How to Write a Poultry Farming Business Plan
How to Write a Poultry Farming Business Plan – A well-written business plan is one of the greatest methods to persuade lenders that you will put their money to good use. Your prospects of accessing the billions in private and governmental organizations’ treasuries are considerably increased if you have a well-written business plan. Here are the main components that must not be overlooked as a small company owner while writing a successful poultry farming business plan today:
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1. The name of the company, its logo, and its tagline
The name of your firm should be at the top of your business plan. If you can afford it, get a professional graphic designer to create a logo for your poultry farming company as well. Do a good job of describing your firm and the business prospects it will pursue.
A captivating headline is one that captures the attention of the reader. It includes the company’s goal statement as well as a brief overview of the company’s products and services. It’s also a good idea to add facts about your experience in the sector you’re joining and why you’re establishing your firm.
Here, avoid unnecessary repeats and clearly summarize your ideas. When describing your firm and its business potential, be sure to utilize powerful, captivating, and visual terms. Include the elements that will help your firm succeed in your headline (e.g. innovative products, industry experience, etc.)
2. The issue(s) that your firm will address
In this section, you must describe the problem(s) that your poultry farming company aims to solve for your target consumers. Rather than concentrating on your side of the issue, it’s always a good idea to think about consumer demands and advantages when you design your product offers (how much the product or service costs, and how you deliver it to the customer).
The customer’s requirements Your poultry business may be concerned with unmet industry demands or just a novel approach to solve an age-old problem in your target market. These issues might vary from making chicken products more accessible for low-wage employees who only eat poultry on special occasions to ensuring that poultry products are properly packaged and cooked. Please be as precise as possible.
3. Your firm’s solution
This part requires you to explain how your poultry farming firm aims to address the issues that your target consumers are experiencing. Lenders must be able to clearly identify what your firm offers and how your solution is different and unique from what is already available.
This is where you describe why your company is different from others in the sector and break down its strengths, such as how it provides client solutions and the competitive advantages that will help your company flourish. For example, you can state that your poultry business will make poultry more accessible to the general public by lowering the cost of raising poultry through the use of new feeding methods, practices, and feed materials, or by eliminating the middleman in product distribution by supplying directly to consumers via e-commerce and community peer sales outlets.
4. Describe your intended market.
Naturally, people who are end consumers of commercial poultry farm output, as well as those who profit from the poultry farming and egg production industry’s corporate value chain, have a broad target market.
Whether it’s chicken or eggs, every family eats products from industrial poultry farms. Chicken and eggs are available in almost all motels and quick food places. In other words, a commercial poultry farmer should be able to sell as much chicken and eggs as feasible.
You need to be very clear about who your poultry farming firm is going to serve. The clients you want to focus on, the section of the population that will represent your core market, and the segment of the population your firm will intentionally ignore must all be specified in your business strategy.
5. Your industry’s competitive environment
You must evaluate your competitors whether your objective is to have a clearer image of your business concept or to acquire funding for your poultry farming firm. You must have a thorough understanding of your competitive environment, therefore develop a list of your competitors. Distinguish between industry trends and themes. Demonstrate how other firms operate and how they thrive or fail.
Describe or say what makes your solution better or more appealing than theirs when you identify your top rivals. A strong poultry farming business plan will show you how your company compares to its direct and indirect rivals. This is where you demonstrate your industry expertise by analyzing their strengths and shortcomings. Your ultimate objective is to demonstrate how well your company will perform. Above all, the data should reveal why your company can perform better.
6. Funding requirements
If you want to increase income for your small business, you’ll need a section in your business plan dedicated only to finance. You state the amount of money you want to raise and how you plan to spend it on your poultry company in this area. This section focuses on the amount of money you’ll need to start your business and how you intend to spend the money you’ll raise if you need it.
For example, if you want to raise N1,000,000 for your poultry company, you can do it in the following way:
Staff & Personnel— N200,000 Birds— N200,000 Feeding Material— N200,000 Processing Equipment and Machinery— N400,000 Here, you should be as specific as possible.
7. Your sales strategy and channels
Your poultry farming business plan should include a brief description of how you intend to promote your products or services. Specificity is required in your sales approach. Determine how many sales representatives you’ll need to hire and how you’ll recruit and onboard them. Don’t forget to add your sales goals as well.
Do you sell and distribute directly to your target clients via a retail shop, online, or catalog? Do you intend to hire a sales force? Do you intend to sell through agents, distributors, dealers, resellers, or others? Understanding the economics of your company strategy requires identifying your sales channels.
Clients can order straight to their homes from online retailers; peer sales locations in heavily populated regions where customers can buy chicken goods; and any other methods you wish to market your products through can be described.
8. Marketing Strategies
This section explains how you intend to draw attention to your services, pique interest in them, and convert prospects into clients. This is the section where you explain how you plan to get your products and services in front of your target clients. Make a list of the actions you’ll take to advertise your items, as well as the funds you’ll need to put your plans into action.
Facebook marketing campaigns, product brochures and banners, radio advertisements, and Twitter promos might all be part of your marketing strategy here.
9. Financial Projection
It’s time to put together a brief financial projection for your solution after you’re certain that you’ve found a market with an issue worth fixing. Is it possible for your poultry farming business to make a profit? What are the direct and indirect costs of producing what you sell? Who do you need to carry out your strategy?
What will you pay your employees? When do you think you’ll need to fill new positions? What will be the remuneration for those positions? Is it better to hire full-time employees or to hire contract workers? What else do you require funds for? (Rent, utilities, insurance, marketing expenditures, office supplies, and so on are examples of typical expenses for a business.) If feasible, provide predicted revenue for the first 12 months as well as yearly earnings projections for the second, third, fourth, and fifth years of operation.
10. Key duties and members of the team
Identify the main members of your small business or team in this area of your poultry farming business plan, and explain why their participation is critical to your company’s success. Include firm owners and members of the management team in your plan. Will your company be a partnership, a single proprietorship, or a corporation with a distinct ownership structure?
Here you should introduce your company’s management and summarize their main work duties and skills. Making a graphic that depicts your chain of command might be a good way to go. You could also wish to include essential personnel with strategic talents or connections, notable jobs that you aim to fill later, trustworthy advisers, or other valuable contributors.
11. Summary of findings
Last but not least, write your executive summary. It’s only a page or two, but it summarizes the points you’ve made throughout your business plan. It’s also the entrance to your strategy. Your target reader will either trash away or continue reading your business plan after reading your executive summary, so make it perfect.
Summarize the problem you’re solving for clients, your solution, the target market, the founding team, and the highlights of your financial projection. Keep it short and sweet to persuade your audience to discover more about your business. That’s that about “How to Write a Poultry Farming Business Plan”
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How to Start Poultry Farming Business – Chicken Farming Business Plan For Beginners
If you are interested in being a poultry farmer, you must want to know how to start a poultry farming business for beginners, this article tell you the chicken farming business plan which could be helpful for you.
Why to Start Poultry Farming Business Plan
A Poultry farming business can be called one of the most lucrative in the world if it is managed properly. The poultry farmers now we have are not enough that’s why chicken farming business has become so much profitable. It has become the finest opportunity of making a good amount of money in a short period of time. This article will focus on the process of poultry farming, the process of poultry from small farm and how to make it a big one.
1. Fast Reproduction and Large in Numbers
A healthy layer chicken almost lays an egg every day or 4 eggs in a week sometimes it lays 7 eggs in a week too, these all depends on the quality of your birds. Some birds can lay 325 eggs in a year. And it takes 21 days to hatch. Technically this means that a layer chicken is able to produce another layer twice in three days. So, if you have 500 healthy California white birds they are capable of giving you 12,000 chicks within 40 days.
2. A Fast Growth Rate
The most interesting thing about the poultry is its high growth rate. It takes about 21 days when the eggs are hatched. After their birth it takes about 27 to 28 weeks when they are fully ready for the market. That means a poultry farmer starts earning his income in just 31 weeks after he has successfully started his poultry farming business. According to the calculation he will be able to double his income in a year. However there are some uncertainties in this business, mortality and diseases are some of them but it can be reduced by taking proper managements and vaccination.
3. Sales at a Very Profitable Price
The market price of a bird is not so low you can a good profit from it. The price of a fully grown healthy chicken is about 10 to 11 dollar in the market. So if you are the one who produce 12,000 chickens in 40 days in his farm, you obviously are making 120,000 dollar when they are sold completely.
4. The Egg Market is Also Large
The poultry egg market is also good and very profitable. With the meat business, the poultry eggs are another source of good profit. You can earn about 2 to 3 dollar for each crate of smaller eggs and 3-4 for bigger one. Every crate has 30 eggs. So if you have 500 layers in your farm and they lays 12,000 eggs in a month and if you want to sell all of them then you are making 1,500 dollar per month.
Now you can see poultry farming business is a very easy way to make a good profit. But the question is how to start your poultry farming business plan?
Before Starting Your Poultry Farming Business Plan
Before you start your chicken farm business, you have to make a poultry farming business plan, it is very important for all types of business. A business plan is like a road map which tells you where you are going with your business. A business plan will tell you at which point you are now in your business. Your poultry farming business plan should include the following points.
1. Select The Type of Poultry Bird
The first step of starting a poultry business is the selection of bird type. Here you will choose the type of birds is that layer chicken or broiler. You can choose any of them it totally up to you. There are some other types of birds that you can bring in your consideration. They are the duck, goose, turkey etc.
2. Select The Cage Type of Your Poultry
Another important factor consider before baking the final plan of your chicken farm is to select the chicken cage type and size. Maybe you are thinking that, this is not that much necessary to think before starting the business, but believe it actually is. Estimating over your cost over the chicken cages will affect both positively and negatively on your entire poultry business plan. So go through the cage type on our website and choose the best type of cages you need.
3. Sort out The Area of Interest
You can’t start poultry business without a goal. You have to choose a path where you want to flow your business. This will concentrate your focus in one point and will ensure higher level of professionalism but if you want to work with two areas then no problem. Here are some niches of poultry farming.
- Layer Chicken Breeding : These are mainly used for egg production.
- Broiler Breeding : It is used for chicken meat production.
- Hatchery : Is for hatching new chicks.
- Poultry feed : It produce feeds for other poultry farms.
You can choose any of them. You can choose breed layer and broiler together if you want to.
4. Specify Poultry Location
Another important sector of poultry farming is choosing the location where you will set up for your business. It has a direct impact with the start up cost. My preferable place for a poultry farm is a rural area with a road nearby. This will reduce your cost of land and labor. When you start your poultry farming business you may not want to spend all of your money for a land in urban area. There are some other difficulties in urban area with poultry farming. Govt. will not allow you to make a farm in a residential area for health issue. So it is better to select a perfect land for your business in a rural area.
5. Investment Capital
After you have specified your location now you know how much capital you are required to start your chicken farming business plan. Write down all of your capital you need and manage the source where to get manage it.
Like every business the bigger your business plan the bigger you have to invest. You have to decide how much capital you can afford for this business.
Poultry Farming Business Plan – How to Get Going?
You have all of your business plans ready but if you don’t apply it then all are useless. We consider you have your capital ready if you have that then start for the next steps.
Step 1: Buy The Land
Like we suggested you earlier you have to choose a land which is a remote place from city. But remember don’t choose any place which is too far from the city and which don’t have any well transportation system.
Step 2: Build The Required Structure
A good housing system is very important for your poultry farming business. A good housing system not only save your chickens from danger but also increase your profit in poultry business. Every poultry housing systems are classified according to the management system, scale and the use. The common types of poultry housing systems used are
- Half litter
- Deep litter
Step 3: Buy Cages
Purchasing chicken cages is a very important part of the business as many of the affecting factors directly depends on the size, orientation, strength and layout of the chicken cage. Make proper measurements and analyze your poultry size and budget before buying the chicken cage. Here are the available chicken cages we offer – layer chicken cage (battery cage) , baby chick cage , broiler cage , commercial quail cages and commercial rabbit cages , etc. Hightop Poultry Equipment is one of the leading chicken cage and poultry farm equipment manufacturer in China, contact us now to get the free layout design according to your chicken house and birds quantity.
We have got another article in this blog describing the usage and utility of each of the cage types and surely that will help you to choose the best fit of your poultry.
Step 4: Buy Birds/Chicks
It is perfect decision to choose day old chick to start your poultry business. Before you buy these chicks find a reliable Hatchery where you can get healthy chicks. It will not cost you too much.
Step 5: Other Items and Accessories You Need
There are some other poultry cage accessories like drinkers , feeders , Parches, crates, nests, lighting system , egg incubator , waste disposal system , etc.
You have to consider these costs too. And as an eventual part of plan, we also provide you the best poultry farm equipment like – Automatic egg collector , automatic feeding system , automatic manure removal machine , disinfectant fogging machine and cooling system, etc. in a very affordable price and top quality.
Challenges in Poultry Business Startup
Poultry farming is one of the most profitable business in these days. But you have to know the risk of this business. Though there are no businesses which are beyond risk and challenges.
1. Lack of Government Support
From our previous experiences we all may think that govt. will help us at our critical time in this business. But don’t be sure about it. Prepare yourself that govt. will not help when you need them. Think that you have to run your business alone without the help of any one. Take a backup for sudden loss. It may help you to run your business properly and if you get help from the govt. think that it is a bonus.
2. A Very High Starting Capital
It is said money is everything. So without a proper funding you will not be able to run your business. Like other business, poultry farming business also needs proper funding. Without it you may not be able to add extra facilities which will increase your production rate.
You need proper funding to purchase land, poultry farm equipment, food for your chick and you need to pay your labor. In all sector you need a good capital. So you should do a research on your cost and capital you have then you should start your poultry farm business. We can provide you the poultry cage and chicken farm equipment with good price, help you to save money.
3. Disease Out Breaking
A dirty environment in your firm will invite many diseases and infections. Poultry are very sensitive to the environmental changes. If the poultry farm is not taken care of properly the birds will easily be exposed to different kinds of bacteria. You have to keep your poultry farm clean as much as possible. Automatic manure cleaning system, disinfectant fogging machine and ventilating system can help you.
You must not bring any contaminated equipment, footwear or even vehicles. Also do not allow any visitors in your poultry farm environment.
4. Other Influencing Factors
There are some other factors that can affect your poultry farming business like proper vaccination. You have to be able to afford it may become difficult for you if you are a small scale poultry farmer. So the thing you have to do is gather some other farmers like you and buy the vaccine.
Another challenge in poultry farming is the high cost of poultry food. So it is seen that most of the farmers who have a little capital, economize or ration the food. It affects the profit in a large scale.
Want to buy chicken cage and poultry farm equipment to start your own poultry farming business? Please feel free to contact us.
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I am so happy with the article. It gave me a lot of answers of my questions about how to plan as I am thinking to start such small business. Hope so all be good
Good day, once the chickens has reached its laying stage and has strayed laying eggs is there a period in it’s cycle in a year period where it doesn’t lay any eggs?
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Home » Business ideas » Agriculture Industry » Livestock Farming » Poultry Farming » Poultry Business Plan
Poultry Farming Business Plan [Sample Template for 2023]
Are you about starting a poultry farm ? If YES, here’s a complete sample poultry farming business plan template & feasibility report you can use for FREE to raise money .
There are quite a great number of things that are highly needed by man as a nutritious source of food that is gotten from the poultry. Chief amongst them is them the egg. Poultry farms all over the world has egg as one of its primary produce and that is why people will continue to look to poultry farms to churn this out.
To start a poultry related business, you will first need to learn the ropes. Undertaking a thorough and exhaustive research is also one of the tasks that you will be saddled with. Thereafter you might be required to do some apprenticeship so as to have firsthand experience on how to run a poultry farm.
A Sample Poultry Farming Business Plan Template
Table of Content
1. Industry Overview
3. our products and services, 4. our mission and vision statement, 5. job roles and responsibilities, 6. swot analysis, 8. our target market, our competitive advantage, 9. sales and marketing strategy, 10. sales forecast, 11. publicity and advertising strategy, 12. our pricing strategy, 14. sustainability and expansion strategy.
The agricultural industry of which poultry farming and egg production is a subset of is no doubt among the leading industry in most countries of the world; it is the industry that produces chicken and eggs for the populace.
Because of the significant role the agriculture sector plays, the government of most countries ensures that they go all the way to subsidize seedlings, fertilizers, and farming implements and machinery for farmers and also encourage entrepreneurs to go into commercial farming (poultry farming inclusive).
Hens, various birds, quails, guinea fowls, ducks et al are all birds that can be comfortably reared in a poultry farm. Chicken and birds are widely consumed in all parts of the world hence there is a large market for poultry farmers. If you are looking towards starting a livestock breeding business, then one of your options is to settle for poultry farming.
Poultry farming is a highly thriving and profitable business venture. Aside from the fact that people consume birds and chickens et al, supply of eggs is also a major source of revenue generation for poultry farmer. Players in the poultry farming and egg production industry basically raise chickens for meat, and egg production. The eggs produced may be sold for use as table eggs or hatching eggs.
The Poultry Farm and Egg Production Company Industry is indeed a very large industry and pretty much thriving in all parts of the world especially in developed countries such as United States of America, Canada, United Kingdom, Germany, Australia and Italy et al.
Statistics has it that in the united states of America alone, there are about 30,000 licensed and registered poultry farm and egg production company directly responsible for employing about 280,800 employees and indirectly responsible for employing roughly 1,339,900.
The industry rakes in a whooping sum of $10 billion annually with an annual growth rate projected at 6.1 percent. It is important to state that the establishments with a lion share of the available market in this industry are Cal – Maine, Land O’Lake, Inc., Michael Foods and Rose Acres Farms.
Statistics also has it that an estimate of about 35 companies are involved in the business of raising, processing and marketing chickens on a commercial level; they export chickens, processed chickens and eggs to other countries of the world.
It is on record that Americans consume more chicken than anyone else in the world – more than 90 pounds per capita in 2015 – the number one protein consumed in the United States. So also, in 2015, almost 9 billion broiler chickens, weighing 53 billion pounds, live – weight, were produced. More than 40 billion pounds of chicken product was marketed, measured on a ready-to-cook basis.
The United States has the largest broiler chicken industry in the world, and about 19 percent of egg and chicken production was exported to other countries in 2015.Research conducted shows that the top 5 broiler producing states in the US are Georgia, Arkansas, Alabama, North Carolina and Mississippi.
If you are looking towards leveraging on the agriculture industry to generate huge income, then one of your best bet is to start a poultry farm and egg production business.
One thing is certain about starting poultry farming and egg production business, if you are able to conduct your market research and feasibility studies , you are more likely not going to struggle to sell your eggs and chickens because there are always food processing companies and consumers out there who are ready to buy from you.
2. Executive Summary
Noble Ernest Poultry Farms, LLC is a world – class and licensed poultry farm and egg Production Company that will be based in the outskirt of Santa Fe, New Mexico – United States. We have done our detailed market research and feasibility studies and we were able to secure a hundred hectares of land to start our poultry farm and egg production business.
Our poultry farm is going to be standard commercial poultry farm hence will be involved in raising, processing and marketing chickens and eggs ( Table eggs produced by battery chickens (white ), Table eggs produced by battery chickens (brown), Hatching eggs, Specialty eggs, and Table eggs produced by free-range chickens ) on a commercial level; we export chickens, processed chickens and eggs to other countries of the world.
We are in the commercial poultry farm and egg production line of business because we want to leverage on the vast opportunities available in the agriculture industry, to contribute our quota in growing the U.S. economy, in national food production, and also to export chicken and eggs from the United States to other countries and over and above to make profit.
Noble Ernest Poultry Farms, LLC is well positioned to become one of the leading commercial poultry farms and egg production business in the United States of America, which is why we have been able to source for the best hands and machines to run the company with.
We have put process and strategies in place that will help us employ best practices when it comes to commercial poultry farms and egg production processes as required by the regulating bodies in the United States of America. At Noble Ernest Poultry Farms, LLC, our customer’s best interest will always come first, and everything we do will be guided by our values and professional ethics.
We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s needs precisely and completely. We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our clients.
Noble Ernest Poultry Farms, LLC is a private registered commercial poultry farm and egg production company that is owned by Mr. Noble Ernest and his immediate family members. The poultry farm will be fully and single handedly financed by the owner – Mr. Noble Ernest and his immediate family members at least for a period of time.
Before starting Noble Ernest Poultry Farms, LLC, and Mr. Noble Ernest was the Head of a renowned Agriculture Research Institute in The U.S. he worked in the industry for well over 10 years before resigning to start his own commercial poultry farm and egg production business. He is of course well experienced and highly qualified to run this type of business.
Noble Ernest Poultry Farms, LLC is a standard commercial poultry farms and egg production company that is committed to raising chickens and producing eggs for both the United States’ market and the global market. We are in the commercial poultry farms and production line of business to make profits and we are going to do all we can to achieve our business goals, aim and objectives.
These are the areas we will concentrate on in our commercial poultry farms. If need arises we will definitely add more poultry produce to our list;
- Raising, processing and marketing chickens on a commercial level; we export chickens, processed chickens and eggs to other countries of the world.
- Table eggs produced by battery chickens (white)
- Table eggs produced by battery chickens (brown)
- Hatching eggs
- Specialty eggs
- Table eggs produced by free-range chickens
- Our Vision is to become one of the leading commercial poultry farm and egg production brands not just in the United States of America but also on the global stage.
- Noble Ernest Poultry Farms, LLC is a world class and registered commercial poultry farms and egg production company that is committed to raising chickens and producing eggs for both the United States’ market and the global market.
- We want our chickens and eggs to flood the nooks and crannies of the United States and other countries of the world.
Our Business Structure
Noble Ernest Poultry Farms, LLC is a privately owned and managed commercial poultry farms and egg production business that intend starting small in Santa Fe – New Mexico, but hope to grow big in order to compete favorably with leading commercial poultry farms and egg production companies in the industry both in the United States and on a global stage.
We are aware of the importance of building a solid business structure that can support the picture of the kind of world class business we want to own. This is why we are committed to only hire the best hands within our area of operations.
At Noble Ernest Poultry Farms, LLC, we will ensure that we hire people that are qualified, hardworking, and creative, result driven, customer centric and are ready to work to help us build a prosperous business that will benefit all the stakeholders (the owners, workforce, and customers).
As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of five years or more as agreed by the board of trustees of the company. In view of the above, we have decided to hire qualified and competent hands to occupy the following positions;
- Chief Operating Officer
General Farm Manager
Human Resources and Admin Manager
- Accountant / Cashier
- Sales and Marketing Executive
- Field Employees
- Front Desk Officer
Chief Executive Officer – CEO:
- Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
- Responsible for providing direction for the business
- Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
- Responsible for signing checks and documents on behalf of the company
- Evaluates the success of the organization
- Responsible for the planning, management and coordinating all farm activities across the various sections on behalf of the organization
- Supervises other section manager
- Ensures compliance during project executions
- Provides advice on the management of farming activities across all section
- Responsible for carrying out risk assessment
- Uses IT systems and software to keep track of people and progress of the growth of chickens and other birds
- Responsible for overseeing the accounting, costing and sale of poultry farm produce
- Represent the organization’s interest at various stakeholders meetings
- Ensures that farming goals desired result are achieved, the most efficient resources (manpower, equipment, tools and chemicals et al) are utilized and different interests involved are satisfied. Responsible for preparing financial reports, budgets, and financial statements for the organization
- Responsible for overseeing the smooth running of HR and administrative tasks for the organization
- Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
- Enhances department and organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
- Defines job positions for recruitment and managing interviewing process
- Carries out staff induction for new team members
- Responsible for training, evaluation and assessment of employees
- Oversees the smooth running of the daily office.
Accountant / Cashier:
- Responsible for preparing financial reports, budgets, and financial statements for the organization
- Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
- Responsible for financial forecasting and risks analysis.
- Performs cash management, general ledger accounting, and financial reporting for one or more properties.
- Responsible for developing and managing financial systems and policies
- Responsible for administering payrolls
- Ensures compliance with taxation legislation
- Handles all financial transactions for Noble Ernest Poultry Farms, LLC
- Serves as internal auditor for Noble Ernest Poultry Farms, LLC.
Sales and Marketing Manager
- Manages external research and coordinate all the internal sources of information to retain the organizations’ best customers and attract new ones
- Models demographic information and analyze the volumes of transactional data generated by customer
- Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
- Writes winning proposal documents, negotiate fees and rates in line with organizations’ policy
- Responsible for handling business research, market surveys and feasibility studies for clients
- Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
- Develops, executes and evaluates new plans for expanding increase sales
- Creates new markets cum businesses for the organization
- Empowers and motivates the sales team to meet and surpass agreed targets
Field Workers / Contract Staff
- Responsible for daily collection of eggs
- Responsible for feeding chickens and other birds as instructed by the supervisor
- Responsible for cleaning poultry and the entire environment
- Changes the water for the birds as instructed by the supervisor on a regular basis
- Handles poultry farm implements and machines (hatchery) as instructed by the section manager / supervisor
- Assists in handling the chicken and other birds et al
- Carries out task in line with the stated job description
- Assists in transport working tools and equipment from the poultry farm and back to the designated store room
- Handles any other duties as assigned my the line manager
Front Desk / Customer’s Service Officer
- Welcomes clients and potential clients by greeting them in person, online or on the telephone; answering or directing inquiries.
- Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
- Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
- Manages administrative duties assigned by the creative director in an effective and timely manner
- Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to clients when they make enquiries
Noble Ernest Poultry Farms, LLC do not intend to launch out with trial and error hence the need to conduct a proper SWOT analysis.
We know that if we get it right from the onset, we would have succeeded in creating the foundation that will help us build a standard commercial poultry farm and egg production company that will favorably compete with leading commercial poultry farms and egg production companies like Cal – Maine, Land O’Lake, Inc., Michael Foods and Rose Acres Farms in the United States of America and in the rest part of the world.
We engaged the services of a core professional in the area of business consulting and structuring to assist our organization in building a well – structured commercial poultry farm and egg Production Company that can favorably compete in the highly competitive commercial poultry farms and egg production industry in the United States and the world at large.
Part of what the team of business consultant did was to work with the management of our organization in conducting a SWOT analysis for Noble Ernest Poultry Farms, LLC. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Noble Ernest Poultry Farms, LLC;
Our strength as a commercial poultry farm and egg production company is the fact that we have healthy relationships with loads of major players ( agriculture merchants ) in the industry; both suppliers of poultry feeds and medications and buyers of chickens and eggs within and outside of the United States of America.
We have some of the latest commercial poultry farming hatchery, tools and equipment that will help us raise and produce eggs in commercial quantities with less stress. Aside from our relationship ( network ) and equipment, we can confidently boast that we have some the most experienced hands in Santa Fe – New Mexico in our payroll.
Our weakness could be that we are a new commercial poultry farms and egg production company in the United States, and perhaps it might take us sometime to attract big time customers in the industry. We are aware of this and from our projection will overcome this weakness with time and turn it to a major advantage for the business.
- Opportunities:
The opportunities that are available to us as a standard commercial poultry farm and egg Production Company cannot be quantified, we know that there are loads of households, and businesses such as hotels and fast food restaurants that can’t do without daily supply of chicken and eggs. We are well positioned to take advantage of this opportunity
Some of the threats and challenges that we are likely going to face when we start our own commercial poultry farm and egg production company are global economic downturn that can impact negatively on household spending, bad weather cum natural disasters (draughts, epidemics), unfavorable government policies and the arrival of a competitor ( a commercial farm that engage in the rearing of chickens and other birds ) within same location.
There is hardly anything you can do as regards this threats and challenges other than to be optimistic that things will continue to work for your good.
7. MARKET ANALYSIS
- Market Trends
The Poultry and Chicken Egg Production industry has greatly benefited from campaigns advertising the health benefits of chickens and eggs as a good source of protein.
No doubt, the increased demand of chicken and eggs from households and food related businesses and of course the growing popularity of specialty and processed eggs have rapidly improved revenue growth for the industry. In the face of this growth, profit margin has suffered from rising feed costs and also regulations regarding animal welfare.
As a matter of fact, one of the new trends is that with the recent advancement in technology, poultry farmers can now comfortably predict and produce the quantities of chickens / birds and eggs per time.
Naturally, the target market of those who are the end consumer of commercial poultry farm produce and also those who benefits from the business value chain of the poultry farming and egg production industry is all encompassing; it is far – reaching.
Every household consumes produce from commercial poultry farms be it chicken or egg. So also almost all hotels and fast restaurants sell chicken and eggs. In essence a commercial poultry farmer should be able to sell his or her chicken and eggs to as many people as possible.
In view of that, we have positioned our business to attract consumers of chickens and eggs not just in the United States of America alone but also other parts of the world. We have conducted our market research and survey and we will ensure that we meet and surpass the expectations we set for the business. Below is a list of the people and business that we will market our chickens and eggs to;
- Individuals
- Restaurants
- Fast food eateries
- Agriculture merchants
It is easier to find entrepreneur flocking towards an industry that is known to generate consistent income which is why there are more commercial poultry farmers in the United States of America and of course in most parts of the world.
For example, Statistics has it that there are 2.2 million farms in the United States of America, covering an area of 922 million acres. These goes to show that there are appreciable numbers of farmers in the United States of America but that does not mean that there is stiffer competition in the industry.
As a matter of fact, entrepreneurs are encouraged by the government to embrace commercial farming cum poultry farming and egg production business. This is so because part of the success of any nation is her ability to cultivate her own food and also export food to other nations of the world.
Noble Ernest Poultry Farms, LLC is fully aware that there are competitions when it comes to selling commercial farm produce all over the globe, which is why we decided to carry out thorough market research so as to know how to take advantage of the available market in the United States and in other parts of the world.
We have done our homework and we have been able to highlight some factors that will give us competitive advantage in the marketplace; some of the factors are effective and reliable poultry farming and egg production processes that can help us sell our produce at competitive prices, good network and excellent relationship management.
Another competitive advantage that we are bringing to the industry is the fact that we have healthy relationships with loads of major players (agriculture merchants) in the industry; both suppliers of poultry feeds and medications and buyers of chickens and eggs within and outside of the United States of America.
We have some of the latest commercial poultry farming hatchery, tools and equipment that will help us raise and produce eggs in commercial quantities with less stress. Aside from our relationship (network) and equipment, we can confidently boast that we have some the most experienced hands in Santa Fe – New Mexico in our payroll.
Lastly, all our employees will be well taken care of, and their welfare package will be among the best within our category (startups commercial poultry farms and egg production companies in the United States) in the industry. It will enable them to be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.
- Sources of Income
Noble Ernest Poultry Farms, LLC is in the poultry farms and egg production line of business for the purpose of maximizing profits hence we have decided to explore all the available opportunities within the industry to achieve our corporate goals and objectives. Below are the sources we intend exploring to generate income for Noble Ernest Poultry Farms, LLC;
From the survey conducted, we were are able to discover that the sales generated by a commercial poultry farm and egg production business depends on the size of the poultry farm, the types of birds available in the poultry and of course the size of their marketing network.
We have been able to critically examine the poultry farms and egg production business and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast.
The sales projection is based on information gathered on the field and some workable assumptions as well with respect to the nature of commercial poultry farm and egg production business that we run. Below are the projections that we were able to come up with for the first three years of running Noble Ernest Poultry Farms, LLC;
- First Fiscal Year-: $250,000
- Second Fiscal Year-: $600,000
- Third Fiscal Year-: $ 900,000
N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown that can impact negatively on household spending, bad weather cum natural disasters (draughts, epidemics), and unfavorable government policies.
- Marketing Strategy and Sales Strategy
We are quite aware that the reason why some commercial poultry farms and egg production companies hardly make good profits is their inability to sell off their chickens and eggs as at when due.
Our sales and marketing team will be recruited based on their vast experience in the poultry farming and egg production industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall business goal of Noble Ernest Poultry Farms, LLC.
Over and above, we have perfected our sale and marketing strategies first by networking with agriculture merchants and businesses that rely on daily supply of chicken and eggs from the poultry farms and egg production industry that are likely to become our customers.
In summary, Noble Ernest Poultry Farms, LLC will adopt the following strategies in marketing our commercial farm produce;
- Introduce our business by sending introductory letters alongside our brochure to stake holders in the agriculture industry, households, hotels and restaurants and agriculture produce merchants et al.
- Advertise our business in agriculture and food related magazines and websites
- List our commercial poultry farms and egg production business on yellow pages ads
- Attend related agriculture and food expos, seminars, and business fairs et al
- Leverage on the internet to promote our business
- Engage in direct marketing
- Encourage the use of Word of mouth marketing (referrals)
Any business that wants to grow beyond the corner of the street or the city they are operating from must be ready and willing to utilize every available means (both conventional and non – conventional means) to advertise and promote the business.
We intend growing our business which is why we have perfected plans to build our brand via every available means. We know that it is important to create strategies that will help us boost our brand awareness and to create a corporate identity for our commercial poultry farm and egg production business.
Below are the platforms we will leverage on to boost our commercial poultry farm and production brand and to promote and advertise our business;
- Place adverts on community based newspapers, radio stations and TV stations.
- Encourage the use of word of mouth publicity from our loyal customers
- Leverage on the internet and social media platforms like; YouTube, Instagram, Facebook ,Twitter, LinkedIn, Snapchat, Badoo, Google+ and other platforms to promote our business.
- Ensure that our we position our banners and billboards in strategic positions all around Santa Fe – New Mexico
- Distribute our fliers and handbills in target areas in and around our neighborhood
- Contact corporate organizations, households, landlord associations and schools by calling them up and informing them of Noble Ernest Poultry Farms, LLC and the poultry produce we sell
- Advertise our business in our official website and employ strategies that will help us pull traffic to the site
- Brand all our official cars and trucks and ensure that all our staff members and management staff wears our branded shirt or cap at regular intervals.
Some of the factors that will help you sell your farm produce at the right price that will guarantee that you make profits is dependent on your strategy while some of the factors are beyond your control. For example, if the climatic condition is unfavorable and if there is natural disaster in the location where you have your commercial poultry farm, then it will directly affect the prices of your chicken and eggs.
Over and above, if you want to get the right pricing for your chicken and eggs, then you should ensure that you choose a good location for commercial poultry farm, choose a good breed that will guarantee bountiful harvest, cut the cost of running your poultry farm to the barest minimum.
Of course you should try as much as possible to attract buyers to your poultry farm as against taking your eggs and chickens to the market to source for buyers; with this, you would have successfully eliminate the cost of transporting the goods to the market and other logistics.
We are quite aware that one of the easiest means of penetrating the market and acquiring loads of customers for all our eggs and chickens is to sell them at competitive prices hence we will do all we can to ensure that the prices of our poultry farm produces are going to be what other commercial poultry farmers would look towards beating.
One thing is certain; the nature of commercial poultry farming makes it possible for poultry farmers to place prices for their eggs and chicken based on their discretion without following the benchmark in the industry. The truth is that it is one of the means of avoiding running into loss.
- Payment Options
The payment policy adopted by Noble Ernest Poultry Farms, LLC is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America.
Here are the payment options that Noble Ernest Poultry Farms, LLC will make available to her clients;
- Payment via bank transfer
- Payment with cash
- Payment via online bank transfer
- Payment via check
- Payment via bank draft
In view of the above, we have chosen banking platforms that will enable our client make payment for farm produces purchase without any stress on their part. Our bank account numbers will be made available on our website and promotional materials to clients who may want to deposit cash or make online transfer for chickens and eggs.
13. Startup Expenditure (Budget)
When it comes to calculating the cost of starting a commercial poultry farm, there are some key factors that should serve as a guide. The different type of birds to be raised in a commercial poultry farm determines the total cost of setting up the business.
Besides, in setting up any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by renting / leasing a big facility, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for workers to be creative and productive.
This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business. The tools and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.
As for the detailed cost analysis for starting a commercial poultry farm and egg production business; it might differ in other countries due to the value of their money. Below are some of the basic areas we will spend our start – up capital in setting up our commercial poultry farm;
- The Total Fee for incorporating the Business (commercial farm) in United States of America – $750.
- The amount needed to acquire / lease a farm land – $50,000
- The amount required for preparing the farm land (poultry fencing et al) – $30,000
- Legal expenses for obtaining licenses and permits as well as the accounting services (software, P.O.S machines and other software) – $3,300.
- Marketing promotion expenses for the grand opening of Bill The Carpenter™ Furniture, Inc. in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of $3,580.
- The total cost for hiring Business Consultant – $2,500.
- The total cost for payment of insurance policy covers (general liability, workers’ compensation and property casualty) coverage at a total premium – $9,400
- The amount required for the purchase of the first set of chickens – $10,000
- The cost for acquiring the required working tools and equipment / machines / hatchery et al– $50,000
- Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $60,000
- The Cost of Launching an official Website – $600
- Additional Expenditure (Business cards, Signage, Adverts and Promotions et al) – $2,000
Going by the report from detailed research and feasibility studies conducted, we will need an average of $500,000 to start a standard commercial poultry farm and egg production business in the United States of America.
Generating Funding / Startup Capital for Noble Ernest Poultry Farms, LLC
No matter how fantastic your business idea might be, if you don’t have the required money to finance the business, the business might not become a reality. Finance is a very important factor when it comes to starting a business such as commercial poultry farming.
No doubt raising start – up capital for a business might not come cheap, but it is a task that an entrepreneur must go through.
Noble Ernest Poultry Farms, LLC is a family business that is solely owned and financed by Noble Ernest and his immediate family members. We do not intend to welcome any external business partner, which is why he has decided to restrict the sourcing of the start – up capital to 3 major sources. These are the areas we intend generating our start – up capital;
- Generate part of the start – up capital from personal savings
- Source for soft loans from family members and friends
- Apply for loan from my Bank
N.B: We have been able to generate about $150,000 (Personal savings $100,000 and soft loan from family members $50,000 ) and we are at the final stages of obtaining a loan facility of $350,000 from our bank. All the papers and document have been signed and submitted, the loan has been approved and any moment from now our account will be credited with the amount.
The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.
One of our major goals of starting Noble Ernest Poultry Farms, LLC is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.
We know that one of the ways of gaining approval and winning customers over is to retail our chickens and eggs a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.
Noble Ernest Poultry Farms, LLC will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.
As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of six years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.
Check List / Milestone
- Business Name Availability Check : Completed
- Business Registration: Completed
- Opening of Corporate Bank Accounts: Completed
- Securing Point of Sales (POS) Machines: Completed
- Opening Mobile Money Accounts: Completed
- Opening Online Payment Platforms: Completed
- Application and Obtaining Tax Payer’s ID: In Progress
- Application for business license and permit: Completed
- Purchase of Insurance for the Business: Completed
- Leasing of farm land and building of standard poultry (cages): In Progress
- Conducting Feasibility Studies: Completed
- Generating capital from family members: Completed
- Applications for Loan from the bank: In Progress
- Writing of Business Plan: Completed
- Drafting of Employee’s Handbook: Completed
- Drafting of Contract Documents and other relevant Legal Documents: In Progress
- Design of The Company’s Logo: Completed
- Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
- Recruitment of employees: In Progress
- Purchase of the Needed furniture, racks, shelves, computers, electronic appliances, office appliances and CCTV: In Progress
- Creating Official Website for the Company: In Progress
- Creating Awareness for the business both online and around the community: In Progress
- Health and Safety and Fire Safety Arrangement (License): Secured
- Opening party / launching party planning: In Progress
- Compilation of our list of products that will be available in our store: Completed
- Establishing business relationship with vendors – key players in the industry: In Progress
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- Poultry Farming
Poultry Egg Farming Business Plan: A Step-by-Step Guide
Table of contents, conduct market research, define your business goals, determine your target market, develop a marketing plan, prepare a financial plan, choose your poultry breeds, build a shed, purchase equipment, purchase birds, start your poultry egg farming business, is the poultry egg business profitable, how much profit does egg farming make, what are the disadvantages of layer poultry farming.
Poultry egg farming is a profitable and sustainable business that provides food for households and the wider community. The egg industry is growing, and with a well-written poultry egg farming business plan, you can secure funding and start a profitable enterprise. This article provides a step-by-step guide to creating a poultry egg farming business plan. Below we learn about poultry/chicken egg production business plans, poultry egg farm business plan costs, and a step-by-step guide for poultry egg farming business plan.
Poultry Egg Farming Business Plan
Before starting any business, it is essential to conduct market research to determine the business idea’s feasibility. Consider the demand for eggs in your local area, the competition, and the potential market for your eggs. Research the types of poultry breeds commonly used for egg production and identify the breeds that are well-suited to your local climate. Research the cost of feed, equipment, housing, and other operating costs to understand better the costs involved in running a poultry egg farm.
Once you have conducted your market research, it is time to define your business goals. This will help you determine what you want to achieve with your poultry egg farm. Some common goals for poultry egg farms include:
- Maximizing egg production to increase profits
- Providing a high-quality product for customers
- Expanding the business to reach a wider market
- Offering an affordable product to customers
To determine your target market, consider the age, income, and location of your customers. Your target market could be local families, wholesalers, or supermarkets. Consider the preferences of your target market, such as organic or cage-free eggs, and plan your business accordingly.
Make a strategy for marketing your eggs and reaching your target audience. Use social media, advertising, or market events to promote your business. Consider offering special deals or promotions to attract customers.
The financial plan is your poultry egg farming business’s most critical aspect. This plan should include estimated startup costs, operational costs, and projected income for your business. Consider the costs involved in buying equipment, purchasing land, building a coop, purchasing birds, and feeding and caring for the birds. Estimate the cost of utilities, insurance, and other operating expenses. Project the income from selling eggs and calculate your expected profit.
Choose poultry breeds that are well-suited to your local climate and meet your target market’s preferences. Consider the egg production rate, the cost of the birds, and their overall health and well-being.
In case you missed it: Types of Poultry Farming: Find Out Here!
Build a shed that provides a secure and comfortable environment for your birds. The shed should be well-ventilated, provide access to sunlight, and be free from predators. Consider the cost of building a shed and the materials you will need.
Purchase the equipment needed to run your poultry egg farm. This may include feeders, waterers, incubators, and brooding equipment. Consider each item’s cost and purchase durable and efficient equipment.
Purchase your birds from a reputable hatchery. Consider the birds’ cost, age, and overall health.
Start your poultry egg farming business by caring for your birds and producing high-quality eggs. Consider expanding your business by offering different types of eggs or services like egg delivery.
Frequently Asked Questions About Poultry Egg Farming (FAQ)
Poultry egg farming can be a profitable business when done correctly. The global demand for eggs continues to increase, and with a well-planned business strategy, you can take advantage of this growing market. One of the key factors for profitability in the poultry egg farming business is to produce high-quality eggs at a competitive price. By investing in good quality equipment, feeding and caring for your birds, and following best practices in egg production, you can ensure that your eggs are of a high standard and are in demand.
Another factor contributing to the profitability of a poultry egg farming business is the ability to manage costs effectively. You can increase your profit margins by controlling feed, labor, and utility costs. Additionally, you can increase your sales and revenue by marketing your eggs to a wide range of customers, including local families, supermarkets, and wholesalers. With a focus on quality, cost management, and marketing, a poultry egg farming business can be a profitable and sustainable enterprise.
The profitability of egg farming depends on various factors, such as the size of the operation, the cost of production, the price of eggs, and the demand for eggs. A small egg-farming operation with a few hundred birds can profit from around $10,000 to $20,000 annually. On the other hand, a large-scale egg farming operation with tens of thousands of birds can generate profits in the millions of dollars.
The profit margin in the egg farming industry is relatively high, with an average profit margin of 20% to 30%. This is because the cost of production is low, and the demand for eggs is high. The cost of feed, housing, and other operating costs make up the majority of the production costs, while the sale of eggs generates the majority of the revenue. By controlling the production cost, improving the operation’s efficiency, and increasing the demand for eggs, egg farmers can increase their profits and grow their businesses.
In case you missed it: Poultry Farm Shed Design and Size: for 1000, 5000, 10,000 Birds
Layer poultry farming is profitable, but it has its challenges. Some disadvantages of layer poultry farming include high start-up costs, disease outbreaks, and high feed costs. Disease outbreaks can be costly, resulting in a loss of birds, decreased egg production, and increased veterinary costs.
High feed costs can also be challenging, as the birds require a nutritious diet to produce quality eggs. The cost of feed can be impacted by the cost of ingredients, such as corn and soybeans, which can fluctuate based on market conditions. Another disadvantage of layer poultry farming is the potential for egg production to decline, resulting in lower profits and a decrease in egg sales. Furthermore, competition is fierce, making it tough to set yourself out from the competition.
In conclusion, poultry egg farming is a profitable business offering a high investment return. It requires a well-thought-out business plan that outlines the goals, strategies, and cost of production.
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LAYER POULTRY FARMING BUSINESS PLAN: What You Need!!!
- by Kenechukwu Muoghalu
- October 7, 2022
- No comments
- 7 minute read
Table of Contents Hide
What is a layer poultry farming business plan, #1. executive summary , #2. company description, #3. market analysis and competition, #4. products and services, #5. marketing and sales strategies , #6. financial plan, #7. appendix, is layer poultry farming profitable, how do i start a poultry farming layer, how much does it cost to build a layer poultry farm, is the layer chicken business profitable, how much space do i need for 10,000 chickens, which poultry is most profitable, how many times does layers lay eggs per day, how do i start a poultry project, let us help you develop a layer poultry farming business plan in 1 day, final thoughts, what food increases egg production in chickens, how many layers eat a day, how long does it take to raise layer chickens .
Owning a commercial egg production that raises egg-laying poultry birds is a lucrative and exciting business venture here in the UK, but how do you aim to run it without a working business plan? Layer poultry farming businesses in the UK are now one of the most popular types of farming people mostly venture into. Hence, to survive in this fierce competition, you need a plan to bring your ideas to life. In this guide, we have carefully constructed a template, which can also be accessed as a PDF, to help you create a professional layer poultry farming business plan.
Aside from this, we have also provided some basic information you might need to know about layer poultry farming. In any case, you don’t feel the need to create this business plan yourself, you can just grab a copy of our ready-made layer poultry farming business plan here .
A layer poultry farming business plan is a living document that outlines the entire description of a company; its mission, ideas, marketing and financial plans, among others. A layer poultry farming business plan also serves as a road map that naturally tells you where you are going with your business.
With the presence of a business plan in your layer poultry farming business, you will be able to keep track of your growth and know when to apply changes. Having known this, using the template below, which can also be accessed as a PDF file , let’s carefully examine how you can create your layer poultry farming business plan with ease.
How to Write a Layer Poultry Farming Business Plan
Writing a business plan is a straightforward process, although a lot of business owners find it hard to manoeuvre, especially when it’s their first time trying. But with the help of this unique template, which can also be accessed in doc format, you will be able to construct a professional layer poultry farming business plan with zero stress. Let’s look at some sections you need to observe when writing.
This is the first section of your business plan, and in your executive summary , you are meant to give a brief summary of your business plan and what it encompasses. In essence, you are needed to cover the company’s product, niche, mission statement, leadership, operations, location, and financial projections among others. It should be a summary of your whole business plan in case the reader did not read all the other sections. While doing this, you should also make it clear and concise.
Just like the name implies, a company description should cover an in-depth history of your business and how you started the journey. It should also tell your readers what you aim to achieve in the long run.
Before you even get to writing this section of your business plan, you need to carry out proper market research to have a clear knowledge of the layer poultry farming industry, determine your target audience, and take note of any market trends. You will also get to research your competitors and who their audience is. From this information, you will convince your readers how vast your knowledge of the industry is and how you plan to keep your business unique from others.
Here, you will need to specify which products and services to offer. What type of egg-laying poultry do you breed? What are their species? Ensure that this section defines what you do. You can also include your pricing options, consumer benefits, and profit margins. You can educate your readers on how you buy poultry birds and then how they eventually produce eggs.
Your marketing and sales strategies section will cover how you intend on making your brand known to potential customers and then how you will manage sales and delivery when your ideal customers buy from you. You should also explain the marketing methods you would use to advertise and reach out to your target audience. Would you be using an online or offline marketing campaign?
If you are seeking financial assistance, then you should pay close attention to this financial plan section of your business plan because it will determine if you will get the aid you require or not. Your readers should be convinced that once you get the assistance you seek, you will pour your ideas into your business and make returns over a specific period of time. You need to convince them that you will be able to pay back the loan. Mention a 5-year funding requirement and a solid budget.
Your appendix is where you will provide any supporting documents that will validate some of the information you provided in the plan. It can be a licence, a resume, legal paperwork, permits or references.
Layer poultry farming is a lucrative business that anyone can invest in and yield massive profits. Most people that are interested in poultry farming go into layer poultry farming. An average poultry farm makes an income of over £96,000.
Starting a layer poultry farm is not a hard task to do if you wish to attain success. To effectively start-up you will need to follow the following processes in accordance:
- Select a layer hen
- Pick a conducive location
- Set up capital
- Get the necessary equipment and tools
- Buy their feeds and water management
- Conduct a proper vaccination
- Set up pricing models
- Market your brand
Setting up a medium-scale poultry farm in the UK where you can raise birds, store all necessary equipment, keep a hatchery and do many other things will cost you £400,000 to £450,000.
The layer chicken business is quite profitable if, of course, managed well. You need to take special care of the layer birds because only a well-fed and managed bird will produce a healthy egg that will make sales. If you take the time to manage your layer chicken business effectively, you will make great returns.
A layer bird can cover a floor space of 1.7 sq ft. If you are dealing with 1000-layer chickens, then you should make a space of 1700 sq ft. To be on the safe side, you need to budget over 6000 sq ft for 10000 layers.
The most profitable poultry still remains the Layers farming. Broiler farming is another profitable poultry, but layer farming brings most of the revenue from selling the eggs in a short period of time. Even when selling the eggs is off the table, you can still sell the birds as meat.
It takes a normal chicken up to 24-26 hours to process one egg, so each egg-laying chicken lays up to one egg per day at its peak. You can use this calculation to know the amount of egg to expect from your poultry bird under a given period.
Setting up your own poultry farm is not much of a big deal. You just need to know the right processes that are involved and then follow them up accordingly. For a start, if you have no background knowledge of how poultry farming works, then you should learn it. When you have gotten enough experience, you can then start setting up your poultry.
Choose a poultry niche, select the type of bird you will use, create a farm logo, have a business plan, choose a location and get your poultry farm on the go.
Most people won’t tell you this, but creating a business plan can be fun and daunting at the same time, especially when it’s your first time trying.
But because time waits for no man, you have to take the easier route out, and for this reason, we have created a ready-made Layer Poultry Farming business plan for your convenience.
Over the years, businessyield consult has specialised in creating professional business plans and, so far, has helped millions of businesses stand on their feet, and we are happy to help you too. Get started here .
Handling a company with the aid of a business plan can help you track and manage that firm till growth is attained. The power of a business plan is not yet understood by most business owners because they have yet to experience its mind-blowing returns. However, remember that your plan has to be well-constructed to experience this change. For this reason, you can use the template above, which can also be accessed in a doc format, to construct a layer poultry farming business plan for yourself or perhaps reach out for our help here . Don’t forget to occasionally edit and make changes to your plan.
Managing your chicken’s diet can enhance egg production in them. If you want that, then you should feed them mealworms, eggs and eggshells, watermelon and fruits, greens, Japanese beetles, sunflower seeds, smashed corn, and a host of others.
A laying egg will need up to roughly ¼ to ⅓ of a pound of feed every day. That is to say, you can keep an estimate of 1.5 pounds of feed per week if you wish to feed them well.
If you get a day-old layer chicken to raise, then you will need to wait about 30 weeks of age before they start egg production. Their first eggs won’t measure up to a normal-sized egg. But as time goes on, they will increase. As your laying bird ages, the egg count and size will eventually fall.
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How To Start A Lucrative Poultry Farming Business In Nigeria And Africa: The Complete Guide
Poultry farming in Nigeria is a vital agricultural activity, providing food and income to millions of people. It involves the breeding, rearing, and management of domesticated birds such as chickens, turkeys, and ducks for meat, eggs, and other byproducts. Poultry farming is a significant contributor to the Nigerian economy, and the industry has grown tremendously in recent years.
Nigeria has a large and growing poultry industry, with the sector contributing significantly to the country’s GDP. According to the Nigerian Poultry Association (NPA), the poultry industry employs over 20 million people, with over 180 million birds reared annually. The poultry industry is an essential source of protein for Nigerians, providing over 60% of the country’s animal protein requirements. The poultry industry in Nigeria also supports other industries such as feed production, processing, and distribution, creating jobs and stimulating economic growth.
The global poultry industry is also a significant contributor to the world’s food supply, with billions of birds reared each year. According to the Food and Agriculture Organization (FAO), the global poultry industry produces over 120 million tons of poultry meat and over 1 trillion eggs annually. The industry is also a significant employer, with over 100 million people working in the sector worldwide. The global poultry industry has grown significantly in recent years, driven by increasing demand for poultry products and improved production efficiency.
Nigeria has the potential to become a major exporter of poultry products, including chicken, turkey, and eggs from poultry farming activities in the country. The country has a large and growing domestic market for poultry products, which presents a significant opportunity for investors and poultry farmers in Nigeria. Furthermore, Nigeria’s strategic location and access to international markets make it an attractive destination for poultry exports.
In this article, we will explore the benefits and opportunities of poultry farming in Nigeria, including global and local data.
See also: How To Start A Cassava Farm In Nigeria: A Comprehensive Business Plan
What Is A Poultry Animal?
Poultry animals are domesticated birds raised for their meat, eggs or feathers. Examples of poultry animals include chickens, turkeys, ducks, geese, quails and pigeons. The scientific name for chickens is Gallus gallus domesticus, while that for turkeys is Meleagris gallopavo. Ducks belong to the scientific family Anatidae, while geese belong to the family Anatinae. Quails are from the family Phasianidae, and pigeons from the family Columbidae.
See Also: How To Start A Lucrative Mushroom Farming Business In Nigeria And Africa: The Complete Guide
What Is Poultry Farming In Nigeria and Africa About?
Poultry farming is the rearing, breeding, and management of domesticated birds for meat, eggs, and other byproducts. In Nigeria, poultry farming is a vital component of the agricultural industry and a major source of animal protein for the growing population. Poultry farming involves the production of chickens, turkeys, ducks, geese, and other birds that are raised in controlled environments to ensure the optimum growth, health, and productivity of the birds.
See Also: How To Start A Lucrative Quail Farming Business In Nigeria and Africa: The Complete Guide
Benefits of Poultry Farming In Nigeria and Africa
Poultry farming in Nigeria has numerous benefits, ranging from food security to economic development. Here are ten benefits of poultry farming in Nigeria:
- Food Security: Poultry farming provides a significant source of animal protein for the growing population in Nigeria.
- Job Creation: The industry provides employment opportunities for millions of people, from smallholder farmers to large commercial poultry farms.
- Income Generation: Poultry farming is a profitable business venture that can generate income for farmers and investors.
- Economic Development: The poultry industry contributes to the country’s economic growth and development by generating revenue, creating jobs, and promoting local industries.
- Diversification of Agriculture: Poultry farming diversifies Nigeria’s agricultural industry, reducing reliance on a single crop or product.
- Improved Nutrition: Poultry farming produces high-quality, nutritious meat and eggs that are essential for a healthy and balanced diet.
- Waste Management: Poultry farming provides an opportunity to recycle agricultural waste products, such as poultry manure, which can be used as fertilizer for crops.
- Improved Livelihoods: Poultry farming has the potential to improve the livelihoods of rural communities by providing a source of income and food security.
- Export Opportunities: Poultry farming in Nigeria has the potential to become a significant exporter of poultry products, generating foreign exchange and boosting the country’s economy.
- Support for Smallholder Farmers: Poultry farming provides an opportunity for smallholder farmers to participate in the agricultural industry and benefit from its growth and development.
See Also: How To Start A Profitable Fish Farming Business In Nigeria
Health Benefits of Poultry Animals
Poultry farming involves raising domestic birds such as chickens, turkeys, ducks, geese, and guinea fowls for their meat, eggs, and feathers. Poultry animals are known to be a great source of nutrition and can provide numerous health benefits to the body. Here are 15 health benefits of consuming poultry products:
- Rich in Protein: Poultry animals are a great source of protein which is essential for the growth and repair of body tissues.
- Lowers Cholesterol Levels: Poultry meat contains lower levels of saturated fat and cholesterol which can help lower the risk of heart disease.
- Boosts Immune System: Poultry meat is rich in vitamins and minerals such as vitamin B6, iron, and zinc which can help boost the immune system.
- Promotes Healthy Bones: Poultry products such as chicken and turkey contain high levels of calcium which is essential for healthy bones.
- Improves Vision: Poultry meat is rich in vitamin A which can help improve vision and prevent night blindness.
- Helps with Weight Loss: Poultry meat is low in fat and calories which can help with weight loss.
- Reduces Risk of Cancer: Poultry products contain antioxidants and other nutrients which can help reduce the risk of certain types of cancer.
- Good for the Skin: Poultry meat contains vitamin E which is known to be good for the skin.
- Regulates Hormones: Poultry products contain selenium which can help regulate hormones and improve thyroid function.
- Prevents Anemia: Poultry meat is a great source of iron which can help prevent anemia.
- Good for the Brain: Poultry meat contains choline which is essential for brain function and development.
- Supports Muscle Health: Poultry meat is rich in vitamin B12 which is essential for healthy muscle function.
- Helps Prevent Arthritis: Poultry products contain nutrients such as chondroitin and glucosamine which can help prevent arthritis.
- Good for the Teeth: Poultry products contain phosphorus which is essential for healthy teeth.
- Helps with Sleep: Poultry meat contains tryptophan which can help improve sleep and relaxation.
Overall, poultry farming can provide numerous health benefits to the body, making it an important industry for both Nigeria and Africa as a whole.
See Also: 50+ Lucrative Farming & Agricultural Business Ideas In Nigeria And Africa
Business Opportunities In Poultry Farming In Nigeria and Africa
Poultry farming in Nigeria provides numerous business opportunities for entrepreneurs and investors. Here are ten business opportunities in the poultry farming industry in Nigeria:
- Hatchery Services: Hatchery services involve the production and distribution of high-quality day-old chicks and eggs for poultry farmers.
- Poultry Feed Production: Poultry feed production is a profitable business venture that involves the formulation, production, and sale of poultry feeds to farmers.
- Poultry Equipment Sales: Poultry equipment sales involve the importation, production, and distribution of equipment and tools used in poultry farming, such as cages, drinkers, feeders, and incubators.
- Poultry Processing: Poultry processing involves the slaughtering, cleaning, and packaging of poultry products for sale in local and international markets.
- Poultry Health Services: Poultry health services provide veterinary care and support to poultry farmers, including disease prevention, diagnosis, and treatment.
- Poultry Marketing and Distribution: Poultry marketing and distribution involve the sale and delivery of poultry products to local and international markets, including supermarkets, restaurants, and hotels.
- Poultry Waste Management: Poultry waste management involves the collection, processing, and disposal of poultry waste, including manure and feathers.
- Poultry Training and Consulting: Poultry training and consulting provide support and guidance to new and existing poultry farmers, including training on best practices, business management, and marketing strategies.
- Poultry Farm Real Estate: Poultry farm real estate involves the sale and lease of land and facilities for poultry farming, including land, buildings, and equipment.
- Poultry Value-Added Products: Poultry value-added products involve the production of by-products from poultry farming, such as feathers, bones, and blood, which can be used for pet food, pharmaceuticals, and other products.
See Also: How To Start A Lucrative Rabbit Farming Business In Nigeria Or Africa: The Complete Guide
Facts About Poultry Farming In Nigeria and Africa
Here are 20 interesting facts about poultry farming in Nigeria:
- Poultry farming is one of the most popular and profitable agricultural activities in Nigeria.
- The poultry industry in Nigeria accounts for over 25% of the agricultural sector and contributes significantly to the national GDP.
- Nigeria is the largest producer of eggs in Africa, producing over 1.2 billion eggs annually.
- Poultry farming in Nigeria provides employment opportunities for millions of people across the country.
- The majority of poultry farms in Nigeria are small-scale and family-owned businesses.
- The most common types of poultry farmed in Nigeria include chickens, turkeys, and ducks.
- The high demand for poultry products in Nigeria has led to significant growth in the industry over the past decade.
- Nigeria is the second-largest poultry market in Africa, after South Africa.
- The Nigerian government has implemented various policies and programs to support the growth of the poultry industry in the country.
- The Nigerian poultry industry faces several challenges, including high production costs, poor infrastructure, and limited access to credit.
- Nigeria is also a major exporter of poultry products, particularly to other African countries.
- The Nigerian poultry industry is valued at over $3.7 billion and is expected to continue growing in the coming years.
- Poultry farming in Nigeria is largely concentrated in the southern and central regions of the country.
- The Nigerian government has banned the importation of poultry products in an effort to promote local production.
- Poultry farming is considered a key component of Nigeria’s agricultural transformation agenda.
- The Nigerian poultry industry is expected to create over one million jobs in the coming years.
- Poultry farming is a viable source of income for women and youth in Nigeria, particularly in rural areas.
- The Nigerian government has introduced various financing schemes to support small-scale poultry farmers across the country.
- Poultry farming in Nigeria is an important source of protein for the country’s growing population.
- Poultry farming has the potential to significantly contribute to Nigeria’s food security and economic development in the coming years.
See Also: How To Start A Lucrative Grasscutter Farming Business In Nigeria And Africa: The Complete Guide
Types Of Poultry Farming In Nigeria and Africa
There are several types of poultry farming in Nigeria, each with its own unique characteristics and requirements. Here are some of the most common types of poultry farming in Nigeria:
- Layer poultry farming: This involves raising chickens that are specifically bred for egg production. Layers are kept for the sole purpose of producing eggs, which are sold to consumers or used in the food industry.
- Broiler poultry farming: This involves raising chickens that are specifically bred for meat production. Broilers are raised for a short period of time (usually 6-8 weeks) and then sold to consumers or used in the food industry.
- Free-range poultry farming: This involves allowing chickens to roam freely and forage for food in a natural environment. Free-range poultry farming is seen as a more humane and sustainable alternative to traditional confinement methods.
- Organic poultry farming: This involves raising chickens that are fed only organic feed and are not treated with antibiotics or hormones. Organic poultry farming is gaining popularity in Nigeria as consumers become more health-conscious.
- Backyard poultry farming: This involves raising a small number of chickens in a backyard or small plot of land. Backyard poultry farming is a popular form of subsistence farming in Nigeria, particularly in rural areas.
- Commercial poultry farming: This involves raising a large number of chickens for commercial purposes. Commercial poultry farming is typically done on a large scale and requires significant investment in infrastructure and equipment.
- Turkey farming: This involves raising turkeys for meat production. Turkey farming is becoming increasingly popular in Nigeria due to the high demand for turkey meat during festive seasons.
- Duck farming: This involves raising ducks for meat and egg production. Duck farming is a niche area of poultry farming in Nigeria but has significant potential for growth.
- Guinea fowl farming: This involves raising guinea fowl for meat production. Guinea fowl farming is a relatively small industry in Nigeria but has significant potential for growth.
Each type of poultry farming has its own unique set of challenges and opportunities, and farmers must carefully consider which type is best suited to their particular situation and resources.
See Also: How To Start A Lucrative Goat Farming Business In Nigeria And Africa: The Complete Guide + eBook
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Types of poultry animals in nigeria and africa.
There are several types of poultry animals that are commonly raised in Nigeria for commercial and subsistence purposes. Here are some of the most common types of poultry animals in Nigeria:
- Chicken: Chickens are the most common type of poultry animal in Nigeria, and are raised for both meat and egg production.
- Turkey: Turkeys are also commonly raised in Nigeria for their meat, particularly during festive seasons like Christmas and Eid.
- Duck: Ducks are raised for both meat and egg production, and are becoming increasingly popular in Nigeria.
- Goose: While not as common as chickens, turkeys, and ducks, geese are sometimes raised in Nigeria for their meat and eggs.
- Guinea fowl: Guinea fowl are a native bird to West Africa, and are raised for their meat, which is considered a delicacy in Nigeria.
- Quail: Quails are a small bird that is becoming increasingly popular in Nigeria for their meat and eggs.
Each type of poultry animal has its own unique characteristics and requirements, and farmers must carefully consider which type is best suited to their particular situation and resources.
See Also: How To Start A Lucrative Palm Oil Production Business In Nigeria And Africa: The Complete Guide
The Rearing & Breeding Seasons For Poultry Animals In Nigeria and Africa
The rearing and breeding season for poultry animals in Nigeria and Africa depend on the type of bird and the intended purpose. For egg-laying birds, the breeding season is usually during the dry season from October to February, while the rearing season is during the rainy season from March to September. Broiler chickens, on the other hand, can be raised all year round, with a rearing period of about 6 to 8 weeks.
The breeding season for turkeys is usually between February and March, while the rearing period is from April to November. Ducks and geese can be raised all year round, but the breeding season is usually during the rainy season, while the rearing season is during the dry season.
Overall, poultry farming is a profitable venture in Nigeria and Africa, with a growing demand for poultry products such as eggs and meat.
See Also: How To Start A Lucrative Bee Farming Business In Nigeria and Africa: The Complete Guide
How To Start Poultry Farming In Nigeria and Africa: Step-By-Step Guide
Starting a poultry farming business in Nigeria can be a profitable and rewarding venture, but it requires careful planning and execution. Here is a step-by-step guide to help you start your own poultry farming business:
- Conduct research: Before starting your poultry farming business, it is important to research the industry, including market demand, competitors, regulations, and best practices.
- Develop a business plan: A well-written business plan is critical to the success of your poultry farming business. It should include your goals, financial projections, marketing strategy, and operations plan.
- Choose a suitable location: Your poultry farm should be located in an area that is accessible, secure, and has a suitable climate for poultry farming.
- Choose the type of poultry: Select the type of poultry that is best suited to your resources and goals. Popular options include chicken, turkey, duck, goose, and quail.
- Set up the infrastructure: Build or purchase housing facilities for your birds, feeders and drinkers, and other equipment necessary for the successful running of your poultry farm.
- Obtain necessary permits and licenses: Register your poultry farming business with relevant government agencies and obtain necessary permits and licenses.
- Purchase birds and feed: Purchase high-quality birds from a reputable source and ensure they are healthy. Also, purchase feed and other supplies necessary for the proper growth and development of your birds.
- Hire workers: If you require staff, hire workers with experience in poultry farming or provide adequate training.
- Implement biosecurity measures: Implement measures to prevent the introduction and spread of diseases among your birds.
- Market your products: Develop a marketing plan to sell your poultry products to customers, wholesalers, retailers, and other buyers.
Starting a successful poultry farming business in Nigeria takes time, effort, and investment, but with careful planning and execution, you can turn your poultry farming business into a profitable enterprise.
See Also: How To Write The Perfect Business Plan In Nigeria and Africa That Will Get Funded: The Complete Guide
How To Process & Package Poultry Products In Nigeria or Africa
Processing and packaging poultry animals is an essential step in the poultry farming business. Below is a step-by-step guide on how to process and package poultry animals in Nigeria and Africa:
- Slaughtering: The first step in processing poultry animals is slaughtering. The process should be done in a humane manner and under hygienic conditions to ensure that the meat is safe for consumption. The slaughtering process involves bleeding, scalding, and defeathering.
- Evisceration: After slaughtering, the next step is evisceration, which involves removing the internal organs of the bird. This is important to prevent contamination of the meat during further processing.
- Cutting: The poultry animal is then cut into parts, including the breast, wings, thighs, and legs. The parts are separated by cutting through the joints.
- Deboning: Deboning involves removing the bones from the meat. This process is optional, but it is essential for making boneless poultry products.
- Washing and chilling: The poultry parts are then washed to remove any remaining blood and impurities. They are then chilled to preserve their freshness.
- Packaging: After the chilling process, the poultry parts are packaged for distribution. The packaging should be done in airtight and hygienic packaging material to prevent contamination and spoilage.
See Also: How To Start A Lucrative Snail Farming Business In Nigeria And Africa: The Complete Guide + eBook
Types Of Equipment & Tools Used In The Poultry Farming Business In Nigeria or Africa
- Slaughtering equipment: This includes equipment such as knives, stunning equipment, defeathering machines, and evisceration machines used to slaughter and process the birds.
- Cleaning equipment: This includes equipment such as washing machines and dryers used to clean the slaughtered birds.
- Cutting and portioning equipment: This includes equipment such as deboning machines, portioning machines, and cutting machines used to cut and portion the poultry animals according to desired specifications.
- Packaging equipment: This includes equipment such as vacuum sealers, heat sealers, and packaging machines used to package the poultry meat for sale and distribution.
- Refrigeration equipment: This includes equipment such as cold rooms, chillers, and refrigerators used to keep the processed poultry meat at a safe and desirable temperature.
- Transportation equipment: This includes equipment such as refrigerated trucks and vans used to transport the processed poultry meat to markets and distribution centers.
- Waste management equipment: This includes equipment such as composting machines and waste disposal systems used to manage the waste generated during the processing and packaging of poultry animals.
These equipment are essential for the efficient and effective processing and packaging of poultry animals in Nigeria and Africa.
See Also: How To Start A Lucrative Duck Farming Business In Nigeria and Africa: The Complete Guide
Target Market For The Poultry Farming Business In Nigeria or Africa
- Local Consumers: Poultry meat and eggs are highly consumed by local consumers in Nigeria and other African countries. They are a source of affordable protein and are widely used in local cuisine. Poultry products are also used in traditional celebrations and ceremonies.
- Hotels and Restaurants: Hotels and restaurants are a significant market for poultry products in Nigeria and Africa. Poultry meat is an essential ingredient in many African dishes and is a staple food in most restaurants and hotels.
- Supermarkets and Grocery Stores: Supermarkets and grocery stores are emerging markets for poultry products in Nigeria and Africa. The demand for processed and packaged poultry products has increased due to changing consumer preferences and lifestyles.
- Export Markets: Nigeria and other African countries have significant potential to export poultry products to other countries. The demand for African poultry products has increased in the Middle East and Europe due to their unique taste and quality.
See Also: How To Start A Lucrative Import/Export Business In Nigeria and Africa: The Complete Guide
How To Sell or Market Poultry Products In Nigeria and Africa
Selling and marketing poultry products in Nigeria can be a challenge for farmers, but there are several effective strategies that can help them reach their target customers and increase sales. Here are 10 ways to sell or market poultry products in Nigeria:
- Local markets: Poultry farmers can sell their products at local markets, which are often frequented by consumers looking for fresh, locally sourced produce.
- Supermarkets and grocery stores: Many large supermarkets and grocery stores in Nigeria stock poultry products, providing a convenient sales channel for farmers.
- Online marketplaces: E-commerce platforms such as Jumia and Konga provide an opportunity for poultry farmers to sell their products online, reaching a wider customer base.
- Social media: Poultry farmers can use social media platforms like Facebook, Twitter, and Instagram to promote their products and connect with potential customers.
- Direct sales: Farmers can sell their products directly to customers through farm stands, roadside stands, or by setting up pop-up shops in high-traffic areas.
- Networking: Attending trade shows, conferences, and networking events provides an opportunity for farmers to meet potential customers and distributors.
- Cold calling: Poultry farmers can identify potential buyers, such as hotels and restaurants, and make cold calls to pitch their products.
- Referrals: Happy customers can refer friends and family to the farm, generating new business through word-of-mouth marketing.
- Distributors: Poultry farmers can work with distributors who can help sell their products to a wider range of customers.
- Product differentiation: Farmers can differentiate their products by emphasizing their quality, freshness, and locally sourced ingredients to stand out in a competitive market.
See Also: How To Start A Lucrative Beans Farming Business In Nigeria and Africa: The Complete Guide
Challenges Of Poultry Farming In Nigeria and Africa
Poultry farming in Nigeria faces several challenges that can affect the success and profitability of the business. Here are 12 challenges of poultry farming in Nigeria:
- Poor infrastructure: Inadequate access to basic infrastructure like electricity, water supply, and good roads can pose challenges to poultry farming.
- High cost of feed: The high cost of poultry feed and other inputs can negatively affect the profitability of poultry farming.
- Disease outbreak: Poultry farms are prone to disease outbreaks, which can lead to significant losses if not managed effectively.
- Poor biosecurity: Poor biosecurity measures can increase the risk of disease outbreaks on poultry farms.
- Lack of access to finance: Limited access to finance is a major challenge for many small-scale poultry farmers in Nigeria.
- Poor storage facilities: Inadequate storage facilities can lead to spoilage of poultry products, which can affect their quality and market value.
- Inadequate veterinary services: Limited access to veterinary services can make it difficult for poultry farmers to manage diseases and pests.
- Lack of government support: Poultry farmers in Nigeria often lack adequate government support, such as access to extension services and financial support.
- Lack of training: Many small-scale poultry farmers lack adequate training and knowledge on modern poultry farming techniques and best practices.
- Inadequate market access: Limited access to markets can affect the profitability of poultry farming, especially for small-scale farmers.
- Power outage: Frequent power outages can affect the productivity and profitability of poultry farming.
- Inconsistent policy: Inconsistent government policies can make it difficult for poultry farmers to plan and make long-term investments.
See Also: How To Start A Business In Nigeria and Africa: The Complete Guide
To Sum It Up
In conclusion, poultry farming is a viable business opportunity in Nigeria with immense potential for growth and profitability. The industry offers a wide range of benefits and opportunities, including the potential for employment creation, food security, and economic development.
Despite the challenges faced by the industry, such as disease outbreaks, lack of access to credit facilities, and high cost of production, there are still ways to overcome these challenges and succeed in the business.
By following the steps outlined in this guide, and by taking a strategic and proactive approach to managing their farms, poultry farmers in Nigeria can be successful and profitable in their operations.
Overall, with the right skills, knowledge, and resources, starting a poultry farming business in Nigeria can be a rewarding and fulfilling venture that contributes to the country’s economic growth and development.
See Also: How To Start A Lucrative Yam Farming Business In Nigeria Or Africa: The Complete Guide
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What are your thoughts on how to start poultry farming in Nigeria, Africa, or any other part of the world? Let me know by leaving a comment below.
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86 Comments
[…] See also: How to start a profitable poultry farming business in Nigeria […]
Thanks for this tip …. Wil really go a long way in helping me and some folks out there
I’m glad you found this post useful Martin.
Thanks for the commendation.
Thanks for putting up this post, it’s very insightful. I want to start a poultry business in Ghana specifically egg production. I would love that you assist me with writing a business plan.
Thank you for reading, Nelson.
Please send an email to [email protected]
Thanks for putting this guide together. Could you share your tips about this. Which business can you recommend for a young Nigeria that have 400k to invest in business. And which business can one invest 400K to that can earn 80k profit monthly.
Hi Adesanmi,
Many low cost businesses can fly. What is ultimately important is the strength of your supply chain. Once you’re certain you can get a lot of paying customers, then you’ve found the right business.
Thank you for asking.
Thanks for the tip. Can we chat private on Facebook or Bbm please. Frederick Kennedy 56760C52
You can reach me via email at [email protected]
Thank you for asking Kennedy.
can u help me with a business plan / feasibility study. I want to apply for a soft loan from the bank and am already in the farming business.
Please sir, the download link? I don’t see any link up there!
When the eBook is available, I’ll do well to let everyone know.
You’re welcome, but I can have a template of a poultry farming? I need it to write my business plan. I will appreciate if you can help.
We currently don’t have one.
Overtime, we’ll have some freebies for download.
This piece really helped me understand how to start up a poultry business which my brother and I want to invest in. I hope it would be lucrative as we want to start on a low scale level.
I’d suggest you visit some poultry farms and ask more questions.
Thank you for asking Prince.
Nice job at relieving the unemployment in the country. How much do you think it will cost by starting with like 50 day chicks of broilers & layers ?
The price currently varies because of the unstable inflation.
I’d advise you visit a poultry farm to get a real time price.
poultry cages, layer cages, broiler cages, chick cages, pullet cages Layer cages for 96 to 200 layers per set all from factory, can be fully automatic or manually my whatsapp:008613653867913
This number is for which country? This write up has opened my eyes to investment oppurtunities and I think I might need you for the equipment supplies.
I need one for layer cage
This information is very helpful but would like to know which country code is this definitely not Nigeria.
thankx so much sir for this wonderful eye opener… you have really make it explicit for easy digestion. more grace to ur elbow… you shal live to see ur success @ hand… wonderful
Thank you for the amazing words Imam.
Have a wonderful time!
Wonderful piece…i am glad read this post, its definitely one the best articles i ve read this year. God bless you sir.
Thank you for the commendation Graham.
God bless you too.
Hi Edom thank s for your write-up. please can you write a business plan on poultry farming of chicken of 500chick to start with.in line with current price. thanks.
Yes we can Rapheal.
Hi Stan, I need exactly the same write-up Raphael demands. 500 DOCs for Egg production and in line with the current prices. Thank you.
Okay David,
Goodday am looking for experts on digitalised poultry startup please i need directions
I currently know none.
But watch this page, people would eventually advertise their service to you.
am a poultry farmer if you want to setup your farm you can contact me 08179853663
It was insightful reading your article. Thanks.
I’m glad you found the article valuable, Akani.
Thank you and have a great time.
thanks for this amazing write-ups. you have put together a wonderful business idea in poultry farming. God continue to bless you and enlarge your coast. please I need you to help me with business plan base on current price for raising 500 layers and 100 turkey using deep liter cage.
Hi Omotayo,
Do send an email to [email protected]
HI Edom I have 500,000 naira and i want start a poultry farming. Please can you held me with a business plan. Thanks.
Please send an email to [email protected] .
am good breeder… if you need help about animal breeding you can call on me…. 08165260993
Thanks for putting up this article i surely have learnt something i can use to support my drive for poultry farming.
You’re welcome, Ifeanyi.
wonderful peace of advice. Thanks for the guide
You’re welcome, Silver.
please sir I have #300,000 I wants to business plan for layer’s?
Thanks for the eye opener. pls I’ll need a sample of a detailed business plan. [email protected]
Thanks for the awesome tips. they are really helpful. i want to go into the farming business and your tips really gave me an idea of what I’m getting into. Thanks
I’m glad you found the article useful, Samuel.
Do have a great time.
hello sir good day pleas i want to know how much it cost to make cage for 500 Layers, and 500 Broilers, and the kind of feeds that is healthy for them from day one to 22 weeks,
Wow. I love this article, God bless you for sharing. Please help me with a business plan for 1,000 chick’s of broiler. Using battery cage system. Thanks.
Pls I need details about layers business plan [email protected]
I love this. I av to comment to show my appreciation. Thanks.
Nice write-up here, I have written a similar article on poultry farming on my blog.
Peter Edube, Am Much Interested In Poultry Farming, Pls I Need To Help Me Acheive Nice Loan To Start Business Of Poultry Farm.
I want to go into poultry farming please daily tip to keep updated by the day.
my is Bankole Ayodele I need a business plan of 600 birds of layers and what it can cost me also with cage cost. am into deep litter but those birds do break their eggs if am not there whenever they lay eggs I will like to go I’m into battery cage now. Thank you very much
Like your write up on poultry business plan. Can i get a complete poultry business plan with two hundred layers, with the battry cage system.
Please I want to startup a poultry farm here in Nigeria ,I need a proper direction and how to begins
Hello im interested in investing in poultry any body interested let me know. [email protected]
How much does a battery cage cost and how many birds can each house
Thanks for putting this piece up here, I’m really glad I found my way here. More power to your elbow. Gracias I need more help in staring up, I’ll definitely get in touch with you sir.
Thanks for putting this piece up here, I’m really glad I found my way here. More power to your elbow. Gracias I need more help in starting up, I’ll definitely get in touch with you sir.
Please, I’m interested on poultry Farming, can you help me write Proposal on POULTRY FARMING wot 5,000,000 and send through my e-mail address. NOTE: Include Land because i don’t secure land. Reply through e-mail address. Thanks
Thanks so much for this tip, I will try and put more effort on this propose busness
Please I am interested in starting a poultry farm. Can someone please help me out with a business plan worth 4,000,000 naira. [email protected] or 08038993022
Please, I need a business plan on poultry farming with a start up capital up to #7M. It’s very urgent. Thanks.
Hi Oladejo,
Thanks for the insights.
Please am interested in the poultry business plan.
Thanks for reading, Taiwo.
pls, i need to be enlightened more on how to start a poultry business with small money and make profit
Simple, detailed and accurate. God bless you for this article, i mean it was straight to the point, no prolonged and unnecessary paragraphs, i read a previous an article somewhere and it was like i was reading a biography. i am interested in this poultry business plan, please send an email to [email protected]
The write up is impressive I appreciate it. Thanks alot. I intend going into poultry farming business and your write up has given me a lot of insight. Please do well to respond whenever I call. Thanks
Thanks for this article it will help me a lot. Pls can you help with poultry business plan. This is my email: [email protected] . thanks
thank you for tip. i am seeking a loan to start up poultry farming. pls could u help with a comprehensive business plan on poultry farming ? i will grateful. thanks
Wow so educating Post
Thanks for this write up I’m so much interested in this poultry farming. I really need a business plan to start up.
I sent you an email now,
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- Why is Free Range Farming Good
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5 SECRETS HOW TO START A SUCCESSFUL FREE RANGE CHICKEN FARMING BUSINESS
Free Range Farming
Free range chicken farming is a very lucrative business, and many individuals are generating income all over the world by raising free-range chickens.
Nevertheless, to build an effective, sustainable, free-range poultry farming business, you need an adequate understanding of how to effectively raise organic free range chickens , great management abilities, and an excellent poultry farming business plan . This post will lay out how to start a free-range poultry farming business and a free-range poultry farming business plan.
Free-range chicken and backyard poultry production is a profitable business. However, there are some essential things you have to do before you venture into the business enterprise. You have to decide on the size of your project, i.e., the number of birds you want to keep per cycle, the company’s location, e.g., a poultry farm, and your target market.
These options will be impacted by the total amount of funds that you have, along with the dimensions of your target industry. If you do not have many funds, you can always start small and expand your business.
Remember, Rome wasn’t built in a day. You also need to perform a market study (Who are you going to sell the birds to? At what cost?) And write a business plan before you venture into the poultry business.
Bill Gates, the richest man in the world, regards the Chicken business as a good, profitable business. He is donating thousands of chickens to empower people to earn an income by starting chicken farming businesses.
In his article on his website, “Why I would raise Chickens ,” Bill Gates says Chickens are a good investment that can generate a lot of income for the people as they have a multiplicative effect, since they lay and hatch eggs frequently, thus multiplying the size of your flock.
What you need
LAND, HOUSING, AND EQUIPMENT FOR FREE RANGE CHICKEN
The kind of housing you need and the size of this property will depend on your poultry endeavor size. When choosing your poultry business location, you need to balance the need for closeness to the market, together with the expense of property, labor expenses, safety, and a fantastic water source.
When you plan to construct a free-range chicken house, you have to pick a well-drained location with lots of pure air movement. The right housing should have proper ventilation and the right lighting. Ventilation is necessary so that sufficient air exchange can happen.
If you want to make eggs year-round, you will need to install adequate lighting in your own facility. You ought to have the equipment, including feeders, drinkers, lighting systems, and nest boxes.
Free-range chickens need adequate space for them to develop nicely. They should not be bloated. Otherwise, they might suffocate to death, and that will lead to a significant loss in your business.
Every free-range poultry requires approximately 0.1 square meters of floor area, which translates to 10 birds per square meter. Hence the size of the free-range poultry home will depend on the number of critters to be reared.
Your housing may be barns, chicken conducts, or hutches and the building’s cost will be dependent on the materials used and how big the free-range poultry home. Free-range chickens also need pasture for them to forage.
The significant difference between broiler chickens and free-range chickens is that broilers are raised inside, confined to the broiler house. In contrast, free-range chickens will invest most of the day outdoors, foraging the pastures and plants.
DAY OLD CHICKS
It would be best if you started your free-range chicken poultry farming business. After getting experience, you may then hatch your own chicks, which will greatly reduce your expenses as you will no longer need to buy day-old chicks. You should purchase your day-old chicks from a reliable accredited hatchery or company where the parent stocks are well managed.
If you are new to the free-range poultry business, you should enquire from other farmers to hear where they buy their chicks from. Your free-range poultry business’s success will partly depend on the quality of day-old chicks you buy.
CHICKEN BREEDS
There are many different breeds of chicken, and the right breed to choose will depend on your needs. You can do a free-range chicken business for selling meat, for selling eggs , or for both meat and eggs.
The Rhode Island Red chicken breed can be raised for both meat and eggs. They produce about 250 eggs per year. The Light Sussex chicken breed is also a dual-purpose breed for both meat and egg production.
White Leghorns breed chickens are usually used as layer birds. They can lay up to 300 eggs a year, each egg weighing a minimum of 55 grams. The Boschveld chicken breed is usually found in Africa, and it can withstand varying climatic conditions.
It’s also a dual-purpose breed, which can be raised for both meat and egg production. There are many other breeds, including Golden Comet , Barred Plymouth Rock , Golden Laced Wyandotte s, Australorp e.t.c.
FEED AND NUTRITION
Feeding is important to increase the production of meat and eggs from free-range chickens and backyard chickens. Lack of feed or water will reduce resistance to diseases and parasites and subsequently increase flock mortality. In a free-range poultry rearing system, adult hens and cocks should be given enough time and space for scavenging in the surroundings daily.
The best time for scavenging is early morning and late afternoon when there are plenty of insects and less heat. Supplementary feeds should be offered in the morning and evening when the free-range chickens come back for the night.
Clean water should be provided in shady areas during the day to avoid heat stress. You will also need proper vaccines and medications to prevent diseases and promote your free-range and backyard chickens’ growth.
The advantage of rearing free-range chickens is that they will get most of their food from scavenging the surroundings. Thus the feed costs are minimized. However, if you keep free-range chickens for commercial purposes, food from foraging the surroundings is not enough.
You will need to supplement their diet with commercial stock feeds or your own homemade feed. You can also give them maize, sorghum, wheat, rice e.t.c.
MANAGEMENT AND LABOUR
The number of farm workers you need will depend on the size of your free-range and backyard chicken project. If you are running a small business, e.g., 100 birds/cycle, you and your family may be enough to take care of the chickens.
However, if you are rearing 2000 birds per cycle, you will need full-time employees to manage the free-range chickens. There is a need for good technical knowledge of free range chickens rearing techniques for business success. You also need good management skills.
CAPITAL FOR FREE RANGE CHICKEN FARMING
The amount of capital required for a free-range poultry farming business depends on the scale of the project. Sources of capital include bank loans and equity investors. Don’t have access to capital? Start small, and grow your business over time! Free-range chickens are very profitable, so if you reinvest the profits you get, you can quickly grow.
MARKET FOR FREE RANGE CHICKENS MEAT AND EGGS
The free-range chickens market is high and increasing as more people are moving towards organic and healthier food. Many people prefer organic free-range chicken meat, as compared to broiler chicken meat. This is because free-range chickens are highly nutritious, delicious, organic, and healthier.
Thus, the demand for free-range organic chicken meat continues to rise. Free-range chickens have a higher price than broiler chickens, as they are considered to be superior.
The eggs from free-range chickens are also considered superior compared to the eggs from commercial indoor layer chickens. Free-range chicken eggs are considered to be highly nutritious, delicious, organic, and healthier. Thus, the price of free-range organic eggs is higher compared the usual poultry eggs.
You can supply your free-range chicken meat and eggs to individual households, butchers, schools, restaurants, companies, supermarkets, organizations, events, abattoirs, etc.
You can sell your free-range chicken as live birds, or you can slaughter and freeze them and sell them as dressed chicken. As you grow your business, you will also be able to export your free-range organic products.
Pamora: An Inspirational Free Range Chicken Farming Business Success Story in the Philippines
“ Pamora Farm began to raise free-range chicken in the year 2000, in simply 1,000 square meters of land,” states General Manager Tina Morados. “Initially, the goal was for our households to have our own source of naturally grown chicken.
Then other family members and their good friends discovered what we were doing and began buying. This consumer base grew to good friends of friends, including foreign citizens in Manila who had actually tasted the free-range chicken.”
19 years later on, the Abra-based free-range chicken business company has actually grown tremendously to provide a few of Metro Manila’s leading hotels. The high standards of growing free-range chickens are the main reason for its success, combined with free-range farming’s philosophical approach.
In the Philippines, the required natural organic poultry standards are just a minimum of 70 days for chickens to grow.
However, Pamora follows the French Label Rouge standards and grows their premium chicken (1 to 1.850 kg) for a minimum of 81 days, in some cases as much as 100 days, without injecting hormonal agents and chemicals to speed up the growing process of free-range chickens.
“We enable the body of the chicken to develop naturally, so when you consume free-range chicken, you’ll discover that the bones are strong and do not quickly break,” discusses Morados.
The birds are grown with feed consumption created specifically for free-range chickens. To enhance their body immune system, they utilize natural and organic mixtures and concoctions made from ginger, chili, lemongrass, oregano, and kakawate that they grew on their farm in Barangay Garreta, Pidigan, Abra.”
These avoid them from getting ill, therefore getting rid of the need for artificial veterinary medications that is costly as the chickens are healthier with these concoctions,” she states.
“We grow the chickens the way a chicken typically should, scratching the ground to discover food to gain access to natural vitamins, minerals, and other nutrients readily available in the yard, bugs, insects, and the soil.
They are left roaming outdoors– they run, they play, they workout making them happy chickens all the time” explains tina morados..
Pamora chickens are brooded from the first day to 21 days, depending upon the weather condition or season, in some cases a week longer or a week much shorter. Later on, the chickens are released and permitted to follow their instincts and needs.
“We grow the chickens the way a chicken usually should, scratching the ground to discover food to gain access to natural vitamins, minerals, and other nutrients readily available in the grass, bugs, and the soil.
They are left roaming outdoors– they run, they play, they work out,” explains Morados. She added that this leads to firm chicken meat and consists of only 8 to 10 percent fat content than 19 to 29 percent in commercial chicken that is very unhealthy.
As a leader in the free-range poultry market, Pamora has actually invested in production process standardization that abides by both local and global required standards.
The farm is the only National Meat Inspection Services (NMIS) certified “AA” poultry dressing plant in the Cordilleras and the only dressing plant in the Philippines that caters specifically to free-range chickens, utilizing an air-dry chilling process that is certified with EU required standards on poultry dressing facilities.
“We picked air-dry cooling since we do not want to utilize the water cooling procedure where the chickens are taken in iced water with chlorine for 2 to 3 hours. Air-dry cooling keeps the freshness, meat quality, and high-quality taste of the chicken, and the chicken absorbs no water. Which means, what we get is 100 percent chicken meat,” highlights Morados.
The dressing plant is also with the state of the art blast freezing devices and a freezer. Pamora’s whole dressed chickens are vacuum-packed, while choice cuts are Individually Quick-Frozen (IQF). “This method, you do not require to thaw the entire pack if you simply require a couple of pieces of the chicken parts.”
“Chicken farming is not simply a business for us, it’s our enthusiasm and passion. We eat what we produce. So we make certain that our chickens are produced for quality before quantity. No hormonal agents, no prescription antibiotics, no chemicals,” mentions Morados .
Tina Morado was granted Knight in Order with Merits in Agriculture (Chevalier du l’Ordre du Mérite Agricole) by the French Ministry of Agriculture and Fisheries (Le Ministre de L’Agriculture et de La Peche) in 2008.
This distinguished award was developed in 1883, which ranked next to the Legion of Honour within the French order of precedence. It is usually given to those with exceptional and outstanding contributions to farming and agriculture.
Related posts:
- What Came First, the Chicken or the Egg?
- 9 Amazing White Chicken Breeds You Should Raise
- 11 Amazing Scientific Reasons to Have Chicken Dust Bath
- 10 Stunning Reasons to Raise Columbian Wyandotte Chickens
- Top 10 Biggest, Heaviest and Largest Chicken Breeds
- 10 Amazing Reasons to Raise Cinnamon Queen Chickens
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View comments (67).
I am interested free range chicken farming
have wanted to know more about the production of this poultry in term of housing
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Very informative. Thanks!
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And of course, thanks to your effort!
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The best time for scavenging is early morning and late afternoon when there are plenty of insects and less heat. Supplementary feeds should be offered in the morning and evening when the free-range chickens come back for the night