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How to start a Kirana store? 

  • November 10, 2023 January 6, 2024
  • by Aishwarya

online kirana store business plan

In the heart of Indian communities, the Kirana store stands as a pillar of togetherness and a custodian of convenience. It’s where familiar faces welcome you with a smile, and where shop owners know your preferences by heart. It’s a bond, not just a business.

As the Kirana store transforms with digital solutions, it preserves its core values. This blog will explore the Kirana store’s evolution while providing insights on starting a Kirana store, including its benefits and the required licenses.

What is a Kirana store?

A Kirana store, often called a neighbourhood or corner store, is a small, independent retail shop that typically sells a wide range of everyday essentials and groceries.

Kirana stores are the backbone of the retail landscape in India and serve as convenient outlets for consumers to purchase daily necessities like groceries, personal care products, snacks, and more. Their proximity to residential areas sets Kirana stores apart, making them easily accessible to the local community.

Benefits of operating a Kirana store

Operating a Kirana store offers a multitude of benefits, forming a solid Kirana store business model. These include the following points.

  • Community hub: Kirana stores are often deeply integrated into the local community, allowing owners to build strong personal relationships with their customers. Kirana stores are the lifelines of local communities, serving as meeting points and fostering relationships among neighbours.
  • Convenience: They provide convenience by offering a one-stop solution for daily essentials, reducing the need for customers to travel to larger supermarkets, an essential aspect when considering starting a Kirana store.
  • Flexibility: Kirana store owners have the flexibility to tailor their product selection to cater to local preferences and changing consumer demands, forming an adaptable Kirana business model.
  • Entrepreneurship: It’s an opportunity for individuals to become entrepreneurs with relatively lower startup costs compared to larger retail chains.
  • Profit margins: Kirana stores can be highly profitable due to consistent foot traffic and a wide array of products, which is a critical aspect of the Kirana store business plan.

How much money is required to open a Kirana store?

Opening a Kirana store is like a grand performance, and the cost of your show varies with your stage. In tier-1 cities, it can range from INR 10–15 lakhs or more. In tier-2 cities, you might need around INR 7–12 lakhs. In villages, you can start with INR 5–10 lakhs. These figures are just estimates and should be a part of your Kirana store business plan.

Your investment needs will depend on rent, inventory costs, and licenses. To determine the exact amount, it’s crucial to conduct a thorough financial analysis and budgeting plan tailored to your location and goals.

Kirana store business plan

In the world of Kirana stores, where community and convenience converge, a successful venture hinges on a comprehensive Kirana store business plan. Meticulous planning, including inventory management and staff selection, is paramount. Acquiring inventory, equipment, and technology through low-interest small business loans, investors, or personal savings is vital to ensure seamless operations.

Your chosen team, known for their hard work and patience, forms the heart of your store’s success. With a balance of financial stability and a dedicated team, your Kirana store will thrive and become a cherished community cornerstone in line with the Kirana store business model.

How to open a Kirana store?

online kirana store business plan

Product selection

Your Kirana store’s inventory is more than merchandise; it’s the lifeblood of your business. In addition to essentials, your shelves should house quick shopping items for busy souls, irresistible impulse purchase products, personal care essentials for self-pampering, locally sourced and homemade delicacies, seasonal and festival specialities to ignite joy, baby care necessities, and even pet supplies for your four-legged neighbours. The key is to understand your community’s preferences and demands to curate a unique mix of goods that caters to their needs.

Gofrugal’s Kirana shop software can be your compass in navigating the vast inventory landscape, helping you make data-driven decisions and ensuring you’re stocked with the right products at the right time.

Locality selection

The location of your Kirana store is not just about bricks and mortar; it’s your presence in the community. Seek high visibility in a location with ample parking facilities, easy accessibility, and a safe environment. Families, in particular, consider safety and security when choosing where to shop. Your Kirana store should be more than just a shop; it should be a trusted haven where neighbours come for their daily needs and where they feel secure.

Inventory management

Effective inventory management is crucial for your Kirana store’s success and should be a part of your Kirana store business model. To achieve this, you can use FIFO (First-In-First-Out) rotation to minimize stockouts and overstock. Additionally, employing inventory management software , like Gofrugal, is a great way to streamline your operations. This software helps you plan for seasonal and festive inventory, track product shelf life, and reduce waste. With Gofrugal, your Kirana store can run efficiently, ensuring your community’s needs are always met.

Local community engagement

Your Kirana store is more than just a place of commerce; it’s a hub for meaningful customer relationships . Building a strong local customer base is crucial. Engage with your customers by greeting them with their names, thanking them after their visit, and being readily available to answer their queries about product availability by phone, SMS, or WhatsApp . Go beyond transactional interactions to create a sense of trust. Become a trusted friend in your customers’ lives.

Local sourcing

Sourcing products locally benefits not only your business but also your community. It supports local businesses, reduces your carbon footprint, and ensures fresh and relevant products. By building relationships with local suppliers, you can understand their offerings and they can learn your unique needs and offer each other support. It’s a win-win for everyone involved.

Extended working hours

Offering extended store hours does more than boost sales; it’s about being there for your community when they need you the most. Gofrugal’s  Kirana POS can help you manage staff scheduling for extended hours, maintain store security and safety, and provide top-notch service during these extended times.

Supplier relationship

Strong relationships with suppliers are the backbone of your Kirana store’s success. Keep the lines of communication clear and offer feedback to your suppliers. Ensure a steady supply of products, even when suppliers prioritize larger stores. To tackle this challenge, plan your purchases based on the supplier’s lead time and always have alternative supplier options in place, especially for fast-moving products. This proactive approach will keep your Kirana store well-stocked and ensure customer satisfaction.

Financial management

With Gofrugal’s assistance, you can allocate budgets for store operations , establish profit margins, plan for store expansion, and manage your cash flow efficiently. Keep a close eye on inventory value and seek ways to reduce unnecessary expenses. Your Kirana store becomes not just a business but a financially sound venture.

Food trends and speciality products

Staying current with food trends and the demand for speciality products is essential. Imagine your Kirana store as a culinary treasure trove, where customers discover exciting new flavors and products. Regular market research keeps you informed of trends, helping you stock and promote speciality items. Create alluring displays that draw customers in and let them explore.

Festival season strategies

Festivals are a time for celebration, and your Kirana store should be prepared to share in the joy. With Gofrugal’s Kirana POS, you can expertly plan your festive inventory, offer discounts and promotions , and ensure you have the right staffing in place. Take full advantage of these festive seasons by implementing creative marketing and promotion ideas that resonate with your community’s spirit.

Licenses required to open a Kirana store in India

To operate your Kirana store legally, you must secure several licenses and permits, each serving a vital purpose in ensuring your business complies with the law and maintains the safety and trust of your customers.

Here are the key licenses and permits required to open a Kirana store in India.

Shop and Establishment License

The Shop and Establishment License is fundamental for the legal operation of your store. It’s a state-specific license that regulates the working conditions, opening and closing hours, and employment terms for your establishment.

The process for obtaining this license varies from state to state. Generally, you need to apply to the local municipal authority or labour department. The application typically requires basic business information, such as the name and address of your store, along with details about the number of employees.

GST registration

The Goods and Services Tax (GST) registration is mandatory for businesses engaged in the sale of goods and services. It ensures your compliance with India’s comprehensive tax system and legalizes your business transactions.

You can register for GST through the online GST portal. The process involves submitting relevant business details, such as your business name, PAN (Permanent Account Number), and bank account information. After successful registration, you will be issued a GSTIN (GST Identification Number).

FSSAI license

The Food Safety and Standards Authority of India (FSSAI) license is essential for businesses selling food products. It assures the quality and safety of food products, protecting the health of consumers.

FSSAI licenses are categorized into three levels: basic, state, and central. Depending on the scale of your Kirana store, you will need to apply for the corresponding license. The application can be submitted online through the FSSAI website. It involves providing details about your food business and the types of products you intend to sell.

Trade license

The trade license is issued by the local municipal corporation or urban local body. It grants you legal permission to conduct business activities in your specific location.

The procedure for obtaining a trade license varies from one municipality to another. Typically, you’ll need to submit an application to the local municipal authority, providing details about your business, the premises, and compliance with safety and health regulations.

Fire safety certificate

This certificate ensures your Kirana store complies with fire safety standards and that necessary fire prevention and firefighting measures are in place to protect your store and its customers.

The process for obtaining a fire safety certificate involves an inspection by the local fire department. They will assess your store’s layout, fire extinguishing systems, emergency exits, and other safety measures. Once you meet their requirements, you’ll be issued a fire safety certificate.

How to increase sales in a Kirana shop?

  • Cross-promotions: Collaborate with local businesses to create cross-promotions. For example, partner with a nearby bakery and offer discounts on their products when customers spend a certain amount in your store. This mutually beneficial arrangement can drive more foot traffic and boost sales for both businesses.
  • Eye-level placement: Place popular and essential items at eye level on the shelves. These are the items that most customers come in for, and having them easily accessible ensures they can find what they need quickly.
  • Checkout counter displays: Place small, high-margin items near the checkout counter. These are often impulse-purchase items that customers may pick up as they are paying for their essentials.
  • Special promotions: Highlight special promotions or new arrivals at the entrance or near the checkout counter to catch the customers’ attention and encourage additional purchases.
  • Fresh and local : If you offer fresh produce or locally sourced items, ensure they are prominently displayed, even in a small space. These items often draw customers in and can lead to additional purchases.

Is a Kirana store business profitable?

The profitability of a Kirana store is subject to various factors, including location, competition, business management, and market demand. However, a crucial aspect that can significantly boost profitability is efficient inventory management and precise purchasing , which is precisely what Gofrugal’s POS software provides.

By reducing shrinkage and optimizing inventory, this software becomes an invaluable tool in enhancing the profitability of a Kirana store. In summary, while the profitability of a Kirana store depends on multiple variables, Gofrugal’s software offers a tangible way to increase profits and secure the success of your business.

Ready to turn your Kirana store into a thriving hub? Take the first step with a Gofrugal trial and unlock the potential for a prosperous Kirana store journey. Your community awaits, and so does your success!

online kirana store business plan

kirana store

How To Start a Kirana Store In India:9 Successful Steps for your profitable Kirana Business Venture

A Kirana store, also known as a neighbourhood grocery store, is a small-scale retail shop that caters to the everyday needs of consumers. These stores offer convenience and personalised service, making them an integral part of Indian households. The advantages of a Kirana store are manifold. 

Grocery stores are easily accessible, usually within walking distance of residential areas. In this way, you can save time and effort for customers. 

Kirana stores offer various products, including essential groceries, household items, personal care products, and sometimes even fresh produce. This comprehensive product range allows customers to fulfil their shopping needs conveniently in one place. 

Kirana shop owners often build personal relationships with their customers. They understand their preferences, offer recommendations, and provide a personalised shopping experience. This customised touch fosters customer loyalty and repeat business.

Types of Kirana store: Retail & Wholesale Kirana Store

Types of Kirana store

Kirana shops can be broadly categorized into two types, Retail Kirana Stores and Wholesale Kirana stores. 

  • Retail Kirana stores are commonly found in our local vicinity or nearby our residential. Basically, they serve local communities with a diverse range of daily needed products for households. 

These stores cater to individual customers and offer retail quantities of household products (I.e. Rice, Ata, Sugar, Edible Oil, beauty and dairy products etc). 

Retail Kirana stores are ideal for aspiring entrepreneurs who wish to serve the immediate neighbourhood and build strong customer relationships and thrive the opportunity to earn a good amount of money. 

  • On the other hand, wholesale Kirana stores primarily cater to retailers, such as small grocery store owners and other businesses. 

They operate on a bulk buying and selling model, providing goods at lower prices to the local Kirana Stores, which operate in the local market. 

Wholesale Kirana stores require a larger investment and are suitable for those looking to supply goods to other retailers. It can be a form of a distributor or a super stockist kind of model.

What should be the Kirana store business plan:

Before diving into starting a Kirana store, it is crucial to create a comprehensive business plan. A well-designed business plan acts as a roadmap for success and helps you make informed decisions. 

  • Start by defining your shop location: Consider the demographics, income levels, and shopping preferences of the local community you wish to serve. Analyze the competition in the area and identify ways to differentiate your store. 
  • Determine your product range: based on customer needs and preferences, taking into account essential groceries, household items, personal care products, and other popular items. Develop pricing strategies that are competitive yet profitable. 
  • Create a marketing plan: To promote your Kirana Store through local advertising by doing hand-to-hand leaflet distribution, and social media connect with the local mass and community partnerships. 
  • Outline your financial projections: It includes shop establishment costs, expected sales, and operational expenses, i.e. salaries, electricity and stock maintenance. 

This business plan will serve as a guide throughout your journey and can help secure financing if required.

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How much does it cost to open a Kirana store in India:

Kirana Store cost

The cost of opening a Kirana store in India varies depending on various factors such as location, store size, infrastructure, inventory, licensing, and branding. On average, you can expect to invest anywhere between INR 50 Thousand to INR 5 lakhs to start with.

  • Store Setup: This includes the cost of renting or buying a space for your Kirana store. The location plays a crucial role in determining rental prices or property costs. You need to consider footfall, accessibility, and the available competition when selecting a location.
  • Infrastructure: Setting up the store interior requires investment in fixtures, shelving, refrigeration units, billing systems, and security measures. Focus on creating an organized and customer-friendly layout.
  • Inventory: The cost of initial inventory will depend on the size and variety of products you plan to offer. Purchase essential groceries, household items, personal care products, and other popular items to meet the demands of your target market. Kirana business, you can get a small credit line from the wholesaler that makes you more liberty in your initial days.
  • Licenses and Permits: Acquiring the necessary licenses and permits from local authorities is mandatory. These may include a Shop and Establishment License, Goods and Services Tax (GST) registration, and any specific permits required by your state or municipality. This licensing cost is not much for a Kirana shop.
  • Promotional Plan: Allocating funds for branding materials like store signage, logos, packaging, and marketing efforts is essential. Consider local advertising like leaflet distribution in your catchment areas, and online promotions to create awareness and attract local customers.

Costs can vary based on the city or town where you plan to start your Kirana store. It's advisable to research your local market conditions, consult with experienced store owners to understand the customer's need and create a detailed budget plan to ensure a smooth setup process.

Where can I get supplies for my online Kirana store:

Getting suppliers for your Kirana Store is not getting a very complicated part. Company distributors and wholesalers are looking for shop expansion for their product line. Sales representatives will approach the shop owner to keep their product available at your store. 

  • Wholesale Markets: Visit local wholesale markets in your city and search for your product range as per demand. Tie up with them for a longer period and this make help you to build a credit line with them. These markets offer a wide range of products at wholesale prices. Connect with wholesalers, negotiate favourable terms, and establish a reliable supply chain.
  • Local Distributors: Connect with local distributors and their representatives who work directly with manufacturers and suppliers. They can provide you with a regular supply of products and help you access a diverse range of brands.
  • Manufacturers: Contact manufacturers directly to explore opportunities for direct sourcing. This can help you cut down on middleman costs and secure competitive prices.
  • Online B2B Platforms: Explore online platforms specifically designed for business-to-business transactions. Websites like IndiaMART , TradeIndia , and Udaan connect sellers and buyers, making it convenient to source supplies online.

You need to build a good relationship with trusted suppliers, it can help your supply chain steady. Regularly check the quality of your products, pricing and availability, which helps your competitive approach intact and in this way, you can meet your customer's needs.

Is it a good idea to open a Kirana shop in a village:

Opening a Kirana shop in a village can be a good venture due to the limited availability of organized retail chains. Villages often lack access to modern supermarkets, making Kirana stores an essential part of the local ecosystem. However, it is essential to conduct thorough market research and understand the dynamics of the village where you plan to establish your store. Consider the following aspects. 

  • Market Potential: Assess the population size of that particular village, their income levels, and the shopping patterns of the village. Evaluate the demand for groceries, household items, and other products you plan to offer.
  • Competitor Analysis: Study existing Kirana stores and other retail formats in the area. Identify gaps in product offerings and customer service that you can fulfil.
  • Product Mix: Tailor your product range to suit the unique preferences and needs of the rural population. Consider local staples, traditional products, and regional specialities to cater to their requirements effectively.
  • Infrastructure: Ensure the availability of necessary infrastructure such as electricity, water supply, and transportation. These factors play a vital role in the smooth functioning of your store.
  • Community Engagement: Building trust and relationships with the local community is crucial. Participate in village events, support local initiatives, and listen to the feedback and needs of your customers.

Opening a Kirana shop in a village can provide you with the opportunity to serve a close-knit community, establish strong bonds with customers, and contribute to rural development. With the right approach and understanding of local needs, it can indeed be a good idea.

How to set up an online Kirana Store:

Online Kirana Store

Setting up an online Kirana store requires careful planning and execution. providing excellent customer service is key to success in the online space. Offer multiple communication channels for customer queries and feedback, and promptly address any concerns. 

Regularly analyze website or mobile performance, customer behaviour, and sales data to optimize your online Kirana store for better conversions and customer satisfaction.

  • Choose an E-commerce Platform: Select a suitable e-commerce platform or build a customized website or mobile app for your online Kirana store. Consider factors such as ease of use, customization options, and payment gateway integrations.
  • Organize Your Inventory: Section-wise categorization makes it easy for customers to navigate and find their much-needed products. Product descriptions with images, and pricing helps to facilitate the potential buyers to take decisions.
  • Secure Payment Gateways: Integrate secure payment gateways in your website or mobile app that support various payment methods, including credit cards, debit cards, net banking, and mobile wallets. Prioritize your customer data security which helps you to build trust.
  • Establish Logistics and Delivery Mechanisms: Build your delivery and logistic mechanism in such a way that your customer can get their grocery or any other product on time without getting damaged. You can also tie up with local delivery service providers if your business turnover allows you. Else your own delivery fleet (Size as per the requirement) can be another option if it is feasible according to you.

How much does an average Kirana Store owner earn in India:

The earnings of a Kirana store owner in India can vary depending on factors such as location, competition, footfall, and operational efficiency. On average, a well-managed Kirana store can generate a monthly income ranging from INR 30,000 to INR 80,000. To maximize earnings, focus on maintaining a diverse product range, offering competitive prices, providing exceptional customer service, and managing operational costs effectively.

What is the profit margin for a Kirana store in India:

The profit margin for a Kirana store typically ranges between 8% to 15%. But, this can vary based on factors such as product mix, pricing strategy, supplier agreements, and operational costs. For large-scale format can enjoy a profit margin between 25%-30 in some of the selected products.

How to improve my Kirana shop business:

Any Kirana shop depends on your customer understanding, adapting to continuously changing market dynamics, and continuously improving your offerings and operations. But a strong relationship with your customers, the quality of your products, available product range, price and service helps you to improve your business in the long run. 

Conclusion:

Starting a Kirana store requires careful planning, an understanding of local preferences, and effective execution. With the right business plan, supplier partnerships, and a customer-centric approach, you can establish a successful Kirana store and tap into the immense potential of this traditional grocery format.

How to start a Kirana online store?

To start a Kirana online store, choose an e-commerce platform, organize inventory, optimize for mobile, secure payment gateways, and establish delivery mechanisms.

What are the benefits of Kirana stores?

Kirana stores offer convenience, a wide product range, personalised service, and strong customer relationships, making them an integral part of communities.

Is the Kirana store profitable?

Yes, Kirana stores can be profitable. Factors like location, competition, operational efficiency, and customer satisfaction impact profitability.

What is the minimum investment for a Kirana shop?

The minimum investment for a Kirana shop in India can range from INR 50 Thousand to INR 5 lakhs, depending on factors such as location, store size, inventory, licenses, and branding.

What is the profit margin of the Kirana store?

The profit margin for a Kirana store typically ranges from 8% to 15%. However, this can vary based on factors like product mix, pricing strategy, supplier agreements, and operational costs.

Which license is required for online grocery stores in India?

Online grocery stores in India require licenses such as a Shop and Establishment License, Goods and Services Tax (GST) registration, and any specific permits mandated by the state or municipality.

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How to start an Online Kirana store? Here is your A-Z guide.

Get your eCommerce business online at lightning fast speed with zero coding requirements. Start, sell, and grow your business online with Unizap.

  • June 16, 2021
  • 5 minutes read

Online Kirana Store

Introduction- 

India can help you realize your complete business goal. To make your vision a reality, you don’t need a great degree from reputable institutions or a large sum of money. All you need is a dream, a strong work ethic, and a small sum of money. With this, you can quickly get reputation and money in a lump sum. Are you curious as to how? If you follow these simple steps, you’ll be able to open an Online Kirana Store in no time. This is the first step on your path to becoming an entrepreneur.

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Have a well-thought-out Kirana store business plan in place-

Half the battle is won when work is well-planned. Starting your small business ambition with a precise Online Kirana Store business plan will elevate you to the top of the heap. Analyse the population of the location where you want to open your Online Kirana Store before deciding on its size. Know your target clients’ spending habits and determine what kind of things, how much you’ll need to store to meet basic needs, how to price goods, what brands they prefer, and so on. Having a proper business plan is essential as it decides the foundation of your Kirana store. Once the foundation is established properly, the success of the store is decided on the same.

Choose the location-

The essential aspect of learning “how to build your online Kirana store” is deciding on the right place. Kirana stores are famous and looked after by locals because of their simple accessibility by feet or public transportation. Ensure you choose a residential neighbourhood without a Online Kirana store near my location because the less competition you have, the greater your sales will be. As a result, many people choose to operate a village Kirana shop because the competition is lower than in semi-urban locations. Pick a good rental or leasing area that is secure, convenient, and reasonable. You’re halfway to launching a Kirana shop or perhaps buying a Kirana shop franchise after you’ve nailed this part

Acquiring necessary licences and completing paperwork-

There are legal requirements and permissions that you must obtain to open a grocery store in India. To mention a few, there are food licences, business registrations, and store and location verifications. Because these are legal criteria, you must go to a licence authority office to obtain grocery store permits before opening a grocery store anyplace in India. Before you start your own Online Kirana Store, consult with a CPA to ensure that you are well-informed on the regulatory obligations.

Make a financial plan-

Once you’ve decided on a location for the Kirana store, you’ll need to figure out how much it will cost to live there. With that, you can start planning for the money you’ll need to rent a shop. You must also factor in the costs of design and infrastructure and utility expenses, and inventory purchases. You could also think about becoming a franchise owner. You will receive everything ready-to-use in this situation and will simply have to pay the franchisor a royalty. This technique has both advantages and disadvantages, so be prepared to do your homework.

Online Kirana Store

Keeping track of client preferences-

Identifying your consumers’ expectations and desires is crucial when planning to build your online store or offline Kirana shop. Natives in the area, usually within one or two kilometres of the shop, should be your ideal target market. Take a poll to find out which brands of grains, beans, liquids, toilet items, candies, and snacks are most popular in your area. If there are more children in the neighbourhood, store up on snacks and sweets. Find out what your consumers want to buy and stock up on the items in your business accordingly. To finance your company stock, you might look into inventory financing solutions.

Investing Evaluation-

You may be curious about the typical revenue in Kirana stores before investing in this industry. Opening a grocers store has proven to be one of India’s most critical lucrative markets, giving more prominent merchants a run for their money. A Kirana store’s profitability is measured by the number of clients it receives monthly and differs from shop to shop. To open a Kirana shop, you may need to invest anything from 50,000 to a few lakh rupees. The online Kirana store business can be pretty lucrative in the long term if you begin modestly and analyse the market conditions, lowering your risk of errors.

Pile up Inventory-

 To start your online Kirana store , it is very much essential to pile up the stock in the store so that you never run out of goods. Collaborating with all other agents, producers or manufacturers to get the goods is essential in this process. The store should have adequate stock and different brands for each customer to stick to your store and do not switch to their Kirana store near my location.

Hire staff-

Employing salespeople is entirely dependent on the size and needs of your shop, which is usually one worker per square foot. Your employees should be trustworthy and vigilant. They should be able to deal with large crowds while maintaining a positive attitude. A solid understanding of the stock and well-trained and highly competent employees are also required. It is a must so that these salespeople can attract customers towards your store and take care of all the stock and operation of the Kirana store.

Advertise your business-

Once all the legal registrations set up, planning budget inventory pile up, .and display products are done, it is the right time to advertise your business. This is also a part of starting your business, as, without promotion, sales cannot happen.  Create a positive connection with your consumers since a happy customer is your best advert. Choose from various advertising methods, such as pamphlets, newspapers, television, company websites, and so on, based on your company’s size and target market. To lure consumers, you can also put up a fluorescent signboard for drive-by traffic. Attractive storefront decorations may also aid in drawing people to your grocery store.

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Conclusion-

Indians are prepared to pay money on things they regularly require because of their vast population and thriving economy. Starting with a Kirana store is no big deal if you follow these step by step guide. This will not only help you to take off the store but also help in running a successful and efficient store. There are ample options; all you have to do is focus on your customers, look for better facilities, promote innovation, and be prepared to soar in your new endeavour. 

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Simple way to start an Online Kirana store with Razorpay

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During the COVID-19 lockdown, Razorpay saw a number of SME businesses – especially Kirana stores – going online with our products. We have tried to capture the learnings and experiences of all such Kirana store owners by building this hypothetical situation.

When PM Narendra Modi announced a nationwide lockdown on March 24, Mahesh Bansal was still at his shop. The shop, called Bansal Shopping Mart, is a Kirana store in C-Block of Lajpat Nagar, Delhi. Everyone had anticipated that the government would implement a strict measure to safeguard the lives of citizens, but no one seemed prepared for it. While the announcement was still unfolding on his television set, Mahesh saw a swarm of customers approaching his shop.

These anxious customers thought no better than to indulge in panic-buying. On enquiring from some of his customers, he realized that two things scared the customers:

  • The lockdown might affect the availability of essential items in the market, so it was better to hoard as many as possible
  • Scared of how deadly this virus might turn out to be, customers hereon didn’t want to risk anything by going out to shop

That night, as Mahesh and his son, Sanjeev looked at their Kirana stores’ empty shelves, they realized that it was the urgent need of the hour to do something which safeguarded their customers. At the same time, Mahesh had to ensure that his business would not be adversely affected. It was time to go online.

Table of Contents

Going online with Razorpay Payment Pages

Being present online was a wise thought but its implementation harrowed the father-son duo immensely. They thought of launching an app or a website but when Sanjeev researched, he concluded that this was a mammoth task. With no background or experience in coding, it was impossible to launch an app. Mahesh suggested that they could get a specialized web agency on board but the fees turned out to be too high for the Bansals to afford. 

They were one of the many Kirana stores struggling to find their ground in this lockdown. Finally, through a common reference, Sanjeev heard about Razorpay Payment Pages.

Payment Pages by Razorpay is an easy, seamless way to accept online payments without setting up a website or integrating payment gateways . When we launched this product, in 2019, our aim was to enable people to take their business online in a span of 10 minutes. However, this unforeseen circumstance of Coronavirus increased our use-cases by leaps and bounds.

Razorpay Payment Pages can be set up in a matter of minutes by following some simple steps. Like Mahesh, any business can modify them as per their needs and desires. Follow the procedure explained below to set up your payment page.

[Recommended Read: Build Your Own Online Store with Razorpay Payment Pages]

1. Set up your payment page via the Dashboard

2. insert additional details about the business like contact details, guidelines and social media handles, 3. add or modify details in the payment checkout tab as per requirement, 4. generate the link and copy it to share anywhere, navigating covid with razorpay online kirana stores.

Bansal Shopping Mart had three goals in mind when they decided to go online.

  • Safeguard customers by providing an online shopping experience to them. This included online payments so that there was minimal contact between them and their customers
  • Safeguard the owners – Mahesh and Sanjeev – by taking orders online
  • Ensure that business is unaffected by serving and helping as many customers as possible

In the C-Block locality of Lajpat Nagar, residents were restless and panicked. Many assumed the worst that lockdown would lead to no availability of food and essential items in the market. The Bansals decided to control the situation since they owned the only grocery store in the vicinity. They sent out a series of Whatsapp messages explaining the situation and launching the Razorpay online Kirana store for everyone’s convenience.

kirana_stores_whatsapp

  • Customers could place their order between 7 AM – 11 AM. The owners imposed this restriction because they wanted to take orders in the morning and do deliveries in the evening
  • The payment had to be done online via any of the methods available on the payment page
  • Bansals used the automated receipt option on the dashboard to ensure all customers got receipts as a sign of order confirmation
  • They did not hire any extra personnel for deliveries, because labour wasn’t available easily due to COVID. Both Mahesh and Sanjeev would go around the C-block, delivering groceries to houses. They always maintained the no-contact delivery protocol by leaving the bags at the doorsteps

Razorpay online kirana stores: The benefits

When Mahesh chose Razorpay to set up his online Kirana store, he got the following benefits.

Extensive product listings

Payment pages allow you to list multiple items along with their image and description. Apart from this, businesses can design multiple payment pages catering to specific segments.

With the help of his son, Mahesh made four payment pages catering to the four main categories of essential goods. These four categories included food, cleaning and household, staples, and beverages.

No coding requirements

Setting up a payment page is extremely simple and requires no additional coding knowledge. One can simply fill the details given on our existing templates and customise it as per their needs. You can set up your venture’s payment page in less than 10 minutes.

The idea for an online store struck Mahesh on the night of 27th. By 28th morning, he had discussed the plan with his son and decided to move ahead. By 28th afternoon, they had all four payment pages set up, ready for business.

Customised purchase controls

With payment pages, anyone can set a limit to the minimum and maximum transaction amount, the least number of products customers can purchase and more.

Since Mahesh was short on workforce and needed to cover his costs, he set a minimum purchase limit of Rs. 100 on the payment pages. Anything above Rs. 100 would ensure home delivery by Mahesh and his son.

Enriching mobile experience

The customer today is going mobile-first. Thus, it becomes essential for businesses to provide their consumers with a dynamic mobile experience. Keeping this in mind, Razorpay payment pages are compatible on all mobile devices and allow users to choose from multiple payment options.

Mahesh and his son used Whatsapp to float their payment pages to their regular customers and asked them to forward it further. Consumers were able to pay from their UPI IDs, mobile wallets, cards as well as from net banking.

Intuitive reporting

Payment pages enable you to receive real-time insights for each transaction that takes place. The dashboard provides information which can help you assess situations and make better business decisions.

Mahesh’s son was concerned about this change of going online so he kept a close eye on the dashboard insights. After analysing consumer drop-offs and products sold, he was able to take a call on how to regulate their online Kirana store.

[Also Read: Add a Payment Button to Your Website & Accept Online Payments with Ease]

Razorpay online kirana stores: The results

By taking their business online, Bansal Grocery Mart saved a large number of citizens from indulging in panic buying and hoarding. The unprecedented time of COVID was a challenge to individuals and businesses alike. But people like Mahesh and Sanjeev Bansal used online stores to help themselves and others.

With Razorpay payment pages, the Bansals (and hundreds of online kirana stores owners) achieved the following:

  • From April to June, the Bansals served 3800 online orders from C-Block residents
  • They were able to complete all deliveries without exchanging any cash or coming in contact with any customer
  • Their monthly sales increased by 48% as compared to February and March, the pre-lockdown months
  • They were able to analyze the drop-offs and low demand products from Dashboard analytics and changed their strategies accordingly

Take your offline stores online

This pandemic has taught us to be ready for the worst. At Razorpay, we are proud of the fact that our payment pages assisted 3000 small businesses like Bansal Grocery Mart in their endeavour to help and protect others. With online selling and no-contact workplaces picking momentum, we encourage all businesses to set up their online front, in these times of uncertainty. 

Sign up for Payment Pages today to take your venture online.

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Shubhangi is a Content Marketer at Razorpay. A marketing enthusiast, she loves writing about business strategy and technology. You will often find her reading Indian mythology, exploring Delhi streets and taking Buzzfeed quizzes.

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Kirana Store Business Plan – How to Start a Kirana Store in India

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India, the third largest start-up ecosystem, has provided the foundation for many entrepreneurs to fulfill their dream of building something of their own. One doesn’t require higher qualifications from a reputed and, at the same time, expensive institution. We need inspiration, knowledge, hard work, and a little investment. And these are all the simple ingredients for making your dreams come true.

In India, the Kirana store business is one of those businesses in which you invest your hard work and, in return, it provides you with a steady profit. You can easily set up your store with the help of a business loan . But the very first question is:

What is a Kirana Store?

A Kirana store is a general store or shop that provides its customers with daily household and grocery items, like pulses, rice, sugar, shampoo, soap, detergents, etc. The investment determines the store’s size. The concept of Kirana most probably exists only in India, with more than 1.5 crore Kirana stores.

Why Should You Make an Investment in Kirana?

  • Higher accessibility to customers
  • Pliable payment option via cash or online transfer
  • Discount and credit benefits
  • Good long-term relationship with customers
  • Stocking is only required for commodities that customers demand; thus, lesser risk.

How to Start a Kirana Store

So here are sequenced steps on how you could start a  Kirana store :

Step 1: Make a Decent Business Plan

Without proper planning and execution, any business, big or small, can fall apart. To kickstart your business, you may require a loan if you are short of funds. You can apply for small business loans with a low-interest rate, such as term loans , that will greatly aid you in setting up your store. Also, select your staff correctly since this is a new start-up; you would require patient and hardworking employees. 

Step 2: Opting for a Locality

Choosing a perfect locality or spot for your Kirana store is one of the most crucial steps of setting up the store, as it can break or make your business. Analyzing your target customer base or locale, keeping factors such as age group, wealth, lifestyle, etc., into consideration can significantly help set up the business. For example, a locality with several paying guest accommodations may require students from buying stationery items from time to time.

Step 3: Know your Customer

It is crucial to understand what your customers require, their product choices, the frequency at which they buy, and the quantity; you wouldn’t want to either run out of products or overstock them.

Step 4: Invest Cautiously

Remember all the factors you will invest in, like store lease, commodities, employees, cleaning and maintenance, security, etc. Ensure your eligibility for a business loan and interest rate to apply for the appropriate loan for your business and invest smartly.

Step 5: Acquiring the Licenses

Your Kirana store requires a few licenses and registrations to operate legally, which include shop and establishment registration, food license, entity registration, and GST (if your turnover is over 20 lakhs annually, it is compulsory to obtain a 15-digit GST Identification number). You should also register your business under GST to avoid reverse taxation and get various tax benefits.

Step 6: Choosing the Vendor

Select a reliable vendor who promptly provides products of the desired quality and price. Many dairy products like milk, and yogurt, which expire within a short time, need to reach the store accurately to reach the customer before their expiry.

Step 7: Holiday Tactic

Usually, you will keep your store open on weekdays or working days to gain customer trust so they can rely on you for their product. But this holiday tactic works differently; you must keep your stores open, enhancing your profits since customers mostly shop over the weekends or on public holidays.

Step 8: Schemes and Discount

In the end, what customers need is to buy products economically. Schemes and discounts attract and appeal to customers to shop at your store, which will significantly boost your business from its regular pace.

  • Kirana store is one of the most profitable businesses which requires lesser educational qualifications. Indeed, the competition is high, but it is so in every business. 
  • One can easily set foot in this business with hard work and proper planning. 
  • Even during the pandemic, during which most of the businesses crashed, the Kirana store business was a few of those businesses that were not only able to thrive but earned greater profits, given what Kirana shops provided customers with—their necessities.

Q.1 Is the Kirana store business profitable?  

Ans: Yes, in the long term, Kirana’s business is profitable.

Q. 2 What is the meaning of Kirana?

Ans: Kirana is a Hindi language word that means daily needs general store.

Q. 3. Which licenses are required to open a Kirana store in India?

Ans: Shop and establishment registration, Food license, entity registration, GST registration, and FSSAI license are required.

Q. 4 Which is the best loan to start a Kirana store?

Ans: A term loan is the best choice for a loan with lower interest rates and higher flexibility.

Q. 5 Which Kirana store product has the highest profit margin? 

Ans: FMCG products like soap, detergents, toothpaste, etc., have a high-profit margin. Apart from these, dairy products, too, yield the shopkeeper great profits.

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Kirana Store Business Plan

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Kirana Store Business

What is a kirana store.

In India, Kirana stores are small local shops referred to as corner stores, convenience stores, or C-stores. These small businesses sell various food items and daily necessities such as sanitary items, snacks, etc. Convenience stores are also located at petrol pumps and gas stations to meet the basic needs of consumers.

These establishments generally keep all the necessary consumer items. They do not have special offers or discounts that a supermarket or grocery store may provide, as they stock a limited amount of merchandise.

How to Start a Kirana Store?

Each business begins with an idea and then faces the task of bringing that idea to life. A business gradually builds its brand recognition and quality over time. Establishing a business presents unique hurdles, and Kirana stores are no exception. With people's spending power expanding in India, owning a Kirana store is a great idea.

By January 2021, India will have approximately 12 million Kirana shops. Setting up a Kirana store generally requires a low initial investment. Kirana stores also attract a large number of consumers. Hence, they are usually profitable. As a result, more and more people are trying to open Kinana stores. This blog covers the steps involved in opening a Kirana store and tips to help Kirana store owners to increase their profit margin.

Why open a Kirana store?

Kirana stores have been popular business outlets for decades. Other than local customers, several factors have kept Kirana stores popular. Some of these factors are:

They are easily accessible. Whenever you need any grocery item, you can buy it from a Kirana store.

You do not need to wait for the delivery of your products. You can quickly go to the community local store and purchase.

Kirana stores generally have all the daily essentials people require.

They can quickly analyse the needs and desires of consumers because they operate at a local level.

Currently, the country has around 12 million Kirana outlets. This shows that they are usually profitable business enterprises.

How to open a Kirana store?

Starting a Kirana store requires a small initial investment. Here are the basic steps that are involved in opening a Kirana store:

Planning is an essential part of carrying out any task. A solid plan can help you set up your store more efficiently. Determine the size of your Kirana store by conducting a demographic analysis of the area in which you are planning to open your store.

Analyse the financial conditions of your potential customers and determine the types of items they use daily. Also, evaluate the number of products you will need to meet their daily requirements. After that, set the price of the commodities.

You need to select an appropriate location for your store. People buy essential items from Kirana stores due to their easy accessibility. Select a residential area. Try to choose a locality that has no or few stores selling the commodities you plan to sell.

Many people open their stores in rural areas as the competition is less than urban or semi-urban areas. Choose a location that is safe and easily accessible. The place should also have access to electricity, adequate water supply, and a proper transport facility.

  • Identifying the preferences of the locals

Recognise your potential customers' demands and preferences before launching a Kirana store. Your target market will be locals within a one or two-kilometre radius of the shop. You can conduct surveys to know the brands of grains, pulses, oils, toiletries, chocolates, and chips preferred in the locality. You can stock different types of snacks and chocolates if there are many children in the neighbourhood.

Determine your consumers' purchasing habits and adjust your store's inventory accordingly. Consider inventory financing solutions to cover the costs of your purchases.

  • Evaluation of the required capital

Before investing any amount, one may wonder about the profitability of Kirana stores. Kirana stores have proven to be profitable business ventures in India. These stores can even challenge established retailers. Profit margins vary across different stores, according to their size and number of customers.

  • Registration and licenses

A trader needs to obtain a trade license before commencing any business. As a Kirana store owner, you need to obtain this license to ensure that your establishment complies with all applicable laws, regulations, and safety regulations. You need to obtain approval from the local municipal body.

A Kirana store needs to have the following certificates:

FSSAI Registration Certificate

Entity Registration Certificate

GST Registration Certificate

  • Choosing a Vendor

Once you have identified many potential vendors, evaluate each of them based on various criteria. To provide your customers with the best products, you must purchase from a vendor who offers high-quality products, on-time delivery of products, and superior customer service. Ideally, it would be best if you had an inventory that can serve the needs of your consumers for two weeks.

Promotions provide clients with a high level of awareness of products or services available in the market. Discounts and offers motivate people to try different products. Promotions can help you attract new consumers and fulfil the needs of existing ones. In some instances, you can offer free samples. You can promote your business through WhatsApp messages and emails.

It is a risk-free strategy to increase sales. Marketing captures the attention of many potential customers. You have to tell your customers that you sell high-quality products. You can use various marketing tools available on the internet. Social networking sites serve as excellent marketing platforms. You can also distribute pamphlets in your locality.

  • Unique Products

You can store high-quality, unusual, and innovative products. Uniqueness and quality will attract customers to your store. These customers may recommend your products to their friends. In turn, they are spreading awareness about your store.

People frequently underestimate the difficulty of opening and maintaining a Kirana store, especially at the initial stages. Once your business is established, you can focus on making it popular.

Here are some other benefits of opening a Kirana store:

Take charge of your career:

You can recruit workers, and enjoy the profits. This can be beneficial for people who can develop strategies for managing different things and are confident in their ability to succeed.

Independence:

It is an incredible feeling for anyone to be able to support themselves financially. You can build the ambiance and culture you like and provide your consumers with the best products and services.

You can make a difference in your community:

You can generate employment and assist others. You can contribute to the welfare of your society and serve as a mentor to your staff.

How to increase sales?

You have successfully navigated the early stages of establishing a Kirana store. However, you still have a long way to go before establishing your presence. Do not be intimidated by this concept. Instead, gain confidence by implementing these strategies for increasing your sales:

You can keep your store open on weekends: Most stores operate between 9 a.m. and 8 p.m. You can open your store at 8 a.m. and close it at 10 p.m. You can gain two hours to sell your products. Additionally, you can keep your store open on Sundays and other holidays to generate additional revenue.

Observe your customers: You should pay a visit to another store in your neighbourhood.

Explore the shop's structure and the products; identify popular brands.

Evaluate your options and consider developing a new plan.

Conduct extensive market research, analyse your competitors and understand their marketing strategies.

Take your Kirana store online: Nowadays, everyone is preoccupied with their own lives. Most people don't have enough time to spend with their families due to incredibly hectic schedules. Unable to spend quality time with their families on weekends since they are required to buy home supplies, they choose to shop online.

Currently, everything is available online, and your Kirana store should be no exception. As a result, you may choose to consider expanding online. Whether you operate a small Kirana store or a big chain, you must be online. The idea of an online Kirana store is not new. Numerous merchants have already begun selling their goods online.

Attractive discounts and offers: Offer your customers deals and gift cards to motivate them to become frequent visitors. Ensure that you are offering relevant discounts. You can also give some products for free with certain purchases. This will help you convert your potential consumers to loyal customers.

Concentrate on existing customers: Marketing does affect sales, but it cannot result in an overall rise in sales if you focus exclusively on new consumers and neglect to maximize existing clients. If you want to improve or grow sales, you should focus on existing consumers who repurchase your products or services -- learn how to retain all buyers in addition to recruiting new ones. By concentrating efforts on your most loyal consumers, you can significantly enhance sales.

Digital Payments: You should allow your customers to pay online. Nowadays, many people do not carry cash and prefer online payment. You can easily generate a UPI QR code for your shop. Collect the phone numbers of your customers to share important information. You can send a cash memo to your customer via email.

Are Kirana stores profitable?

Kirana stores demand regular inventory updates and the development of relationships with customers. The profitability of a business depends on different things, such as quality of products, relationship with customers, range of products available, etc.

Suppose you implement the right marketing strategies and have an efficient plan to sell the items with the highest profit margins. In that case, your Kirana store will thrive and generate revenue, just like any other business.

Kirana stores that have lasted for decades have transformed themselves by incorporating new technologies. Kirana stores are easily accessible and meet the requirements of many people. Establishing a Kirana store is not difficult, regardless of your location.

You have to make a plan and establish your business. Engage with your customers to resolve issues and ensure that business operations are carried out smoothly. To be a successful business owner, you must be aware of your competitors and develop good relationships with your customers.

Kirana Store Business Plan related FAQ

How do kirana store owners carry out business operations.

Most Kirana stores receive the products from local vendors, wholesalers, or distributors.The proprietor of a Kirana store sells the products and then pays the distributors.

Is an FSSAI registration certificate required for opening a Kirana store?

For opening a Kirana store, you must have an FSSAI registration certificate. The statute also addresses opening and closing hours, vacations, overtime policies, non-working days, etc.

Is a Kirana shop a profitable venture?

Grocery stores are lucrative enterprises. It is a business that can be started anywhere and offers substantial profit margins.

How do Kirana stores operate?

Kirana stores are unique in that the majority of transactions occur on a credit basis. Wholesalers and merchants purchase and sell items on credit, often for a week. Inventory is purchased on credit, and when sold, distributor payment is made while acquiring the following round of stock.

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How do i apply for a loan.

Applying is quick and easy and typically takes less than 10 minutes. We ask for basic information about you and your business. Securely connect your bank information so we can assess your business without long forms, waiting in line or having to dig up old paperwork. Your association with business services who we have partnered with helps get you more fitting loans.

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If you have other queries, check our FAQ section

Top 7 Small Business Tips for Small Kirana Store Owners

Introduction.

Small Kirana owners have been a lifeline for every locality in India. Even with a small setup, Kirana owners have a loyal customer base and cater to the specific needs of a locality or a community. However, with the expansion of global retailers, e-commerce giants like Amazon and Flipkart, Kirana owners too have to amp up their strategies to thrive in the market. They can no longer rely on the customer base with conventional practices. They must have an edge over the retail giants to thrive in their business.

In today’s digital age, you can order everything from television right up to a needle. So then, how does a small Kirana owner thrive? The competition for a small Kirana owner is huge, considering there is a Kirana shop at every corner in India. In this article, we list down some tips for small business owners and strategies that have been tested and have worked well to increase profits by 20-30%. Let's take a look at these Kirana business tips.

1. Open an online store

Every business needs a presence online in this digital age, and this can be a good edge over competitive stores. An eCommerce site of the Kirana store is quite easy to implement with a lot of free tools and sites available online. Invest in a good tool to create an online store and have a good marketing strategy to have more customer reach.

NBFCs offer business loans without security, which can make it easy for Kirana owners to expand their shops in every way. They can actively invest in a wholesome marketing strategy and an online presence, which can give them an edge over their local competition and make them popular within the community.

2. Provide deals and coupons

Retail giants and sites like Amazon have taken the shopping experience to the next level. The promotional deals offered on weekends and the big festival sales have made people gravitate to all their basic needs online. The small Kirana owners can introduce promotional offers and discounts over niche products and those that are popular in the locality or community. With their loyal customer base, the deals and sale offers can retain the customer base for longer.

a man working on tablet of future and select the screen button of Customer experience

3. Create a convenient customer experience

The biggest USP of Kirana owners is the fact that they are always the first alternative for customers in times of urgency, and small Kirana owners can leverage this to their advantage. Knowing the choices and preferences of the customers, the Kirana owners can create a convenient experience for consumers by stocking their preferred products and notifying them when fresh stock arrives.

4. Collaborate with other retailers

Another alternative to compete with e-retailers is to collaborate with other Kirana owners and create a society. This can leverage the retailer competition and offer attractive discounts and sales to the consumers. This way, the Kirana owners can sustain in the market and will not have to shut down when the giant supermarkets and retailers try to expand their footprints around. The consumer’s preference and convenience will be a huge selling point and will retain the Kirana owners’ business and customer base.

online kirana store business plan

5. Provide personal service

We have seen a lot of changes in customer service, especially around Covid times when basic needs and groceries were in huge demand due to the lockdown. Kirana owners who expanded their service gave special attention to their consumers and went out of their way to provide them with assistance who sustained even through the toughest lockdown in the past year. This is an indication that attention to this detail and providing personal service to the consumer can benefit the Kirana owners in a big way. It can amp up the sales and increase their consumers by word of mouth.

6. Innovate store layout

One of the most overlooked aspects of Kirana stores is a customer-friendly layout. There are certain tried and tested layouts that work best for a good customer experience. This can work well for the community, where the local Kirana owners are well aware of the popular products and can design the layout according to demands and preferences. Revisiting a traditional store layout like big retailers can give an edge to the Kirana owners and keep the consumers happy to find niche products easily.

unique word under torn black sugar paper

7. Providing unique experience

Today, consumers don’t just look for a grocery store; they prefer getting more out of a simple grocery trip. For example, a cafe or a snacks outlet can be attached to a  Kirana store, where consumers can hang out while picking up their groceries for the week. This way, consumers across different age groups prefer to visit the Kirana shops and also enjoy the social experience attached to them.

Kirana owners have been serving consumers for many years now, but if they do not invest progressively in their growth and expansion, it could shut them down. Retailers and e-commerce giants have been making rapid progress in bringing innovative ways to attract more consumers. They introduce new schemes, big sale days, festival promotions, and it only keeps expanding more with people buying even the smallest of things online. However, in a case of emergency or quick needs, a Kirana owner is always the first preference for consumers, and this can be a great opportunity for them to take advantage of.

There are 12 million grocery stores in India, and they still hold a share of 92% of the offline grocery retail business. However, it has come down to 88% in the past two years. This can be improved if the Kirana owners transform themselves with these modernisation strategies. In addition, collaborating with giants like Amazon can also be of great service to Kirana owners who want to expand their niche products across the country.

Eventually, in an emergency, nothing can replace the comfort of access to a local Kirana shop. If the Kirana shop owners can invest in their management and customer service, their equation with consumers will remain solid and irreplaceable.

1) How to Start a Kirana Store? 2) Daily Struggles of a Small Kirana Store Owner & How to Overcome Them 3) 7 Different Types of Loans for Your Small Business 4) Hiring and Managing People Wisely: HR Mantras For Small Businesses

Stay updated with new business ideas & business tips with OkCredit blogs in English, Hindi, Malayalam, Marathi & more! Download OkCredit now & get rid of your bookkeeping hassles. OkCredit is 100% Made in India.

Q. How can Kirana owners make use of the Gig economy?

Ans. Kirana owners can take advantage of outsourcing logistics and delivery to external apps that are not too expensive and do not require excessive management. This way, there is a streamlined process to handle their services at a minimal cost.

Q. What is the 7-Eleven store model?

Ans. The 7-eleven stores started as a small consumer retail outlet where they managed to diversify and expand their products based on location and community preferences. They soon became a huge chain of retailers across various cities and catered to the new-age buyers by offering better quality and packaging of food items and other products, thus creating their brand. Kirana owners can maximise their profits following this model.

Q. How can small Kirana owners get business loans?

Ans. There are several banks and NFDCs that offer business loans to medium and small startups or Kirana owners. This way, they can achieve their business goals in a simple, hassle-free manner.

Q. How did the Kirana modernisation begin?

Ans. Several Kirana owners observed the dearth in consumer demand due to digital alternatives for consumers like Amazon, Dunzo, Flipkart, etc. The modernisation happened in the early 2000s when Kirana owners upgraded their business model to cater to digitally advanced customers and offer a more convenient consumer experience. A relevant example is the Sarvodaya supermarket in Dadar that reinvented itself by changing the store layout and going digital. This model has been implemented across several cities in Gujarat and UP.

Q. What is a tested way to free cash reserves in Kirana stores?

Ans. Actively managing inventory can ensure that there are no lapses in the inventory in Kirana shops. This way, damaged and expired products will not be lying around the shop, and it can be a good way to free up the cash reserves.

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How to Start a Kirana Store Business

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how to start a kirana store

Are you looking to start a Kirana store and still thinking ?

The world had begun to abandon neighborhood stores in favor of online shopping and home deliveries at any time. Whatever! Do you know that despite significant growth in e-commerce, many neighborhood corner shops across major cities surpassed the sales of many supermarkets and e-commerce giants during the pandemic? The COVID-19 pandemic showed us how important running Kirana stores  are.

However, now the question is: is starting the Kirana Shop business a profitable venture so far? If yes, then how to start a Kirana store? In this guide, we’ve tried to cover every finer detail, from the Kirana store business plan to the set-up procedure, the required investment to the expected profit margin, etc. So, stay tuned till the end.

What Is a Kirana Store Business?

Kirana store business are general shops for the daily needs of the local neighborhood. Local Kirana shop business generally retail household items, commonly grocery items, vegetables, spices, and basic hair and skin care products, like oil, shampoo, etc. Apart from being a small store for serving daily rations, some Kiran store operators present their outlets as a mini-mart type of set-up to allow customers to pick their own items.

Kirana store businesses usually serve the local community but don’t have any specific target audiences. Anyone can open a Kirana outlet with decent funding and sell their choice of items. Operating Kirana does not require any special degree or skills. A minimal amount of documentation would be required for opening an outlet. Read on to learn how to come up with a profitable Kiran store business plan .

Why to Start a Kirana Store?

Kirana stores face business challenges across major cities due to the boom of quick-commerce giants like Zepto, Dunzo, Instamart, BigBasket, etc. 

However, consumers always appreciate and prefer personalized treatments, which you can offer easily. Likewise, a few things make investments in the Kirana Store business worthy and profitable.

  • Because you only stock for local communities, you have a low risk and stocking requirement.
  • Strong relationships with customers and the goodwill of products help get referrals.
  • Easy accessibility by locals and public transport
  • Flexible payment options along with offering Credit payments

How to Start a Kirana Store Business?

Here is how to open and operate a Kirana store business:

Have an effective kirana store business plan

A business without a proper business plan is not a business at all. so, follow these steps to come up with a good business plan:.

  • Grocery stores generally require hard-working individuals. Keep this fact in mind while recruiting staff for your Kiran store.
  • Identify potential buyers and analyze their choices and preferences to stock all possible items.
  • Price your goods and commodities according to the financial status of the customers you are targeting.
  • Figure out the best possible selling strategy by tracking customer needs and purchasing frequencies.
  • Keep your competitors on track; monitor their marketing strategy, items, and the brands they mostly stock.

Select an ideal location

The location has the potential to skyrocket your sales and promotion, but it also has the potential to kill your business before you even start doing anything. Try to target the newly developed areas of a city to guarantee success

Because the building is new, there is a chance of obtaining relatively larger commercial space at a lower cost, as well as the fact that your outlet will be easily visible to the entire neighborhood

Target the entire area, which lies between 1 and 2 kilometers within your Kirana outlet location, by meeting all possible customer demands.

Arrange fresh inventory depending on customer preference

online kirana store business plan

Depending on the area, you will see a specific type of customer base during reiki. All you need to do is keep up with your inventory according to the requirements of the customers you are targeting

Suppose you are planning to open your store in a fancy shopping area. Then, you’ve got to stock up on urban commodities and luxurious food items, like instant food products, frozen foods, a variety of bakery items, etc.

Dairy products, FMCG products like soaps and cosmetics, etc., and in-demand seasonal items offer lucrative margins as well as help maintain a competitive edge over others

Select a reliable vendor to keep your inventory fresh and affordable without compromising quality. PosBytz Retail software for small businesses can help you manage inventory most efficiently.

Determine the required investment

Calculate all possible costs to be expended on shop rent or the purchase of a commercial property, inventory supplies, manpower, maintenance, etc. The investment amount will vary depending on whether you want to open a small shop or franchise and in which location.

Obtain all registrations and license

online kirana store business plan

Certain registrations and permits are required to open a Kirana store, and some legal laws need to be abided by for operating that outlet. They are

  • Food license
  • Shop and Establishment Registration
  • Entity Registration
  • The GST Act requires registration. The unique 15-digit GST identification number will help avoid reverse taxation and avail various tax benefits.

Once you are all set to go, promote your business with offers and discounts. This will also help retain customers.

How do I increase sales in my Kirana store?

Due to the heavy market presence of Kirana Store, the competition is high, so traditional marketing efforts may not yield the desired result. However, you can follow these tips to boost your sales in your Kirana store outlet:

  • Stock up on demand and don’t lose a single customer, even if one of them requires any grocery items from their eating habits.
  • Provide online shopping catalogs and ordering system
  • If possible, offer free home deliveries with no specific order limit, specifically for local customers.
  • Run appealing discount offers and credit account benefits.
  • Allow your customers to take advantage of digital payment options.
  • Create and maintain long-term relationships with new and returning customers.
  • Last but not least, digitize your Kirana store with POS software, Keep your inventory fresh, stop inventory waste, and manage orders and accounts in an optimized way.

The COVID-19 pandemic crisis altered customer behavior, causing them to gravitate toward online shopping. However, when it comes to shopping for fresh fruits, veggies, and grocery items, people often prefer neighborhood shops like Kirana Stores 

Hopefully, this guide article will help someone who’s planning to open Kirana stores in a nearby location with their research.

Automate your store with PosBytz kirana store billing software to manage your inventory , Sales , purchases and reports.

Digitize your Kirana store with PosBytz Kirana store software

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  • Nov 3, 2023

How To Get a Business Loan for a Kirana Store ?

Updated: Nov 14, 2023

online kirana store business plan

Opening a Kirana store requires money to invest in renting or building the store. You also need constant cash flow to run the store operations smoothly. You may not always have the money available right away but that shouldn’t stop you from opening or running your Kirana store. Taking a business loan to run your Kirana store is a very common thing which successful store owners do and you can do the same. This article will walk you through the steps necessary to obtain a loan for your Kirana store, ensuring that your business survives.

1. Know why and how much money you need: Before applying for a loan, understand why you need a loan. Do you need the loan to open your store, to buy more products or to pay salaries? How much is the amount of money you need as a loan? Because there are multiple types of lines such as Casflow loans, Capex Expenditure loans etc. and interest rates are different for each type of loan and amount

2. Find the Right Lender: Determine which financial organisations or lenders specialise in small business lending. To find the best lender, compare interest rates, loan terms, and eligibility requirements. Some lenders are:

A. Regular Banks: Many folks first think of them. They have good rates but might ask for a lot of details

B. NBFCs (Non-Banking Financial Corporations): They might approve loans a bit faster but could charge a bit more interest

C. Microfinance: Great for small Kirana stores like yours because they focus on helping out the small businesses

D. Government Loan schemes: Look out for schemes like MUDRA, which help small business champs like you!

3. Gather Required Documents: Make sure you have all of the relevant papers available to speed up the application process. Certain documents needed are:

A paper showing you own a business

Bank details from the last six months

Business permits and licences

Your tax papers from the last 2-3 years

Shop rent papers (if you rent your shop)

Personal IDs like Aadhar and PAN card

4. Build a Strong Credit Profile: Maintaining a solid personal and corporate credit score is vital for loan acceptance. To improve your creditworthiness, pay your payments on time and handle your finances carefully.

5. Collateral or Guarantor: Some loans may necessitate the use of collateral or a personal guarantor. If necessary, be prepared to contribute assets or seek a co-signer.

6. Apply for the Loan: Submit your loan application to the lender of your choice, along with any required papers. To accelerate the approval process, ensure correctness and completeness.

7. Review Loan Offers: When you receive loan offers, carefully analyse the terms and circumstances, including interest rates, repayment schedules, and any lending costs.

8. Loan Approval and Utilization : Once the loan has been approved, use the cash wisely for the desired purpose. Maintain financial discipline in order to make regular payments.

Conclusion:

Securing a loan for your Kirana store can be a significant step toward business growth and success. By following these steps and conducting proper research, you can increase your chances of obtaining the financial support you need.

Tap into the potential of your business by getting in touch with Kirana Friends. You can connect with a Kirana Expert by calling or messaging us on 8010442222.

You can also download the Kirana Friends Application from the Google Play store by clicking on the link below and learn how to run your store more profitably.

online kirana store business plan

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MoSCoW Prioritization

What is moscow prioritization.

MoSCoW prioritization, also known as the MoSCoW method or MoSCoW analysis, is a popular prioritization technique for managing requirements. 

  The acronym MoSCoW represents four categories of initiatives: must-have, should-have, could-have, and won’t-have, or will not have right now. Some companies also use the “W” in MoSCoW to mean “wish.”

What is the History of the MoSCoW Method?

Software development expert Dai Clegg created the MoSCoW method while working at Oracle. He designed the framework to help his team prioritize tasks during development work on product releases.

You can find a detailed account of using MoSCoW prioritization in the Dynamic System Development Method (DSDM) handbook . But because MoSCoW can prioritize tasks within any time-boxed project, teams have adapted the method for a broad range of uses.

How Does MoSCoW Prioritization Work?

Before running a MoSCoW analysis, a few things need to happen. First, key stakeholders and the product team need to get aligned on objectives and prioritization factors. Then, all participants must agree on which initiatives to prioritize.

At this point, your team should also discuss how they will settle any disagreements in prioritization. If you can establish how to resolve disputes before they come up, you can help prevent those disagreements from holding up progress.

Finally, you’ll also want to reach a consensus on what percentage of resources you’d like to allocate to each category.

With the groundwork complete, you may begin determining which category is most appropriate for each initiative. But, first, let’s further break down each category in the MoSCoW method.

Start prioritizing your roadmap

Moscow prioritization categories.

Moscow

1. Must-have initiatives

As the name suggests, this category consists of initiatives that are “musts” for your team. They represent non-negotiable needs for the project, product, or release in question. For example, if you’re releasing a healthcare application, a must-have initiative may be security functionalities that help maintain compliance.

The “must-have” category requires the team to complete a mandatory task. If you’re unsure about whether something belongs in this category, ask yourself the following.

moscow-initiatives

If the product won’t work without an initiative, or the release becomes useless without it, the initiative is most likely a “must-have.”

2. Should-have initiatives

Should-have initiatives are just a step below must-haves. They are essential to the product, project, or release, but they are not vital. If left out, the product or project still functions. However, the initiatives may add significant value.

“Should-have” initiatives are different from “must-have” initiatives in that they can get scheduled for a future release without impacting the current one. For example, performance improvements, minor bug fixes, or new functionality may be “should-have” initiatives. Without them, the product still works.

3. Could-have initiatives

Another way of describing “could-have” initiatives is nice-to-haves. “Could-have” initiatives are not necessary to the core function of the product. However, compared with “should-have” initiatives, they have a much smaller impact on the outcome if left out.

So, initiatives placed in the “could-have” category are often the first to be deprioritized if a project in the “should-have” or “must-have” category ends up larger than expected.

4. Will not have (this time)

One benefit of the MoSCoW method is that it places several initiatives in the “will-not-have” category. The category can manage expectations about what the team will not include in a specific release (or another timeframe you’re prioritizing).

Placing initiatives in the “will-not-have” category is one way to help prevent scope creep . If initiatives are in this category, the team knows they are not a priority for this specific time frame. 

Some initiatives in the “will-not-have” group will be prioritized in the future, while others are not likely to happen. Some teams decide to differentiate between those by creating a subcategory within this group.

How Can Development Teams Use MoSCoW?

  Although Dai Clegg developed the approach to help prioritize tasks around his team’s limited time, the MoSCoW method also works when a development team faces limitations other than time. For example: 

Prioritize based on budgetary constraints.

What if a development team’s limiting factor is not a deadline but a tight budget imposed by the company? Working with the product managers, the team can use MoSCoW first to decide on the initiatives that represent must-haves and the should-haves. Then, using the development department’s budget as the guide, the team can figure out which items they can complete. 

Prioritize based on the team’s skillsets.

A cross-functional product team might also find itself constrained by the experience and expertise of its developers. If the product roadmap calls for functionality the team does not have the skills to build, this limiting factor will play into scoring those items in their MoSCoW analysis.

Prioritize based on competing needs at the company.

Cross-functional teams can also find themselves constrained by other company priorities. The team wants to make progress on a new product release, but the executive staff has created tight deadlines for further releases in the same timeframe. In this case, the team can use MoSCoW to determine which aspects of their desired release represent must-haves and temporarily backlog everything else.

What Are the Drawbacks of MoSCoW Prioritization?

  Although many product and development teams have prioritized MoSCoW, the approach has potential pitfalls. Here are a few examples.

1. An inconsistent scoring process can lead to tasks placed in the wrong categories.

  One common criticism against MoSCoW is that it does not include an objective methodology for ranking initiatives against each other. Your team will need to bring this methodology to your analysis. The MoSCoW approach works only to ensure that your team applies a consistent scoring system for all initiatives.

Pro tip: One proven method is weighted scoring, where your team measures each initiative on your backlog against a standard set of cost and benefit criteria. You can use the weighted scoring approach in ProductPlan’s roadmap app .

2. Not including all relevant stakeholders can lead to items placed in the wrong categories.

To know which of your team’s initiatives represent must-haves for your product and which are merely should-haves, you will need as much context as possible.

For example, you might need someone from your sales team to let you know how important (or unimportant) prospective buyers view a proposed new feature.

One pitfall of the MoSCoW method is that you could make poor decisions about where to slot each initiative unless your team receives input from all relevant stakeholders. 

3. Team bias for (or against) initiatives can undermine MoSCoW’s effectiveness.

Because MoSCoW does not include an objective scoring method, your team members can fall victim to their own opinions about certain initiatives. 

One risk of using MoSCoW prioritization is that a team can mistakenly think MoSCoW itself represents an objective way of measuring the items on their list. They discuss an initiative, agree that it is a “should have,” and move on to the next.

But your team will also need an objective and consistent framework for ranking all initiatives. That is the only way to minimize your team’s biases in favor of items or against them.

When Do You Use the MoSCoW Method for Prioritization?

MoSCoW prioritization is effective for teams that want to include representatives from the whole organization in their process. You can capture a broader perspective by involving participants from various functional departments.

Another reason you may want to use MoSCoW prioritization is it allows your team to determine how much effort goes into each category. Therefore, you can ensure you’re delivering a good variety of initiatives in each release.

What Are Best Practices for Using MoSCoW Prioritization?

If you’re considering giving MoSCoW prioritization a try, here are a few steps to keep in mind. Incorporating these into your process will help your team gain more value from the MoSCoW method.

1. Choose an objective ranking or scoring system.

Remember, MoSCoW helps your team group items into the appropriate buckets—from must-have items down to your longer-term wish list. But MoSCoW itself doesn’t help you determine which item belongs in which category.

You will need a separate ranking methodology. You can choose from many, such as:

  • Weighted scoring
  • Value vs. complexity
  • Buy-a-feature
  • Opportunity scoring

For help finding the best scoring methodology for your team, check out ProductPlan’s article: 7 strategies to choose the best features for your product .

2. Seek input from all key stakeholders.

To make sure you’re placing each initiative into the right bucket—must-have, should-have, could-have, or won’t-have—your team needs context. 

At the beginning of your MoSCoW method, your team should consider which stakeholders can provide valuable context and insights. Sales? Customer success? The executive staff? Product managers in another area of your business? Include them in your initiative scoring process if you think they can help you see opportunities or threats your team might miss. 

3. Share your MoSCoW process across your organization.

MoSCoW gives your team a tangible way to show your organization prioritizing initiatives for your products or projects. 

The method can help you build company-wide consensus for your work, or at least help you show stakeholders why you made the decisions you did.

Communicating your team’s prioritization strategy also helps you set expectations across the business. When they see your methodology for choosing one initiative over another, stakeholders in other departments will understand that your team has thought through and weighed all decisions you’ve made. 

If any stakeholders have an issue with one of your decisions, they will understand that they can’t simply complain—they’ll need to present you with evidence to alter your course of action.  

Related Terms

2×2 prioritization matrix / Eisenhower matrix / DACI decision-making framework / ICE scoring model / RICE scoring model

Prioritizing your roadmap using our guide

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Shopping in Moscow: malls, boutiques, online stores and more

1. moscow malls and department stores.

These kind of places are similar in every city. Fashion brands, food courts, cinemas and so on. Better visit shops during working days as they can be overcrowded on weekends.

Tsvetnoy Central Market

Tsvetnoy is always thought of as a very special and unique place for shoppers and those who want to rest in beautiful places. Mall sets together outstanding fashion brands and hottest domestic and international talents from various market levels and price points. In addition, this place has a food market, bars and cafes.

Site: http://www.tsvetnoy.com/

Afimall City

Afimall City

Afimall is one of the biggest and newest malls in Moscow, located in the Moscow City – the business district of Russian capital. Here you will find more than 400 shops, 50 restaurants and cafes, a multiscreen cinema, and children entertaining center. Exhibitions and other cultural events are also held there.

Site: http://afimall.ru

Metropolis

Metropolis is situated near Leningradskoe shosse – a road that connects the very center of the city with Sheremetyevo airport. It is a modern shopping center, with more than 250 shops, including Stockman department store and restaurants located on three floors of the center. There is also a multiscreen cinema and a bowling club for your entertainment.

Site: http://metropolis.moscow

Atrium

Atrium, one of the oldest Moscow malls, is situated at the Garden Ring, near Kursksiy Railway Station. Within its area of 103 000 square meters, you will find hundreds of shops, a cinema and entertainment complexes, 24 hour supermarket and much more.

Site: http://www.atrium.su

TsUM Department Store

TsUM

TsUM was built more than a hundred years ago in the far 1909 and was first Moscow Department Store originally aimed at middle-class customers. However, the time changed its marketing politics and now it is a luxurious shopping mall with recognizable designer labels and expensive goods.

Site: http://tsum.ru/

GUM

GUM is situated nearby TsUM, right on Red Square. The monument of pseudo-Russian architecture of federal significance, Gum is one of the oldest shopping galleries in Moscow opened on December 2, 1893 at the place of the former merchant house. Nowadays, there are about two hundred shops, including world known designer brands, and restaurants, some made in Soviet style, spread over three floors of the building. Every winter, Gum opens an ice rink, situated right at the Red Square.

Site: http://www.gum.ru

2. Home goods and malls outside Moscow’s MKAD

Huge department stores with household utensils are usually located out of the city on MKAD. Avoid those ones during weekends or at least choose early hours as they could be much overcrowded during rush hours.

Crocus City + Vegas + Tvoy Dom + Cinema

Vegas Crocus

Vegas Crocus City

Crocus City is a huge territory with Tvoy Dom (a big store of home goods and furniture, opened 24 hours), Vegas (mall), cinema and concert hall. Located on MKAD (north-west).

Site: http://crocus-city.vegas-city.ru

Mega Mall + Ikea + Obi + Cinema

Mega

MEGA is a chain of giant places where you can buy almost anything in the world. There are three of them in Moscow, located at Khimki (north-west), Teply Stan (south-west) and Belaya Dacha (south-east).

Site: http://megamall.ru/

3. Groceries in Moscow

-> Read our main article about buying groceries in Moscow

4. Online shopping in Moscow

Shopping online in Moscow is always profitable since online stores don’t have to pay for expensive rent services.

Yandex.Market & Beru

Yandex.Market is a leading online aggregator in Russia. The company has also recently launched a marketplace called  Beru .

Ozon is the biggest online store in Russia, so-called «Russian Amazon».

Utkonos is a food delivery service operation in Moscow and Moscow oblast.

Wildberries

Wildberries is an online fashion boutique with discounts and everyday sales.

If you’re looking for a fine jewelry with Russian spirit, Leta would be the perfect choice.

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COMMENTS

  1. How to Start a Kirana business? [Kirana Store Business Plan]

    Step 1- Have A Solid Business Plan Any small or big business turns into a quick disaster without a proper business plan to execute. Understand the financial status of the customers you're targeting and price your commodities accordingly. Start by analysing the preferences of your potential buyers.

  2. How to Start a Kirana Store?: Business Plan, Cost

    Kirana store business plan In the world of Kirana stores, where community and convenience converge, a successful venture hinges on a comprehensive Kirana store business plan. Meticulous planning, including inventory management and staff selection, is paramount.

  3. Kirana Store Busines: 9 Crucial Steps You Don't Want to Miss

    July 18, 2023 by growwleaf A Kirana store, also known as a neighbourhood grocery store, is a small-scale retail shop that caters to the everyday needs of consumers. These stores offer convenience and personalised service, making them an integral part of Indian households. The advantages of a Kirana store are manifold. Contents hide

  4. How to start an Online Kirana store? Here is your A-Z guide

    Starting your small business ambition with a precise Online Kirana Store business plan will elevate you to the top of the heap. Analyse the population of the location where you want to open your Online Kirana Store before deciding on its size.

  5. How To Start a Kirana Store In India?

    1. A sound business plan No businesses can operate successfully for much longer without a sound business plan. One must understand the target range of their customers and the average income of the locality they are serving in to price their products accordingly.

  6. Supermarket/Kirana Store Business Plan

    Starting or successfully running a Kirana store, Supermarket, or provision store in India requires careful planning and execution to ensure long-lasting success.This article aims to provide a complete understanding of creating a business plan covering key aspects such as research, finance, locality, licences, store layout, fixtures, product assortment, staffing, billing and inventory software ...

  7. Start An Online Kirana Store Business

    Run an online kirana store and keep serving your customers. Set up a digital grocery webstore easily without any coding or technical experience. Build the online store quickly with our readymade catalog and start selling immediately. Use Whatsapp to share your online kirana store with all your regular customers and help them order safely and ...

  8. Simple way to start an Online Kirana store with Razorpay

    Follow the procedure explained below to set up your payment page. [Recommended Read: Build Your Own Online Store with Razorpay Payment Pages] 1. Set up your payment page via the Dashboard. 2. Insert additional details about the business like contact details, guidelines and social media handles.

  9. Kirana Store Business Plan

    3.1 Step 1: Make a Decent Business Plan 3.2 Step 2: Opting for a Locality 3.3 Step 3: Know your Customer 3.4 Step 4: Invest Cautiously 3.5 Step 5: Acquiring the Licenses 3.6 Step 6: Choosing the Vendor 3.7 Step 7: Holiday Tactic 4 Step 8: Schemes and Discount 5 Conclusion 6 FAQs 6.1 Q.1 Is the Kirana store business profitable?

  10. How to Open a Kirana Store Business: A Step-by-Step Guide

    Planning 08-11-2023 Kirana store businesses are seen as the heart of every Indian neighbourhood. Every street corner has a Kirana store business that sells things people need daily. In this industry, you do not need a special or high-profile master's degree to get by.

  11. Kirana Store Business Plan

    Planning Planning is an essential part of carrying out any task. A solid plan can help you set up your store more efficiently.

  12. Thinking Of Starting A Kirana Store Business

    However, kirana stores generally demand an investment between Rs 50,000 to a few lakh rupees. 5. Customer Service Customer service is one of those aspects that numerous kirana store owners often miss when it is a vital part of the business plan. You should ensure that your kirana store prioritizes customer experience and satisfaction.

  13. How to Start a Departmental Store/Kirana Shop in India

    June 27, 2018 Looking to open a Departmental Store/Kirana shop in your locality? Well, starting a kirana business is not at all a big deal if you have cash in your pockets, but making it successful is! Having a successful departmental store depends greatly on offering the right product, at the right price, at the right time to the right people.

  14. Kirana Store Business Model

    The research also highlights the need for building an enabling ecosystem and contains a blueprint for kirana transformation. At Kirana Friends, we present a comprehensive overview of the Kirana store business model. Learn how Kirana stores operate, their sourcing strategies, customer engagement tactics, and more. Visit the website now!

  15. Top-11 Small Business Tips for Kirana Store Owners

    1. Do extensive market study. Kirana store is a profitable small business idea and one of the most demanding business ideas in the marketplace. So, the level of competition and opportunities are also high in this business idea. To match up with the ever-changing and demanding business sales and product demand of the Kirana, you should do an ...

  16. 7 Best Business Tips for Kirana Store Owners You Should Know

    1. Open an online store. Every business needs a presence online in this digital age, and this can be a good edge over competitive stores. An eCommerce site of the Kirana store is quite easy to implement with a lot of free tools and sites available online. Invest in a good tool to create an online store and have a good marketing strategy to have ...

  17. How to Start a Kirana Store Business in India

    Have an effective kirana store business plan. A business without a proper business plan is not a business at all. So, follow these steps to come up with a good business plan: Grocery stores generally require hard-working individuals. Keep this fact in mind while recruiting staff for your Kiran store. Identify potential buyers and analyze their ...

  18. How To Get a Business Loan for a Kirana Store

    1. Know why and how much money you need: Before applying for a loan, understand why you need a loan. Do you need the loan to open your store, to buy more products or to pay salaries? How much is the amount of money you need as a loan?

  19. Online Kirana store business plan in Hindi

    online Kirana store business plan in Hindi is the new business idea in lockdown where people need food at home and online Kirana business is a new opportunity for new businessmen. If you...

  20. Business plan for a concept store by Elizaveta Selezneva

    Business plan by Elizaveta Selezneva. Intro Task - to open a space/styling studio Location - Moscow city. Market analysis Moscow. St. Petersburg. Population. 2010 - 10495 2007 - 10452. 2010 - 4508 ...

  21. What is MoSCoW Prioritization?

    MoSCoW prioritization, also known as the MoSCoW method or MoSCoW analysis, is a popular prioritization technique for managing requirements. The acronym MoSCoW represents four categories of initiatives: must-have, should-have, could-have, and won't-have, or will not have right now. Some companies also use the "W" in MoSCoW to mean "wish.".

  22. Shopping in Moscow: malls, boutiques, online stores and more

    Afimall is one of the biggest and newest malls in Moscow, located in the Moscow City - the business district of Russian capital. Here you will find more than 400 shops, 50 restaurants and cafes, a multiscreen cinema, and children entertaining center. ... with more than 250 shops, including Stockman department store and restaurants located on ...

  23. Moscow Hotels. The Ritz-Carlton, Moscow

    The Ritz-Carlton, Moscow offers comfortable accommodation in 334 guestrooms and suites of different categories. Every guestroom is equipped with Frette linens and the Ritz-Carlton signature featherbeds, electronic fingertip panels for controlling lighting and curtains, fully stocked honor bar, CD/DVD player, high-speed Internet access, computer and fax hook-up and data-port, multi-line ...

  24. Microsoft Plans Xbox Business Update After Layoffs, Gamer Anger

    Microsoft Corp. video-game chief Phil Spencer said he'll reveal more information about his plans next week, after gamers expressed anger online about reports the company will bring some Xbox ...