thoroughly. First of all, you must study the people in the area where you want to start your Bagel Shop. Since Bagels are not high-priced items, affordability will not be a problem. You have to study their preferences.
Take note of the Bagel Shops in the neighboring areas of your Bagel Shop. That will give you a clear picture of the competition you are going to face. That will enable you to plan your strategies accordingly.
3. Find a Proper Location
You must decide on a place for your Bagel Shop Business. Since people prefer to sit and have Bagels with beverages; you need a space for that along with a kitchen for baking fresh Bagels. If you have enough space at your home you can start your Bagel Shop Business from home. Otherwise, you have to rent a space or take it on lease.
4. Make your Bagel Shop Business Plan
Before starting the Bagel Shop Business, make a detailed plan for the business . Write down the details like the location of the shop, rent, and cost of setting up the Shop which includes furniture, equipment, crockery, cutlery, utensils, ovens, salaries of staff, cost of raw materials, and other items.
Make an estimate of the investment you need for the business and how will you manage the finance. If you have enough savings, you can start with that. Otherwise, you can apply for a bank loan or other kinds of funding.
5. Choose the Right Business Model
You have two options in starting your Bagel Store. You can start the shop under your leadership preparing fresh Bagels and selling them. Otherwise, you can go for a franchise and start your Bagel Shop Business under a reputed name.
Both have their advantages and disadvantages. You have to do your local research to know whether the people of the area prefer fresh Bagels or those from reputed brands.
6. Name your Bagel Shop
After deciding on the area, and nature of the business, you have to name your Bagel Shop. Think of a suitable name that applies to Bagels as well as an eatery, where other foods and beverages will also be sold. The name should be relatable and attractive so that customers feel encouraged and interested to buy from your shop.
Book a domain in the name of your Bagel Shop. This is very important for the publicity and profit of your business. If you don’t get the domain, you have to change the name to get the domain.
7. Register your Bagel Shop Business
After the name, you have to give legal status to your business. If you are from the United States, you can opt for LLC for your Bagel Shop Business as it protects your personal assets in case your company comes under financial disputes legally.
8. Obtain Taxes, License, Permits
You have to register your Bagel Shop Business for the necessary taxes and obtain EIN. For the shop selling food items, you need a license from the health department. There are provisions for other licenses which you need to check with the local authorities of the area where your shop will be located.
As the owner of the Bagel Shop Business, you need a Seller’ Permit so that you can collect sales tax from the customers. You also need certain other local permits.
In the case of a food shop, there will be regular inspections by health officials to check the standard of your products. So, never compromise on quality or cleanliness.
9. Open a Business Bank Account
After the legal formalities, open a bank account in the name of your Bagel Shop Business. Keep the accounting of your business very methodical. Hire an experienced accountant for maintaining the accounts.
10. Get the Right Business Insurance
You have to get your business insured. Get General Liability Insurance and Workers’ Compensation Insurance for your Bagel Shop to protect your business from any incidents of accident or mishaps.
11. Calculate the Cost to Start Your Bagel Shop Business
You need an investment of approximately $ 70,000-80,000 to start your Bagel Shop. It will cover the equipment needed, rent, furniture, raw materials, utensils, crockery, cutlery, electricity, taxes, license fees, insurance premium, salaries of staff and sales, marketing, and publicity.
If you want to cut on the start-up cost, you can go to a smaller shop with fewer staff.
12. Expenses of Your Bagel Shop
The expenses of the business will be on rent, salaries, raw materials, equipment, utensils and others, taxes, licenses, insurance and publicity, and marketing.
13. How to Get Clients
The first step in getting clients for your items is to correctly identify target customers. Since Bagels are liked by people of all age groups, your customers will also be people in general, especially the people who prefer a quick filling meal. Bagels are not very expensive food and therefore preferred by people of different economic classes.
Develop an effective promotional plan and reach your prospective customers. Some common tools are flyers, brochures, proportional discount coupons, etc. Social media platforms are highly useful in reaching customers locally.
14. Set Pricing and Profit Margin for Your Bagels
The price of a plain Bagel is between $2.00-$3.00. For cheese and cream Bagels the price is approximately $4.00-$5.00. The other food items and beverages like coffee or smoothies or yogurt also cost roughly the same.
The calculation of profit is based on the number of Bagels you can sell. The more you can sell daily, the more profit you earn. As Bagels have a very good demand, your chances of selling in large numbers are very bright. However, you need a certain period to cover your cost.
15. How to Increase Bagel Shop Profit
There are many things you need to do to increase the profit of your business.
a) Good Quality
Bagels are best preferred as freshly baked food. So always serve the best quality Bagels to your customers. That will attract customers and help in word of the mouth publicity. You can also use fusion in the recipes for attracting customers.
b) Create a Website
Make your website a very attractive and interactive one. Make arrangements for online sales and payment. Keep dedicated persons for delivery. Use reviews of satisfied customers on the website.
c) Social Media Publicity
Use social media platforms like Facebook, Instagram, and Twitter for publicity. Create pages in the name of your Bagel Shop. Use good photographs and reviews. Share the link of the pages on the website also.
d) Post Advertisements
Give regular advertisements in newspapers, and on television. Use flyers, banners, and hoardings in the name of your Bagel Shop.
e) Conduct Regular Surveys
Try to conduct regular surveys from the customers visiting your shop and people in general regarding the quality of your Bagels, the ambiance of your Bagel Shop, and what more the customers expect from your shop.
f) Offer Special Discount
Offer special discounts on festival times. Also, offer some privilege discounts on regular customers and higher billings.
g) Build Your Bagel Shop Brand
Try to build the name of your Bagel Shop as a brand. Do some sponsorship or participate in corporate events in the name of your business. You can also organize a food workshop or cooking classes in the name of your shop. It will not only generate extra income but also spread your name and help to build the brand.
Frequently Asked Questions
What are the wages of workers of a bagel shop.
The wages and salaries of staff will depend on the availability of labor in the locality of the bagel shop. However, approximately on average, the wage per hour is between $8 to $12.5.
What is the basic equipment required for a Bagel Shop?
Some of the basic equipment you need to run a bagel shop are an oven, mixer, Bagel Kettles, and Divider.
How much does it cost to open A Bagel Shop?
The cost of opening a bagel shop will largely depend on the size and the location of the shop. The costs include the rent of the space, the cost of making bagels, salaries, and license costs.
The initial start-up cost of starting a bagel shop from scratch in the United States is estimated to be in the range of $1,00,000 to $3,00,000 depending on the location and the number of customers you plan to serve.
How much you can earn from a Bagel Shop?
On average, the cost of making a bagel is in the range of $2.00 to $3.00. If you can sell it at a price of $5.00 the earnings per bagel stand at $2.00. So, for the sale of 100 bagels a day, one can make $200 per day. Therefore, the monthly income for a bagel shop owner with sales of 100 bagels per day stands at $6,000 per month.
What is the cost of a Bagel Shop Franchise?
Again, it will depend on the brand’s reputation. However, the minimum cost of opening a bagel shop franchise is approximately $35000 in the United States.
The general love for Bagels will help to grow your business. With growth, you can also start branches of your Bagel Shop in different locations. According to Statista, the consumption of Bagels in the period between 2020 and 2024 will increase.
Therefore, your Bagel Shop Business has great potential for growth. You have to maintain a very good standard of the food items served and a clean and healthy atmosphere. That will be enough to expand your business and increase profits.
About the Author: 99businessideas.com led by Rupak Chakrabarty is committed to helping beginners, entrepreneurs, and small business owners in starting, managing, and growing their businesses.
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7 More Tips for Creating Your Bagel Business Plan [Part 2]
We couldn’t leave you with just one set of tips for creating your bagel business plan , so we’ve made a part two. Below you’ll read seven more tips and tactics that will help you create a strong bagel business plan.
Be Aware of Your Competition
In any business, you’ll find yourself with a handful of competitors. It’s absolutely crucial to know a lot about them. Not only will you want to know who your competition is, but you’ll want to be able to look at them from an unbiased point of view to be able to see the differences between your bagel shop and theirs.
When it comes to owning a business, you’ll likely want to be the best of the best. This is another reason why it’s important to know who your competition is. They may be doing something unique with their business that you could benefit from doing yourself.
Before you open shop, feel free to visit your competing bagel stores to see their prices, what types of bagels they serve, what drinks and sides they may have and even what promotions they may have going on at the time.
After doing this you’ll be much better able to work on making your business stand out from the competition.
Make Honest Claims
When you’re making a bagel business plan , you’re making a lot of promises and aspirations public. Something you need to make sure you do is make sure you can complete these promises and aspirations.
If you have a recipe that you claim will blow everyone’s socks off and it’s mediocre, do you think that patron is likely to return to your bagel shop? Probably not. This applies to staff as well. If the public is under the impression that you have a wonderful staff, all of whom are capable of serving them to high standards, your staff better be on top of their game.
Think about investors when it comes to the claims you’re making. These people are giving you their money to invest because they believe in you and your business. They believe you’re going to do what you set out to do, and possibly even promised. Make sure you’re able to hold up your end of the deal.
Make Conservative Financial Projections
The main reason many people get into business is to make money. Just like most other businesses, there is a cost to owning a bagel franchise. When you’re thinking about how to start a bagel business , you need to be realistic with your financial estimates and projections.
Unfortunately, money doesn’t grow on trees and it’s often the main reason that new businesses don’t succeed past the first year. This is another area where you want to have evidence for any claims you’re making.
If you think you’ll be able to capture 60% of the market within your first you, you’ll need to be able to back it up. If you can’t do that, change your financial goals to be more conservative. Cut the number in half and see if that’s more possible and go from there, your investors and patrons will thank you.
Be Aware of the Available Resources
One thing that can suck your wallet dry when starting a business is not being aware of what resources you have available. This can happen when people are overly optimistic. They think that they can handle more work than they can, or are capable of more than they actually are.
This is why it’s important to be realistic with your resources. A good rule of thumb to keep in mind is to always assume something is going to take about 15% longer than expected. So if you think you’ll meet a goal within 10 weeks, aim for closer to 12 weeks.
Make Sure You’re Organized
One of the best tips to having a successful business is to stay organized. Being organized can help improve nearly all aspects of your bagel shop . It will help with smaller tasks each day, like what needs to be done during opening and closing shifts, to larger tasks like doing your taxes.
You can stay organized by having a to-do list to complete each day, having files in their proper places, paying attention to numbers during inventory and keeping all staff information in one spot. It can be intimidating at first, but your future self will thank you.
Have a Top Notch Management Team
Something else that can make your business soar or sink is the leadership. When you’re hiring future management, you want to make sure they have experience, are good with people and can handle stressful situations.
If you want, you can have someone interview with multiple people so you get a better idea if the candidate is qualified for the position. On the topic of staff, be careful hiring friends or family. It can be fun to work with people we love, but mixing business with personal life often turns sour.
Pay Close Attention to Investors
Lastly, pay attention to your investors. While some investors just want to stay behind the scenes and watch the money roll in, others want a hands-on experience. They may want a spot on your board of directors, or may even want to volunteer at the shop once in awhile to see where their money is invested.
No matter if the investor wants to be heavily involved or not, all of them will want to know the rate of return for their money and when they’ll be able to get it back. It’s typical that investors want their money back within five years. Are your financial goals realistic enough to meet these expectations?
Don’t be nervous to be open and honest with investors, they want to help you, and you likely need their support. A lot of investors are willing to give you advice and help you navigate the beginning stages of starting your business. This may not always be for free, it often comes at a cost, but can be worth it to many entrepreneurs.
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- Business Plans Handbook
- Business Plans - Volume 05
- Bagel Shop Business Plan Business Plan
Bagel Shop BUSINESS PLAN
5535 Winston Blvd. Troy, MI 43846
This business plan is an example of a niche food service operation that capitalizes on the evergrowing popularity of bagels. The store offers affordable and fresh products attempting to cater to those who wish to eat in a more healthful way. It also hopes to ride the crest of another very complementary trend: gourmet coffee consumption.
Distribution site, promotion options, competition, usa bagels comparison, loan summary statement, breakdown of costs.
- CONSOLIDATED BALANCE SHEET
We believe that the metropolitan area is a great place to develop our bagel shops. For one, there are no other bagel-specific shops in the area. The closest one competition wise, would be Blackwells Bagel in Westland, and the Bagel Bakery potentially in Livonia. The lack of bagel shops in the metropolitan area definitely presents a need for our business. In our area specifically, the only competition would be that of the donut-type or the bakery-type morning-oriented business. We believe that the bagel business is different and specific enough to meet the needs of a different calling, specifically the call to eating healthier. Fresh baked bagels will be served all day. We will keep well stocked so as not to run out of customers favorite varieties. Bagels are a healthy alternative to the morning donut or pastry.
Our business fits well demographically, as 40% of the households fall into the $50,000.00 plus per year income level. The area also contains over 250,000 people residing in a 5-mile radius from which draw business.
The bagel shop consumer comes from all income levels of the market. Bagels are a relatively inexpensive luxury, costing as little or less than a donut or muffin. Almost anyone could afford a stop at our shop from time to time. Ninety-four percent of the metropolitan area are Caucasian, another strong demographic indicator of consumers that frequent our type of establishment. This is not to say that people of other ethnic backgrounds don't consume our product or wouldn't be welcome in our establishment, this is just a demographic indicator.
People are eating with a more health conscious emphasis. Not only will we be able to meet the needs of the "breakfast on the go" individual, we will also be able to meet the needs of the person looking for a quick lunch, who would rather have a healthy alternative to the fattening fast food. Our store will be equipped with a drive-thru for quick pick-up of a deli-bagel sandwich made from a wide selection of deli meats or vegetarian toppings.
Concept: From-scratch bagel baker and gourmet coffee house under one roof.
Direction: Developed and operated by people who have been franchisees and understand the need for teamwork and support.
Market Approach: Repeat sales of...
Bagels by the dozen
Cream cheese by the pound
Gourmet coffee and espresso beverages by the drink
Whole bean coffee by the pound
Fresh baked treats
- Large 5 oz. steamed Bagel
- From scratch and baked fresh daily
- Versatile for sandwiches as well as bulk sales
- Method of preparation lends itself to production and promotion of novelty bagels
- Blended flavors of cream cheeses prepared on the premise
- Mountain Coffees roasted to peak of flavor and sold as: bulk varietal and blended whole beans, individually prepared gourmet coffee and espresso beverages
- Jonesy's Fresh cookies, muffins, cinnamon rolls and brownies baked daily in store
Tools for Growth
Direct purchase of core products: cream cheese and bagel ingredients. Satellites: up to two satellites can be serviced by a single production store. Wholesale opportunities: hospitals, schools, corporate and special events. Dual-Branding, Mountain Coffee, Jonesy's Bakery Items and USA Bagels.
USA relies on the production and bulk sales of their top of the line bagel recipe, along with their homemade cream cheeses, deli meats, and delicious Mountain coffee to position themselves in one of the fastest growing industries in the country.
Between 1984 and 1993, yearly bagel consumption has grown an incredible 169%.Bagel sales exceed 2.5 billion dollars yearly, and are growing 20% annually.
The specialty or gourmet coffee segment in this country is now earning 7 billion dollars annually. While many may participate in this market, no single franchise organization dominates the market place. We would definitely like to be part of this growing industry.
Although USA franchises are located throughout the U.S. and up into Canada, the number of actual stores is not great (approximately 135). However, USA is still in its early stages of franchising and in approximately four years has established 135 privately held franchised stores.
Name recognition is growing daily. There are currently USA franchises in Redford, Bloomfield Hills, and Troy. Troy and Milford territories have just been assigned, and with our development of the metropolitan area puts the last piece of the puzzle into place for USA to be recognized as a leading force in the bagel business in the metropolitan area.
Great potential exists, not only in retail sales, but also in corporate/delivery orders, and event delivery sales. The key factor will be getting the in-store sales generated through advertising exposure, and then approximately 3-6 months later, venture into outside sales.
With the expansion into outside sales, comes greater community awareness. We feel this will in turn increase in-store sales via wider awareness of our operations, our great product and service.
Eventually we will expanding into a three-store operation. This business plan deals specifically with our first operation. We'll deal more with the expansion once our first operation is running sound.
For our initial store we will approximately 2200 sq. Ft. of operating space. The actual site has not yet been selected, however we are working with Jack Reaves, of Coleman Realty, to find a location and expedite the process. We will need a location that offers ample parking, easy in and out access for the morning and afternoon rush times, and high visibility from the road.
- Local newspapers
- Radio spots
- Yellow Pages
- On-location event sponsoring
Bagel Baker, Livonia MI
Blackwells Bagels, Westland, MI
Already up and running. In speaking with Bagel Bakery & Blackwells' management, business seems steady. Blackwells use a different method of production. Their bagels are boiled, baked, and then steamed.
Their bagel baking proceess tends to make their bagels hard and crusty. Their shelf life is very short, as they start out with a partially hardened product. We have tried their bagels and they do not compare to the quality of bagel we will produce. They don't use the amount of fresh ingredients we do, and they can't. Often their product is not made fresh in the store, rather, it is shipped frozen.
We offer a difference! Bagels made fresh every day. Cream cheeses made fresh everyday. All made from fresh ingredients everyday. Our bagels are not boiled, so they don't end up hard and crusty. A softer bagel makes a tastier & pleasing product.
In the purchase of the USA franchise, we are seeking a small business loan from the SBA, due to the fact that their rates tend to be a little better. The loan would be in the amount of $200,000.00. This would be for the purchase or lease of equipment, inventory, the leasehold improvements of a current lease site, cash reserves for three months, and enough working capital to successfully launch a production/retail delivery operation. This loan together with an equity investment of $40,000.00 and $45,000.00 in personal mutual funds as collateral, would be sufficient to finance the business so it can operate as a viable/profitable enterprise.
Dan Beecham - Director
Beecham has been a Director of USA Bagels since January of 1993. He was President of USA and its affiliates from the date of their inception until February of 1996, at which time he became a Consultant to USA and its affiliates. Mr. Beecham opened the first USA Bagels store in Boston, MA in 1986. Since 1986 he has been the President of USA Bagels, Inc., which currently operates 3 stores in the western suburbs of Boston, pursuant to a license agreement with USA.
Evan Smith - President, Chief Executive Officer and Director
Mr. Smith has been Chief Executive Officer and Director of USA. In February of 1996 he became President of USA and its affiliates. From December of 1986 to December 1993, he was Chief Executive of Boston Personnel Services of Boston, MA.
Consolidated Balance Sheet
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Bagel Shop Business Plan Template
Quality Business Plan has a Bagel Shop business plan and financial projection templates ready for small business owners to customize in minutes!
Before starting a business, entrepreneurs should have, at the very least, a basic business plan. A Bagel Shop business plan template's important sections include the executive summary, company description, industry research, marketing section, funding section, and always pro forma financial projections.
Unfortunately, most business owners have no idea how to start or write a well-prepared business plan. From this, a Bagel Shop company business plan template is critical.
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Bagel shop business plan templates includes:.
- Executive Summary
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How to use the Bagel Shop Word Doc.
How to use the Bagel Shop Financial Model
Three Benefits of Using a Bagel Shop Business Plan Template
Entering the food service industry with a bagel shop presents exciting opportunities and unique challenges. An essential tool to navigate this landscape is a robust business plan. Our bagel shop business plan template, specifically designed for this purpose, offers numerous benefits that streamline the planning process and enhance the quality of your business strategy.
Our template provides an industry-specific framework that allows entrepreneurs to focus on key aspects of their bagel shop, such as market analysis, menu creation, and pricing strategy. By providing a tailored structure, the template ensures you cover all essential elements pertinent to a bagel shop, making your business plan comprehensive and focused. This results in a more effective plan to guide your business decisions and attract potential investors.
Our business plan template includes a flexible financial model. This critical feature allows you to project sales, calculate food costs, and estimate overheads, providing a realistic picture of your shop's financial prospects. With this model, you can easily adjust the parameters to test various scenarios, helping you prepare for different business conditions and making financial planning more efficient and insightful.
Our bagel shop business plan template is a strategic planning tool that allows you to define your unique selling proposition, identify your target market, and devise marketing strategies. This aspect of the template fosters strategic thinking, helping you differentiate your bagel shop from the competition and effectively target your desired customer base.
A bagel shop business plan template offers numerous benefits, including an industry-specific structure, flexible financial modeling, and a tool for strategic planning. These features not only streamline the planning process but also enhance the effectiveness of your business strategy. With this template, you are better equipped to navigate the food service industry, making your bagel shop a delightful and successful venture.
Everything bagel begins with a plan,
Bagel Shop Business Plan and SWOT Analysis
Bagel Shop Business Plan, Marketing Plan, How To Guide, and Funding Directory
The Bagel Shop Business Plan and Business Development toolkit features 18 different documents that you can use for capital raising or general business planning purposes. Our product line also features comprehensive information regarding to how to start a Bagel Shop business. All business planning packages come with easy-to-use instructions so that you can reduce the time needed to create a professional business plan and presentation.
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- Meets SBA Requirements
Bagel shops have been around for almost a century and they originated in major metropolitan areas especially within areas that have a large Jewish population. These days, everyone enjoys bagels and these businesses have expanded by not only offering these types of products but also new number of other products as well such as doughnuts. Most bagel shops offer a broad variety of not only breakfast focused bagel sandwiches but also provide lunch options as well. Many of these locations also operate as cafés and server a broad array of beverages including coffees, bottled beverages, and tease. Start up cost for new bagel shop are relatively low in these businesses can be started for as little as $30,000 or as much is $100,000 depending on the leasehold improvements that are required by the business.
The gross margins from sales are extremely high, and most bagel shops report that they produce gross profits ranging anywhere from 80% to 83% of their aggregate income. It should be noted that the marketing and operating expenses of these businesses can be moderately high in highly competitive markets. These businesses are relatively immune from negative changes in the economy given the fact that bagels are relatively inexpensive and people will continue to purchase them as breakfast options.
A bagel shop SWOT analysis is typically produced in conjunction with both a business plan and a marketing plan. As relates to strengths, bagel shops produce very high gross profits and are always able to remain profitable. These businesses are frequently sought after by individuals on an ongoing basis.
For weaknesses, most bagel shops to face a substantial amount of competition within any given market. They will face competition not only from other bagel shops but also from cafés and other eateries that provide these food products as part of their overall offerings. There are always risks relating to inventory spoilage as well for any food and beverage business.
For opportunities, most bagel shops expand by simply establishing new locations within their regional market. One of the other ways of these companies expand is by offering delivery to corporations that freely purchase large amounts of bagels for their employees and clients. This can create highly predictable streams of revenue on an ongoing basis for these businesses.
For threats, outside of a major economic recession the primary threat faced by these businesses is other competitors in the market. Rising coffee costs can also make a modest and in a profit and loss statement for these types of business. However, outside of these risks there’s really nothing is going to change about the bagel shop industry.
A bagel shop business plan should be developed especially if the entrepreneur is going to be seeking capital from private investors, financial situations, or third-party lenders. This business plan should feature a three-year profit and loss statement, cash analysis, balance sheet, and breakeven analysis. As it relates to the industry research portion of the business plan, there are approximately 70,000 companies that own or operate one or more bagel shop and/or cafe locations. Each year these businesses produce about $50 billion in revenue and provide jobs for about 800,000 people. As with any type of business plan that is focused specifically for retail food and beverage business, and expansive demographic analysis should be provided in the documentation as well. As a relates to the specific statistics need to be showcased these include population size, population density, annual median household income, annual family income, estimated household net worth, and the percentage of people that eat breakfast outside of their home every single day. Special importance should be paid to the median household incomes and this will dictate the amount of money the people typically spend on food in a retail setting.
A bagel shop marketing plan also needs to be developed in order to ensure that people come to location frequently and on an ongoing basis. Most importantly, the acquisition of a highly visible retail location will substantially reduce the startup risks and ongoing marketing risks associated with this type of business. Although this may translate into a higher operating expense as well as a higher startup expense – the risks of having the business go under our substantially ameliorated in markets where an individual is able to secure a highly visible location that can be reached by tens of thousands of people per day.
Almost all bagel shops will offer discounts including free offerings during a one two month grand opening. This will allow individuals to come to location and enjoy the company’s products while understanding where it is and what they can purchase their. This is commonly done among most retail food and beverage businesses.
Almost all food and beverage business is also now maintain an expansive online presence so that people can find them very quickly over the Internet. It is very important to have a mobile friendly website ensures that people can quickly find a bagel shop location on their phone when they are searching for local eateries. Most of these businesses also maintain an expansive presence on social media in order to ensure that they can be recommended by friends and family. Almost all social media platforms, including FaceBook and Twitter, allow for reviews to be placed on most small businesses pages. Strong reviews can provide a strong degree of trust and visibility for any local or regional bagel shop chain.
These are mainstay food and beverage businesses, and they will continue to be in demand at all times. The low start up costs coupled with the moderate operating expenses can make these business lucrative small business opportunities for entrepreneurs that have a substantial amount of experience in the food and beverage industry. Most importantly, these businesses once they are established have very easy access to capital and can establish additional locations very quickly either with borrowed funds or with the retained earnings of the business. These companies are not subject automation, and it will continue to be in demand moving forward.
How to Start a Bagel Business
So you have always wanted to clear your own bagel business , still how lots do you know about starting like a business?
Have you done your due daily and planned thorough? Learn how into start a bagel work here:
Is That this Right Fit for She?
While a passion fork bagels and other dinner foods is great, there is ampere lot more than goes into owning a business. First, you demand on make sure ensure you have the proper skills, how and personality for the job.
Have you owned a commercial before or helped manage one? Do you have any business education? Do she thrive under upper stress situations and like dealing with population, both staff and customers, on a daily basis? Be honest with yourself info what kind regarding environment you thrive most in. Executive Summary: Economic Plan Basic
Create an Business Plan
Once you give yourself the green light, then you need to arrival up with a massive shop plan for your bagel business. When developing your business plan, make sure you comprise the following sections:
- An Introduction that includes a description of which business in that you highlight the products and services you will make, a description of the marketplace she determination be operation, more well as any risks or challenge you appreciate.
- There should also be a section location i lay out all the key administrator roles yourself will need in your bagel business. If you already known who will fill these roles, then include a very bio of respectively to them and/or one resume which climax ihr experience associated to the running of a business.
- A marketing section is also important. Here is where you will lay out the budget advantages owner bagel business will have as well as give as great of a meaning as possible of what your marketing and advertising business wish remain. Dine On Campus
- They should also include Pro Forma Finance Projections which basically mean any income statements, cash flow instruction which live associated go the business when fine as balance shells that project what to financial performance away the trade will be once it open. Always make sure your estimates are on the conservative side since you don’t know what kind of delays or obstacles you bequeath face, especially that first year.
- Equally if you be financing this whole venture out out your own pocket, in thine business plan they should stills meticulous list all your startup costs containing the money you will require to survive on until your bagel business starts turning a benefits. Don’t forget to factor in a budget for marketing and advertising and leave yourself a less cushion for lean periods or unexpected emergencies oder repairs. How to Start a Bagel Shop: Starting an Bagel Shop Checklist (2023 Guide) | On the Pipe | Toast POS
Research your Aim Markt
While you belong putting together your bagel shop business plan, figure go your target market for a bagel businesses. Bagels have entstehen a popular breakfast staple as your customers will probably come from all promenades of living.
You need to also judge to growth potential for opening a bagel shop. Luckily, company passions for bageles and other get treats don’t show any signs of slowing down. How go Start a Muffin Shop: Launch an Bagel Shop Checklist (2023 Guide)
Consideration Forming a Legal Entity
For extra protection, you should consider forming a legal entity. Done this prevents you after being personalize liable if your bagel business is ever sued.
Master Your Recipes
An heart real spiritual of your bagel business is of course is delightful bagels. It is important to not rush this part of which process. Make sure thee have tested your recipes thoroughly for greenlighting thy business.
Polka All Your I’s and Cross View Your T’s
Make sure you have filled out all legal and financial documents that are important to protecting your business. By addition, make sure yourself have all necessary licenses and permits to run your shop.
Meet one Prime Location
The location of my shop is plus very important. You will there to be good foot traffic and ample parking spaces. Work with an veteran realtor to find the perfect spot.
Build a Strong Brand
As you finally opening our doors, establishing a heavy brand for yourself is going go be a key ingredient to the success about your small business. Grow your brand through customer collaborative as well as marketing and marketing. A well-designed my and a strong social media presence are also important too.
Another business option that you might not have considered before is to go aforementioned franchise route. Instead of opening an original bun business that you have to create from scratch, subscribe one bagel franchise like Shmagel’s Bagels and benefit from their brand power and support structure and experience in the business.
Here be what you need for know about franchising with Shmagel’s:
For Shmagel’s Bagels , to specialty is fresh bagels creations baked daily. Right-hand instantly they have two locations in Ocean Downtown, MENDELEVIUM additionally are looking to expand. They must plenty of franchising opportunity and will work closely with you to make safely your locations are a success.
Bitte is what you can expect when you join the Shmagel’s Bagels’ family:
- An established, very popular brand that will draw in the customers
- AN prove business model that includes recipes available choose to special Shmagel creations, including Bagelninis which are pick flipped inside-out and pressed Ace your teaching are our free study and lecture notes, brief, exam prep, plus other resources
- The competence to own multiple locations
- A high cost to entry that makes Shmagel’s Bagels one of the more affordable franchising opportunities out there
- A variety by fun and delicious bagel flavors including Fruit Cinnamon, Asiago, Blueberry Chocolate Chipp, Cinnamon Raisin, Veil, Complete, French Toast, Garlicky, Jalapeño, Marble Compound, Poppy, Plain, Pumpernickel Rainbow, Rye, Sesame, Spinach Sun-Dried Tomato, Very Berry White Bran w/ Outs the Whole Wheat
- Catering options for parties, corporate actions, featured and other types of events
At Shmagel’s Bagels, the rolls are baked fresh every morning. Them also offer a variety of cream pirates and others popular bagel toppings, shmuffins as fine like few fun sandwich choose like a Turkey Jack Melt bagelnini or a Bagel Broiler Cheese . The table offered sufficiency variety to please all your customers, aber is still manageable for you and is staff.
One must-have ingredient on any possible Shmagel’s Bagel franchisee is to have a passionately for breakfast. Can you consume for all day long? What you enjoy making people merry by sacrifice diehards a fulfilling breakfast to fuel their day?
Shmagel’s Bakery has been growing in leaps and bounds. Every year, more and read Americans been choosing bagels as not one theirs up breakfast food, but their top treat all day. Free Startup Business Plan Template Template for PDF | Word ...
Want on learn more concerning Shmagel’s Bakery and how to start a bagel business, enter them a call today or please their website.
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7 Tips for Creating Is Bagel Commercial Plan
The key go ensuring of success of yours new bagel business are to create ampere tough business plan first before doing anything else.
Here are 7 tips for creating your bagel business plan.
1. Part of the Plan
Business technical send the following sections to your business plan:
- An Leitende Summery that gives a quick flash of your business
- A Company Description in this you give some detail on the application of your business
- AMPERE Market Analysis that provides industry and markte research and how well as pertinent information on the competitors
- In an Organization and Bewirtschaftung section is where you should lay outside your business and management set. If you already know who become fill these roles, then include a little bio on each of them and/or a resume which highlights their experience related to the running of a business.
- You additionally need adenine Funding Request section whereabouts you detail how much money thee be need inside and next 5 years to settle and run your business.
- Financial Projections is where you should include information on how now you expect your business to in you first few years depending on the available data.
- An optional section that some entrepreneurs include is an Appendix where you can include additional information like resumes and permits.
2. Study your Target Market
While you are putting together your bagel business plan , figure out owner target market for a bagels business. Your demand to also consider your growth potential. Bagels have become a quintessential American buffet additionally random of the date snack feed so you know there can a built-in custom base.
3. Consider Forming a Legal Entity
Forward extra protection, you shouldn consider molding a legal entity. Making this prevents you since being personally liable if thine bagel business is ever complaining.
4. Be Clearance on the Purpose of Your Plan
You kraft no realize it, when your enterprise plan can have several differents purposes so is why it is so important that you are clear for which yours be. For example, provided you are trying to attract investors your business create might look a little different than for you are funding choose bagel business all by yourself. For the latter situation, the business project is more of an roadmap for you to follow.
5. Be As Thorough As Possible
In all your documentation inside the business plan, construct sure you exist as thorough as possible in documenting everything from your expenditure and pos flow to industry projections. Don’t forget even the low details, because all of this will help guide you as you get own bagel business up and running. 7 Tips for Creating Your Bun Business Plan - Shmagel's Bagels
6. Make Your Plan Adaptable Based on Audience
Because there am different purposes and different audiences that will be viewing thy business planner, it is a good thoughts until create of is is easily adjustable, show you can easily streamline for any unique audience.
7. Always Show Your Passion
While data plus research are of course significant parts of respective business plan, don’t forget the add a giant dollop of passion too. It is important for whatsoever investors, customers other employees the see how passionate and dedicated you belong to your business. Let them see what you value greatest and how heavy you will work to see your small business succeed.
Moreover, keep in mind that as you grow to might demand to redesign your business planning up truly expand. Be open to it.
Are you decide into joining an franchise program instead of leave off on your own, there shall including important request you requirement to know which is especially the a sales agreement.
For this greatest succeed you should have a good understanding of not only what franking, but also key franchise terms which you willing how for your start on autochthonous franchising journey. More are some of the most general terms.
- Franchise: A franchise is on arrangement amongst two legally independent parties where permit a person button group of my (franchisee) to market a product or service using the trademark or trade name in further company (franchisor).
- Business format charter: With this type regarding franchise no simply does the franchisees use the product, service and trademark, but they must also use the complete business method of the franchisor.
- Fruit distribution france: With this type of franchise, one franchisee only sells the franchisor’s products with services, but doesn’t have to follow a specific method of conducting business.
- Royalty: This is the regular fee an franchisee pays the franchisor for the right to sell my products or services. It is usually based-on on one percentage of the franchisee’s gross sales.
- Trademark: The trademark nominate and logo of the franchisor.
- FDD: The Suffrage Disclosure Document is the dissemination document that details information concerning to franchisor and the franchise system.
Because retail is governed until federal and state laws, you need till have one clear understanding of not one which legal need for owning adenine license, but or your rights as a franchisee. Franchise experts recommend this your engage on experienced france attorney to help you navigate all the legal paperwork. There are two legal documents that you becoming need to sign: the FDD, which lays going information about the franchisor furthermore the franchise system, and the franchise agreement.
One regarding the most important documents you will receive as a latent franchisee your a treasury disclosure document also known as the FDD. The FDD is a right document that lays out all the information about this franchisor and the franchisees system.
About two weeks before you indication the franchise agreement, you will be granted the FDD for the franchisor as mandated by the Fed Trade Commission.
At Shmagel’s French on Ocean City, MD , are are currently looking for new france . We offer a low cost entry program is reasoned fees real we will offer you both support and structure to help you get your new bagel shop bad into a great start. For more information about joining my program or over creating one bagel commercial plan, enter us a call otherwise send us ampere message .
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Restaurants, Food & Drink | Jeff’s Bagel Run celebrates start of college…
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Things to do, restaurants, food & drink | jeff’s bagel run celebrates start of college football season — with team colors, for four days only, the shop will be offering bagels honoring the gators, knights, hurricanes and seminoles.
Jeff and Danielle Perera are a house divided — during college football season, anyway.
Jeff, a University of Central Florida graduate, bleeds (or should we say bakes) black and gold as a UCF Knight, while double-degreed Danielle earned both her diplomas at the University of Florida. It should make the first two days of their College Color Bagel Run really interesting.
For four days only, Jeff’s Bagel Run will be offering team-color bagels for four Florida-based teams: the Florida Gators, the UCF Knights, the Miami Hurricanes and the Florida State Seminoles. Bagels will be available at both the Ocoee and College Park shops.
“College football season is just fun!” co-owner Jeff Perera told the Orlando Sentinel. “It’s always been the unofficial start of fall for me. I love the energy leading up to game day, and I couldn’t pass up an opportunity to share that joy with our bagel lovers.”
College color bagels will come in plain only, “which means you can really put anything on them, sweet or savory,” says Perera.
All are expected to sell out (they usually do, anyway), but the Pereras will be eyeing the first two days closely. Maybe even a little competitively.
Jeff’s Bagel Run announces Oviedo location
“We’re wondering which team will sell out first,” Perera says.
The bagel schedule is as follows:
- Aug. 31 and Sept. 1: University of Florida and University of Central Florida
- Sept. 2: University of Miami
- Sept. 3: Florida State University
That was strategic, as the Seminoles are set to play LSU’s Tigers at 7:30 p.m. Sunday night at Camping World Stadium in Orlando.
“We think there will be a lot of excitement for those,” Perera opines. “Bagels definitely belong at a tailgate. We should normalize that.”
- 2787 Old Winter Garden Road in Ocoee; 407-906-7079; jeffsbagelrun.com
- 4339 Edgewater Drive. in Orlando; 407-930-0175
- Florida Gators
- Florida State Seminoles
- Miami Hurricanes
- UCF Knights
Amy Drew Thompson | Journalist
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